Skip to main content
3-MINUTE BRANDING - The Kickass Business Podcast

3-MINUTE BRANDING - The Kickass Business Podcast

By KICKASS DESIGN

3-MINUTE BRANDING - The Kickass Business Podcast - is for entrepreneurs who are up for unconventional thinking and looking for creative tips to grow their business. Each episode offers quick tips on branding, creative design, packaging, marketing, advertising, web, digital and more - for Small and Medium Businesses.

The podcast is brought to you by KICKASS DESIGN - a creative marcom, branding and design agency based out of Chennai, India. It offers creatives across print, web, digital/social, multimedia and packaging design. Discover more at www.kickass-design.com
Available on
Apple Podcasts Logo
Google Podcasts Logo
Pocket Casts Logo
RadioPublic Logo
Spotify Logo
Currently playing episode

Should you spend on marketing when sales are down?

3-MINUTE BRANDING - The Kickass Business PodcastJun 17, 2020

00:00
03:07
Should your brand take the NFT route?

Should your brand take the NFT route?

How can NFTs be leveraged for brand building?

Listen to this short, byte-sized episode of our podcast '3-MINUTE-BRANDING'. We explore how NFTs can open up innovative ways of brand storytelling!

Aug 29, 202202:46
Time to 'debrand'?

Time to 'debrand'?

In this episode of '3-MINUTE BRANDING', we look at what is 'debranding' and why many of the well-known global brands are going for it. The episode also offers few tips if you are considering debranding!

Aug 01, 202202:15
Finding new customers for your business

Finding new customers for your business

On this episode of '3-MINUTE BRANDING', we look at the number one challenge most small businesses face – how do you get new customers? Where do you find them? Listen on!

Apr 01, 202202:24
Your profile photo speaks. Make it say the right things!

Your profile photo speaks. Make it say the right things!

On this episode of '3-MINUTE BRANDING', we look at the importance of profile photos. Your profile photo on your social media channels or business website, can make a huge difference in the way potential clients or customers perceive you. Listen on!

Apr 01, 202202:41
Getting the most from your email signature!

Getting the most from your email signature!

On this episode, we explore ways to reinforce your brand and marketing efforts with your email signature - including 5 tips for creating a good email signature!

Nov 17, 202102:35
Should you hire more than one creative agency?

Should you hire more than one creative agency?

On this episode of '3-Minute Branding', we look at whether it makes sense for businesses to engage multiple creative agencies for their branding and marketing campaigns. Or, should you stick to just one agency.

Nov 17, 202102:24
5 tips for changing your logo!

5 tips for changing your logo!

This episode looks at the issue of refreshing a brand’s visual identity or logo. Should you even change your logo? If yes, why? Find out the top reasons to upgrade your logo with a fresh new look.

Oct 08, 202102:38
When should you rebrand your business?

When should you rebrand your business?

Rebranding can work wonders for your business and bring in new energy and commitment to growth! Tune in to find out five reasons why you may want to consider rebranding.

Oct 03, 202102:07
6 ways to go clutter-free and improve your focus

6 ways to go clutter-free and improve your focus

Have a messy work table? It may be making it harder to focus on your task at hand. You need to declutter to improve your ability to focus and become more productive. Tune in for 6 tips to declutter your workspace!
May 12, 202102:41
8 ways to improve your business website

8 ways to improve your business website

A website is your most important marketing tool today. Most people look at company websites first before making a call or purchase. Here are 8 tips to enhance your business website and make it work for you in this digital-first age.
May 12, 202102:47
When to shut down a business

When to shut down a business

As an entrepreneur, if you’ve hit a wall and are doubting the success of your business, here are a few signs you may want to look out for. Should you shut down the business? Should you hang on for a few more months? When is it time to shut down? Listen in.
May 12, 202102:45
Common myths around digital marketing

Common myths around digital marketing

At Kickass Design, we get a lot of questions from clients and prospects who are often confused and lost when it comes to digital marketing. This podcast lists five common myths of digital marketing. Listen in.
Jan 10, 202102:20
10 things I learnt about business - from my dog!

10 things I learnt about business - from my dog!

When you’re looking to adopt some best practices for your business, you never know where the next source of inspiration might come from. It could be from a mentor, another entrepreneur or a business leader you look up to, or – your pet. Yes, we can indeed learn a thing or two about business from our pets!
Jan 10, 202102:27
Biking and Business!

Biking and Business!

A different take on anecdotes and stories from my rides on a Royal Enfield through various parts of India. Get important business lessons and insights from these stories!
Nov 06, 202007:05
Top 5 questions to ask a potential creative agency

Top 5 questions to ask a potential creative agency

This episode explores the issue of how to select the right creative agency for your business. Get a handy list of questions that you can ask during your initial conversations with creative agencies. Tune in!
Nov 02, 202004:40
Are long-term business goals relevant anymore?

Are long-term business goals relevant anymore?

Considering how the COVID-19 pandemic has disrupted life and business practically overnight, you might think – does it even make sense to do long-term business planning? Shouldn’t you instead, focus on becoming agile and be ever-ready to adapt and change course? Wouldn’t that give you the edge?
Sep 21, 202002:36
Who wins the packaging design war - Form, Functionality, or Aesthetics?

Who wins the packaging design war - Form, Functionality, or Aesthetics?

Discussions around packaging design for any product ultimately revolve around form, functionality, and aesthetics. Find out what are the five important functions of packaging design and what market research studies point to.
Aug 17, 202003:07
Innovating in times of crisis

Innovating in times of crisis

There seems to be an unintended but clear silver lining appearing from the current global turmoil resulting from the COVID-19 pandemic. Entrepreneurs and organizations are becoming smarter and creative in identifying new opportunities, changing their processes and becoming flexible in their operations. This episode of the Kickass Radio podcast is all about innovation. Tune in!
Jul 23, 202003:54
How can small businesses adapt and thrive in an economic downturn

How can small businesses adapt and thrive in an economic downturn

This episode explores practical tips for assessing business health, and lists ways to quickly adapt to the changing environment.
Jul 02, 202003:43
Should you spend on marketing when sales are down?

Should you spend on marketing when sales are down?

When sales are falling and cash is burning, what would you do? In this 3-minute podcast, let’s explore the issue of rationalising budgets in times of economic uncertainty. Take a listen!
Jun 17, 202003:07
Which social media platform is best for my business?

Which social media platform is best for my business?

Is it absolutely necessary for my business to be on social media? Should I be present on all platforms? Which ones will be the most relevant for my business?
Get all your answers in this short 3-minute episode! Take a listen.
Jun 06, 202002:42
How to get comfortable with video conferences.

How to get comfortable with video conferences.

Have a fear of conference calls? Get nervous or anxious? Tune in to this episode of Kickass Radio for tips on mastering online business meetings.
May 23, 202003:03
Is a good-looking logo really important for business?

Is a good-looking logo really important for business?

This episode explores the importance of a logo and how it adds value to a business. A good logo creates a professional impression and trust in the minds of your consumers. It conveys a message of assurance and quality. Listen in for more...
May 09, 202002:10
How to get a good first impression, online?

How to get a good first impression, online?

As the world moves towards working remotely, your first digital impression will determine business success going forward. Listen to 4 tips on creating a good online presence.
May 09, 202001:58