Everything Except the Law - Presented by Answering Legal

Episode 55 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Bo Royal, CEO & Co-Founder of Pareto Legal.

In this episode, Bo and host Nick Werker discuss how paid advertising fits into a law firm's overall marketing strategy, what law firms need to have in place before investing in paid ads, things to look for in a marketing partner and much more!

Bo and Pareto co-founder Jake Barufkin and met a decade ago at eBay's marketing solutions division, where they led large teams of digital marketing experts and analytics specialists that oversaw $250M+ in annual advertising budget for their clients. Some of the large clients they worked with included: Aeropostale, Alex & Ani, BCBG, bebe, Calvin Klein, Dr. Marten's, GNC, JACK SPADE, Kate Spade New York, Nixon, Perricone MD, Sallie Mae, Serta & Stuart Weitzman.

Today, Bo and Jake own and operate two "sibling" agencies: Pareto Legal & Pareto PPC. Both agencies leverage their experience and expertise that they developed working for fortune 1000 brands and in-house as CMO & COO at a large Philadelphia-based injury law firm (a firm that they were able to scale from 7-figures to 8-figures in under 3 years).

Learn more about Pareto Legal here: https://legal.paretoppc.com/

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor.

Learn more about the show here: http://ow.ly/Eni250LekLg

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

Episode 54 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Dorna Moini, the CEO/Founder at Gavel.

In this episode, Dorna and host Nick Werker discuss the growing trend of legal productization, how law firms can better utilize their tech tools in 2024, automating your practice through Gavel and much more!

Dorna Moini is the CEO and founder of Gavel (www.gavel.io), a no-code platform for building document automation and client-facing legal products. Prior to starting Gavel, Dorna was a litigator at Sidley Austin. There, in her pro bono practice, she worked with legal aid organizations to build a web application for domestic violence survivors to complete and file their paperwork, which led to the idea for Gavel.

Dorna is on the Legal Services Corporation Emerging Leaders Council and a member of LAFLA's Advisory Board. She was named an ABA Legal Rebel and a Fastcase 50 honoree. She also teaches the Legal Innovations Lab at USC Law School.

Be sure to follow @dorna_at_gavel on social.

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor.

Learn more about the show here: http://ow.ly/Eni250LekLg

Check out more helpful stuff from Answering Legal here: Our Free 2023 Holiday Gift Package: https://ow.ly/2hJf50QwPG3 Our Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

Episode 53 of the "Everything Except The Law" podcast has arrived! This time we're speaking with ABA TECHSHOW 2024 presenters Mathew Kerbis and Gyi Tsakalakis.

In this episode, Mathew, Gyi and host Nick Werker discuss what lawyers should know about attending the ABA TECHSHOW, how to make the most of your time in Chicago, what types of AI discussions will take place at the event this year and much more!

Mathew Kerbis is The Subscription Attorney. He’s on a mission to get more attorneys to adopt the subscription model and abandon the billable hour. He founded the law firm Subscription Attorney LLC in 2022 after working for private practice law firms for nine years. It’s a modern law firm offering legal advice starting at $19.99/month. Kerbis realized the subscription model could revolutionize the legal profession, so he launched the podcast Law Subscribed to help the rest of the legal profession make the same choice.

Kerbis is a frequent public speaker, and you can watch/listen to him at https://mathewkerbis.com.

As the President of AttorneySync, Gyi Tsakalakis has been helping law firm leaders exceed their business objectives with digital media for over 15 years. He is a licensed Michigan attorney (not practicing), a Google certified partner, a Moz Local trusted provider, an Avvo SEO partner company, and a contributor to the Moz Local Search Engine Ranking Factor survey. Gyi is also interested in emerging technologies and innovative solutions for the legal industry.

Learn more about Gyi's company here: https://www.attorneysync.com/

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor.

Learn more about the show here: http://ow.ly/Eni250LekLg

Check out more helpful stuff from Answering Legal here: Our Free 2023 Holiday Gift Package: https://ow.ly/2hJf50QwPG3 Our Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

In 2023, we released 16 episodes of the “Everything Except The Law” podcast, featuring in-depth interviews with top experts from across the legal industry. In this special best of episode, we highlight some of our favorite interview moments from the past year.

Watch as host Nick Werker speaks with Ben Sachs, Laura Terrell, Paul Campson, Michelle Calcote King, Joe Patrice, Jim Hacking, Tyson Mutrux, Chris Dreyer, Stephanie Everett, Annette Choti, Doug Brown, Jared Correia, Dena Lefkowitz, Mathew Kerbis, Roy Sexton, Paul T. Llewellyn, Steve Fretzin, Jim Christy, Jonathan Breeden and Dan Ambrose.

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Spotify and Apple Podcasts. Stay tuned for more new episodes in 2024!

Learn more about the show here: http://ow.ly/Eni250LekLg

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 52 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Dan Ambrose, the founder of Trial Lawyers University.

In this episode, Dan and podcast host Nick Werker discuss the most damaging mistakes committed by trial lawyers, what the best trial lawyers tend to have in common., why Trial Lawyers University can help attorneys of all experience levels and much more!

Dan Ambrose is the Co-Founder of Trojan Horse Method. Trojan Horse workshops focus on trials skills, then dive into more technical skills that are beneficial no matter what your career path. These programs have four to six students and one instructor per class. This allows adequate time for each student to have one on one instruction.

Learn more about Trial Lawyers University here: https://triallawyersuniversity.com/

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor.

Learn more about the show here: http://ow.ly/Eni250LekLg

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

Episode 51 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Jim Christy (President of Postali) and Jonathan Breeden (Owner of the Breeden Law Office). In this episode, Jim, Jonathan and podcast host Nick Werker discuss how attorneys should approach AI tools for marketing and management, the biggest reason law firms see their marketing efforts fail, what's necessary to have sustained success in the legal world and much more! About our guests:Jim Christy is the President at Postali, a digital marketing agency for law firms. He and the Postali team have built over 100 law firm websites, many of which have won awards from Webby, Lawyerist, and others. He is passionate about working with firms of all sizes, and serving as a consultant to bring marketing and operations strategies together to achieve broader business goals. Learn more about Postali here: https://www.postali.com/ Jonathan Breeden is the principal attorney at the Breeden Law Office. Founded in 2000 and with multiple offices in North Carolina, he provides representation to families going through divorce, child custody disputes, adoption, and all manner of domestic law issues. Attorney Breeden has dedicated his career to offering families the guidance and advocacy they deserve. He has a reputation for balancing tenacity and compassion, especially for children, and has helped countless people in North Carolina.Learn more about the Breeden Law Office here: https://www.breedenfirm.com/ Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. Learn more about the show here: http://ow.ly/Eni250LekLg Read more helpful stuff from Answering Legal here: The Lawyer's Complete Guide To 2023: http://ow.ly/MMTq50Mp0GP A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN You can also give us a call at 631-400-8000 or go to www.answeringlegal.com This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

Episode 42 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Jim Hacking and Tyson Mutrux, the co-founders of Maximum Lawyer. In this episode, Jim, Tyson and podcast host Nick Werker discuss how Maximum Lawyer began and its growth in popularity, the biggest financial mistakes new lawyers can make, how attorneys should react to the recent acceleration in AI technology and much more! About our guests: For more than a decade, Tyson Mutrux has had the privilege and pleasure of providing personal injury services for Americans from all walks of life. Having built his practice from scratch, and now managing multiple office locations and a team of 22, he's completed a crash course in scaling and growing a successful firm - with more mistakes and wins than you can count. Now, having built and implemented systems to improve his own law firm, he's motivated to support fellow attorneys and practice owners so they can avoid making the same time-consuming mistakes he did. Jim Hacking graduated in 1997 from the Saint Louis University School of Law. He opened his own practice in 2007. He was named the Best Lawyer in St. Louis by the Riverfront Times (twice). In the 15+ years of running his own practice, he's dedicated his time and energy to immigration law and helping those less fortunate than himself to become citizens of this great country. He is passionate about uniting families and protecting rights, and has made it his mission to uphold those values for those who can’t fight for themselves. You can connect with Maximum Lawyer via: Their website- https://maximumlawyer.com/ Their podcast- https://maximumlawyer.com/podcast/ Their free Facebook group- https://www.facebook.com/groups/403473303374386/ Their guild- https://maximumlawyer.com/theguild/ Check out the podcast episode, "The 6 Worst Financial Mistakes That You Can Make As A Lawyer": https://maximumlawyer.com/jimhackingtysonmutrux484/ Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. Learn more about the show here: http://ow.ly/Eni250LekLg Read more helpful stuff from Answering Legal here: The Lawyer's Complete Guide To 2023: http://ow.ly/MMTq50Mp0GP A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN You can also give us a call at 631-400-8000 or go to www.answeringlegal.com This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

Episode 40 of the "Everything Except The Law" podcast has arrived! This time we welcome back Michelle Calcote King, the Principal & President of Reputation Ink. 

In this episode, Michelle and podcast host Nick Werker discuss the biggest benefits law firms will see from engaging in PR activities, dos and don'ts for pitching story ideas to the media, whether most law firms are prepared to handle a PR crisis and much more! 

About our guest: 

With two decades of marketing and PR experience that spans from Australia to England and back to the States, Michelle Calcote King brings a global perspective to her clients in the Southeast and beyond. After graduating with a master’s degree in international communications from the University of Florida, Michelle began her career in London during the dotcom boom. It was then she discovered her niche helping companies in highly complex industries. 

Before founding Reputation Ink in 2011, Michelle was the Senior Vice President of a national PR firm focused on corporate law firms. Prior to this role, Michelle was the Public Relations Director for a regional marketing firm based in Jacksonville, Florida. 

Michelle is an active community leader. Currently, she serves as Chair of the Legal Marketing Association's Jacksonville chapter, is a member of the Florida Bar's Grievance Committee, is a Trustee for the Jacksonville Regional Chamber of Commerce, and is a board member with Greenscape of Jacksonville. 

Resources mentioned in this episode: 

"Is this legit" checklist: http://resources.rep-ink.com/is-this-... 

List of spammy/scammy awards & networks: http://ow.ly/LJWC50N4WEU 

Learn more about Reputation Ink here: https://www.rep-ink.com/ 

Check out Michelle's last appearance on "Everything Except The Law" here: http://ow.ly/mZfw50N4Xkx 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2023: http://ow.ly/MMTq50Mp0GP 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

You can also give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 38 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Laura Terrell, an executive coach for legal professionals. 

In this episode, Laura and podcast host Nick Werker discuss how lawyers can overcome imposter syndrome, steps attorneys can take to recover from a professional setback, tips for achieving a better work-life balance and much more! 

About our guest: Laura Terrell is an executive coach with over twenty-five years of experience as a legal and business leader. She offers an insider’s perspective for business, legal and corporate professionals, working to help her clients to improve and achieve success in their work lives. 

Prior to coaching, she was a Special Assistant to the President at the White House, a senior level appointee at the U.S. Department of Justice, an equity partner in two large, global law firms, and in-house counsel at a publicly traded company. Laura has also led and managed teams of people across multiple countries, serving as a top advisor to many Fortune 500 and FTSE 100 companies. 

Use the following links to learn more about Laura: 

https://www.lauraterrell.com/ 

https://bit.ly/9lawyerquestions 

https://www.linkedin.com/in/lauralter... 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2023: http://ow.ly/MMTq50Mp0GP 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 37 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Benjamin Sachs, author of the book "All Rise: Practical Tools for Building High-Performance Legal Teams". 

In this episode, Benjamin and podcast host Nick Werker discuss how psychological safety can translate to increased productivity, strategies for managing conflict between team members, whether legal teams can maintain high performance with remote workers and much more! 

About our guest: Benjamin Sachs is an expert in management, strategy, and negotiation. He teaches at the University of Virginia School of Law and provides consulting and training services to a wide range of government and private sector organizations around the world, including thousands of attorneys and other professionals through CLEs, seminars, and workshops. 

Sachs’s professional career spans law and business. He first served as a litigator at Sidley Austin LLP and then as a strategic management consultant at the Boston Consulting Group before moving to Storyblocks, a technology and media company, where Ben served as general counsel and chief operating officer. After helping secure the company’s private-equity acquisition in 2020, he now focuses exclusively on teaching and consulting. He lives outside Washington, DC. 

Learn more about "All Rise" here: http://ow.ly/Y3WI50Mp0rU 

Purchase "All Rise" here: http://ow.ly/esUa50Mp0vq 

Special thanks to MeanPug Digital for sponsoring this week's episode. Learn more about their company here: https://www.meanpug.com/ 

The background music used in our opening advertisement can be found here: https://www.free-stock-music.com/mixa... 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2023: http://ow.ly/MMTq50Mp0GP 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 36 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Nancy O'Hare-Zika, owner of Gavel Marketing. 

In this episode, Nancy and podcast host Nick Werker discuss why attorneys need to be intentional about increasing awareness of their firm, how to get started with building your practice’s brand, the value of storytelling for law firms and much more! 

About our guest: Nancy O’Hare–Zika is the owner of Gavel Marketing, a Upper Michigan-based creative agency focusing on the marketing needs of legal professional across North America. Gavel Marketing is a full service marketing agency specializing in Video Creation, Media Buying and Strategy, Digital Marketing, Audio Services, Graphic Design and Social Media Management. 

Nancy has spent the past 17 years working exclusively in the world of “Storytelling Marketing” and has extensive knowledge in the area of branding and cinematic excellence. She has worked with hundreds of professionals, from large organizations to small groups across the US and Canada with one goal in mind: To properly and professional help you tell your story! 

Visit https://callgavel.com to learn more about Gavel Marketing. To contact Nancy, email her at Nancy@GavelTeam.com or call her at (906) 250-7478. 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Interested in learning more about Answering Legal? Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 35 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Melody Eagan, managing partner at the firm Lightfoot, Franklin & White. 

In this episode, Melody and podcast host Nick Werker discuss the role law firm leaders play in creating their practice's culture, how building a positive culture can give firms a competitive edge, the importance of having diversity at your firm and much more! 

About our guest: Melody Eagan has decades of experience defending clients in high-stakes catastrophic injury and wrongful death cases. A trusted regional counsel for a number of manufacturers, Melody has successfully tried numerous cases to verdict throughout the Southeast. 

In addition to her product liability practice, Melody regularly represents doctors and hospitals in medical malpractice cases. She also serves as appellate counsel for a number of clients, assisting them not only with appeals but also preparation and oral argument of dispositive and other significant pretrial motions at the trial court level. 

Melody, Lightfoot's current managing partner, is the first woman to lead the firm in its history. She is also on the firm's Executive Committee. Melody previously served as the president of the Alabama Defense Lawyers Association (ADLA) in 2012-13, only the third woman ever elected to the office. Melody is also a member of the 2018 Leadership Alabama class. 

Learn more about Melody's firm here: https://www.lightfootlaw.com/ 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! 

Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 34 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Laura Cowan, a New York City estate planning attorney and creator of 2-Hour Lifestyle Lawyer. 

In this episode, Laura and podcast host Nick Werker discuss how estate planning attorneys can get down to working just a few hours a day, finding the right clients for your firm, the power of live events for estate planning lawyers and much more! 

About our guest: Laura Cowan, Esq., CPA is the Founder of the Law Office of Laura Cowan, an award-winning estate planning law firm located in New York City. She has been voted a Super Lawyer™ 2019-2022, was ranked the "2nd BEST Estate Planning Lawyer in New York" by Yelp! out of over 800 lawyers, and was featured in the NY Times as a "Top Woman Attorney in New York". Laura has presented at UN Headquarters on estate planning for non-citizens and has written for both Forbes and Entrepreneur. In 2022, Laura created "2-Hour Lifestyle Lawyer™" to teach lawyers how to make $10k+ a month doing virtual estate planning working just 2 hours a day. 

Book a Discovery Call here to see if you qualify: https://calendly.com/estateplan/2hllgroup-schedule

Learn more about Laura's 2-Hour Lifestyle Lawyer program here: http://ow.ly/ECCE50LjcYZ 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 33 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Matt Spiegel, Founder & CEO at Lawmatics.

In this episode, Matt and podcast host Nick Werker discuss what lawyers need from their software, how Lawmatics can save law firms 15 to 20 hours per week, the importance of metrics and much more!

About our guest:

Matt Spiegel is a lawyer and serial entrepreneur in the legal-tech space. He is the Founder and CEO of Lawmatics, the #1 automation platform for law firms, offering legal client intake, CRM, marketing automation, billing, and much more, all in one easy-to-use software. With Lawmatics, law firms streamline their operations, impress clients, and win more business. Prior to Lawmatics, Matt was Co-Founder and CEO of MyCase, a legal practice management software company that was most recently acquired by AffiniPay.

About our Lawmatics:

Lawmatics is the #1 automation platform for law firms, offering legal client intake, CRM, marketing automation, time & billing, and much more, all in one easy-to-use software. With Lawmatics, law firms streamline their operations, impress clients, and win more business. To learn more, visit https://www.lawmatics.com/.

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law! Check out audio versions of the show on Apple Podcasts, Spotify and Anchor. 

Learn more about the show here: http://ow.ly/Eni250LekLg

Read more helpful stuff from Answering Legal here:

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 29 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Robert Ingalls, the Chief Podcast Strategist at LawPods.  

In this episode, Robert and podcast host Nick Werker discuss why lawyers should be eager to dive into the podcasting world, what is needed to launch a podcast, how to make your podcast stand out from the pack and much more!  

About our guest: Robert Ingalls is a recovering attorney, professional speaker, and the founder of LawPods, one of the first podcast content marketing agencies for law firms. At LawPods, Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships, boost SEO, and drive revenue.  Robert's path from trial lawyer to Podcast Producer was anything but direct. For years he battled anxiety from the pressure, long hours, and constant conflict of a litigation career. When he was finally ready to throw in the towel, he had no idea what to do next. With no business/marketing background and only a love for podcasts he discovered making one for his firm; Robert decided to see if lawyers would pay him to help them launch podcasts. Within four years, LawPods was producing podcasts for the biggest brands in law.  As a speaker, Robert frequently speaks on Podcast Content Marketing, Prioritizing Mental Health, Entrepreneurship, and Law Office Technology. In his spare time, he enjoys teaching podcasting at community events, traveling, spending time with his wife and daughters, and riding his skateboard.  

Learn more about LawPods at https://lawpods.com/.  

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Interested in learning more about Answering Legal? Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 27 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Ronnie Deaver, the founder of NoBull Marketing. 

In this episode, Ronnie and podcast host Nick Werker discuss steps for getting properly setup with a Google Business Profile (formerly known as Google My Business) account, why getting reviews on Google is so vital for growing law firms, advanced strategies for making the most of your Google Business Profile and much more! 

About our guest: Ronnie Deaver is the CEO of NoBull Marketing, a lawyer-exclusive marketing agency that specializes in generating leads and increasing PNC to paying client close rates with Google My Business & Sales Training. In that capacity he created the first 100% guarantee in the industry, offering to pay back everything - even the advertising budget a client has spent - if he can’t make it profitable. That offer quadrupled the client base of NoBull Marketing in three months and it’s still going strong. 

Learn more about NoBull Marketing here: http://ow.ly/EFRj30slcm5 

For a more in-depth breakdown of the topics covered in this episode, check out Ronnie's recent podcast discussion with lawyer Susan Guthrie: http://ow.ly/p3GC30slcKO 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law. 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 26 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Andrew Finkelstein, an accomplished litigator, author and lecturer. 

In this episode, Andrew and podcast host Nick Werker discuss advising individuals going through the aftermath of a devastating catastrophe, helping clients overcome the fear of making the wrong decision, the role virtual trials should play in the future of legal and much more! 

About our guest: Andrew Finkelstein, a managing partner of five law firms (Finkelstein & Partners, LLP; Jacoby & Meyers, LLP; Fine, Olin & Anderman, LLP; Finkelstein, Blankinship, Frei-Pearson & Garber, LLP; and Diller Law, LLP), a noted consumer activist, and accomplished litigator, represents victims in wrongful death and catastrophic personal injury cases. He teaches advanced trial practices at the Trial School and is a frequent lecturer, serving pro bono for a variety of organizations, including the 9/11 Victim Compensation Fund. 

Purchase Andrew's book "I Hope We Never Meet: Client Stories of Tragedy, Recovery and Accountability From a Life in Deterrence Law" here: http://ow.ly/9CNQ30skqVy 

Learn about the Trial School here: http://ow.ly/R44b30skqVz 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law. 

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The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

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11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

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Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 25 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Allison Williams, a business coach for solo law firm owners. 

In this episode, Allison and podcast host Nick Werker discuss some of the biggest mistakes attorneys make in the early years of running their practice, why it's so vital for lawyers to have proper systems in place for their firm, how to avoid becoming burnt out and much more! 

About our guest: 

Allison Williams, known as the Law Firm Mentor, is the owner of two successful companies. She is Founder of Williams Law Group, a full service family law firm where she is a Fellow of the American Academy of Matrimonial Lawyers, is Certified by the New Jersey Supreme Court as Matrimonial Law Attorney, and is certified by National Board of Trial Advocacy in Family Law. 

After taking Williams Law Group from start-up to a multi-million dollar business in 3.5 years, she created a second business, Law Firm Mentor, where she provides business coaching services for Solo and Small Law Firm attorneys helping them grow their revenues, crush chaos in business and make more money. 

Visit Allison's website: http://ow.ly/Ntmt30sjviM 

Check out her Crushing Chaos podcast: http://ow.ly/qMiH30sjviK 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law. 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: http://ow.ly/LSUq30sjviN 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 24 of the "Everything Except The Law" podcast has arrived! In this episode we speak with personal injury attorney Christopher Earley. In this episode, Christopher and podcast host Nick Werker discuss why attorneys should aim to follow the 80-20 rule, how to go about delegating tasks, strategies for limiting the amount of time spent on phone calls and emails and much more! 

About our guest: Christopher Earley is a personal injury attorney and author in Boston who since 2005 has concentrated his practice on the representation of the seriously injured and their families. When not working on growing and scaling his firm, he enjoys spending time with his wife and two children. He is also a really bad drummer. He encourages lawyers looking to grow their practices to contact him as he loves discussing all things related to growing a law firm. Learn about Christopher's firm here: http://chrisearley.com 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law. 

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy 

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny 

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/free-t... 

Give us a call at 631-400-8000 or go to www.answeringlegal.com 

Special thanks to James Publishing for sponsoring this week's episode. 

Learn more about James Marketing Amplifier here: https://jamesamplifier.com/ 

The background music used in our opening advertisement can be found here: https://www.free-stock-music.com/mixa..

Episode 23 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Gary Mitchell, Founder, and Principal at OnTrac® Coach.   

In this episode, Gary and podcast host Nick Werker discuss the advantages that come from running a virtual law practice, how to maintain a high level of client service during COVID-19, overcoming the great resignation and more! 

About our guest: 

Now In his 16th year as a business coach specializing in the legal industry, Gary works with Managing Partners, Partners, Associates, Law Clerks, Paralegals, and Legal Assistants. Gary is deeply passionate about helping Lawyers and Law Firms become more entrepreneurial in their approach to the Business of Law and to capitalize on the opportunities that exist in this ever-changing marketplace. As a Coach, he takes a very practical, tactical, and down-to-earth approach. Gary’s clients feed off his entrepreneurial energy and drive and appreciate his 'street smarts.' They value his timely and frank advice. When you work with Gary, you will recognize his tenacity and narrow focus on you, and your results.   

After several years in development, Gary has recently released his Business App for Lawyers. The OnTrac® Practice Builder App. It guides lawyers through the various stages proven in his coaching programs to help them grow their practices and firms and become more profitable.   

You can access the Practice Builder App at https://ontraccoach.com/practice-builder-app/ 

Gary can be reached at gary@ontraccoach.com or on WhatsApp at +1 52 322 302 1783  

Purchase Gary's book "Growing A Law Practice During COVID-19" here: http://ow.ly/Ym2t30sbB8a 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedu...  

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 22 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Douglas K. Burrell, President of DRI, The Voice of the Defense Bar.  

In this edition of the podcast, we celebrate a historic moment in the legal industry, as for the first time ever, four of the country’s top bar associations are being led by Black presidents. Douglas K. Burrell joins us to reflect on the news, and discuss some of the biggest challenges being faced by women and diverse attorneys today.  

About our guest: Douglas K. Burrell is a partner in the Atlanta office of Drew Eckl & Farnham LLP. He has developed comprehensive experience while serving as first chair on more than 40 jury trials and more than 100 bench trials. He is the Chair of the Georgia Defense Lawyers Mediation and Trial Academy and serves as faculty on the NITA Deposition Skills Program. Mr. Burrell's practice consists of civil defense litigation with an emphasis on wrongful death and catastrophic injury, construction law, premises liability, transportation/trucking law and product Liability.   

Learn more about DRI here: https://www.dri.org/ 

Learn more about the historic moment being celebrated in this conversation: https://www.dri.org/news/news-detail/2022/02/01/black-history-month-historic-year 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.  

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The Lawyer's Complete Guide To 2022: http://ow.ly/Aw3Q30s9hKy

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 19 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Jason Hennessey, an internationally-recognized SEO expert, and author of the book "Law Firm SEO: Exposing the Google Algorithm to Help You Get More Cases".  

In this episode, Jason and podcast host Nick Werker discuss recent SEO trends, how investing in SEO can increase the value of your practice, whether or not content is still king and much more!   

About our guest:  

Jason Hennessey is a speaker, entrepreneur, and business executive. Since 2001, Jason has been reverse-engineering the Google algorithm as a self-taught student and practitioner of SEO and search marketing.   

His expertise led him to grow and sell multiple businesses, starting with a dot-com in the wedding industry. After presenting his SEO knowledge to a group of lawyers in 2009, Jason founded and later sold Everspark Interactive, cementing his reputation as a thought leader and authority in SEO for the legal industry. As CEO of Hennessey Digital since 2015, Jason grew a small consultancy to a $10MM+ business that made the Inc. 5000 list for the third year in a row, and he also runs SEO industry news site iloveseo.com.  

A keynote speaker and frequent podcast and webinar guest, Jason is a columnist for the Washington Post and a regular contributor to Entrepreneur, Inc., and the National Law Review. His team recently opened Hennessey Studios, a state-of-the-art audio and video production facility located in the Television Academy building in the heart of Hollywood where Jason hosts The Jason Hennessey Podcast interviewing entrepreneurs and business leaders. He also recently published Law Firm SEO, described as the “holy grail of digital marketing for lawyers.”  

Buy your copy of "Law Firm SEO: Exposing the Google Algorithm to Help You Get More Cases" here: http://ow.ly/ZgM530s1BM3 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2021: http://ow.ly/YzPe30rNBnr

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny11 

Best Legal Softwares: http://ow.ly/djSP30rNBnZ

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: hhttps://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 18 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Benjamin Luftman, a partner at the Columbus based law firm Luftman, Heck & Associates.   

In this episode, Benjamin and podcast host Nick Werker discuss how using legal tech has helped transform Benjamin's practice, why being accessible to clients is key for attorneys at growing firms, how Benjamin's staff managed to thrive under remote working conditions and much more!   

About our guest:  

An experienced and accomplished legal advocate, Benjamin L. Luftman is a founding partner at Luftman, Heck & Associates and has practiced law for thirteen years. His sole practice areas are in criminal law and traffic violations, having represented clients in cases ranging from the most serious felonies to minor traffic offenses, with a particular concentration in the area of Ohio DUIs and OVI law.  

Here's where you can learn more about Benjamin's firm: 

Facebook: https://www.facebook.com/LuftmanHeck/

LinkedIn: https://www.linkedin.com/company/luftman-heck-&-associates-llp/

Twitter: https://twitter.com/lawyercbus

YouTube: https://www.youtube.com/user/CMHCriminalAttorney   

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2021: http://ow.ly/YzPe30rNBnr

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: https://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 16 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Alay Yajnik, a speaker, business coach, and author of the book “Staffing Up: The Attorney’s Guide To Hiring Top Talent”.  

In this episode, Alay and podcast host Nick Werker cover costly hiring mistakes, tips for building your law office dream team, the types of interview questions attorneys should be asking and much more!    

About our guest:  Alay Yajnik is a law firm growth expert and founder of Law Firm Success Group. He has run a $100MM business and built a $5MM business from the ground up. Alay’s team is dedicated to helping busy lawyers across the country make more money, work fewer hours, and spend more time doing the things they love by running their law firm as a business. Alay is the author of Staffing Up: The Attorney's Guide to Hiring Top Talent, the first book on hiring for lawyers. He is the founder of Law Firm Success Group and the host of the Lawyer Business Advantage podcast. Alay Yajnik holds an MBA in Finance and Marketing from Santa Clara University.  

Learn more about the Law Firm Success Group here: http://ow.ly/RnP330rS8JT 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2021: http://ow.ly/YzPe30rNBnr

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: https://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 15 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Monica Delgado, Ph.D., who is a Doctor of Psychology and executive coach.   

In this episode, Dr. Delgado explains the concept of “today normal” and discusses how lawyers can embrace and leverage it to be more effective in these uncertain times.  

About our guest:  Monica Delgado, Ph.D., is an executive coach with the law firm Harris St. Laurent & Wechsler LLP in New York City. She has 20 years of experience working with individuals involved in high-stakes legal cases. Dr. Delgado works with the firm's legal teams at critical and stressful stages of their cases to prepare clients for peak performance. This includes depositions, testifying at trial or during arbitration, preparing for settlement negotiations and navigating the unwinding of business relationships.  

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2021: http://ow.ly/YzPe30rNBnr

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode 14 of the "Everything Except The Law" podcast has arrived! In this episode we speak with Liel Levy, co-founder of the bilingual digital marketing agency Nanato Media and co-author of the new book “Beyond Se Habla Español: How Lawyers Win the Hispanic Market”.   

This episode details everything law firms need to know about putting together marketing campaigns specifically for Hispanic legal consumers. 

About our guest:  Liel Levy is the Head of Partnerships at Nanato Media. He's also the co-host of In Camera Podcast, a weekly podcast dedicated to legal marketing. He has conducted several workshops at Google Austin as part of the Google Digital Coches program, which helps local Hispanic and Black small-business owners leverage the power of Google and digital platforms. His new book, "Beyond Se Habla Español", provides all the insights you need to build a cost-effective, revenue-generating, competitor-proof marketing strategy for the modern American law firm. The book was co-written with Natalie Fragkouli, the Head of Digital at Nanato Media.  

Purchase "Beyond Se Habla" on Amazon here: http://ow.ly/Ex9x30rNBm5 

Learn more about the book here: https://nanatomedia.com/beyond-se-habla-espanol/ 

About Nanato Media: Nanato Media is a marketing agency in Austin, Texas, focused on helping law firms across the nation run relevant, expert campaigns targeting local Hispanic markets. By leveraging the power of Nanato Media, law firms have access to their own team of multicultural marketers to execute cost-effective and winning strategies.  

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Lawyer's Complete Guide To 2021: http://ow.ly/YzPe30rNBnr

A Guide To Lawyer Wellness: http://ow.ly/ZxeS30rNBny

11 Best Legal Softwares: http://ow.ly/djSP30rNBnZ 

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedule-demo/ 

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode number 12 of the Everything Except the Law Podcast! This time we're talking with Ali Katz. Ali Katz's New Law Business Model is transforming the lives and law practices of lawyers committed to turning their law degrees into their highest value asset. Ali has appeared on Good Morning America, the Today Show, and radio and television across the country. In 2020, Ali was named by Entrepreneur Magazine as one of the 20 powerful women founders of the year. And, today, Ali is the CEO of two companies, New Law Business Model and Eyes Wide Open, and just published her next book, the New Law Business Model Revealed.  

Client Intake & Enrollment Process Guide: https://get.newlawbusinessmodel.com/client-intake-organic-fb

Amazon Book Link: https://www.amazon.com/New-Law-Business-Model-Lucrative-ebook/dp/B08QDR64NK/ 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Business Side of Running a Law Firm: https://www.answeringlegal.com/blog/l... 

Alternatives to Hiring a Law Firm Receptionist: https://www.answeringlegal.com/blog/t... 

The 11 Best Legal Softwares of 2020: https://www.answeringlegal.com/blog/1...  

Interested in learning more about Answering Legal? 

Book an appointment to speak with us here: https://www.answeringlegal.com/schedu...  

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode number 9 of the Everything Except the Law Podcast! This time we're talking with Jack Newton, of Clio!  

Jack is the CEO and Founder of Clio, a Legal Practice Management and Client Intake Software. We're speaking with Jack about the 2020 Clio Legal Trends Report, how we see the legal industry evolving, Jack's book, the Client Centered Law Firm, and learning more about the Clio program.   

Check out the Clio 2020 Legal Trends Report Here: https://www.clio.com/resources/legal-trends/2020-report/

Visit the Clio site here: https://www.clio.com/

Check out Jack Newton's book: https://www.amazon.com/Client-Centered-Law-Firm-Succeed-Experience-Driven/dp/1989603327 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Business Side of Running a Law Firm: https://www.answeringlegal.com/blog/l... 

Alternatives to Hiring a Law Firm Receptionist: https://www.answeringlegal.com/blog/t... 

The 11 Best Legal Softwares of 2020: https://www.answeringlegal.com/blog/1...  

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedu...  

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode number 8 of the Everything Except the Law Podcast! This time we're talking with Jordan Turk of LawPay!  

Jordan is an Attorney working with LawPay on Legal Content and Compliance, and is also in private practice specializing in Family Law. Jordan is an expert in following State and Local BAR Associations' regulations in regards to appropriating client funds. She also has a ton of crazy insights and statistics on why diversifying your legal payment options will ultimately make you even more money.   

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Read more helpful stuff from Answering Legal here: 

The Business Side of Running a Law Firm: https://www.answeringlegal.com/blog/l... 

Alternatives to Hiring a Law Firm Receptionist: https://www.answeringlegal.com/blog/t... 

The 11 Best Legal Softwares of 2020: https://www.answeringlegal.com/blog/1...  

Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://www.answeringlegal.com/schedu...  

Give us a call at 631-400-8000 or go to www.answeringlegal.com

Episode number 7 of the Everything Except the Law Podcast! This time we're talking with Michele DeStefano. 

Michele is the founder of LawWithoutWalls, an organization dedicated to changing how lawyers and business professionals partner to solve problems. She has also taught at some of the country's top law schools, and has written multiple books on the growing intersections between law, business, and legal innovation. 

Check out the LawWithoutWalls site here: http://lawwithoutwalls.org/

Here's a link to Michele's latest book: "Legal Upheaval: A Guide to Creativity, Collaboration, and Innovation in Law" https://www.amazon.com/Legal-Upheaval-Creativity-Collaboration-Innovation/dp/1641051205 

Subscribe to the Answering Legal Channel so you never miss an episode of Everything Except the Law.   

Interested in learning more about Answering Legal? Give us a call at 631-400-8000 or go to www.answeringlegal.com