Product30 with Bayley Harrod
By Bayley Harrod
Product30 with Bayley HarrodMay 02, 2022
E6: Revolutionising Employee Benefits - Samuel Carter Senior Product Manager at Ben
In this episode of Product30, Sam Carter dissects the art of making product decisions when you have incomplete information, and why most of the time having a level of Product Sense (going with your gut) will be the tipping point of that decision.
Sam is a senior product manager at Ben, an all-in-one platform for any company to personalise benefits and rewards for their employees, ultimately resulting in reduced admin and increased perk utilisation (i.e happy employees!).
Lots of great nuggets in this one:
- How to build B2B software that scales
- Understanding what your customer's key product touchpoints are
- Building a holistic platform of products that don't cannibalise each other
Enjoy!
E5: Designing a Product for 800,000 customers - Karl Koch Product Designer at Moneybox
Welcome back to Product 30, In this episode, I sit down with Karl Koch - Product Designer and design systems lead at Moneybox, the personal finance app that aims to turn your money into something greater; whether that be saving for a rainy day, buying your first home or planning for retirement. Since starting in 2015, Moneybox has grown to over 800,000 customers with over £3bn assets under management.
Managing your finances can be confusing to the best of us, so Karl’s role as a Product Designer is to create seamless experiences that give customers control over their financial future.
In the next 30 minutes Karl and I dive into his route into product design, how he now approaches solving customer problems, building a design system and how to effectively collaborate with the wider product team.
E4: Alex Lempka Co-founder of B2B climate tech Connect Earth: building climate conscious products, raising $1.8m, closing their first clients & scaling their team
In this episode I interview Alex Lempka, co-founder of Connect Earth, an API product that enables financial institutions to use carbon footprint insights to build products & features for climate conscious consumers.
After going through the startup incubator programme Entrepreneur First, Alex and his co-founder have successfully raised $1.8m to fund their venture, and to continue partnering with some of the worlds biggest financial institutions.
In the next 30 minutes we discuss how Connect Earth started, how they build experiences that engage customers to take action on their own carbon impact, the challenges of closing their first client, and now building a team for the future.
https://www.connect.earth/
E3: Sophie Badoche - Marketing Lead at Treeapp on growing to 80,000 users, organic vs paid customer acquisition strategy & how to communicate with your customers
In this episode, I sit down with Sophie Badoche, marketing lead at Treeapp, the app that lets you plant a tree for free everyday. Treeapp is a multi-sided platform that connects sustainable business sponsors, environmentally conscious consumers & tree plantations.
Consumers log into the app, answer 3 questions from one of the tree sponsors and then have the choice on where they would like to plant their tree, the cost of which is subsidised by the business sponsors. Since launch Treeapp has acquired over 80,000 users, the majority of which through organic advertising.
In the next 30 minutes Sophie and I dive into how Treeapp created their marketing strategy, why customers keep coming back everyday, how to establish the right narrative with your potential customers and much more.
E2: Hugo Cheyne on Seedlegals helping Startup Founders Raise more than £500m, from Data Analysis to Product and building your Product teams for growth
Welcome to episode 2 of the Product30 Podcast, where I’m on a mission to uncover what makes highly successful products.
In this episode, I sit down with Hugo Cheyne. A close friend of mine working in the world of Legal Tech. Hugo has a varied background having studied economics at university, leading the finance society at Warwick, and then moving to work with the venture capital giant, Global founders capital in Berlin.
After his stint in VC Hugo, took his passion for startups to work at a Legal tech firm: Seedlegals. Seedlegals make the process of raising finance easy at seed stage and beyond. As Hugo will talk about, they are the one-stop-shop for all startup legals. But much like the tens of thousands of startups who have raised more than 500 billion pounds with Seedlegals, Hugo and his team have had to adopt a pragmatic and agile mindset. Creating a scalable Saas style business that takes the legal headache away from founders is not easy, and we'll more find out how they are building products that tackle this challenge
In the next 30 minutes, Hugo and I discuss the importance and limitations of data analysis, empathy for your developers & how to structure your product teams when the company is growing.
E1: Alex Ainsworth on Cleo's growth to 4 Million users, Setting OKRs, Data-driven product discovery
Welcome to the Product30 Podcast, where I’m on a mission to uncover what makes highly successful products. Sharing the tactical insights from founders, product managers, creators, and technicians, on their journey to create exceptional customer experiences, all in under 30 minutes.
In this episode, I sit down with Alex Ainsworth, a personal finance enthusiast and a Product Manager who works at Cleo. Cleo is a personalized chatbot that helps you form healthier money-saving habits through humanizing tough financial conversations.
Using the power of open banking Cleo has grown to over 4 million app downloads across several global markets.
In the next 30 minutes, Alex and I dive into his thoughts on how to validate new products through using customer data, the struggles of setting OKRs that have a meaningful impact on your team, and his thoughts on the future of personal finance & banking.