Images support your communication and make it more impactful, it is used in the right way. These are few things keep in mind while choosing images for your messaging:
1. keep it aligned with your message
2. keep it aligned with your target market/Audience
3. If human images are not found to support your concept use objects. They work beautifully as metaphors.
4. Use illustrations
That is the take of this video. Do subscribe my YOUTUBE channel for Branding and digital knowledge
World is in a panic mode. We should try to spread the positivity that can help. We shouldn't try to leverage the situation or hedge the emotion.
As a brand we should be responsible in our communication.