Sean Light will teach you how to build wealth through health. Sean Light is the CEO of 4A Health. This ultra-successful company now serves hundreds of health, fitness and performance professionals from five continents by teaching them how to achieve excellence in their careers. This podcast will take you with Sean on his path to discover the latest in exercise science, entrepreneurship and career building mastery in real time.
When I think back to when sales made me uncomfortable, I start to see what the problem was. It's usually that you don't think the customer really NEEDS what you're selling. This is the no BS zone. We gotta really get to this point.
As the rhetoric goes, you're not supposed to have fun. You're supposed to throw out all your fun as a sacrifice for success. And I don't think that's exactly the way this works. Here's what you should be doing...
Revenue is directly tied to how many problems you can solve and how valuable those problems are to the people who have them. If you're having trouble increasing your revenue, you may not be solving enough problems.
When I start to think about what I'm actually "giving-up" to become successful, it's really not much. I'm donating the "mind-less" moments of my life to a great good and solving the big problems in other people's lives. I can still have a life and have fun in my life but I try not to waste time with mind-less-ness. It's really not a whole lot to give up.
Public speaking is just about the most fun thing that I do but for most people, it's HORRIFYING. These are my tips to get over the butterflies (actually, not just saying that) and to become a dominant force on stage.
It's genuinely difficult to have a giving mindset. Humans are programmed to survive. That means we need to look out for #1. We need to get. That's by design. But flipping the script is how you can create a rabid audience.
Do you want to know what the greatest advantage in sales is? The one thing that makes selling so much easier. Of course you do! In this episode, I'll give you that answer and I'll tell you three ways you can start taking advantage of it right away.
I've been really working through the Think and Grow Rich concepts again and I think, since my last reading of the book, my desire has increased 10X and I'm seeing changes in what I'm reading in the book.
It's amazing to think back on how the questions I ask myself have evolved over time. Ultimately the quality of the questions you ask yourself will determine the quality of your life. So what questions do you ask yourself?
The constant battle of my career is trying to decide what is the best usage of my time. Right now, I believe it is finding new places to invest my money in order to turn my money into more money. What is the best usage of your time?
Big week at 4A, we will be doing our first LIVE broadcast of the show on Monday morning on our Facebook group. The genMAX Virtual Seminar will kick off on Saturday and all of the systems for this beautiful company are now operating at full capacity! I'm very proud of this company right now.
Successful people have been telling us about gratitude for a long time now. But it's so hard to connect the dots between wealth and gratitude. These two things seem counterproductive. In this episode, I'll connect the dots for you. This is a great one!
This may end up being the single most important epiphany I've ever had. I guarantee that these are the seeds to a big course/seminar or some high level, premium content that I will produce in the future. Enjoy.
I've spent so much time on this podcast talking about the sales machine that I'm creating. I think that's because I've needed the most work on that. I'm not a salesman, so there was a lot of work to be done. Well, I'm now finishing up the first phase of my sales machine and this brings me great joy!
Books after books, what am I looking for? Why do I feel that I need to keep reading all of these books? Do I need more information? Do I not already know how to do this? What I'm really looking for is CERTAINTY and guess what, that doesn't exist.
I can't believe I'm blasting out a podcast about my feelings but it's 2020 and anything is possible! I've been taking an online course and learning a lot about how my feelings may be making it harder for me to succeed.
I've spent a few years perfecting my daily routine and what I've come up with is nothing short of basic. 2 Hours of that routine consists of me sitting in a room with no technology, doing absolutely nothing. Before you call me crazy, ask yourself why, after two years, have I put so much emphasis on this? Maybe it's worth hearing me out.
"For every benefit received, a tax is levied." In other words, you have to pay for what you want. It can't be just about money though because then you're just breaking even. So how else can you "pay" in order to reach your goals?
What if you could get inside the minds of your idols? What if they could speak directly to you and tell you exactly what to do. I think one of life's biggest secrets is that you can easily do that. Here's how.
I'm trying something new. I have a feeling (no pun intended) that this is an actual game changer. It's hard to let the defenses down, be vulnerable and show some emotion but I'm making a big bet right now that it's going to work.
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If you are able to produce results and not the BS results everyone says they can get, but if you are able to rock someone's world, there is no limit to what you can accomplish.
Register for the genMAX Virtual Seminar
I'm teaching three secrets in my brand new masterclass.
How to easily flip a hidden switch inside of the brain that will unlock every ounce of power in your body
How to apply advanced neuroscience in just two days...and with zero previous experience
How to aggressively invest in your career growth without spending any extra money
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This morning I was thinking about what have been the primary takeaways from the Sean Light podcast after nearly 100 episodes. Hopefully you are all learning the importance of mindset and this episode I challenge you to take yours to the next level.
The genMAX Seminar has been in the making for nearly a decade if not longer. I never wanted to be a teacher or entrepreneur but here I am. This is how it happened.
Learn More about The genMAX Virtual Experience
I've been fascinated by how quickly people gain "clout" on Tik Tok. They have done a great job at giving random people from around the world incredible exposure. The users however, are falling into an age old trap.
Compensation by Ralph Waldo Emerson
What is the pathway from Point A to Point B. Can you actually avoid things that will be perceived as "stupid." How do you handle that process. The way you do, may dictate your future.
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This week I had a weird dream that quickly turned into an epiphany. I woke up and immediately started writing it down. It gave so much substance to my business framework and has the potential to have a huge role in the framework of 4A Health FOREVER!
Register for the 4A Step Up Challenge
This is an absolute MASTER CLASS in brain science! I am desperate to show you how the body really works and how you can start providing insane results in your testing with a simple snap of your finger. I'm not joking.
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Years from now, someone will ask me how I built such a beautifully successful company. I will tell them that I spent years telling you exactly what I was doing...step-by-step. Every day at 6am I released another lesson on exactly how I did it. When will you start listening to that message?
On the date this episode is published, August 16, 2020, the COVID pandemic ain't going anywhere. We have all adopted a new normal which can make it hard to continue to see the opportunity that exists in our world right now. But make no mistake, this is the greatest opportunity that will ever exist in your lifetime. Are you going to take your shot?
I sat down (virtually) with Neal Hallinan to discuss anything and everything. Except for the fact that he is University of Maryland grad, Neal is a tremendous professional and an even better human being. I'm really glad you will all have the opportunity to hear this conversation!
As I continue to work to get people signed up for the 4A Step Up Challenge, today I will be working on a landing page for our affiliates to learn and interact with our community and learn how to help us promote what we are working on. I will also be jumping back into the paid advertising game with house money!
This past weekend, I presented at the Virtual Sleep and Recovery Summit where I delivered a presentation on "The Hero's Journey." This is the framework that I have used to create 4A Health and guide all of our members. In this episode, you'll hear the actual presentation from the summit. You will definitely enjoy this.
When I created my master plan for the 4A Step Up Challenge, I came up with five role models that I could use to create an imaginary board of advisors. By doing this, I was able to get their perspectives on how to tackle these issues and I thought it was extremely helpful. Who would be on your board?
While spending years watching and working with the greatest athletes on our planet, I began to realize something that nobody else was willing to talk about. The brain was the biggest driving force of performance and recovery and it is vastly under-appreciated in the S&C world. My only goal is to drive results and that should be your only goal as well. Here's how...
Despite being told this over and over again, I'm finally realizing the importance of creating a great plan. That is my task for today. I will be working to decide how to build the 4A Step Up Challenge into the most successful event I have ever run!
The Certified Strength and Conditioning Specialist exam from the National Strength and Conditioning Association serves as the gold standard in S&C exams and rightfully so. Here are my thoughts on the test.
I was recently reading a book where the author brought this scenario up. Knowing what you know now, what would you do if suddenly you were broke, without a job and had none of your experience or accolades. What would you do? This episode will tell you what I would do.
At some point in your career, I guarantee that you will end up working with someone with chronic pain. Dealing with chronic pain is quite a bit different than acute pain. Here is a possible solution that I just learned about.
I wanted to call this episode "Slimy Marketing" but it turned into a 19-minute MBA. Learn how to sell ANYTHING! I'm not joking. If you become a master at these few things, you'll never worry about money again.
I have not found a better brand of exercise/rehab science than PRI. They really got it working. But it's really complex. If you're teaching it to another coach or client, keep it simple!!!!
4A Health Homepage
How can you teach breathing to people that don't want to be taught breathing? That's what we will explore in this episode. First we must understand the breathing mechanics. Then understand what has to happen to create those mechanics. Once we have that information, we can design a warm-up program to create results and they clients don't have to know anything.
Gerard Friedman | Bell House Fitness
4A Health Homepage
Don't listen to the gimmicks on how to recover. I've tried them all. We used them all in professional sports. They all work a little bit but none of them are game changers. The basics, however, are!
4A Health Homepage
The amount of misconceptions about pitching speeds is ridiculous. The answer is simple but the process is not.
Pitching Mechanics with Regards to the Left AIC Pattern
Baseball Hitting with Regards to the Left AIC Pattern
Did you know the body is not set up evenly on both sides. Did you also know that causes a huge cascading effect in the body that heavily favors your right side? If not, you've fallen into the trap. GUARANTEED! Start climbing out of that hole with this podcast.
Why are morning routines so important and how can you tweak yours to improve your motivation, efficiency and productivity. In this episode, Sean takes you through his morning routine and why he has included each task that he does that takes him from 4:30am through 8:00am.
It's so easy to get caught up in your own mind. We are at the center of our own universe but shifting the perspective to serving others and helping others fulfill there goals will, ironically, expedite the process of you fulfilling your own goals!
Motivation isn't just about a fire burning in your belly every morning that drives you every day rather it's the organization of your values that makes motivation non-existent because it's just what you really want to do.
We have been taught a narrative about what it takes to become elite. The problem is that this narrative is very, very wrong. From my seven years working with professional athletes, let me take you into the mind of the elite athlete and tell you what really goes on between their ears.
Lower Back Pain, as reported by the World Health Organization, affects over 85% of the population. That is simply ridiculous. It's not that hard to fight, yet we fight it every day. Why can't we get a grip on this?
I spent many years working with the best athletes on the planet and I know first hand what it looks like every single day in an NBA weight room. Let me tell you a little something about the preparation of the elite.
Heart Rate Variability is one of the few, if not the only sports science device that I think has a lot of value. The science behind it is excellent but the practicality of it isn't exactly bulletproof.
In this very first episode, we highlight how our journey started and our plans for the future. From my first week on the job as a Strength Coach with the Arizona Diamondbacks to growing a business in New York City, I want to show you what I’ve learned on the journey and what we are learning right now. An ego-free, unbiased opinion of health and performance.