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Art Marketing Muse

Art Marketing Muse

By Anastacia Drake

Empowering artists with business, marketing, and social media advice
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Why I don't work for exposure

Art Marketing MuseJan 31, 2020

00:00
08:09
10 Ways to Make Money from Your Art

10 Ways to Make Money from Your Art

Many artists are struggling with income streams getting cutting due to the quarantine. With galleries, art fairs, and businesses closed, traditional routes aren't always working.   

Today I share 10 things you can do to generate income with your creativity and art.

May 16, 202010:37
Art Fairs with Ashley Corbello

Art Fairs with Ashley Corbello

Today I interview Kansas City artist, Ashley Corbello, about the pros and cons of art fairs. She shares her years of experience with us and talks about how to apply, why to apply, and why to think twice before doing it.

Apr 25, 202014:39
YouTube Marketing with Stephen Guilbert

YouTube Marketing with Stephen Guilbert

Stephen Guilbert is an extremely talented musician. He plays piano and has over 3 million views on YouTube. Today Stephen and I talk about how he got 3 million views and how other creatives can use the same techniques.

You can see all of Stephen's videos on his YouTube channel at HTTPS://WWW.YOUTUBE.COM/GUILBS88

Apr 20, 202026:20
Diversify your income

Diversify your income

My grandpa use to say, "don't pull of your eggs in one basket". With the recent world situation and widespread panic this couldn't prove more true. As artists and entrepreneurs we are panicked as we watch our art shows close, galleries close, and art fairs cancel. We're watching as our finances begin to dry up. I talk this week about why it's so important to have multiple streams of income as an artist and/or entrepreneur. 

Mar 19, 202012:22
Dealing with Overwhelm
Mar 12, 202014:01
SEO for artists

SEO for artists

Last week I talked about the importance of having your own website. Today I talk to Digital Strategist, Larissa Uredi with No-where Consultants. She explains the steps you need to take to make sure you are showing up in searches and driving traffic to your website through Search Engine Optimization (SEO). She gives details on how to do that and explains how to use and find keywords that will help in boosting your chances of being found. She also briefly discusses the value in using Google Analytics.

​She offers a free PDF with additional information at http://www.no-where.net/artists

Feb 23, 202004:31
5 Reasons You Need an Artist Website

5 Reasons You Need an Artist Website

Not only does an artist website give you credibility, but it also gives you control over who, when, and how potential customers see your artwork. You have no control over your marketing and require people wanting to find your work to wade through too much distraction and competition with third party sites and social media. In this podcast, I explain why it's important to have your own artist website. 

Feb 12, 202005:36
Identifying who will buy your art

Identifying who will buy your art

This week I discuss how to identify who your customer is so that you can get your work in front of them. 

Jan 31, 202008:37
I have art, now what?

I have art, now what?

I often get the question from emerging artists, "I have work, now what?" This week I discuss how to make sure you are ready to take the next step in showing your work to the world.

Jan 31, 202006:04
Art Scammers and How to Avoid Them

Art Scammers and How to Avoid Them

It pisses me off when I hear about another artist getting scammed or one of my fellow creatives getting taken advantage of. In this video I tell you about a recent art scam that is going around via email, how to identify it, and how to avoid these scams.

Jan 31, 202009:24
Making your creative dreams a reality with Artist Jenny Hahn

Making your creative dreams a reality with Artist Jenny Hahn

This week I chat with Kansas City artist Jenny Hahn about her process painting classes. She discusses her creative journey and offers advice to other artists about not giving up.

Jan 31, 202010:59
Why I don't work for exposure

Why I don't work for exposure

As an artist, at some point you have or will be asked to give your hard earned work away in exchange for "exposure". Before giving your work away, find out why I don't work for exposure and you shouldn't either.

Jan 31, 202008:09
Mindset & Money

Mindset & Money

In the beginning of my art career, I had some pretty nasty opinions of money and business regarding my art. I wanted to pay my bills, but I was creating obstacles for myself without even realizing it. Only after I became aware of my feelings towards money and business was I able to change my perspective and move forward. Once my mindset shifted, my art career shifted. It's so important to get really clear about your mindset regarding money, business, and art. If you are not in the right mindset, you can unknowingly create obstacles for yourself. It's important to be aware of how you feel about your art as a business and road blocks you may be putting up without realizing it. This week I have some real talk about the subject, how I identified it, and what you can do start thinking differently.

Jan 31, 202011:20
Setting Smart Goals

Setting Smart Goals

The new year is always a great time to start setting goals for the year ahead. In this I talk about setting SMART goals for your art career. Goals are important because they give us a finish line to focus. Once you have a goal you can begin to build a road map to reach them.

Jan 31, 202006:30
Three things you should always do as an artist

Three things you should always do as an artist

Have you ever shown up late for a job interview and still expected to be hired? When you're making a first impression, do you show up in dirty clothes and barefoot? The answer is no! It's amazing how often I see artists making mistakes like these that are sabotaging their career. This week I talk about three things you should be doing in order to be taken seriously as an artist (and sell work)!

Jan 31, 202009:47
Overcoming Creative Roadblocks with Creative Consultant Polly McCann

Overcoming Creative Roadblocks with Creative Consultant Polly McCann

As creatives we can be victim to the occasional loss of inspiration or creative roadblock. Today I talk with Polly McCann, a fine artist, author, and creative consultant about how to overcome these roadblocks by honoring the detours and and stagnation.

Jan 31, 202008:09