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Assemble Dance Studio Coaching

Assemble Dance Studio Coaching

By Claire O'Shea
Every week on the Assemblé Dance Studio Coaching Podcast, Claire O’Shea explores & discusses the vision and practical steps to help you grow your dance studio simply & successfully. With practical tips, tricks and strategies Claire discusses what you need to know to grow your business so you can reach more students & become the go to dance studio in your area. Whether sharing her own experience or interviewing fellow experts in the Dance industry, Claire brings to light topics of interest for those with entrepreneurship on the horizon or for the seasoned professional looking to make a change.
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#143 [Interview] Don't neglect your systems with Deborah Laws

Assemble Dance Studio Coaching

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#152 | What NOT to do with your new enquiries *the BIGGEST mistake I see DSOs making*
JOIN THE WAITING LIST FOR STUDIO BLOOM: www.assembledancestudiocoaching.com/studiobloom Enrolments open - 29th OCTOBER 2021 6AM! In my last podcast, I shared with you the step by step framework to securing an endless amount of new student leads (*hint - it’s all to do with your business plan*). Today I am going to share with you how to convert those leads & enquiries into paying and loyal students. But before I tell you the biggest mistake I see, I am going to share a little personal story! Recently my Husband & I have been searching for a new car. He currently drives my first car (a cute little beat up red corolla) & I have a 4wd with temperamental air conditioning (not ideal with an infant in summer in Queensland). But it got me thinking, have you ever been to a sales car yard? You won’t forget cause they are generally on you from the minute you walk in! But this is a huge part of their success! Generally the reason that car yards are so successful is they don’t leave you alone to make the sale. I am not trying to say you need to follow your new students around…. But guiding & supporting them through is a sure fire way to convert enquiries to dance students. So, my question to you is this - how are you treating every new enquiry that comes through to your studio? How are you keeping tabs on everything? Post it notes? Scribbles in your diary? Facebook? Text messages? There are so many different avenues we can receive information through and so many ways we can opt to capture their information. But if there isn’t a clear funnel, people can get missed or lost = less students & revenue. Are you guiding them through your website with intentional copy? Or just hoping that the nice pictures will be enough to encourage them to maybe…. Possibly…. hopefully call you? That is the biggest mistake I see dance studio owners make with their new leads and enquiries (plus not getting for their email address…. But that is a story for another day). If you are listening to this thinking “Oh my gosh! This is me”. Don’t stress! We can FIX IT. How? In my next podcast, I am going to share with you something you can do to ensure that you are not only attracting the right kind of dance student & converting them, but converting them more often to grow your dance studio.
13:10
October 24, 2021
#151 | Do you want more students? Start here.
JOIN THE WAITING LIST FOR STUDIO BLOOM: www.assembledancestudiocoaching.com/studiobloom Enrolments open - 29th OCTOBER 2021 6AM! You might know me as a podcaster, business coach and dance studio owner. But do you know how I got into the industry? Like so many of you reading, my awesome Mum took me along to my first class at 3 years old and I was hooked.  Once I graduated from school I did what most people from school did, went to university! But it was whilst I was studying (enjoying it, but not loving it) that I got a call one day from my Mum and she mentioned how a cute little hall near our house would be for a dance studio. That’s all it took, one little suggestion and I was obsessed. Fast forward to today and I have now been in the industry for over 15 years! I started my studio at 19 and I would attend conferences and events filled with other dance studio owners or business owners and I had so many people saying to me, “you’re so young”, “too young” or “wow, so young!”. I get it, looking back and now seeing 19 year olds, I was so young! But at the time, it pushed me. To have a successful studio I knew I HAD to work hard, but 24/7?? That’s not what I signed up for! Whenever I attended these conferences or events, the one MAJOR topic that kept coming up when I spoke with more experienced DSOs was “I don’t have enough time with my family”... trying to find that work/life balance was a big issue for a lot of DSO’s and at the time, being 19, I didn’t think much of it. I wasn’t planning to have a family of my own at that time so I wasn’t worried it would be an issue for me. That being said I knew I wanted a family in the future and like most DSO’s starting out, I did EVERYTHING myself so I did often think back to those comments from DSO’s struggling to find balance and I wanted to make sure when that time came me and my dance studio were well prepared for me to not be doing everything myself! So I started researching, learning & tweaking, trying to figure out what is the best way to build my business processes and systems! I knew you could grow or build a sustainable business with the business steps in your head… you need to take action! So I knuckled down and got to organising, hoping one day, all that hard work would pay off. Everything came to a head when I had to take maternity leave early due to family reasons. I had to take a step back from the business and well… I am now in month 4 of maternity leave and everything is running smoothly. I jump in to pay bills and wages and I visit when I like, but aside from that my team run, grow & scale my business without me needing to be there! I know what DSOs need to get more time, be in control of their businesses and ultimately grow their student numbers. That is why I started coaching and that is why I created Studio Bloom. If you haven't heard already, I have created a comprehensive 12 week coaching program called Studio Bloom with a 5 step process to really grow your business and watch it flourish! Prepare: Avatars, Goal Setting, Product Ladders & Offers Plan: Pricing, Sales Messaging, Cashflow & Budgeting Nurture: Your Team & Systems Grow: Events, Traffic, Connections & Community Harvest: Automation & a Business Bloom Action Plan Stop being okay with being okay…. It’s time to BLOOM! Without a strategic marketing and business plan, you can try a heap of different things and it might get you to your goals eventually, but if you want to take clear, actionable steps to grow (& save your sanity)...This program is for you! On completion of the course, you will walk away with a comprehensive Business Plan that will set you up for success for years to come! But you might ask, ‘how does a business plan lead to growth? Stay tuned for next episode!
16:47
October 22, 2021
#150 | Introducing Studio Bloom
HERE IT IS! STUDIO BLOOM! I have been working on this coaching program for years with my private coaching clients and I am so thrilled to say it is finally here! Are you ready for your studio to bloom? Join the waiting list now to be reminded when enrolments open! Spaces are limited to 5 places ONLY. ENROLMENTS OPEN: 29th OCTOBER 2021 6am Studio Bloom is a 12 week comprehensive coaching program with short recorded weekly videos, grab & go templates, practical tasks and easy to implement strategies with 1:1 coaching each and every week to keep you accountable. Studio Bloom has been created to help your business flourish. The Studio Bloom program has been built to cause dance studio success.  You will be learning frameworks that can be seen universally across successful businesses all around the world - whether you have a dance studio that is starting out with 0 students, or trying to pivot & scale your successful 500 student based program. "There is absolutely no point in putting money & time into growing your studio (attracting new students) if you don't have a rock solid business foundation. As the studio owner, you need to be the CEO and visionary to move your business forward. This is where the Studio Bloom Growth Plan comes into action". - Claire O'Shea
16:23
October 21, 2021
#149 | 3 ways to make more money at your concert! [#concertcrushchallenge]
Welcome to the Concert Crush Challenge! I created this challenge in celebration of my new Show Season E-Book available to purchase now! If you want to join in and receive the Concert Crush Challenge emails daily, sign up here: www.assembledancestudiocoaching.com/concertcrush If you want purchase the FULL show season E-Book, click here: www.assembledancestudiocoaching.com/showseason We are onto Day 4: 3 ways to make more money at your concert! ENJOY & don't forget to SUBSCRIBE to the podcast!
08:17
October 18, 2021
#148 | Organise Your Concert Costume System [#ConcertCrushChallenge]
Welcome to the Concert Crush Challenge! I created this challenge in celebration of my new Show Season E-Book available to purchase now! If you want to join in and receive the Concert Crush Challenge emails daily, sign up here: www.assembledancestudiocoaching.com/concertcrush If you want purchase the FULL show season E-Book, click here: www.assembledancestudiocoaching.com/showseason We are onto Day 3: Organising a concert costume system! ENJOY & don't forget to SUBSCRIBE to the podcast!
09:38
October 11, 2021
#147 | How to create your concert handbook! [#concertcrushchallenge]
Welcome to the Concert Crush Challenge! I created this challenge in celebration of my new Show Season E-Book available to purchase now! If you want to join in and receive the Concert Crush Challenge emails daily, sign up here: www.assembledancestudiocoaching.com/concertcrush If you want purchase the FULL show season E-Book, click here: www.assembledancestudiocoaching.com/showseason We are onto Day 2: How to create your concert handbook! ENJOY & don't forget to SUBSCRIBE to the podcast!
10:23
October 4, 2021
#146 | 3 tips for planning your concert! [#concertcrushchallenge]
Welcome to the Concert Crush Challenge! I created this challenge in celebration of my new Show Season E-Book available to purchase now!  If you want to join in and receive the Concert Crush Challenge emails daily, sign up here: www.assembledancestudiocoaching.com/concertcrush If you want purchase the FULL show season E-Book, click here: www.assembledancestudiocoaching.com/showseason Let's start with DAY 1: 3 Tips for planning your concert!  ENJOY & don't forget to SUBSCRIBE to the podcast!
09:44
September 27, 2021
#145 | 3 things you NEED to know to start or re-launch your dance studio
Download my free marketing e-book here: http://assembledancestudiocoaching.com/marketingebook/ In today's episode, I am re-purposing an IGTV I created all about the 3 things you NEED to know to start or re-launch your studio! Enjoy and if you like, make sure to subscribe to the podcast so you don't miss out on any episodes!
08:58
September 20, 2021
#144 | 3 alternative ways to create social media content
Download my free E-Book NOW: http://assembledancestudiocoaching.com/marketingebook/ Are you struggling with content creation? Don’t have the time? Don’t know what to post about? This episode is for you! I break down 3 alternative ways to create content for your social media platforms!
08:28
September 13, 2021
#143 [Interview] Don't neglect your systems with Deborah Laws
In today’s episode, I sat down with dance studio coach Deborah Laws to chat about all things systems, organisation and just how important they are for dance studio owners. Deborah ran her dance businesses for over 27 years before selling everything in 2020 and creating her new company Dance Business Lab. She is now 100% committed to helping dance studio owners around the world create the school of their dreams while earning more and working less. She is not only a dance business expert, but is also a number one best selling author of The Ultimate Dance Business Planner, a guest speaker, lecturer and examiner and an inspirational dance industry business mentor. Want to know more? Here is where you can find more on Deborah: Website - www.dancebusinesslab.com Email - deborah@dancebusinesslab.com Facebook - https://www.facebook.com/groups/dancebusinesslab Instagram - www.instagram.com/dancebusinesslab
33:44
September 6, 2021
# 142 | How to LEVEL UP your social media
Download my free marketing E-Book here: http://assembledancestudiocoaching.com/marketingebook/ Struggling to create content? Not sure where to start? What platforms to be on?  In today's episode I am going to take you through 7 tips to level up or simply find your love for social media again! 
08:18
August 30, 2021
#141 | How to create your curriculum at your studio (for free!)
DOWNLOAD MY FREE MARKETING E-BOOK HERE: http://assembledancestudiocoaching.com/marketingebook/ Over the last 2 episodes we touched on what you need to ask yourself to see rapid growth in your classes across the studio as well as the top 3 benefits to implementing a curriculum at your studio. That was part 1 & 2 - if you haven't listened I would recommend tuning in to that episode first. Today - we are jumping into the practical element all about HOW to create a successful curriculum at your studio. If you didn’t know already I have been sharing bonus tidbits, templates and videos in my Facebook group for DSOs. If you want to grab a copy, just join the FB community. It is all free! https://www.facebook.com/groups/assembledancestudiocoaching With that in mind, you might be wondering where do I start? Or what is involved? Stay tuned for my 5 step system to curriculum success!
17:41
August 23, 2021
#140 | Why you need to implement a curriculum at your studio for ultimate studio growth and dream team success
Download a FREE copy of my marketing E-Book here: http://assembledancestudiocoaching.com/marketingebook/ On last weeks episode we touched on what you need to ask yourself to see rapid growth in your classes across the studio. That was part 1 - if you haven't listened I would recommend tuning in to that episode first. If you didn’t know already I have been sharing bonus tidbits, templates and videos in my Facebook group for DSOs. If you want to grab a copy, just join the FB community. It is all free! https://www.facebook.com/groups/assembledancestudiocoaching Today we are focusing on the 3 ways that a curriculum can help you fast track to big studio growth! 
13:27
August 16, 2021
#139 | What you need to ask yourself for fast studio growth
GRAB YOUR FREE COPY OF MY MARKETING E-BOOK HERE! We all know there is more to running an amazing dance studio then posting on social media and emailing with parents. Without creating an exceptional experience in the classroom, we don’t have an amazing product that we can share and grow. If you are a one person show or growing your team, it is so hard to balance the time between all the administration that comes with running a business as well as creating exciting lesson plans from week to week. Here is where an amazing curriculum steps in! If you have spare cash lying around, I would recommend looking to purchase a curriculum that is already done for you as it would save a heap of time. But maybe like me when I started the curriculum journey, if you don’t have a heap spare at minute, it might be time to create something yourself. Or even if you like creative control, creating a curriculum that is custom to your studio can be an amazing asset. Over the next 3 episodes I am going to dive deep on the difference between a curriculum that works & one that flops, what you need to ask yourself when creating a successful curriculum & my 5 step curriculum creation process to create the curriculum of your dreams. Over the next 3 weeks I will be sharing bonus tidbits, templates and videos in my Facebook group for DSOs. If you want to grab a copy, just join the FB community. It is all free! https://www.facebook.com/groups/assembledancestudiocoaching Today we are going over the 4 questions you need to ask yourself before starting to create a curriculum at your studio.
15:50
August 9, 2021
#138 | Overcoming guilt as a Dance Studio Owner
DOWNLOAD MY FREE MARKETING E-BOOK NOW: http://assembledancestudiocoaching.com/marketingebook/ Like many other DSOs I am a part of a heap of different Facebook groups & dance studio owner communities and something I consistently see coming up or being asked about is how to not feel guilty about not being at your studio? Have you ever had these thoughts before?  How do I manage work/life balance? How do I not worry when I'm not there? Will parents be concerned I'm not there? What happens if something goes wrong? Have I spent enough time with family this week? Ugh... I didn't finish everything on my to do list If you are looking for some strategies to deal with this feeling, keep listening!
16:36
August 2, 2021
# 137 | The six differences between successful and unsuccessful dance studios
DOWNLOAD YOUR FREE COPY OF MY “97 WAYS TO GROW YOUR DANCE STUDIO”  E-BOOK NOW - http://assembledancestudiocoaching.com/marketingebook/ As a dance studio business coach, I speak with and see so many amazing dance studio owners every year. All of my clients generally want to grow or improve in some way obviously, but even as DSOs in the community I am sure you have seen and know amazing DSOs as well as some business owners who might be struggling to grow or manage their businesses. If you don’t do these things - of course it doesn’t mean you aren't successful. I’m not perfect at all of these either. Success is defined as “the accomplishment of an aim or purpose.” "Success is not final; failure is not fatal: It is the courage to continue that counts." -- Winston S. Churchill In today’s episode I take you through the six differences between a successful and an unsuccessful dance studio. Invest time and money into team training Delegate Have a clear business plan with 1, 5 & 10 year goals Know their numbers Follow through Feel included as part of a community & be supported If you are wanting to create more rapid growth in your business and yourself - make a note of the details above and take action to start implementing this week!
14:23
July 26, 2021
#136 | What I'm doing to prepare for maternity leave
DOWNLOAD YOUR FREE COPY OF MY “97 WAYS TO GROW YOUR DANCE STUDIO”  E-BOOK NOW - http://assembledancestudiocoaching.com/marketingebook/ Well, in case you didn’t know I am pregnant, but by the time you hear this I might already have a little bub! In todays episode I am telling you the steps I put in place for my maternity leave and how you can implement them as well! If you aren’t going on maternity leave or don’t plan to (totally fine), the same info in this episode could be applied to a short or extended holiday, family emergency or even if you were to injure yourself etc! I Have seen a lot of posts in Facebook groups from people who are unsure what to do, have last minute staff changes and are generally stressed about the concept of “leaving” for an extended period. I get it - it's not always possible and I am not claiming to have all the info or to be completely checking out for the next 4 months. But due to a few extenuating circumstances over the last month, I started my mat leave even a little early. Here are my top 5 musts for me to be able to step away from the business: 1. Invested time and money into team training 2. Systemise your processes 3. Trust in your team 4. Schedule catch ups 5. Allocate roles & their ability to make decisions If you have any further questions, please reach out to me! I would love to help! hello@assembledancestudiocoaching.com
23:23
July 19, 2021
#135 [On Air Coaching Call] What is worth the money when starting a dance studio?
In this episode, I sit down with Holly who is just about to open her own dance studio.....brings me back to when I first started, wow.  During the coaching call, I guide Holly into navigating what costs are worth it when starting out & what she can hold back on until her business grows.  16 years ago, Holly went to her first ballet class and fell in love with dance, 3 years ago she fell in love with teaching dance and is now bringing her passion and compassion to the Brisbane dance community. A little about Holly, she is a 3rd year university student studying a Bachelor of Science majoring in Physics and a Bachelor of Business majoring in Economics. Holly is very passionate about promoting women in STEM and make it a priority in her life to be a good role model for my students, showing them a successful business and science woman, the woman we didn’t get a chance to look up to. In terms of her dance career, she has been dancing for 17 years in styles including ballet, jazz, contemporary and musical theatre. She completed her Advanced 1 RAD ballet training and her CSTD Level 6 during her teenage years as well as performing in several musicals including ‘Cats’ and ‘Hairspray’. Holly also makes it a priority of hers to express the importance of diversity, love and acceptance especially in dance. Multiplicity is an LGBTQIA+ friendly space, open to all walks of life, all skin tones, all pronouns, all bodies. Holly believes if she can empower just one of my students to stand up for themselves, accept who they are and be confident in themselves, she’s done her job. Website: www.multiplicitystudio.com.au Insta: multiplicity.studio Facebook: Multiplicity Studio
01:05:22
June 14, 2021
#134 [Interview] - Preparing your students physically for unprecedented times with Katie Groven
Katie Groven is an ACSM certified personal trainer, holistic health coach and two time world champion dancer. She is the creator of dancer-fitness.com  an online exercise database designed to transform competitive dancers into athletic powerhouses. She has combined her 25 years of dance and her expertise in fitness to empower dancers of all ages to view themselves as athletes and gives them the tools to increase their strength, endurance, injury prevention, and overall performance. Katie travels the country cross training teams and studios including Larkin Dance Studio, home to World of Dance finalists Eva Igo, Ellie and Ava Wagner and The Trilogy. When she’s not training individual dancers or teams she’s spending quality time with her husband Chris, daughters Hazel and Amelia or growing her collection of Converse shoes. Katie is also a Doctors For Dancers specialist and regular blog contributor for More Than Dancers, The Line Up and Apolla Performance.
35:06
June 7, 2021
#133 [BONUS] with Robyn Parras - The importance of teacher training within your dance studio
In today's BONUS episode, I am sharing some juicy BEHIND THE SCENES chat with the amazing Robyn Parras from the Dance Teacher Apprentice. As soon as we started our chat, we were excitedly talking about teacher training programs and some issues we see in the industry.... and this was before we even started officially recording! I thought everyone would find this informative and interesting, so today's episode is a quick bonus! Want our full chat?? Check out episode #132! Want to know more about Robyn? Robyn Parras has a bachelor degree in primary education and has a certificate IV in training and assessing. During her last year of university in 2008, she opened up her own dance studio so that she had a full time job upon leaving university. While Robyn still taught in primary schools for 3 years, this gave her the opportunity to develop her studio. In 2011, Robyn was appointed the director of the Sydney Roosters Cheer Squad and is still the director today. The studio was dance only until In 2018 Robyn added circus to her studios repertoire. At the start 2020, Robyn and her team reached out to all of the local dance studios to put on a bush fire benefit concert which raised over $12,000 as a Dance community. During the covid pandemic, Robyn re branded her studio from Rock the Block Dance and Circus to Prodigy Performing Arts. Also during this time, Robyn developed The Dance Apprentice, teacher training for dance studios. In 2018 and 2020, the studio won the most outstanding performing arts studio in the local Business awards.   Want to find out more about The Dance Apprentice? You can find out more here: www.thedanceapprentice.com.au or on Instagram @thedanceapprentice
07:10
June 2, 2021
#132 [Interview] - Creating a Teacher Training program in your dance studio with Robyn Parras
Whenever I ask what support Studio Owners are needing, the one thing that continues to come up a lot is creating training or resources for their team & teachers. We all know we should be doing it, but it is super hard to find the time, energy, expertise and availability. Basically..... another thing to add to our huge to do lists! In this weeks episode, Robyn and I dive into why she created her amazing program The Dance Apprentice, how it might benefit your studio or alternatively, some tips and tricks to get started yourself. Interested? I highly recommend today's episode. Robyn Parras has a bachelor degree in primary education and has a certificate IV in training and assessing. During her last year of university in 2008, she opened up her own dance studio so that she had a full time job upon leaving university. While Robyn still taught in primary schools for 3 years, this gave her the opportunity to develop her studio. In 2011, Robyn was appointed the director of the Sydney Roosters Cheer Squad and is still the director today. The studio was dance only until In 2018 Robyn added circus to her studios repertoire. At the start 2020, Robyn and her team reached out to all of the local dance studios to put on a bush fire benefit concert which raised over $12,000 as a Dance community. During the covid pandemic, Robyn re branded her studio from Rock the Block Dance and Circus to Prodigy Performing Arts. Also during this time, Robyn developed The Dance Apprentice, teacher training for dance studios. In 2018 and 2020, the studio won the most outstanding performing arts studio in the local Business awards. Want to find out more about The Dance Apprentice? You can find out more here: www.thedanceapprentice.com.au or on Instagram @thedanceapprentice
36:44
May 31, 2021
#131 [Interview] - Starting & growing a dance studio in a pandemic with Lauren Ede
We all know that starting a dance studio at any point is a huge challenge.... let alone starting during a pandemic! Want to know how Lauren managed to do just that and launch a successful studio? Tune in to today's episode! Lauren Elizabeth Dance was established in 2020 with the aim of providing a joyful dance experience that encourages everyone to be their unique self and keep happy and healthy. Offering group classes, private lessons, weekly classes and workshops both online and in person based from Hampshire. Specialising in Diverse Dance Mix (DDMIX) Ballet (RAD & ISTD), Contemporary, Irish Dance and Strength & Conditioning. Lauren commenced her teacher training at the age of 18 at Chichester College, completing the Imperial Society Teachers of Dancing, Diploma in Dance Instruction in Classical Ballet in 2017. Furthermore gaining a BA (Hons) Degree in Dance with a focus on Teaching Dance, Creative Practice, Dance Movement Psychotherapy and Dance Psychology from The University of Chichester. Lauren progressed through graded examinations in Ballet with knowledge of both the Royal Academy of Dance and Imperial Society of Teachers syllabi gaining Level 3 Advanced Certifications. In addition Lauren has also been an Irish Dancer for 18 years, performing and competing throughout the UK and Ireland.  Find Lauren on her socials here:  https://www.instagram.com/laurenelizabethdance/ https://www.facebook.com/laurenelizabethdance
28:09
May 24, 2021
#130 [Interview] Growing a digital dance studio with Miah Pullen
Ever wanted to grow your dance studio or income by adding a digital dance studio or digital product? Miah Pullen did just that (and shared a heap of tips & tricks with us on today's interview). Miah started Dance with Me as a local at home dance program through her studio in May 2020. The program was a great solution for parents and students who didn't feel quite comfortable going back to the studio that summer with the global pandemic still in full swing.  After seeing the possibilities in the online dance world, and that the need for online dance classes is not going anywhere, even after the pandemic is long gone, Miah decided to bring this program to the next level.  Miah was born and raised in Texas, and began dancing at the age of two. After high school and entering college, Miah started renting out a local studio to teach dance team prep classes for dancers who wanted to try out for the high school dance team. The business eventually grew enough to where Miah was able to open her own studio in August 2017, where in her first year open she ended the season with 180 dancers. The studio now has around 300 dancers. Miah is expanding her studio to open a second location in another city this summer and in February 2021 opened her online dance studio for kids, Dance with Me. Miah has also been the coordinator for the college dance team for 3 years and is a college instructor at a community college. Miah has been married to her husband Ronnie for over two years and they have two whippits, Ellie and Brock. Want to find out more about Miah? You can find her on socials here: dancewithmeonline.co or at @dancewithme.online Dance studio owners can join our affiliate program for free for a limited time! They just refer dancers to Dance with Me online, dancers sign up and they receive 15% commission.
25:47
May 10, 2021
#129 | 5 quick & easy website tips to get more students into your studio
It's time to give your website a GLOW UP!  I go through 5 easy tips that you can CHANGE on your website today to get more students into your studio. 1. Ensure your contact information is EASY to find! 2. Create an introduction page 3. Keep your branding consistent 4. Don't over clutter 5. Have a clear call to action on EVERY page!
07:20
May 3, 2021
#128 [Interview] Simple strategies to grow your social media with Sheina Raskin
Reels, Instagram, stories, Facebook groups, posts, videos, live videos, blogs........ feeling overwhelmed? The list continues to grow!! Whilst social media is an ever changing beast, there are simple strategies we can implement to grow our social media and have a heap of impact on line (and more students in our studios). Interested? Check out the interview? Sheina is a dancer and traveller from Melbourne Australia. Although she entered the dance world quite late in the industry, at 20 years old, she realised that it was her passion and I went to all lengths to make it a part of her life. Fast forward through failed auditions and struggling with industry standards, she was teaching and performing on stages around the world. With her background in marketing, she paved a unique path for herself which gave her the freedom to design her own lifestyle.  Now she teaches dancers how they can leverage their own social media so that they can transform their audience into students and live the life that they dream. This is the Ultimate Engagement Checklist for Dancers and my social media links: Instagram @sheinaraskin Youtube: Sheinaraskin Facebook Community The Dance Entrepreneur Club.
30:07
April 27, 2021
#127 | How to get more students by using live video
In the age of social media, all business owners know & understand the power of video (and particularly live video), but there are sometimes a lot of nerves involved when you first start going live. I have put together some practical tips & tricks for you to go live TODAY! And yes, that is a challenge! 1. Practice - Are you nervous about going live? You need to practice! with time everything gets easier. Just like performing on stage. It takes practice! 2. Mix it up - try different types of videos to start with. A few examples might be behind the scenes (rehearsals, open days, mini tour), partnering with other local businesses or a Q&A session. 3. Live 'how to' videos - how to make a bun, how to do dance makeup in 10 mins (make it fun & challenge yourself) 4. Do it regularly! Whether it be once a week or once a month. Set yourself a schedule 5. Cross posting - save & post to another platform (get more bang for your buck)
07:53
April 21, 2021
#126 [Interview] How to create a marketing plan that converts with Kristian Altuve
This interview with Kristian Altuve is jam packed with practical tips & tricks to save you time and money when it comes to advertising your Dance studio. Dance Motion Marketing was founded with the core mission to empower dance studios to fill every class they offer without wasting time or energy becoming a full-time marketer. Kristian began his journey as a filmmaker learning the science of storytelling to create emotional connections with people through stories. After partnering up with marketing mentors, he's become fascinated with helping businesses gain more customers online. When Kristian isn’t working on business, he loves hosting community dinners with his friends and spends a lot of time outdoors, enjoying long runs and bike rides. In today’s episode Kristian and I discuss some great tips and advice when it comes to Facebook ads, marketing and creating landing pages that convert. What we share on the podcast today will help you save on marketing and help prevent you from making costly mistakes in the future. We go through practical strategies that make marketing simple and help you take action so that you can improve your marketing today. Interested in finding out more information? Kristian has a Free Training to learn the 7 keys to profitable facebook ads for dance studios Link: https://www.dancemotionmarketing.com/Facebook-Training-Optin Or you can connect with Kristian through socials below: Website: www.dancemotionmarketing.com Facebook: https://www.facebook.com/DanceMotionMarekting Facebook Group: https://www.facebook.com/groups/howtogrowyourdancestudio/
35:19
March 30, 2021
#125 | The 5 Instagram Metrics you need to know to grow your social media & dance studio with strategy
We all know that having active social media accounts is a priority when owning a business in 2021. However, I am huge believer in needing to know the strategy behind platforms so you can create content that is purposeful, smart and helps grow your business quickly. Why bother wasting time on posts that aren't going to get traction, when you can create posts that Instagram lovesssss and therefore will share more of? In today's episode I go into the 5 metrics you need to know right now to grow your social media and as a result your dance studio! I share practical tips and strategies so you can create content that converts.
11:35
March 24, 2021
#124 | Your go to guide for hiring a Studio Manager - INTERVIEW with Jen Dalton
On this weeks Podcast I am joined by the wonderful Jen Dalton from Dance Teacher Central to talk about all things STUDIO MANAGERS! We dive into: When is the right time to hire a Studio Manager? What should be included in the interview process? How do you follow up after the interview? Ongoing management tips for Studio Owners with Studio Managers Having successfully run & owned multiple dance studios for over 20yrs with over 1000 students, managing teams of over 30 teachers & staff members at one time, Jen knows the importance of strategy, planning & continual learning… It's Jen’s intention to create a world-wide community of like-minded dance educators who together will support, encourage & lead with intention to give everything we have to our students. You can find Jen at Dance Teacher Central: Instagram: @danceteachercentral Website: https://www.danceteachercentral.com/
35:01
March 16, 2021
#123 | 3 ways to quickly add additional revenue streams into your dance studio
Last week I touched on the different ways we could reuse or repurpose all of our pre-recorded or zoom content to save us time now and in the future (check out episode 122 for more information). But this week we are talking about how to take that content and turn it into additional revenue! We all know money can be tight at the best of times, and particularly when we are either recovering or in the midst of a pandemic. In today’s episode, I go into 3 different ideas that you can implement quickly to generate more income in your studio.
14:57
March 7, 2021
#122 | 3 ways to repurpose your Zoom recordings to save you time!
Whilst we all know that 2020 brought a HEAP of new challenges (and 2021 continues to have challenges for many people) many of us studio owners who may have thought online classes were NOT an option for our studios, have been introduced to a whole new world of possibilities. Along with the challenges that online learning brings, there is also a HEAP of recorded and pre recorded content just sitting on our computers or hard drives. But are there ways to make use of them better? In today’s episode I break down 3 different ways to repurpose your zoom classes or recordings to save you time this year and in years to come. Stay tuned for next week's episode (part 2) where I talk all about how to reuse the content to create more income streams in your studio!
13:49
February 28, 2021
#121 | The 6 steps to boost your dance studio this year
2020 was a tough one for many businesses and 2021 already has had its challenges. But with the hopes of growing your business this year, there is some important action we need to take. In this episode, we dive into the 6 steps you need to take to boost your business this year. Review Reflect Refine Results Remind Refresh & Reward
15:06
February 21, 2021
#120 | REBROADCAST | How to retain students for longer in your studio
I have touched on today's subject in a couple of my past episodes when referring to student attraction and email sequences, but I realised it is such an important topic on its own, especially for new studio owners and new students at your studio. That is the importance of a welcome nurture sequence!
22:55
March 8, 2020
#119 | REBROADCAST | Branding 101 & how it can grow your business
Today is the 3rd episode of our Business of Branding series all about the tips, tricks & tools for branding consistency & replication! If you haven't heard the first two episodes of the series, I highly suggest you check them out as I dive into the background of branding, and how to start the brand creation process with your business!
18:19
March 3, 2020
#118 | REBROADCAST | Money, money, money...... honey!
In this episode of The Business of Dance Podcast, I compiled my best money mindset tips and tricks. These clips are from my master your money mindset in may series. If you would like to check out our full mindset series feel free to listen to episodes 40-43. Now let’s dive into today’s show so you can start mastering your money mindset and attract the abundance you deserve and desire!
11:19
March 1, 2020
#117 | REBROADCAST | Leading with intention. Are you being a strong leader in your studio?
In this episode, I will be going over 4 pillars for a strong leader as business and studio owner. These 4 pillars benefit your team, students as well as your community. As a studio owner, we have to create a sense of credibility within our community and being to be that voice for our business is crucial. It is important to be a strong leader as we are representing both our business but also our industry.
12:31
February 25, 2020
#116 | REBROADCAST | The best way to get back more time in your studio
This episode is all about delegating tasks and important projects with team members, or possibly freelancers, and how to create a sense of trust with them. It can take time to gain trust when hiring others, especially when giving big tasks or responsibilities, which will reflect you and your business, and ultimately, your reputation. How can you gain this trust? Well in this episode I will let you in on my top tips by following my 5 T’s rule!
11:49
February 23, 2020
#115 | REBROADCAST | How to grow your studio on autopilot
I am super excited to bring you this episode today because a big part of my coaching programs centres around today’s topic, so you know I’m passionate about it. Today I want to discuss a huge factor in successfully run businesses in this day in age which is automation, and how you can use it grow your studio!
16:06
February 18, 2020
#114 | REBROADCAST | My top 4 tips to get you started on systemising your studio today!
Today I will be discussing how to start systemising your studio! With this world of technology we live in, and all the tools available to us at our fingertips why not take advantage of them to organising all the carefully designed tasks at our studio? We see so many businesses nowadays implementing systems, so why not for dance studios?!
11:52
February 16, 2020
#113 | REBROADCAST | How to take the 'next step' to become the go to studio in your area
In today’s episode, I will be discussing all whether working with a coach is right for you and your studio. As well as the importance of professional development programs for business owners no matter how big or small their business may be.
13:31
February 11, 2020
#112 | REBROADCAST | The 'must do' strategies for Studio Owner success
In this BONUS epsiode of my Fall Into February Series, I discuss my best self-care & self-love tips for busy business & studio owners!
06:45
February 9, 2020
#111 | REBROADCAST | The essential elements to becoming a fantastic Dance Teacher
Jen Dalton’s life philosophy is centred around empowering & educating dance teachers to be the best and most effective leaders that they can be. As a result, giving them the tools to make a positive impact in each and every life they come into contact with. She has run & owned multiple dance studios for over 24yrs with over 1000 students, managing teams of over 30 teachers & staff members at one time.
32:54
February 4, 2020
#110 | REBROADCAST | Why adding values in your studio is essential
In this episode of The Business Of Dance Podcast I will be interviewing and leading a transformative conversation, specific to studio values, with the one and only Melanie Gard, Principal Director of Peninsula School of Dance in South Victoria, here in Australia.
49:22
February 2, 2020
#109 | REBROADCAST | Leah Matthews of Studio Go & Studio-To-Go Interview
Today will be a very special episode as I will be interviewing the owner of Studio Go & as well as one of the co founders of Studio-to-go! I am super excited for this interview, and will be asking Leah some important questions, as well as getting her to tell her story on how Studio Go & Studio-to-go came to be.
01:02:29
January 28, 2020
#108 | REBROADCAST | How to start & grow your dance studio
Starting your studio from scratch can feel as if you are climbing Mount Everest. It’s big, daunting, and downright scary! At the end of the day a studio is a business, and when it comes to starting a new business there are a lot of risks involved. So the real question is are you ready to put your best plan into motion, combining your passion for dance with the business world, and ready to climb your Everest? If the answer is yes, then you are listening to the right episode!
23:32
January 26, 2020
#107 | REBROADCAST | The secret to growing your studio in 2020
Today I will be discussing how to use time blocking within your schedule, as a way to plan for a perfect week. I understand why creating a time blocked schedule can seem daunting at first, or even while creating it, but I promise you, once you see your week or even month all planned out before you, with wiggle room for changes along the way, this will bring about some ease for you, knowing exactly what needs to be accomplished that week while incorporating fun & down time.
22:55
January 21, 2020
#106 | REBROADCAST | How to get more productive in your studio!
Enough time is something we all feel we lack, from the seemingly never ending to do list to those big projects or events we want to tackle. In this episode I deep dive into my personal time blocking & time management hacks to keep your head afloat, generating a positive relationship with your day planner. Sit back, relax, and breath out any stress you have with time, because the fact is, time is really an illusion. So let’s create a perspective & plan that works for you.
16:57
January 19, 2020
#105 When love takes over
Tired? Stressed? Overwhelmed? Just want to crawl into bed and take a long nap? Don’t worry we’ve all been there. Me too! On a recent episode of the Business of Dance Podcast I spoke candidly about what has been holding me up or I guess even holding me back these last few months. I’ve been busy…... I have still been showing up, but not in the way I had planned to or expected of myself. This episode dives deep into how to come back after a slump as well as tips and tricks to stay motivated.
17:20
November 13, 2019
#104 Grow your studio using a rotating curriculum with Tessa Pfeifer
My name is Claire O’Shea and today bringing you another amazing interview with a fellow dance business owner and entrepreneur, who is also a musician. Today I am here with the talented Tessa Pfeifer, founder and creative visionary for the unique program of dance and exercise for pre-school children worldwide Dancercise Kids. Tessa has also written over 130 catchy and accessible songs for children and is an award-winning recording artist and children's performer.
39:07
July 29, 2019
#103 A little update on me...
This week is a quick catch up episode on what has been going on with my over the last month. For avid listeners of the show, you might have noticed I have been on a bit of a break! In this week's mini episode I dive into what has been going on in my life, motivation, disappointment and more. As business owners, I am sure you have these feelings too (I know I do at my studio also). Episode also available on Android & Stitcher.
06:23
July 23, 2019
#102 How to run a successful Showcase
In this episode, I discuss how to run a successful showcase at your studio. I recently completed our Mid Year Showcase at my studio and it is such a wonderful performance opportunity mid year through our season. It differs a heap to our end of year concert/recital, but it is so worthwhile! In this episode, I dive into the details and steps to run your very own showcase at your studio. Now let’s dive into the show! Episode also available on Android & Stitcher.
22:25
June 23, 2019
#101 Creating multiple revenue streams in your studio with Hillary Parnell
I am coming at you with another interview on the show with the incredibly talented Hillary Parnell. Hillary is the owner and director of the Academy for the Performing Arts and Preschool for the Arts in Apex, NC. Hillary is also the author of the book My first Dance Class and created programs dedicated to helping studio owners such as Dance Photo Pro & Dancers in Balance. I cannot wait to dive into this interview with Hillary. Episode also available on Android & Stitcher.
46:03
June 16, 2019
#100 The Top 10 things you wanted to know
In this episode, we are counting down the Top 10 episodes of the Business of Dance Podcast. These are the episodes you guys LOVED and we are celebrating! Plus + a special bonus announcement. For more Business Of Dance please like us on Facebook and follow us on Instagram @claireosheacoaching. If you have any questions, topic suggestions or wish to be a guest on the podcast please contact us at podcast@businessofdance.net.
35:56
June 9, 2019
#99 How to grow your studio & dazzle your students with Lindsay Baker
Lindsay is the owner of The Dance Centre & creator of Go Dazzle. With more than twelve years experience as a dance studio owner, Lindsay is known for planning special events to dazzle her studio’s day to day, for producing Recitals with imaginative themes, and her annual Holiday productions, Holidazzle, that feature an original story that she sends to her dancers as a special Christmas gift each year.
23:26
June 3, 2019
#98 How to start Birthday Parties at your dance studio
In this episode, I will dive into my tips for how to start adding birthday parties to your studio. The amazing thing about adding birthday parties to your studio is that it can be a great revenue builder or using your space over the weekend if you have spare studio space to utilise. If this is something you are considering or have already considered adding to your studio, then you’re gonna love my tips for today.
08:31
May 27, 2019
#97 Part 2: The Intellidance Method ft. Jessica Baudin-Griffin
In part 2 of this episode, I interview the fabulous Jessica Baudin-Griffin who is the creator of Intellidance, and the Intellidance method. Intellidance is a playful and creative approach to movement education in the early years. Her programs are based on current best practices and recommendations in early childhood development and education, coupled with child and caregiver-approved fun! https://www.intellidance.ca/
27:33
May 20, 2019
#96 The Intellidance Method ft. Jessica Baudin-Griffin
In this episode, I interview the fabulous Jessica Baudin-Griffin who is the creator of Intellidance, and the Intellidance method. Intellidance is a playful and creative approach to movement education in the early years. Her programs are based on current best practices and recommendations in early childhood development and education, coupled with child and caregiver-approved fun!
34:38
May 12, 2019
#95 Overcome Fear & Failure as a Business Owner
In this episode, I discuss a topic that has affected every person on this planet, which is fear and failure. It is so common to have fears about failure with our everyday life, but these emotions can be heightened as business owners. In this episode, I will run you through my personal tips on how to overcome fear and failure as a business owner. The purpose of having these tools is being able to look at situations from a different perspective in order to gauge a solution and tactfully move forward.
16:36
May 5, 2019
#94 Dance Boss Podcast | How to Become a Dance Studio Coach with Claire O'Shea
This week we have a very special episode. This episode comes from fellow dance entrepreneur Erin Pride’s podcast, The Dance Boss Podcast where she interviews out host Claire O’Shea.  Every week on Erin’s podcast, she shares insights and inspiration on systemizing your dance classroom and improving student growth. She also shares interviews with dance entrepreneurs who are crushing it!
55:41
April 28, 2019
#93 How to create the ultimate dance teacher handbook
This episode is a very special and highly requested topic which is how to create the ultimate teacher handbook. Teacher handbooks can be so beneficial and a really great time saver because you are not having to repeat the same information over and over again to each teacher during their onboarding process. Having this handbook is crucial as it outlines your values, standards and expectations as well as the importance of teamwork.
12:49
April 21, 2019
#92 How I add zest & zing into my studio!
In this episode, I share with you some special tips and insight into how I add zest and zing to my studio. As business owners, we are always trying to keep things fun and fresh. In this episode, I will be discussing how I personally add in this zest into my studio time and time again, which as a result helps grow my business and shape a well-rounded community.
09:32
April 14, 2019
#91 The Confident Dance Studio | Interview with Alicia Jonas
In this episode, I interview the fantastic Alicia Jonas. Alicia is the director of music and dance studio Arts in Motion and is the creator of her coaching business The Confident Dance Studio. Alicia is a business strategist for performing arts, yoga, and fitness studio owners. Her method within her business is a combination of strategy, systems and mindset.
01:02:38
April 7, 2019
#90 The simple email I sent that enrolled over 20 parents at my studio!
In this episode, I dive into the benefits of adding check-in emails into your studio sequences as well as the very email that enrolled over 20 parents to my studio! You never know if someone is in the right position to re-enroll or take a class again at your studio until you reach out. Timing is such a big thing when it comes to business as well as life, and just a little “hello” can go a long way.
18:31
March 31, 2019
#89 How to make your studio glow on the inside & out
In this episode, I discuss how to make your studio glow on the inside out! There are elements to our business that not everyone who comes into contact with our studio will see, but is in essence how our studio thrives, grows and glows! In this episode, I touch on the unseen but important aspects that need to be nurtured in order for our studio’s to glow from the inside out
11:11
March 24, 2019
#88 How to create content for your studio all year long!
In this episode, I discuss a very important topic for those who love planning and getting things done ahead of schedule. Perhaps this is also something you are striving for with your business and wanting more insight on. In this episode, I touch on my top points on how to create content for your studio all year round!
20:34
March 17, 2019
#87 Mastering Your Monthly Marketing Campaign
In this episode, I dive into how to master your monthly marketing campaign for your studio! It is so important that we can see the big and long term picture when marketing our business as a whole, while also isolating parts of our studios we are wanting more exposure, attention or even profit in. In this show, I discuss my tips for breaking down your plan from a big picture perspective to a monthly strategy for maximum results!
23:31
March 10, 2019
#86 How to Have Productive Team Meetings
In this episode, I will let you in on my top tips for how my team and I have created and structured our meetings over time to generate the best outcome possible, keeping everyone on the same page each week for maximum productivity at my studio.
21:03
March 3, 2019
#85 Why Taking On a Coach Was the Best Thing I Did For My Business!
In this episode, I share with you the reasons why taking on a coach was the best thing I did for my studio, as well as inspire me to become a coach myself, for fellow dance studio entrepreneurs like you!
13:15
February 24, 2019
#84 Maintaining Good Relationships with Staff, Parents & Students
In this episode, I discuss the practices I implement across the board to maintain good relationships with staff, parents and students, in order to build a long-term community within my studio!
10:40
February 17, 2019
#83 Overcoming a Business Plateau
This episode's topic is something I am sure all business owners can relate to on some level when you’ve been in the game for a while, which is a plateau. In this episode, I cover my tips for getting out of a plateau with your studio, and taking the next step with your business!
13:53
February 10, 2019
#82 Best of B.O.D | New Student Attraction Tips
This episode is a Best of BOD complication where I share the best tips and tricks from previous episodes and interviews! This episode includes my best tips for new student attraction and enrolments!
17:50
February 3, 2019
#81 The benefits of entering local, state & national awards for your studio FT. Stacey Morgan
Today’s show we are continuing the conversation and interview with the fabulous Stacey Morgan. In this episode, Stacey shares with us the benefits of entering local, state and national awards and how she has used winning awards to build customer loyalty and to create buzz around her business.
30:29
January 27, 2019
#80 Balancing Business Ownership & Motherhood with Stacey Morgan
This episode is all about getting to know Stacey as well as tackling the discussion balancing running a studio while balancing motherhood. Next week we will continue the conversation with Stacey as she shares with us the benefits of entering local, state and national awards and how she has used winning awards to build customer loyalty and to create buzz around her business.
28:53
January 20, 2019
#79 My Favourite Books, Podcasts & Resources as a Dance Business Owner
In this episode, I share with you my favourite resources for fellow dance studio owners and entrepreneurs! As business owners, we are constantly learning and evolving. Having a good base of resources can help our businesses to run smoothly and more efficiently, which pushes us to do more research along the way!
16:31
January 13, 2019
#78 Part 3 Interview with Lauren Nolan of Studio To-Go Dance
This episode is a continuation of my interview with Lauren Nolan from Studio To-Go Dance. In this episode, we continue our discussion of pre-school dance curriculum creation.
16:44
January 10, 2019
#77 Part 2 Interview with Lauren Nolan of Studio To-Go Dance
This episode is a continuation of my interview with Lauren Nolan from Studio To-Go Dance. In this episode, we continue our discussion of pre-school dance curriculum creation.
16:28
January 8, 2019
#76 Behind the scenes of creating preschool dance curriculums ft. Lauren Nolan
Joining me again on the show is the fabulous Lauren Nolan from Studio To-Go. We previously interviewed her with business partner Leah Matthews, as well as did a group chat with both of them. But today we are going to dive into getting to know Lauren, as well as let you in on their amazing concierge programs which are available for registrations soon!
26:25
January 6, 2019
#75 It’s the most wonderful time of the year...For goal setting!
The new year is approaching and now comes the time for both reflection as well as goal setting. If your year was anything like mine I bet you are wanting a bit of a break before 2019 kicks off with a bang! In this episode I dive into my tips for goal setting; to see what we want to carry on from last year, and what needs to be accomplished with future goals!
13:13
December 30, 2018
#74 Best of B.O.D | My favourite tips & insights from past interviews
This episode is a Best of BOD complication where I share the best tips and tricks from previous episodes and interviews! This episode includes my favourite tips and insights from past interviews with fabulous female dance business owners and entrepreneurs!
30:09
December 23, 2018
#73 The 3 worst experiences at my studio (And what they taught me)
In this episode, I talk about a topic that may not sound very fun, but I’m sure can be helpful to new or aspiring studio owners, and that is the 3 worst experiences at my studio, and what they taught me. By sharing my stories and experiences with others, I hope to help save some trouble and possibly avoid mistakes for others in the future. Know that no matter what, you will always have your own struggles, but I think learning from others both in good and bad experiences, can help you in the long run.
15:39
December 16, 2018
#72 Reigniting My Passion (when my sparkle starts to dull)
This episode was created for those who may be struggling with their level of passion at this time within their business. Now, when we “loose” our passion, it isn’t really lost, but simply needs to be reignited. It never left or went away, but simply can be masked and overshadowed by stress, overworking, and a build of tedious everyday tasks. In today’s episode, I will share with you the things I do to reignite my passion for my studio, business and life!
09:17
December 9, 2018
#71 Best of B.O.D | Tech Tips for Studio Owners
This episode is a Best of BOD complication where I share the best tips and tricks from previous episodes and interviews! Today’s show include my favourite tech tips for studio owner!
13:14
December 2, 2018
#70 8 Things I wish someone told me before I started my studio
This episode is something I think all business and studio owners can relate to, which is the things I wish I knew before starting my studio. I also hope to inspire others who may have just started their studio or are thinking about opening a studio in the near future.
28:17
November 25, 2018
#69 Creating Your Studio’s Values & Mission
In this episode, I speak about something I have touched on in past episodes regarding other topics, which is your studio’s mission and values. The core of what your studio is about, and what you hold important for your classes, students and staff. I want to discuss today how to create these values, as well as how to implement them into your business.
11:13
November 18, 2018
#68 The Benefits of Dance Programs for Adults Ft. Vicky Andreanska
Today I have a very special guest. Today we have Vicky Andreanska. Vicky is a founder and choreographer of 'DANCE Greystones and Bray'. She is a dancer and choreographer & an owner of a dance studio in Ireland.
27:51
November 11, 2018
#67 Studio Timetable Creation Tips!
This bonus episode includes my top tips for creating your studio's timetable for new and returning students!
10:30
November 8, 2018
#66 Systemise to scale: Why it's easier to grow with systems
Today’s episode will be another systems session, meaning I will discussing why systems make it easier for your studio or business to grow and scale. I have many episodes discussing systems, why they are important, studio system must-haves, as well as the some of the benefits of systemising. But today I want to touch how to systemise to scale!
13:14
November 4, 2018
#65 Finance Meets Dance FT. Karissa Pesicka
Today we are back with another interview on the show with the fantastic and talented Karissa Pesicka! Karissa is the creator and owner of Full Out Business Solutions. Her company’s mission is to help gym and studio owners eradicate debt, become permanently profitable, and gain clarity and confidence over their numbers!
29:21
October 28, 2018
#64 Outsourcing Tips for Your Studio's Concert
Today I will be sharing some of my best outsourcing tips for your concert. Outsourcing is a key factor in creating, running and executing a successful dance recital/concert. Knowing the tasks at hand that need to be accomplished from start to finish, allows you to delegate to others based on their role in the show and you can work together to have everything come together smoothly and stress-free in the lead-up and on the day.
31:26
October 21, 2018
#63 The mindset of event planning for your studio’s recital
Today I will be going through the mindset of studio concert planning, that will make concert/recital season a whole lot easier while getting you started on being ahead of schedule and on track!
22:30
October 15, 2018
#62 How to get more students into classes at your studio
Today in this episode, I will be discussing a topic which I’m sure we all had or still may have trouble with, which is how to get more students into classes at your studio. This may be in your studio as a whole or with particular classes. I will be going through my tips on how to get the ball rolling and students enrolling!
11:55
October 7, 2018
#61 How to Empower Your Team to Take Action
It is amazing to find team members for your business who resonate with your studio's values, get along well with others at your studio, and have the skills to back it up. Having team members at your studio who follow instructions well, and rules that apply to them is integral. But an important aspect is also being able to take initiative and action. In this episode, I discuss how to empower your team in order for them to take action!
11:41
September 30, 2018
#60 The Importance of Team Training
In today's episode, discuss the importance of team training. I think a life lesson we have all learnt over time is that we never really stop learning. We are always growing, evolving and changing and with this so does our businesses. It critical to train our team initially when onboarding, but to also educated as time goes on, and the business evolves. Keeping your team on the same page as you is so important and having a strong base can really help shape your business.
21:05
September 23, 2018
#59 The importance of a welcome nurture sequence at your studio
I have touched on today's subject in a couple of my past episodes when referring to student attraction and email sequences, but I realised it is such an important topic on its own, especially for new studio owners and new students at your studio. That is the importance of a welcome nurture sequence!
22:24
September 16, 2018
#58 Creating benchmarks & systems in the dance classroom with Erin Pride
Today I have a very special guest, who is a fellow 'systems soulmate’, The fabulous Erin Pride! Erin is a very passionate and multi-talented entrepreneur who helps dance educators, studio owners, and arts organizations feel more confident, whether it's creating systems for classrooms, or designing benchmarks, assessments, and curriculum that fits the studio owner and students needs.
27:36
September 9, 2018
#57 Brand Growth & The difference between your Brand & Business
In today’s episode, I will be discussing the difference between brand and business, as well as provide my brand growth tips. There are so many people out there thinking that businesses and brands are the same things, and the short answer is no, but in reality, the two really do overlap at times. There is a distinct difference which I will discuss in this episode and by identifying this difference we are able to see how we can grow our brand AND our business.
11:10
September 2, 2018
#56 Tools & tricks for branding consistency & replication
Today is the 3rd episode of our Business of Branding series all about the tips, tricks & tools for branding consistency & replication! If you haven't heard the first two episodes of the series, I highly suggest you check them out as I dive into the background of branding, and how to start the brand creation process with your business!
17:50
August 26, 2018
#55 Designing, Creating or Revamping Your studio’s Brand & Style!
in today’s episode, we'll talk all about designing, creating your brand or even revamping your studio brand if you already have one. It is so important that we create a brand for our businesses that best represent us, what we are about, our values and the programs we provide. We created our studio or are currently creating for a reason. This gives us a chance to really get creative and outline our niche, in order to attract the very people we designed our programs to benefit.
13:03
August 19, 2018
#54 The Basics of Branding & How it can work for you!
In this episode, I will be covering the basics of branding; what it is, how it is beneficial for dance studio business owners and why it creates trust from customers/clients.
06:31
August 12, 2018
#53 Best of: Money Mindset Tips & Tricks for Studio Owners
In this episode of The Business of Dance Podcast, I compiled my best money mindset tips and tricks. These clips are from my master your money mindset in may series. If you would like to check out our full mindset series feel free to listen to episodes 40-43. Now let’s dive into today’s show so you can start mastering your money mindset and attract the abundance you deserve and desire!
10:49
August 5, 2018
#52 Body Positivity In The Dance Classroom With Katrena Cohea
Today as our special guest on the show we have Katrena of Different Drummer Dance. Today we are going to interview and get to know the amazing Katrena as well as have an important discussion which I feel is not talked about enough in our community which is body positivity in the dance class room.
49:12
July 29, 2018
#51 Getting Clarity On the Direction of Your Business!
In this episode, I discuss the importance of getting clarity on the direction you want to head with your business and my tips on how to achieve this clarity. When you get clear on who could benefit from your classes, how you want to run your business, where you would like it to go and grow in the future, you are headed for success!
11:53
July 22, 2018
#50 A creativity Conversation with Emma Franklin Bell
Today we are back interviewing yet another talented, and inspiring woman of the dance education and entrepreneur world; the fabulous Emma Franklin Bell, creator of The Beautiful Business Academy, and author of 'How to Run a Preschool Dance Studio’.
40:08
July 15, 2018
#49 Building the Perfect Studio Website
When it comes to creating a website for your studio, you may feel lost in the beginning. You may not be a tech wizard, or an expert in SEO,  let alone know which hosting site is best for your business. In this episode, I share my personal tips on how to create and outline the perfect studio website. Since we live in the age of technology, our website is essentially the door to our studio. We must make it inviting, accessible and clear!
14:34
July 8, 2018
#48 Curating Creative & Engaging Programs with Studio To-Go Dance!
Joining me again on the show is the fabulous Leah Matthews of Studio Go Dance, with one of her partners Lauren Nolan. The last time Leah was on the show we discussed her business Studio Go Dance, and how she was about to launch her new business Studio To-Go Dance, with her incredible Partner Lauren. Today we Leah & Lauren on the show to tell us more about their business and creating fun & exciting programs for teachers and studio owners!
01:16:42
July 1, 2018
#47 How to Prevent A Business Owner Burnout
In today’s episode, I want to cover a subject I feel is not discussed enough in the entrepreneur community. We all have been or may still be in the state of “hustle” which is a necessary component of being a business owner, especially in the beginning. But in this episode, I want to cover my top tips that will help prevent what I like to call a “business owner burnout”
17:43
June 24, 2018
#46 The Benefits of Acro Dance at your studio with Melissa Klassen
In this episode, I got the pleasure of interviewing the wonderful Melissa Klassen of Acrobatique. With her business, she has provided dance educators who teach preschool to the advanced level material, how to fully understand how to teach and spot Acro-Dance properly. Acrobatique students have an immense advantage due to their specific strength and flexibility training; helping them become better dancers and avoid many common dance injuries.
37:14
June 17, 2018
#45 4 Pillars For a Strong Leader
In this episode, I will be going over 4 pillars for a strong leader as business and studio owner. These 4 pillars benefit your team, students as well as your community. As a studio owner, we have to create a sense of credibility within our community and being to be that voice for our business is crucial. It is important to be a strong leader as we are representing both our business but also our industry.
12:01
June 10, 2018
#44 Dance ED Tips with Olivia Mode Cater
On today’s show, we have the brilliant Olivia Mode-Cater of Dance ED Tips. Olivia is a New Jersey-based dance educator that teaches in all teaching settings: higher education, PK-12 schools, and private studios. She is the founder of Dance ED Tips, which provides dance educators in all sectors with the tools, strategies, and tips to make every dance class more effective, more impactful, and more in line with pedagogical theory.
29:18
June 3, 2018
#43 Meet Your Money Making Goals This Year!
Hello everyone and welcome back to another episode of The Business of Dance Podcast and our final episode of our Master Your Money Mindset in May series. If you haven't been following our May series, I highly suggest you check out the previous 3 episodes as it will help pave your way into today’s topic which is all about meeting your money making goals this year from planning and taking practical steps to reach your goals!
08:27
May 27, 2018
#42 Money Mindset Meets Marketing
In today’s episode, we are going to combine marketing meets mindset. Having shifted your perspective and mindset when it comes to money first, making practical steps you can implement in your life and business will flow so much more naturally as you now have a healthier relationship with money, and can come from a place of abundance rather than scarcity. I will give you some of my top tips to become a marketing master from a mindset perspective.
09:18
May 20, 2018
#41 Magnetic Money Mantras!
In this week’s episode, I will be continuing the mindset shift by explaining the importance of mantras and how to create your own to say every day that will draw in and attract more abundance into your life! Mantras may not be something you have thought about before when it comes to making more money and may seem a little woo-woo to some, but the truth is what we think about truly dictates our reality.
07:52
May 13, 2018
#40 Eliminating guilt & limiting beliefs around money
In today's episode I will be providing my top tips to help you change your perspective on money, whether that be wanting to make more money, any guilt or shame about having or making a lot of money or simply having a better relationship with money itself, as it does play a significant role in everyone's day to day life. With these tips we are going to shake up and eliminate any limiting beliefs around money, so you can start attracting it into your life and business effortlessly.
15:01
May 6, 2018
#39 How to delegate tasks & trust others with your business!
This episode is all about delegating tasks and important projects with team members, or possibly freelancers, and how to create a sense of trust with them. It can take time to gain trust when hiring others, especially when giving big tasks or responsibilities, which will reflect you and your business, and ultimately, your reputation. How can you gain this trust? Well in this episode I will let you in on my top tips by following my 5 T’s rule!
11:19
April 29, 2018
#38 The logistics of running Pre-school dance programs for Studio Owners
Last week in part one of my interview with Erin Nash, I introduced you to Erin's two wonderful Businesses of Dance. Today in part two, Erin and I continue our discussion on the logistics side of things when it comes to running a preschool dance program at her studio.
44:06
April 22, 2018
#37 Creating the BEST Pre-school program for your studio with Erin Nash!
In today's episode, I will be interviewing Erin Nash, as well as discussing how to create the best Preschool program in your studio!
36:12
April 15, 2018
#36 Systemising Enrollment Series at Your Studio
In this episode, Claire discusses how to start systemising your enrollment series for new student signups and welcoming those who are joining your studio family.
20:42
April 13, 2018
#35 Systemising Updates & Announcements at your Studio!
In this episode, Claire discusses how to systemise updates and announcements at your studio for your parents through welcome videos and answering FAQs for events, concerts, and enrollments.
17:57
April 12, 2018
#34 Systemising your on-boarding sequence for new team members
In this episode Claire discusses the importance of systemising your on-boarding sequence for new team members, saving you more time when hiring staff at your studio!
17:20
April 11, 2018
#33 Systemising Events & Workshops at your Studio!
In this episode Claire discusses how and why to systemise events and workshops at your studio. These events can not only generate more profit for your studio, but bring your studio family and community closer together!
22:37
April 10, 2018
#32 Systemising Communication within your Studio
In this Business of Dance Podcast episode, Claire touches on how to start systemising communication within your studio, for staying in touch and keeping a consistent line of communication with your students' parents.
23:07
April 9, 2018
#31 Grow Your Studio On Autopilot!
I am super excited to bring you this episode today because a big part of my coaching programs centres around today’s topic, so you know I’m passionate about it. Today I want to discuss a huge factor in successfully run businesses in this day in age which is automation, and how you can use it grow your studio!
15:36
April 2, 2018
#29 How to start systemising your studio!
Today I will be discussing how to start systemising your studio! With this world of technology we live in, and all the tools available to us at our fingertips why not take advantage of them to organising all the carefully designed tasks at our studio? We see so many businesses nowadays implementing systems, so why not for dance studios?!
11:22
March 18, 2018
#28 When to know its time to hire a coach for your business
In today’s episode, I will be discussing all whether working with a coach is right for you and your studio. As well as the importance of professional development programs for business owners no matter how big or small their business may be.
13:02
March 12, 2018
#27 Studio tech tools & branding tips with Sharon Saunders
Today I will be interviewing the fantastic Sharon Saunders who is the creator and owner of Sharon Saunders Dancers, which is a studio located in Bendigo Australia. We chat about her fav tech tools, and branding advice for studio owners, and get to know a little bit more about Sharon.
38:54
March 4, 2018
#26 Community building for studio owners
In today's episode, I discuss the importance of community within your studio and tips for building community!
11:23
February 28, 2018
#25 Share the love: How to form your studio family into a community!
When it comes to being a business owner we sometimes get caught up in the running of things; organising and delegating tasks, coming up with new ideas for the studio or even teaching classes ourselves. Our studios or businesses of dance at the end of the day are a business yes, but they are also a community. Today I want to go over my top tips of how to bring together your studio family and form a community!
10:04
February 25, 2018
#24 My top dance studio hacks!
In this Fall Into February Bonus episode, I discuss my best tips for creating little studio facelifts, which can make a world of difference in your business!
18:55
February 21, 2018
#23 Studio Transformation! Is it time for a studio facelift?
Not every makeover within a dance studio has to be a a change to the physical building of your studio such as an entire paint job or new floors, but can be anything from giving your websites, branding, language, or even team practices a facelift! What I will be discussing today is the little things that others will notice which could result in attracting more students to your studio!
11:07
February 18, 2018
#22 Self care tips for Business & Studio Owners!
In this BONUS epsiode of my Fall Into February Series, I discuss my best self-care & self-love tips for busy business & studio owners!
06:14
February 14, 2018
#21 Self Love = Studio Love
Today we are continuing our Fall into February Series and touching on an important topic: self love and self care. Some may say they don’t have time for themselves or are too busy running their studio or taking care of their family to really have “me time”. Today I want to put this all into the perspective with the “oxygen mask” analogy, where if you don’t take care of yourself FIRST there is no way you are going to be your best self, and most present with your students, team, parents & loved on
11:16
February 11, 2018
#20 The power of visualisation for building your dream business & falling in love with your studio!
In today's episode I discuss the power of visualisation and how you can use it to build your dream business & fall back in love with your studio!
07:17
February 7, 2018
#19 Fall in love flashback: Fall back in love with your studio!
I am super excited to dive into our February Podcast Series: Fall into February; where I share with you my top tips and advice from the heart which will help you fall back into love with your studio, allowing your business to thrive and grow into its fullest potential! In this episode I ask you the 8 fundamental questions for you to reflect on, which will rekindle that flame you once had with your studio, in order for you to move forward with your business in a healthy, positive way!
17:17
February 4, 2018
#18 Interview with Jen Dalton of Dance Studio Central & Jigsaw Dance
Jen Dalton’s life philosophy is centred around empowering & educating dance teachers to be the best and most effective leaders that they can be. As a result, giving them the tools to make a positive impact in each and every life they come into contact with. She has run & owned multiple dance studios for over 24yrs with over 1000 students, managing teams of over 30 teachers & staff members at one time.
32:24
January 28, 2018
#17 Conquering Your 2018 Enrolment Goals!
In this episode I will be discussing how to increase your student intake in 2018 by giving you my top 5 tips on how to reach your enrolment goals! So have your New Year's Resolutions Handy and let's make 2018 your best intake yet!
27:23
January 21, 2018
#16 Melanie Guard of Peninsula School of Dance Interview
In this episode of The Business Of Dance Podcast I will be interviewing and leading a transformative conversation, specific to studio values, with the one and only Melanie Gard, Principal Director of Peninsula School of Dance in South Victoria, here in Australia.
48:52
January 14, 2018
#15 Leah Matthews of Studio Go & Studio-To-Go Interview
Today will be a very special episode as I will be interviewing the owner of Studio Go & as well as one of the co founders of Studio-to-go! I am super excited for this interview, and will be asking Leah some important questions, as well as getting her to tell her story on how Studio Go & Studio-to-go came to be.
01:01:59
January 7, 2018
#14 New Years (Studio) Resolutions!
It is that time of year again when we all say: “New year, New me!” We make big plans for ourselves, our business, new ways to make more money, get fit and the list goes on!  But how many times have you fallen short on your new years goals, or snuck back into old ways and habits? It can be a challenge, and feel overwhelming, but I’m here today to help you clarify your goals, and break them down into digestible tasks, so you can tackle the vision you have for your business, studio and brand in the new
21:56
December 31, 2017
#13 From The Ground Up! Starting Your Studio From Scratch
Starting your studio from scratch can feel as if you are climbing Mount Everest. It’s big, daunting, and downright scary! At the end of the day a studio is a business, and when it comes to starting a new business there are a lot of risks involved. So the real question is are you ready to put your best plan into motion, combining your passion for dance with the business world, and ready to climb your Everest? If the answer is yes, then you are listening to the right episode!
23:01
December 17, 2017
#12 Meet Emilie: My Personal Virtual Assistant!
Today’s episode is a bit different as this will be my first interview for the BOD Podcast. I have a very special guest today, who is my very own VA , and I will be interviewing her on what it is like to work collaboratively as a VA remotely. The intention of this episode is to give you, the business owner, more insight into what it is like to work with a VA, and learn more about the process of hiring a VA from another perspective.
41:36
December 10, 2017
#11 Keeping Students Engaged & Eliminating Distractions!
In this episode I discuss how to capture students attention, and keep them interested for longer periods of time, and how you will have to devise certain techniques within your lesson plans in order to achieve this. I will be giving you an idea of what these techniques look like, so you and your team members can have a stress-free, distraction-free, flowing dance class!
14:26
December 3, 2017
#10 Planning Your Dream Week!
Today I will be discussing how to use time blocking within your schedule, as a way to plan for a perfect week. I  understand why creating a time blocked schedule can seem daunting at first, or even while creating it, but I promise you, once you see your week or even month all planned out before you, with wiggle room for changes along the way, this will bring about some ease for you, knowing exactly what needs to be accomplished that week while incorporating fun & down time.
22:25
November 26, 2017
#9 Time Management Hacks For Maximum Productivity
Enough time is something we all feel we lack, from the seemingly never ending to do list to those big projects or events we want to tackle. In this episode I deep dive into my personal time blocking & time management hacks to keep your head afloat, generating a positive relationship with your day planner. Sit back, relax, and breath out any stress you have with time, because the fact is, time is really an illusion. So let’s create a perspective & plan that works for you.
16:27
November 19, 2017
#8 Knowing your worth & Building confidence as a business owner
It’s easy to feel lost amidst the sea of fellow entrepreneurs, business owners and creative individuals. Under the stress of everything your mind may begin to question “Am I even good enough?” You can feel stuck and alone, but I’m here today to tell you that these feelings are completely natural. In today’s episode I’ll dive into the mindset, every entrepreneur should have, either in the early days of their career, or as a long time business owner, for a happy life & thriving business.
12:37
November 12, 2017
#7 Bringing your studio into the 21st century
Welcome to the 21st century, where floating cars, live in robots, and time machines may not exist, but technology does plays a big role in our lives, and the success of businesses worldwide. In this episode I will discuss how to use technology to your advantage when promoting, advertising, and setting up your studio, to create your dream business & dance community in your area.
16:46
November 5, 2017
#6 Streamlining Your Stress Free Recital/Concert
Concert/recital season can seem intimidating, overwhelming, and downright hectic from an outside perspective, but in the midst of the storm, you need to find a way to keep your cool. I’m here today to discuss how to streamline your stress free recital/concert. With so many things to worry about and accomplish, why not take the time to plan in a way that executes each task without you wanting to rip your hair out. So sit back, relax, and let me guide you with my tips for a successful & stress free concert.
27:44
October 29, 2017
#2 Finding, Hiring & Working With A Virtual Assistant
Running & Owning your own studio will have you taking on several tasks at once. It can feel overwhelming and stressful. In today’s episode I present to you a solution for those needing some extra help, which can give you that peace of mind, knowing certain tasks are taken care of, allowing you to focus your energy on your studio running smoothly. Enter: Virtual Assistance. I dive into detail how one can find, hire and work with a VA that fits best within your business, and one you can trust!
17:44
October 22, 2017
#4 Benefits Of Blogging Series #2 Creating Regular Blog Posts Without YOU Writing them!
After listening to the first episode of the ‘Benefits of Blogging Series’ last week, you may have thought to yourself “How am I supposed to write consistent blog posts on my website while running my studio?” Sounds crazy and impossible, but today I’m going to tell you my 10 secrets to generate consistent posts without you even having to write them!
15:39
October 22, 2017
#1 Automated Email Sequences
Feeling overwhelmed with starting your automated email sequences for your studio? I completely understand! Fear not my friend, as I've got you covered! In this episode of the Business of Dance Podcast, I aim to bring this confusion to an end, and outline the top 5 email sequences needed for your studio to run smoothly, while keep the communication clear with parents, students, and your staff!
19:10
October 22, 2017
#5 Benefits Of Blogging Series #3 4 Ways to Repurpose Blog Posts
I know you spend so much time creating, organising and releasing your blog posts for your website. So why not get the most out of them and use them in as many ways as possible! Not everyone may have time or will see your posts when first released, so distributing them in multiple ways on multiple platforms can be beneficial for everyone! Today I’m going to let you in on the 4 ways you can repurpose your blog posts, giving current and future families to see the amazing content you are creating!
11:46
October 22, 2017
#3 Benefits Of Blogging Series #1 The Importance of Blog Posts
Have you told yourself you don’t have time for blog posts, but you desire more students, and a greater presence in the community for your studio? If there’s one thing I have learnt, is that there is no point of having a gorgeous website if you are not posting or making updates on it! Today I speak about the 5 ways blog posts are an inexpensive way to drive traffic to your website, enhance your SEO, plus attract more of your dream clients.
12:47
October 22, 2017
Welcome to the Business Of Dance Podcast!
Welcome to the Business Of Dance Podcast! In todays introduction episode, Claire O'Shea discusses the mission of the podcast, what one can expect from the show, and a little background from the host herself! Stay tuned for future episodes coming your way!
09:46
August 28, 2017