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PR After Hours

PR After Hours

By Alex Greenwood
A cocktail of tips, news, and interviews about Public Relations, Marketing, Management, Productivity, and more.
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How Can We Prevent PR Budget Cuts?
Today Alex answers a listener voicemail from Brian in Chicagoland. He asks: How Can We Prevent PR Budget Cuts? Additional reading here and here.  Follow us on Twitter: @HoursPR Listen to our entire library of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
07:12
February 25, 2021
What's It Worth with Bharat Kanodia
Ever wonder what your business is worth? Ask Bharat Kanodia, ASA.  He has valued more than 2000 businesses, real estate, industrial, governmental infrastructure, public and private companies. Some unique assets appraised by Bharat include the Golden Gate Bridge, Atlanta Airport, Uber, AirBNB, Yahoo!, Brooklyn Bridge, Mirage Casino LV, among many others. He has signed off on over 4,500 valuations with $2.6 trillion in assets globally. Today, he explains what he does, and invites you to check out his YouTube channel. Click here for What's It Worth? on YouTube. THIRSTY? Get the official PR After Hours tumbler, here! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
21:25
February 23, 2021
Should You Sponsor a Podcast?
Sponsoring a quality podcast is ideal for budget-conscious small- to mid-sized enterprises and brands. Alex makes the case for why you should consider an affordable podcast sponsorship for your business, brand, or service.  Learn more, and listen to our entire library of episodes and more on the show website: PRAfterHours.com. Follow us on Twitter: @HoursPR
10:35
February 19, 2021
Persuasion, Not Abrasion
Alex shares an enlightening anecdote from a friend who used VitalSmarts Crucial Conversations ® skills to address COVID protocol at her neighborhood gym. Specifically, she used the “STATE My Path” skill for “How to speak persuasively, not abrasively." Listen in to learn more! JOIN OUR CRISIS COMMUNICATION COFFEE WEBINAR MARCH 5 Join us on March 5, 2021, to learn why every size enterprise must have a crisis communication plan. If you're a small businessperson, we will demonstrate why you need a plan and how to get started. If you are a PR, HR, or Marketing professional, we will help you make the case for why you need to invest time and budget to create a viable crisis communication plan. Click here for more info.  Click here to Register. Don't forget the discount code mentioned on the show! Follow us on Twitter: @HoursPR Listen to our entire library of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
09:13
February 18, 2021
Join Me LIVE on March 5!
Join me on March 5, 2021, LIVE in a special webinar to learn why every size enterprise must have a crisis communication plan. If you're a small businessperson, we will demonstrate why you need a plan and how to get started. If you are a PR, HR, or Marketing professional, we will help you make the case for why you need to invest time and budget to create a viable crisis communication plan. Listen to a brief message about this program (and info on a special listener discount) here. Don't forget to listen to get your money-saving discount code, then register here: https://www.surveymonkey.com/r/5XY32WX After registration, you will receive an invoice via Paypal. Once paid, you will receive the Zoom meeting login information, and a Starbucks gift card for a cup of coffee on us!
01:15
February 17, 2021
Ed Zitron on What PR Pros Get Wrong About Media Relations
Ed Zitron is the CEO and founder of EZPR, a national media relations firm. He is also outspoken in his critiques of the public relations profession. In our discussion, he talks about how and why media pitches go wrong, the reason his first job in PR was a misery, and several other provocative thoughts--you be the judge: is he right, or is he wrong? EZPR focuses on industry-leading media relations for tech (B2B, B2C, Consumer Tech, Enterprise, SaaS, DevOps, Blockchain/Crypto) companies, startups, app developers, and more with clients including Skydio, SmartNews, Wyze, Flexa, PUBG, RAVPower, and Storm Ventures. Ed has been published by Forbes, The Wall Street Journal, Eurogamer, PC Gamer and PC Zone, and he has written two books - This Is How You Pitch, an early PR person's guide to PR, and Fire Your Publicist, a DIY guide to PR for just about anyone. THIRSTY? Get the official PR After Hours tumbler, here! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
33:45
February 16, 2021
Join Our Crisis Communication Coffee Webinar March 5
Join us on March 5, 2021, for an exclusive webinar to learn why every size enterprise must have a crisis communication plan. Don't forget to listen to get your money-saving discount code, then register here: https://www.surveymonkey.com/r/5XY32WX  After registration, you will receive an invoice via Paypal. Once paid, you will receive the Zoom meeting login information, and a Starbucks gift card for a cup of coffee on us! CLICK HERE FOR MORE DETAILS.  If you're a small businessperson, we will demonstrate why you need a plan and how to get started. If you are a PR, HR, or Marketing professional, we will help you make the case for why you need to create a viable crisis communication plan. About the Presenter Alex Greenwood, a former journalist, radio host, TV executive, and public relations counselor, leads AGPR. He manages a team of communication professionals with decades of combined experience in managing and responding to crisis situations. Alex is a noted speaker and trainer on numerous subjects including PR, marketing, and crisis communications. Since 2017, Alex is a regular contributor discussing social media and PR on KCTV-5’s Better Kansas City Show. He is the host and producer of the PR After Hours podcast, a program dedicated to public relations professionals, marketers, and business owners. Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
11:40
February 11, 2021
Podcasting for Brands with Roger Nairn
Roger Nairn is the Co-Founder & CEO of JAR Audio, which helps companies grow their revenue and impact through ROI-driven podcasts that make meaningful connections with listeners. In this chat, he shares why audio podcasts are a big part of the future, and how his company can help your brands make a successful show. Drawing on 2 decades as a client leader in the advertising and design world, Roger is a lateral thinker, a problem solver, strategist, and finder of new ways. He has experience managing client relationships and building brands for world-famous agencies DDB and Cossette. His clients have included Netflix, Expedia, Lululemon, Walmart, Nordstrom, Lamborghini, Cineplex, Four Seasons plus more. Roger is a former Board Member for TEDxVancouver. Visit Roger's website: Jaraudio.com THIRSTY? Get the official PR After Hours tumbler, here! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
28:10
February 9, 2021
BIG GAME Bonus Episode with Rally House Cofounder Peg Liebert
With the "Big Game" looming in just a few days, we are thrilled to speak with one of the busiest retail pros around, Peg Liebert, cofounder of Kansas City-based sports apparel giant Rally House. In this fun chat, Peg takes a break from Super Bowl sale prep to describe how Rally House began, why delighting her customers is job one, and answers the question of just what happens to "Super Bowl winner" t-shirts when there always has to be one team that loses.  THIRSTY? Get the official PR After Hours tumbler, here! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
24:60
February 4, 2021
Burgers, Fries, and a Side of Credibility
What can a burger and fries restaurant tell you about maximizing third-party credibility? Listen in--Alex has the combo! Sourced material here.  THIRSTY? Get the official PR After Hours tumbler, here! GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
09:54
February 2, 2021
Are We in the Era of Information Bankruptcy?
“This is the era of information bankruptcy,” -- Richard Edelman, Edelman CEO. Trust is the watchword for PR pros, and this article from PR Daily highlights some fascinating changes in public trust and strong signals that communicators have a lot of work to do.  Special thanks to former show guest Marc Whitt, who suggested this one!  Check out Marc's bestselling book, PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional. GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. As an Amazon Associate, we earn a small commission on some of our Amazon links.
11:48
January 28, 2021
Are You Failing Your Social Media Team?
Are You Failing Your Social Media Team? Maybe. Alex gives his take on the ways companies often take their social media teams for granted, citing a new survey. Click here to check out the article and survey. GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
10:05
January 26, 2021
The Big Idea with Michael Irvin
Alex chats about the future of agencies, branding, and more with Michael Irvin, the "Big Idea Guy." Irvin helps the small businessman or woman who doesn't have the resources to hire a large firm or create their own virtual marketing department, and has some interesting observations you won't want to miss. Connect with Michael on LinkedIn: https://www.linkedin.com/in/michaelirvincpm/. GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
30:02
January 19, 2021
Are You Ready for Your Close up?
Alex offers proven tips on how to effectively prepare for a press interview and successfully deliver your message. Source materials discussed here. Do you need Media Training? Alex can help! Click here to make an appointment for a free, 15-minute consultation.  GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
11:38
January 14, 2021
Valerie Forgeard on Effective Branding
Branding is much more than a logo, color palette, and related collateral. An effective brand is one that resonates deeply with the ethos of your organization and your mission, and that delivers reputation, social impact, partnerships, sales and plays a key part in the formation of an excellent business strategy. To delve deeper into this subject, Alex welcomes Valerie Forgeard to the Virtual Lounge. Known as the founder and director of World Citizen Artists (WCA), Valerie Forgeard lived and traveled abroad for 16 years and has worked with over 100 nationalities. She has led communications at the Big Data United Nations Global Platform, represented exclusive brands in the corporate world — LVMH, Issey Miyake, Alberta Ferretti, SAP, and Hewlett Packard Enterprise — and fulfilled several fundraising missions for Amnesty International, Pasteur Institute, and the Marie Curie Institute. Learn more at her website: https://www.stunningbrand.com/. GET THE T-SHIRT! Show you're an exclusive member of the Virtual Lounge with this cool tee! Click here! A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
28:01
January 12, 2021
Communicating Across Generations with Dr. Dina Preston-Ortiz and Don Ortiz
Welcome to 2021 and season 3 of PR After Hours! Have you ever been ghosted and unsure why? Have you ever dealt with business unsuccessful business pitches in other countries and cultures? It may be bad luck--or it may be the way you communicate. Speakers and musicians Dr. Dina Preston-Ortiz and Don Ortiz are the authors of 31 Cents to 43 Countries: Hardcore Tips to Increasing Profits...and they know something about communicating. While they are not famous musicians or global diplomats, they have had the good fortune of experiencing numerous exceptional experiences in global business. Without a record deal or management, they have performed with their band in 43 countries and 26 world tours working for entities such as the Department of Defense and the U.S. State Department, performing and speaking on entrepreneurship and business.  Today they share their expertise and unique global business experience to help others succeed.  Check out their music here: https://dinaprestonband.com/. Visit their website here: https://deospeaks.com/. A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
26:55
January 7, 2021
Best PR and Marketing Books for 2021
Alex checks out the best PR books for public relations and marketing pros, as well as business owners, HR leaders, and anyone trying to effectively tell their story. Check out the number one book on the list by PR After Hours guest Marc Whitt right here. Check out the entire list here: https://bookauthority.org/books/new-pr-books Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
19:45
December 29, 2020
Empowering PR with Tiara Tucker
PR pro and agency owner Tiara Tucker joins us in the virtual lounge to share her thoughts on empowering women in the public relations profession and beyond, particularly in light of the glass ceiling shattered by the new Vice President of the United States. Connect with Tiara: TiaraPRNetwork.com YouTube: https://www.youtube.com/channel/UCy2_FyutLSgxiE-JckYh3RA?app=desktop Speak That Movement on Facebook: https://www.facebook.com/speakthatmovement A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. All licensed music used by permission from Anchor and Spotify.
21:09
December 22, 2020
Over-communicating with Jeff Mendelson
How do we keep up with our clients and teams during the pandemic? Is there such a thing as over-communicating? We'll find out as we chat with Jeff Mendelson, founder of Effectivo.Social, a full-service digital marketing agency where he works with developing comprehensive digital marketing campaigns for startups to established businesses. Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jeffmendelson/ The One Big Tip Podcast: https://jeffmendelson.com/onebigtip/ *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR  We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
17:02
December 15, 2020
A Few December Updates
PR After Hours will switch from two episodes a week to one for a little while so we can get some rest and enjoy the holidays. In the meantime, we encourage you to catch up on the back catalog of 90+ episodes in our archive, here: https://prafterhours.com/. Want to be on the show: https://prafterhours.com/f/want-to-be-on-the-show A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
09:57
December 10, 2020
Delivering High Stakes Content with Tedx Expert Ryan Hildebrandt
Dreaming of a Tedx appearance, but have no idea where to start? That's where Ryan Hildebrandt comes in. Tedx coach Ryan offers a few tests anyone can do to "market research" their ideas to find the most interesting parts of it, without bias (so they can get top opportunities). In our discussion, we also learn: why you should treat your ideas & message like a product (eg: why it doesn't matter if people "like" it) the most important aspects of a topic you have to communicate to get booked on events like TEDx He will soon launch a book for everyday professionals who want to use the same techniques to write better talks, blog posts, or pitch their ideas to podcasts/guest post opportunities. Learn more: LinkedIn: https://www.linkedin.com/in/rmhildebrandt/ Facebook: https://www.facebook.com/rmhildebrandt Other: https://viralmessagelab.com/book *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR  We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
33:48
December 8, 2020
A Realtor Gets Real About Marketing
You can learn a lot about effective marketing from a successful Realtor. On today's show, Alex chats with Mary Hutchison, who shares some of her best strategies and tactics to market her business, as well as help her customers succeed in buying or selling their home.  These concepts are useful for everyone seeking to build their brand. Connect with Mary here: http://www.maryhutchison.org/home Visit her popular blog here: https://insidebrookside.wordpress.com/author/maryhutchison/ *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
27:51
December 1, 2020
Sharpening Your Job Search with Tami Cannizzaro
Believe it or not, there are jobs to be had amidst this terrible pandemic! Listen in as career coach and author Tami Cannizzaro offers tips for job seekers of all backgrounds, ages, and experience levels. Whether you're looking for your first job or you’ve been working for years, she can be your Chief Motivational Officer guiding you on your journey.  Connect with Tami here: http://www.tamicannizzaro.com/ Buy her books here. *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
38:42
November 27, 2020
The Spirit of Entrepreneurship with Jacqueline Maddison
What role does your faith play in your business success? Entrepreneur Jacqueline Maddison, tells her unique story of how she lost everything and rebuilt her life through her powerful relationship with God, becoming Founder & Editor-in-Chief of Beverly Hills Magazine. Learn more about Jacqueline: www.jacquelinemaddison.com *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
21:26
November 24, 2020
Want to be on the show?
Alex explains how you can be a guest in the "virtual lounge" of PR After Hours. He covers how the booking process works, technical expectations, topics we are looking for, and more. Listen in! https://prafterhours.com/ Matchmaker.Fm link Twitter: @HoursPR  A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627
21:36
November 19, 2020
Capital Ideas with Jeremy B. Hill
Accessing capital is one of the largest challenges a business will face--and finding a lender you can trust is crucial. In this episode, we meet Jeremy B. Hill, an advisor to growing companies throughout the country, acting as an investment banker and counselor as they navigate the nuances of raising capital, putting deals together, and operating their businesses. Listen in for his insights about capital, businesspersons, and not judging yourself too harshly.  Learn more: http://jb-capital.com/news Check out Jeremy's podcast here. *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
20:45
November 17, 2020
Local TV Pitch Topic Tips
Alex shares some stats on local media pitching you're going to want to hear to finish 2020 strong. Check out the source info here. A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. All licensed music used by permission from Anchor and Spotify.
04:26
November 12, 2020
Zach Giglio on Identifying Who Your Biz Is
Organizations should communicate about who they are and showcase their identity first as trust drives purchases, says Zach Giglio, CEO of Giglio Communications & Marketing. Listen in and find out what this means for your brand. Connect with Zach: LinkedIn: https://www.linkedin.com/in/zachgigliopr/ Facebook: https://www.facebook.com/WhoIsGCM Other: https://www.instagram.com/whoisgcm/ A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. All licensed music used by permission from Anchor and Spotify.
27:43
November 10, 2020
Quick Shot: What Do Employees Want to Hear from Leaders About the Election?
What’s your message to employees while the election results hang in the balance? Alex discusses an article in Ragan's PR Daily that addresses this very timely need.  Follow us on Twitter @HoursPR  Photo by cottonbro from Pexels
03:09
November 6, 2020
The Landscape of Success with Bryan Clayton
Are you bootstrapping a business and have no idea how to kickstart the marketing and PR? Well, the grass is greener for you here in the virtual lounge as we welcome Bryan Clayton. Clayton is CEO and co-founder of GreenPal, an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. In this discussion, Clayton discusses marketing and PR strategies for starting up GreenPal, as well as his first company, Peachtree Inc. Under his leadership, Peachtree became one of the largest landscaping companies in the state of Tennessee, growing to over $10 million a year in annual revenue before it was acquired by Lusa holdings in 2013.  Visit GreenPal's website here. Connect with Bryan on LinkedIn https://www.linkedin.com/in/bryan-clayton-5178541b8/ *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
22:21
November 3, 2020
Quick Shot: Make Your Voice Heard
November 3, 2020, is Election Day. If you have not yet voted, please make a plan to safely cast your ballot at IWillVote.com.
01:15
October 28, 2020
Make Your Content the Write Stuff with Raj Goodman Anand
Does your PR and marketing content have the "write" stuff? We’ll find out as we welcome Raj Goodman Anand to the show. Raj is the founder of Goodman Lantern, a team of native English content writing and software development services that help businesses sell better and grow faster. An engineer by profession, he has founded three startups, raised capital, and taken one venture from zero to acquisition. He is the author of Recruiting with Social Media: Social Media's Impact on Recruitment and HR. Connect with Raj: Twitter: @rajanand LinkedIn: https://www.linkedin.com/in/rajanand/ Facebook: https://www.facebook.com/raj.gopinleads *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
27:29
October 27, 2020
Quick Shot: Survey Says Start Pitching Local News
Episodes with music are only available on Spotify.
Here's a quick shot for you PR pros pitching your clients to news media, results of DS Simon Media's survey on holiday shopping coverage trends and local news. *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
04:07
October 26, 2020
Zach Giglio on "Who Is Your Business?"
Episodes with music are only available on Spotify.
Organizations should communicate about who they are and showcase their identity first as trust drives purchases, says Zach Giglio, CEO of Giglio Communications & Marketing. Listen in and find out what this means for your brand. Connect with Zach: LinkedIn: https://www.linkedin.com/in/zachgigliopr/ Facebook: https://www.facebook.com/WhoIsGCM Other: https://www.instagram.com/whoisgcm/ A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. All licensed music used by permission from Anchor and Spotify.
34:05
October 22, 2020
Susan Drumm on Resilience for Leaders
The quality of resilience is not necessarily something you are born with. Much like leadership skills, it can be developed. To learn more about ways you can apply this quality to your own business or career, we welcome Susan Drumm.  Susan is a CEO, Advisor, and Leadership Coach focused on helping leaders and their teams to develop the capacity and mindsets to lead in today’s disruptive environment.  Since 2006 she has run a boutique consulting firm, Meritage Leadership, with a cadre of 15 coaches and consultants. Click here for a special offer for PR After Hours Listeners, as discussed on the show.  Learn more about Susan Drumm: Twitter: https://twitter.com/drummleadership LinkedIn: https://www.linkedin.com/in/susan-drumm-bb09732/ Facebook: https://www.facebook.com/drummleadership Other: https://meritageleadership.com/ *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
27:50
October 20, 2020
Should You Blog Every Day?
Blogging is a great way to build up your value to customers and prospects while also improving your website’s SEO value. To maximize these positive effects, it is conventional wisdom that you should set a blogging schedule and stick to it—but is that correct? Alex has some ideas. Check out Alex's blog here. A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
05:24
October 15, 2020
Strategic Content Creation with Brady Hester
Creating content that is based on what your audience will benefit from most can help amplify your PR efforts. Learn more as Alex welcomes digital marketer, podcaster, and PR pro, Brady Hester to the virtual lounge. Learn more about Brady at braddogmedia.com/. Listen to his podcast here. Instagram: https://www.instagram.com/braddogmedia/ Facebook: https://www.facebook.com/BraddogMedia Twitter: https://twitter.com/braddogmedia YouTube: https://www.youtube.com/channel/UCOtRITTHoerhSdaRCogmRZg *** A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
23:29
October 12, 2020
The Value of Candor
Alex offers tips on operating in a culture of candor in your business dealings.  A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
04:41
October 8, 2020
On Creating a Viable Company Culture with the Biz Bros
How does your company culture affect creativity, retention, and client relations? We'll find out as Alex welcomes the Biz Bros, Eli Libby and Kyle Nelson, to the show. The Biz Bros are the co-founders of Results Imagery in Bend, Oregon, and hosts of the Biz Bros podcast. Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.)
20:19
October 6, 2020
Sam Brake Guia on Why PR Pros Should Podcast
Why should PR pros embrace podcasting? Let's find out from one of the industry's most enthusiastic practitioners, Samuel Brake Guia. Sam hosts Brains Byte Back and Loudspeaker from his home base in Medellin, Colombia. In this conversation, Sam tells Alex why he thinks all PR pros should consider podcasting for themselves, as well as their clients. He also offers advice, tips, and some examples of how to get booked on a show.  Check out Sam's podcasts and learn more about him: Brains Byte Back: https://podcasts.apple.com/us/podcast/brains-byte-back/id1466994587 The Loudspeaker: https://publicize.co/the-loudspeaker/ Profile on sociable.co: https://sociable.co/author/sam-brake-guia/ Linked-In: https://www.linkedin.com/in/samuelbrakeguia/ Twitter: https://twitter.com/sambguia?lang=en Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.)
28:32
October 1, 2020
The New Social Scene
As people are at home more because of the COVID-19 pandemic, they are also online more via social media platforms. They are looking for interaction and connection. This presents an opportunity for savvy brands and marketers. Here is a closer look at the new “social scene” during the pandemic. Alex tells us more, referring to a new infographic on AlexGPR.com.  Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Your review will help us attract more listeners and sponsors to keep it going. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
05:27
September 28, 2020
How Do You Express Calm in a Crisis?
Maintaining a candid form of calm during a crisis situation is crucial for positive outcomes. Alex shares info from an article in Ragan's PR Daily about ways to communicate calm in a crisis and offers his take.  Learn more about Alex's Crisis Communication planning services (that can keep your brand out of trouble!) here.  Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
06:29
September 24, 2020
Author Marc Whitt on the Servant's Heart and Finishing Strong
This week, we return with the second part of our interview with author and PR veteran Marc Whitt, where we discuss the servant's heart, staying out of the spotlight, and finishing stronger in everything you do.  Listen to part one of this interview here. Whitt is the director of media and strategic relations at the University of Kentucky. He is the author of PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional (Cherrymoon Media, June 2020). In its first month, the book remained as Amazon’s #1 book for “New Releases in Public Relations.” It has since been named to PRCA’s “Recommended Read” list and Book Authority named it #1 "Best New PR Book to Read in 2020" and ranked #13 as being among the "100 Best PR Books of All Time." Buy the Book: https://www.amazon.com/dp/B089C8H9PN/ref=cm_sw_em_r_mt_dp_WAOyFb9M0BQQC Win an Autographed Copy! Be sure to leave a comment on the post pinned to the top of the AGPR Facebook page for your chance to win an autographed copy of Marc's book! https://www.facebook.com/AlexanderG.Public.Relations/posts/10160220691158098 More About Marc: Facebook page: www.facebook.com/PRLessonsLearnedAlongTheWay Follow Marc on Twitter: @PRLessons / @marcwhitt LinkedIn: www.linkedin.com/in/marcwhitt Listen to our entire first season of episodes and more on the show website: PRAfterHours.com. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
25:07
September 22, 2020
PR Lessons Learned with Marc Whitt
Host Alex Greenwood's first job in PR was at a university, so you can bet when we saw a great new book out about Higher Ed PR, we just had to learn more. We are thrilled to welcome author Marc C. Whitt! Marc is the director of media and strategic relations at the University of Kentucky. He is the author of PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional (Cherrymoon Media, June 2020). In its first month, the book remained as Amazon’s #1 book for “New Releases in Public Relations.” It has since been named to PRCA’s “Recommended Read” list and Book Authority named it #1 "Best New PR Book to Read in 2020" and ranked #13 as being among the "100 Best PR Books of All Time." In this, part one of a two-part interview, Marc shares stories of his life in PR, as well as his advice for people at every station of the profession (Part two coming next week). Buy the Book: https://www.amazon.com/dp/B089C8H9PN/ref=cm_sw_em_r_mt_dp_WAOyFb9M0BQQC Win an Autographed Copy! Be sure to leave a comment on the post pinned to the top of the AGPR Facebook page for your chance to win an autographed copy of Marc's book! https://www.facebook.com/AlexanderG.Public.Relations/posts/10160220691158098 More About Marc: Facebook page: www.facebook.com/PRLessonsLearnedAlongTheWay Follow Marc on Twitter: @PRLessons / @marcwhitt LinkedIn: www.linkedin.com/in/marcwhitt  Listen to our entire first season of episodes and more on the show website: PRAfterHours.com.  PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
27:16
September 16, 2020
Cognitive Bias in a Crisis
What role does cognitive bias play in your crisis communication planning? Alex uncovers the many ways cognitive bias can hamper your efforts and what you should do now to be prepared. Quoted materials here and here. Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter: @HoursPR We Want Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
20:16
September 11, 2020
Harness the Power of LinkedIn with Scott Aaron
Is LinkedIn really a good option for building your business? Find out as we welcome author, coach, speaker, and LinkedIn expert, Scott Aaron. He'll share what most people get wrong about their LinkedIn profile, as well as steps to take to make LinkedIn a new lead and connection generator.  Get Scott's books here.  Website: https://scottaaron.net/ Twitter: https://twitter.com/thescottaaron LinkedIn: https://www.instagram.com/scottaaronlinkedin/ Facebook: https://www.facebook.com/scott.aaron.33/ Other: https://www.linkedin.com/in/scottaaroncoach/ Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
27:18
September 8, 2020
Want to Be A Guest in the Virtual Lounge?
Do you (or your clients) want to be a guest in the virtual lounge? You're in luck--there's always a seat available! Please listen in for details on how the show works, our guest screening process, scheduling tips, tone of interviews, expectations we have of guests, expectations guests should have of us, and more.  For contact info or more about the show, visit PRAfterHours.com.  Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
23:38
September 5, 2020
The Modern Customer Journey with Ryan Mason
The pandemic has, seemingly overnight, changed so much about the way consumers shop. How do businesses compete in this challenging, hyper-digital environment? We'll find out as we welcome Ryan Mason. a renowned businessman, entrepreneur, and former athlete. Ryan is the Founder & CEO behind Luxe Brand, America's leading luxury shoelace provider, of which has been featured on Good Morning America, NFL Network, Foot Locker stores, and on over 30 athletes and celebrities; and BizBuzz, providing integrated marketing automation software and services for over 250 small and medium-sized businesses. You can learn more about Ryan and sign up for his new book at https://ryandmason.com/. Buy Alex's books on Amazon.com. Check out Alex's public relations show, PR After Hours available wherever you get your podcasts, and on AnchorFM. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. This episode of the PR After Hours Podcast was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2020, all rights reserved. No reproduction, excerpting, or other use without written permission.
30:25
September 1, 2020
Is Your CEO the Best Spokesperson?
It's normal to defer to the woman who signs your paycheck, but is she the best person to face the cameras? Listen in for information excerpted from this article, along with Alex's take on this sensitive subject. *+*+ Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
07:18
August 27, 2020
Creativity in a Crisis with Nir Bashan
What role does creativity play in a crisis communications situation? We're going to find out in our premiere Season Two episode featuring our interview with author Nir Bashan, a world-renowned creativity expert. Listen in to hear concrete examples of why creativity can potentially help--or even save--a brand in a crisis. Listen on Anchor, Apple Podcasts or wherever you get your favorite pods. Want to go deeper? Listen to Nir's interview on Mysterious Goings On. Nir has taught thousands of leaders and individuals around the globe how to harness the power of creativity to improve profitability, increase sales, and ultimately create more meaning in their work. He has spent the last two decades working on a formula to codify creativity. That formula is found in The Creator Mindset, which has been translated into two languages. He was one of the youngest professors ever selected to teach graduate courses at the Art Center College of Design in Pasadena and also taught undergraduate courses at the University of California at Los Angeles. He has worked on numerous albums, movies, and advertisements with famous actors and musicians ranging from Rod Stewart to Woody Harrelson. His work on creativity has won a Clio Award and was nominated for an Emmy.  Nir is the founder and CEO of The Creator Mindset LLC, a company that conducts workshops, consulting, coaching, and keynote speeches at conferences and corporate events. His clients include AT&T, Microsoft, Ace Hardware, NFL Network, EA Sports, Suzuki, Activision and jetBlue. Learn more about Nir Bashan: https://www.nirbashan.com/. Order his book on Amazon by clicking here. "Nir Bashan has written a rare gem of a business book, one that all professionals should read and take to heart. In particular, I find his take on why the use of creativity in a crisis communication situation can potentially help or even save a brand, extremely useful. I now use his examples and strategic advice to illustrate my approach to clients." -- Alex Greenwood, Managing Principal, AGPR and Host of the PR After Hours podcast.  Copyright 2020, all rights reserved. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. 
24:05
August 25, 2020
Restocking the Lounge
PR After Hours had a great first season, posting more than 55 episodes! It's been a fun experience, but a little exhausting. So, we will now take a two-week hiatus to recharge the batteries and restock the lounge. (Okay, okay...we may sneak in a new episode or two during the hiatus, but we will not be interviewing guests again until mid-August, 2020.) We will be back with new episodes for season 2 in late August 2020. Want to know when we will back first? Subscribe for updates here:  https://prafterhours.com/.  Also, please don't forget we can use your support, either via donating a small amount to the virtual lounge "tip jar" or by becoming a sponsor. Click here for details. Can't donate? How about posting a 5-star review for the show on Apple Podcasts? Listen on Anchor.Fm. Please tell a friend about us! Stay safe and see you soon!--Alex
02:54
August 10, 2020
Emotional Intelligence with Alan Samuel Cohen
Artificial intelligence as it pertains to public relations and marketing has captured the headlines—and even an episode or two of this show. Today, however, we look away from AI and look at EI—Emotional intelligence. Does emotional intelligence play a role in the Public relations profession? We’re going to find out as we welcome Alan Samuel Cohen to the virtual lounge. Click here for Alan's Free Infographic. About Alan Cohen For over three decades, Alan Cohen has worked with business leaders, as an executive coach, senior marketing professional, and human resources consultant.  As a sought-after speaker,  author, leadership instructor, and executive coach, he has helped and inspired senior-level executives and teams to become more connected to their lives and business goals, resulting in greater performance, and highly improved business results. Facebook: https://www.facebook.com/alansamuelcohen/ LinkedIn https://www.linkedin.com/in/alan-samuel-cohen-33a7418 Instagram https://www.instagram.com/alansamuelcohen/ Twitter https://twitter.com/alansamuelcohen Blog: https://www.alansamuelcohen.com/blog Additional Links: Join The EQ Advantage Facebook Community for Free! https://www.facebook.com/groups/EQAdvantage/?ref=share   (men only) Finding Your Teams Magic  www.alansamuelcohen.com/magic-opt-in How  How To Drive Innovation Through Connection: https://www.alansamuelcohen.com/innovation-opt-in Sample Chapter of The Connection Challenge: https://www.alansamuelcohen.com/sample-chapter Read his book: Those Difficult Talks for PR Pros PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.  Follow us on Twitter! @HoursPR
26:60
July 29, 2020
Self-Care for PR Pros
Being a public relations professional is stressful enough, never mind during a pandemic! In this episode, we share some self-care tips from an article by Kylie Mojaddidi. So, take a deep breath, put your feet up, and give it a listen. It's good for you!  Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. Photo via Pexels.
08:10
July 22, 2020
Rattling the Tip Jar
We are asking for your support to keep the show going, with opportunities for special content and messaging for your business.  Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
06:23
July 22, 2020
Mastering Online Presentations with Brenden Kumarasamy
Do your public speaking skills need some help, particularly in the online realm? Well, you're in luck as Alex welcomes Brenden Kumarasamy, Founder of MasterTalk, to the virtual lounge. As an experienced speaker and facilitator, Brenden understands that audience members need to walk away captivated, and above all, inspired to master the art of communication. In this spirited discussion, Brenden schools Alex on ways he can improve his speaking game. You won't want to miss this one! Learn more about Brenden: Website: https://www.mastertalk.ca/ Twitter:  @masteryourtalks LinkedIn: https://www.linkedin.com/in/brendenkumarasamy/ Facebook: https://www.facebook.com/mastertalkyt/ YouTube: https://www.youtube.com/watch?v=9KJVYCokY9M&t=0s Instagram: https://www.instagram.com/masteryourtalk/ Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show. Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
19:45
July 20, 2020
The Game Of Self Domination with Natsune Oki
Are you tired of just getting by the day, hoping for the weekend to come? Do you feel tired of just trying to stay positive knowing that deep inside you, you are not happy at all? Do you wonder why some people manage to build long term success while you can’t make your motivation last long enough to succeed? Then, this episode is for you.  Today we welcome Natsune Oki, host of LifeUpEducationTV and author of the upcoming book, The Game of Self-Domination. She shares her insights on ways to help you to courageously find your way to success and greater happiness. Visit Natsune's website: https://www.lifeupeducationtv.com/ Pre-order her book now on Amazon.com. IG: https://bit.ly/2MXnMLZ FB: https://bit.ly/37Cr8xC  TikTok: https://bit.ly/2YzgqUl YB: https://bit.ly/32gM24C Book press release: https://bit.ly/37rkaeN  Support the Virtual Lounge! Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
34:39
July 16, 2020
Dave Schneider on Scaling Up and More
This is the episode for everyone who needs help bolstering marketing efforts! Dave Schneider founded Shortlist, a marketing un-agency that specializes in helping businesses increase their traffic and revenue through SEO. He talks about helping entrepreneurs scale up their business through Link Building, SEO, Web Design and Development, and the Shortlist Metrics Tool. Learn more: https://shortlist.io/. Be sure to check out Dave's blog: https://daveschneider.me/blog/. Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
22:13
July 10, 2020
Don't Wrestle with a Pig
Should you always respond in a potential crisis situation? Alex shares insights on why sometimes the best response is no response--and gives advice about not wrestling a pig. Additional source materials here and here. Not cited but worth a read, here. Listeners, we are asking for your support to keep the show going, with opportunities for special content and messaging for your business. Click the link to add a buck to the tip jar! https://anchor.fm/alex-greenwood1/support A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's how: https://digitalhealthtoday.com/support/how-to-review-itunes/ Here's the link to our show: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Follow us on Twitter! @HoursPR We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects.
12:16
July 9, 2020
The Power of Podcasting with Hernan Sias
If you have any fears, apprehensions, or questions about starting a podcast for your brand (or for your clients) you must listen to this interview with Hernan Sias, co-host of the Business Bros podcast! Learn how podcasting has changed his life and the way he and his partner built their network. Be sure to visit www.businessbros.biz/setup to register for the Business Bros free training session to learn Prospecting Secrets for Entrepreneurs and how to podcast like a pro, for free! Also, check out his ebook here. Twitter: @BusinessBrosPod Facebook: facebook.com/businessbrospod IG: @BusinessBrosPod A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here.  PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC. Sound effects. 
28:48
July 2, 2020
Internal and External Diversity Messaging
It's not enough to mouth the words--organizations must correctly frame communications about diversity, inclusion, and equity. Alex references an excellent piece in the Harvard Business Review that should be required reading for all professional communicators.  A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
04:09
June 30, 2020
How to Position Your Clients on Podcasts with James Mulvany
Is podcasting a viable way for PR people and brands to position themselves?  We ask James Mulvany, founder of Radio.co, Podcast.co, and Matchmaker.fm.   Matchmaker.fm is like Tinder for podcasters; an easy to use platform that helps quality podcasters and remarkable guests find each other. In this interview, James explains why podcasting can be beneficial to your brand, tips on how to do it right, and what's in store for PR professionals on his platform.  A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
20:58
June 25, 2020
Messaging During a Crisis
Alex shares the big picture about messaging during a crisis, referencing the article "Incorporate the crisis lifecycle into your communications." A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
02:55
June 22, 2020
Get Ike's Productivity Hack
President Eisenhower knew how to maximize productivity for the things that mattered most. Check out his Matrix to learn ways you can improve your time management and direct your best energies to the most important things on your desk. Learn more about the Eisenhower Matrix here. Get John Dickerson's book here. Follow him on Twitter. A Little Help? If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts. Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going.  We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
04:02
June 19, 2020
A Special Request for Listeners
If you like the show, let the world know! Please take a moment to show your support for the show by leaving a starred review on Apple Podcasts.  Here's the link: https://podcasts.apple.com/us/podcast/pr-after-hours/id1496015627 Your review will help us attract more listeners and sponsors to keep it going. Need advice on managing Apple Podcasts? Check out this article. We Need Your Questions! You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Follow us on Twitter! @HoursPR Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
02:44
June 19, 2020
Project Management with Alex Sanfilippo
Project management skills are crucial, yet many professionals face challenges. We're joined by entrepreneur and online community builder Alex Sanfilippo, who offers tips, strategies, and candid stories about how he went from micromanager to effective project manager. Check out his website, podcast, and more at www.creatingabrand.com. He offers free online courses (no email address or registration required). As a special bonus to PR After Hours listeners, text the word 'connect' to 1-904-299-8992 and Alex will give you free access to his private online entrepreneurship community. Twitter: https://twitter.com/creatingabrand LinkedIn: https://www.linkedin.com/in/alexsanfilippo/ Facebook: https://www.facebook.com/creatingabrand Have a question for Alex? Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.)  Support the Podcast Your support can help increase the frequency and value of this show. He offers free online courses (no email address or registration required). As a special bonus to PR After Hours listeners, text the word 'connect' to 1-904-299-8992 anAlex will give you free access to his private online entrepreneurship community. Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  More info at AlexGPR.com.
26:07
June 17, 2020
Personal Branding on LinkedIn with Sam Winsbury
Sam Winsbury is on a mission to reform personal branding. As a personal branding consultant, he helps clients build an effective personal brand by utilizing LinkedIn and other platforms. Listen in as he explains his process, what types of clients are best suited for his services, and some great tips on improving your LinkedIn profile.  More About Sam Winsbury: LinkedIn: https://www.linkedin.com/in/sam-winsbury/ Homepage: https://www.thatpersonalbrandingguy.com/ Blog: https://www.thatpersonalbrandingguy.com/content Podcast link here. Have a question for Alex? Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
25:17
June 10, 2020
Agency CEO Kelli Kelley on Staying Sharp
How do communications pros stay sharp and create a culture of professional growth? We asked Kelli Kelley, Founder and CEO of brndMethod Media Group, a digital marketing agency in Atlanta. Kelli tells us about her start working with national brands to founding her agency, how she learns new skills, and ways she keeps her team engaged.  Learn more about Kelli Kelley and her agency: https://brndmethod.com/  Twitter: @brndMethod LinkedIn: https://www.linkedin.com/company/brnd-method/ Facebook: https://www.facebook.com/brndMethod Have a question for Alex?  Follow us on Twitter! @HoursPR  You can Tweet or DM questions that may be used on the show.  Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Support the Podcast Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! Hire Alex to Speak at Your Event or Webinar PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
27:30
June 4, 2020
Is AI the Future of Marketing and PR?
Is Artificial Intelligence (AI) the future of marketing and public relations? Could be.  To learn more, we meet Jerry Abiog, Co-Founder and CMO of Standard Insights, an AI as a Service growth marketing platform that helps small, mid, and enterprise-level companies run data-driven omnichannel campaigns.   This empowers business leaders to be competitive in a data-driven world with marketing precision. Their mission is to be the global Standard on how successful businesses prioritize and execute re-marketing campaigns from Insights gleaned from their data. Company LinkedIn: https://www.linkedin.com/company/standard-insights/ Twitter: https://twitter.com/SmartChoiceAI  Facebook: https://www.facebook.com/SmartChoiceAI/ YouTube: https://www.youtube.com/watch?v=eLm7W5rqmfg Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
38:10
June 2, 2020
Establishing Your Personal Brand with Burton Kelso
Do you have a personal brand? Do you know how to build one? Join us for a conversation with Burton Kelso, The Technology Expert. Burton is a nationally-recognized expert in technology with Integral. In this interview, Burton offers actionable tips on personal branding success as well as some general tech tips, COVID19 tips dealing with Cyber Security, fighting off Zoom Bombing, and more. Read Burton's blog: www.burtonkelso.com/blog Twitter: @burtonkelso LinkedIn:LinkedIn.com/in/burtonkelso Facebook:Facebook.com/burtonkelso Instagram: @burtonkelso Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
38:18
May 29, 2020
Survey Says: Uncertainty
What do PR pros think the future holds for our profession as we move through the uncharted waters of the pandemic? Alex shares a PR Daily survey with some interesting insights. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
05:30
May 20, 2020
Empathy is Key to Your Messaging
We explore the concept of empathy and the ways you can successfully engage your audiences by communicating in a more empathetic (human!) manner. Learn about the three types of empathy here. Read about using empathy instead of legalese here. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
09:43
May 15, 2020
The Value of Comfort in Graphic Design
How can brands and businesses reach people on a human level during a pandemic? In this episode, Alex interviews Jason McIntyre, a design and communications consultant, about the value of simplicity and comfort in your visual design. Visit Jason at his website, TheFarthestReaches.com. Check out the AGPR design services portfolio here. Duke Cannon posters are a must-see here. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
22:50
May 12, 2020
Is Building Up SEO A Good Tactic Right Now?
We're all dealing with slashed budgets due to the effects of the pandemic. Is building up SEO a relatively-inexpensive way to get traction? Source material here. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
07:38
May 7, 2020
Is Growing Online NOW the Best Strategy?
Alex Greenwood discusses his interview with Startup Missouri Magazine, which asks what businesses can do online during the lean times of the pandemic in order to be positioned positively when things open up again.  Listen to Alex's answers, along with two other experts, in this episode. Read the entire piece Startup Missouri Magazine here. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
05:58
May 5, 2020
Brand Messaging in a Pandemic
Are you helping or harming your brand during the radically-changed business landscape of the pandemic? Alex is joined by public relations and brand expert Jeremy C. Little to offer tips on the best brand messaging strategies. Jeremy is the head of account services for CKP,  a Texas-based integrated communications agency. Jeremy has more than a decade of experience in strategic communications, including public relations, media relations, social media marketing, public policy advocacy, and communications management consulting. Jeremy's extensive communications background includes working with New York Times best-selling authors, government officials, and James Beard Award-winning chefs. Learn more about Jeremy and CKP here. Click here for Jeremy's article on brand messaging. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
26:14
April 29, 2020
Adaptability and Visioncasting
Are there ways for your brand to not only survive but thrive in the pandemic era? We asked foodservice product designer and industry expert, Brian Hutton, to shares his thoughts on adapting to the pandemic. He also discusses the concept of visioncasting to anticipate the direction of your industry. Listen free on Anchor, Apple Podcasts or wherever you get your shows. Listen to Brian's full interview on Mysterious Goings On. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
13:21
April 27, 2020
Pre-Written Holding Statements: A Critical Crisis Plan Element
In the midst of a crisis, the last thing you'll have time to do is to write a holding statement. Often, this means no statements are given, which creates a whole new series of headaches. Alex talks about why you need holding statements, and what elements comprise a successful statement. Source material here.  Listen free on Anchor, Apple Podcasts or wherever you get your shows. Show notes at PRAfterHours.com. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
07:30
April 23, 2020
Why Hire a Public Relations Consultant?
The choice of hiring a public relations consultant or firm is a tough one for many business owners, often because they do not fully understand the value PR brings to the table. To discuss this, Alex welcomes back a special guest to the lounge, Carey Kirkpatrick, Founder and CEO of CKP, an independent, woman-owned, Texas-based integrated communications firm.  So pull up a chair, please use a coaster, and listen in for ways PR can provide value. Carey and Alex also chat about her advice for PR pros working through this prolonged crisis period. Learn more about Carey and CKP here. Show notes at PRAfterHours.com. Listen to Carey's other episode here or wherever you get your podcasts. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
21:35
April 20, 2020
Quick Shot: Adapting During the Pandemic
Foodservice product designer and industry expert Brian Hutton shares a quick shot on adapting to the pandemic in a way that will pay dividends--both business and karmic--in the years to come.  Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
01:34
April 20, 2020
Small Business Brand Awareness Strategies in the Age of Corona
How can your business or brand build awareness in the right way during this pandemic? To find out, Alex welcomes a special guest to the lounge, Carey Kirkpatrick, Founder and CEO of CKP, an independent, woman-owned, Texas-based integrated communications firm. In this discussion, Carey shares her top three tips for brands to build awareness in responsible, creative, and successful ways.  So pull up a chair and listen in for tips on how to avoid analysis paralysis, strike the right tone, and take steps to effectively connect your brand with your audience during these trying times. Learn more about Carey and CKP here. Show notes at PRAfterHours.com.  Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
27:00
April 17, 2020
Staying Relevant Amidst A Global Crisis
How do you keep your brand relevant amidst a global crisis? Alex shares research from 360PR+, a firm that engaged Engine Group (formerly Opinion Research Corp.) to survey 300 senior marketing executives, gauging their opinions of their and other brands’ relevance. Listen in for what they learned, and what Alex thinks about it.  Read the entire article here. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. Visit AlexGPR.com to learn more about Alex's services.
07:45
April 12, 2020
How to Stop Bad PR Ideas
Does your client or boss want you to do something that may injure the brand and/or your reputation as a PR pro? Alex takes a listener question and offers some advice on dealing with those bad ideas that pop up from time to time. Follow us on Twitter! @HoursPR You can Tweet or DM questions that may be used on the show. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Alex Greenwood The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission.  Visit AlexGPR.com to learn more about Alex's services.
10:60
April 10, 2020
What Not to Do
Advice on what not to do to tactfully increase brand awareness during the pandemic crisis.   Source material here.  Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Alex Greenwood The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
05:22
April 7, 2020
Is a SBA Disaster Loan Right for You?
The U.S. Small Business Administration is offering COVID-19 Economic Injury Disaster Loans to businesses that qualify. We asked business consultant Mike Hulsey about what's in the loan package, who it's for, and how he is assisting small business owners in applying for these critical relief funds.  Need more info or help with your loan? Contact Mike at 405.535.6038 or via email at HulseyBusiness (at) Gmail.com. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Alex Greenwood The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
09:33
March 31, 2020
Let's Stop Misinformation
Misinformation is Dangerous. We can all help combat misinformation with easy steps. Alex shares how PRSA’s infographic encourages PR pros to follow three steps to stay informed. CDC website. WHO website. Check your facts at Snopes.com. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Alex Greenwood The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
04:28
March 26, 2020
Working from Home Tips for Beginners
New to working from home (WFH)? Fear not! Alex has some tips that will help and may even make you chuckle.  Special thanks to In Kansas City Magazine. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Alex Greenwood The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
08:12
March 21, 2020
Conference Call Tips
As we are all "hunkering down" at home, the use of video and audio conferencing is growing. Alex offers a few handy tips to make your calls run smoother.  Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. Image by Mohamed Hassan from Pixabay The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
05:10
March 20, 2020
Quick Shot: Do You Have a Covid-19 Crisis Landing Page?
Do you have a central location for Covid-19 information on your website? In this quick shot, Alex covers why it's a good idea. Learn more about AGPR's crisis communications services here. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
02:46
March 18, 2020
Affordable PR Tools
Need some good, affordable tools to build brand awareness? Listen in! Source mentioned in this episode here. Learn more about AGPR's crisis communications services here. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public, broadcast, and webinar appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** Image by Pixabay PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
07:07
March 16, 2020
Tell Your Customers
What are you doing about the coronavirus? More importantly, what have you told your customers about your efforts to keep them safe, as well as what you expect of your customers in return?   Source mentioned in this episode here.  Learn what to do and get updates at the Centers for Disease Control and the World Health Organization. CDC link to specific info for businesses here. Learn more about AGPR's crisis communications services here. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
08:15
March 12, 2020
Internal Communications Tips
Fact sheets are a great way to inform, educate, and advise your internal audiences (employees, volunteers, etc.) on what they should know and do to manage a serious situation. In this episode, Alex shares tips for a useful fact sheet. Learn more about AGPR's crisis communications services here. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme: https://filmmusic.io "Bossa Antigua" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/) Sound effects obtained from https://www.zapsplat.com. The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
07:19
March 6, 2020
Communicating with Customers About the Coronavirus
How do you talk with your customers about your response to the Covid 19 coronavirus? Listen in for quick tips to help your organization communicate more effectively. Source material discussed in this show located here. Learn more about AGPR's crisis communications services here. Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** Image via CDC PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
05:56
March 4, 2020
Don't Panic, But Prepare Now for a Potential Coronavirus Crisis
The Covid 19 coronavirus is dominating the news, and rightly so. Following his maxim of crisis communication, "not if, but when", Alex offers tips to help your organization prepare. (Which you should do, now.) Source material discussed in this show located here and here and here. Learn more about AGPR's crisis communications services here.  Follow us on Twitter! @HoursPR PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** Image via CDC PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
10:36
March 2, 2020
Speaking of Public Speaking
Does the prospect of public speaking give you the shivers? Fear not! Alex has some helpful tips to make your speaking experience easier for you and more effective for your audience. He also shares the best compliment he ever received. Source material discussed in this show located here. PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
11:55
February 28, 2020
Is Multitasking A Good Idea?
Multitasking: we all do it...heck you're probably doing it while you listen to this show! Alex explores why multitasking is inefficient and oftentimes just plain rude. He shares tactics to get quality work done by renewing your focus.  Click here for an excellent piece on Forbes about multitasking.  PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
05:32
February 24, 2020
Break Out of Email Jail
Do you use email, or does email use you? On today's show, we talk about ways to make email work for you, not against you! Sources mentioned in the show here and here. PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
12:34
February 21, 2020
An Instagram Hack You Have to Try!
You know that Instagram is not link-friendly - there is only one clickable link possible to add for the whole profile. Luckily, you have Shorby to the rescue! This service combines all of the important links you want to share on Instagram into a fancy page that drives traffic and conversions. Beat the single link stink!  Click here to learn more and visit PRAfterHours.com to check out the photos of Shorby in action. PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
04:30
February 20, 2020
Side Hustle Shots
Do you have thoughts of starting a side hustle, or perhaps a freelancing career but are concerned about how to manage the books? Fear not, as we offer tips from Mike Hulsey, an accountant who has spent much of his career working with small businesses and solo creative people. Learn more about Mike, and check out his helpful blog at Trax, Inc. Portions of this episode are excerpted on Alex's long-form podcast show, Mysterious Goings On, available wherever you get your podcasts. PR After Hours host Alex Greenwood makes numerous public and broadcast appearances every year, speaking primarily about crisis communications, podcasting, and social media strategy. If you would like Alex to speak at your conference, event, business, or organization, please contact him at Team@AlexGPR.com. For more information about Alex’s speaking experience and topics, click here. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
08:16
February 18, 2020
Finding the Next Big Idea
How do you get your team to discover the "Next Big Idea"? In this excerpt from the Mysterious Goings On podcast, author and strategist Mike Brown, founder of The Brainzooming Group, shares ways his company encourages, nurtures and provokes thoughts that can easily become "the next big idea". Check out Mike's latest book, Idea Magnets, which helps dynamic leaders cultivate extreme creativity and innovative success throughout organizations. Learn more about Mike at Brainzooming.com. Portions of this episode are excerpted on Alex's long-form podcast show, Mysterious Goings On, available wherever you get your podcasts.  Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
10:60
February 16, 2020
Predicting the Unpredictable with Mike Brown
How do you predict the unpredictable, and is that even important? In this excerpt from the Mysterious Goings On podcast, author and strategist Mike Brown, founder of the Brainzooming Group shares the thinking behind planning on "Black Swan" events, and why it is crucial for your business strategy. Check out Mike's latest book, Idea Magnets, which helps dynamic leaders cultivate extreme creativity and innovative success throughout organizations. Learn more about Mike at Brainzooming.com. Portions of this episode are excerpted on Alex's long-form podcast show, Mysterious Goings On, available wherever you get your podcasts. The Mike Brown episode will be available in its entirety on February 13, 2020. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Sign into and please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
10:34
February 12, 2020
Make Money While You Sleep
Some say the way to wealth is to make money while you sleep. There could be something to that!  In this episode, Alex shares ways he employs passive income strategies to help out during lean times. Whether you're a freelancer, small business owner, or side hustler, these tips will help you think of making money in new, effective ways. There's much more info at Alex's blog. Just click here! Check out Alex's book on crowdfunding, Kickstarter Success Secrets. Have a question for Alex? Send him a message and he may answer it on the show! Just click the link, and record it--be sure to give us your first name and the city you reside in: https://anchor.fm/alex-greenwood1/message (Please allow anchor.fm brief access to your microphone to record. You can find this in your browser settings.) Your support can help increase the frequency and value of this show. Please consider being a sponsor, or just drop a few coins in the virtual tip jar! Just click this link, then click "SUPPORT". Thank you! *** PR After Hours Theme by Noah Swiderski at Briton Beats. www.britonbeats.com Photo by Allie Smith from Pexels The PR After Hours Podcast is recorded at Green Shebeen Studios in the heart of beautiful Kansas City, Missouri. Copyright 2020 AGPR, all rights reserved. No reproduction, excerpting, or other use without written permission. AlexGPR.com
06:34
February 8, 2020
Marketing Tips with Bob Martin
In this excerpt from a longer interview on Mysterious Goings On, Alex sits down with marketing consultant and coworking entrepreneur Bob Martin. From Radio Disney to creating communities, Bob has tales to tell and good tips for anyone interested in building their brand. Learn more about Bob, his marketing consulting business and coworking solutions at iWerx.org. Have a questio