The Ad For Good Podcast

The Ad For Good Podcast

By Boon.Today
The Ad For Good Podcast is the first podcast talking about Purpose-Driven Advertising and how Marketers, Medias and Agencies can help lift the society and our planet onto a higher level.
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What social media influencer agencies have been doing wrong
So, what could these agencies possibly be doing wrong? The answer is quite simple: they haven’t quite used their power to the fullest. There is no doubt these agencies are managing influencers who have very real power. However, they aren’t making the most of this. 📰You can read the full article here :  https://www.boon.today/blog/what-social-media-influencer-agencies-have-been-doing-wrong Here's why you'll love our latest feature: ✅ Turn every user engagement on your campaigns into a micro-donation 🙌 Get Ad For Good® campaigns demo for your clients 👩‍💻 Add your team to brainstorm and close new purposeful campaigns 🌍 Get access to unlimited NGOs and project to support 🌌 Add a unique rich media experience on your ad format WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/ LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
06:32
July 26, 2020
The future of advertising with generation Z in charge
Generation Z, or in other words, Gen Z. The generation that follows the ambitious, driven millennials. The generation that was born holding a smartphone and hasn’t put it down since. The generation that has a voice to criticise but no other power. The generation that has lived in the world long enough to see dramatic changes to climate, leadership and most importantly advertising. But our time is coming to take over. And when we do, the world will be a very different place. I’m going to tell you how Gen Z will change the advertising industry. 📰You can read the full article here :  https://www.boon.today/blog/the-future-of-advertising-with-generation-z-in-charge Here's why you'll love our latest feature: ✅ Turn every user engagement on your campaigns into a micro-donation 🙌 Get Ad For Good® campaigns demo for your clients 👩‍💻 Add your team to brainstorm and close new purposeful campaigns 🌍 Get access to unlimited NGOs and project to support 🌌 Add a unique rich media experience on your ad format WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/ LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
08:51
July 19, 2020
The Good, the Better and the Best: What Good Media Channels and Media Agencies can do better
Media channels and agencies have without a doubt an undefiable power today. They can help decide what to promote, in what way, when and how. They can reach millions of people in a second to promote a single message. They have the power to do good, which some of them do, yet I believe that there is more to be done. Many CEO’s of businesses and brands have already realised the moral importance of having a strong CSR and what this can do to boost their reputation and brand image, whilst helping the planet at the same time. 📰You can read the article here :  https://www.boon.today/blog/the-good-the-better-and-the-best-what-good-media-channels-and-media-agencies-can-do-better Here's why you'll love our latest feature: ✅ Turn every user engagement on your campaigns into a micro-donation 🙌 Get Ad For Good® campaigns demo for your clients 👩‍💻 Add your team to brainstorm and close new purposeful campaigns 🌍 Get access to unlimited NGOs and project to support 🌌 Add a unique rich media experience on your ad format WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/ LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
07:51
July 12, 2020
3 reasons why your ‘green initiatives’ may lead to a greenwashing problem and how to overcome this
Have you ever been to a hotel before, where you have noticed a sign in the bathroom which says something along the lines of ‘Save our Planet! A towel on the rack means ‘I will use it again’. A towel on the floor means ‘please exchange’? This is precisely where the term ‘greenwashing’ originated from and is one of the most common forms of greenwashing still in use today... 📰You can read the article here :  https://www.boon.today/blog/3-reasons-why-your-green-initiatives-may-lead-to-a-greenwashing-problem-and-how-to-overcome-this Here's why you'll love our latest feature:   ✅ Turn every user engagement on your campaigns into a micro-donation  🙌 Get Ad For Good® campaigns demo for your clients  👩‍💻 Add your team to brainstorm and close new purposeful campaigns  🌍 Get access to unlimited NGOs and project to support  🌌 Add a unique rich media experience on your ad format    WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/  LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
09:07
June 26, 2020
How to advertise your company’s social commitment which doesn’t cost the world
2020 has certainly been a very different year so far. A lot of things are never going to be the same after this year. But there is one thing which will remain the same for now, for the future, and that’s the importance of a company's social commitment to the world. 📰You can read the article here :  https://www.boon.today/blog/top-tips-on-how-to-promote-your-company-s-social-commitment-which-doesn-t-cost-the-world Here's why you'll love our latest feature: ✅ Turn every user engagement on your campaigns into a micro-donation 🙌 Get Ad For Good® campaigns demo for your clients 👩‍💻 Add your team to brainstorm and close new purposeful campaigns 🌍 Get access to unlimited NGOs and project to support 🌌 Add a unique rich media experience on your ad format WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/ LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
07:37
June 22, 2020
Why purpose driven-strategies will make your media agency more successful
I am sure that whoever is reading this knows that the past few months have been completely life-changing in so many ways for every business, brand, agency…The list goes on and on.  This is why in this first Ad For Good® Podcast we will talk about Purpose-Driven Marketing  📰You can read the article here :  https://www.boon.today/blog/A-simple-guide-to-why-purpose-driven-strategies-will-make-your-media-agency-more-successful Here's why you'll love our latest feature: ✅ Turn every user engagement on your campaigns into a micro-donation 🙌 Get Ad For Good® campaigns demo for your clients 👩‍💻 Add your team to brainstorm and close new purposeful campaigns 🌍 Get access to unlimited NGOs and project to support 🌌 Add a unique rich media experience on your ad format WANNA TRY Boon.Today ? ASK YOUR DEMO HERE 😍 https://www.boon.today/ LET'S STAY IN TOUCH Follow Boon.Today on LinkedIn 🤜🤛 https://www.linkedin.com/company/boon-today/ Drop by our Facebook page 👋 https://www.facebook.com/boon.today.world Connect with our CEO, Shaï Douillet 😎 https://www.linkedin.com/in/shai-douillet/ DID YOU KNOW ? The Ad For Good® Podcast has been ranked 11th best podcast in the world about advertising. See the ranking here
08:36
June 19, 2020