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The Bizgnus Podcast

The Bizgnus Podcast

By Douglas Caldwell
One-on-one interviews with experts in business and personal success.
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The art of making peace with your money

The Bizgnus Podcast

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Multi-career entrepreneur gives back
•  Claudette Cain Coulas offers examples from her own life •  “Become the CEO of your own life” (Total Recorded Time is 25:30) Radio, television, newspapering and politics. Claudette Cain Coulas has had multiple careers, including being elected five times as the mayor of Gloucester, Ontario prior to its merger into the city of Ottawa. Now, Ms. Cain Coulas has created what she describes as a roadmap that can lead passionate, driven and committed women to an exciting life filled with peace and serenity. In this Bizgnus Interview podcast, she addresses those seemingly contradictory goals. Please click here to watch the Bizgnus interview: https://youtu.be/v5jljXphdJg “I want to encourage more women to believe in themselves, to focus on what inspires them and then dare them to take a risk on themselves,” she says. “Become the CEO of your own life.” Claudette Cain Coulas was elected to five consecutive terms on the Gloucester council, three of which were as mayor.  She has hosted a live public affairs television show, anchored “Raising Cain” on CFRA, Ottawa’s major talk radio station, all while being the municipal affairs columnist with the Ottawa Sun newspaper.  She recently retired as a justice of the peace with the Ontario Court of Justice. She is the author of the new book, “Ladies Take Your Place, Leave Your Mark Politically, Professionally and Personally,” Black Card Books (April 2022). Ms. Cain Coulas says proceeds from her book will be shared with Kingston’s Dawn House, a homeless women's shelter, and Women for Mental Health at the Royal in Ottawa. For more information: https://claudettecaincoulas.com/about/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
19:44
May 21, 2022
How to influence others – ethically
•  Going beyond Dale Carnegie •  “What I talk about is the science of influence” (Total Recorded Time is 20:00) Dale Carnegie called it “human engineering.”  Some call it manipulation. But Brian Ahearn says it’s learning how to ethically influence people. He says the ability to ethically influence people is a skill anyone can learn, practice, and perfect. “We all exert some amount of influence by merely being present,” he says. “What I talk about is the science of influence.” Mr. Ahearn, who is the chief influence officer at the firm Influence PEOPLE, in Columbus, Ohio, specializes in applying the science of influence in everyday business situations. He joins us for this Bizgnus Interview podcast. Please click here to watch the interview: https://youtu.be/BXXrG6ccNZ8 Mr. Ahearn spent more than 30 years in the insurance industry and is one of only a dozen individuals in the world who currently holds the Cialdini Method Certified Trainer designation. His first book, “Influence PEOPLE,” was named one of the Top 100 influence books of all time by BookAuthority. His second book, “Persuasive Selling for Relationship Driven Insurance Agents,” was an Amazon new release bestseller. His new book is “The Influencer: Secrets to Success and Happiness.” For more information: https://www.influencepeople.biz ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
15:26
May 17, 2022
Taking control of your caree
•  Expert says better outcomes happen when workers take control of their careers •  “Intrinsic motivation replaces any external consequences” (Total Recorded Time is 27:17) Keep your hands to yourself!  That might be one of the first commands for “self-management” that a child hears.  But self-management is much more than that, especially when it comes to careers. “Self-management is the ability and the will to act in the best interest of the organization in such a way that intrinsic motivation replaces any external consequences imposed to reward or punish performance,” says Michael Colburn, who has taught management courses at Ohio State and Ashland University among other universities. He says by using five key tools, a person can take a more entrepreneurial approach to their job and career, resulting in a better, more rewarding job with high job performance and influence. Michael Colburn joins us with more in this Bizgnus Interview podcast. Please click here to watch the interview: https://youtu.be/9yZPxwJusr8 Mr. Colburn’s latest book is “Own Your Job:  Five Tools for Self-Management and Accountability in the Workplace,” EFG Press (July 2019). Mr. Colburn recently retired as an associate professor from Ashland University where he taught undergraduate and graduate courses in organization development, operations management, strategic management and self-management and accountability. He received his doctorate from Ohio State University. His doctoral dissertation on the education of the engineer challenged the traditional view of teaching and grading to a more self-directed and accountable role of the student in collaboration with their professors. For more information:  https://www.michaelcolburnphd.com/ =============================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
19:20
May 11, 2022
A COVID pivot just in time
•  Lockdown stifles his business, so this entrepreneur reinvents himself •  “A memorable personal brand can truly amplify your business” (Total Recorded Tie is 15:50) Forced to shut down his events company because of the COVID-19 pandemic, Lewis Schenk knew he needed to pivot and build a business that could future-proof itself. To do that, he says he drew upon many lessons learned from the golf course.  Now, as the pandemic seems to be easing, his new endeavor, the public relations company Boost Media Agency, boasts of having served more than 500 clients globally. Lewis Schenk joins us for this Bizgnus Interview podcast. Please click here to watch the interview: https://youtu.be/Wdp6s40LIBU “By leveraging the power of human connection and interaction, a memorable personal brand can truly amplify your business,” Mr. Schenk says. “I truly believe there are endless possibilities for what you can do by strategically positioning yourself as an authority online.” For more information: www.boostmediaagency.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
12:06
May 09, 2022
Is there a kangaroo in the house?
•  Doctor Roo hops to the rescue in unusual book series •  “I’ve had her in my mind for many years” (Total Recorded Time is 25:12) To the ranks of “doctors” like Derek Shepherd and Meredith Gray of “Grey's Anatomy,” Henry Higgins of “My Fair Lady” and Dr. Watson of Sherlock Holmes fame, it may be time to add Doctor Roo. Who? Doctor Roo is perhaps the most unusual of this literary lot, being a kangaroo. The character, also referred to as Doctoroo, has been created by a real doctor, Rachel Wellner, who has been in practice for more than 20 years and is a breast oncology surgeon. “I’ve had her in my mind for many years. I’ve always wanted a story for children,” she says. “I felt this was a good way to connect with children.” Ms. Wellner is out with the third book in her series about Doctor Marsha Roo.  She joins us for this Bizgnus Podcast Interview to tell why she has made time in her schedule to write this series of books. Please click here to watch the Bizgnus interview: https://youtu.be/abX8-RiyAsA Please click here to listen to the Bizgnus interview or to download the audio file: https://tinyurl.com/Bizgnus-Wellner The Doctoroo children's series follows an MD kangaroo – and her animal friends -- as they go on various adventures. The third book in the series is “Doctoroo & The Case of the Red Hot Hawaiians.” Ms. Wellner says she created the series to encourage parents to read and teach their children about health and safety. For more information:  https://drrachelwellner.com/ Or https://www.doctoroo.health/
25:16
April 22, 2022
Is there a kangaroo in the house?
•  Doctor Roo hops to the rescue in unusual book series •  “I’ve had her in my mind for many years” (Total Recorded Time is 25:12) To the ranks of “doctors” like Derek Shepherd and Meredith Gray of “Grey's Anatomy,” Henry Higgins of “My Fair Lady” and Dr. Watson of Sherlock Holmes fame, it may be time to add Doctor Roo. Who? Doctor Roo is perhaps the most unusual of this literary lot, being a kangaroo. The character, also referred to as Doctoroo, has been created by a real doctor, Rachel Wellner, who has been in practice for more than 20 years and is a breast oncology surgeon. “I’ve had her in my mind for many years. I’ve always wanted a story for children,” she says. “I felt this was a good way to connect with children.” Ms. Wellner is out with the third book in her series about Doctor Marsha Roo.  She joins us for this Bizgnus Podcast Interview to tell why she has made time in her schedule to write this series of books. Please click here to watch the Bizgnus interview: https://youtu.be/abX8-RiyAsA The Doctoroo children's series follows an MD kangaroo – and her animal friends -- as they go on various adventures. The third book in the series is “Doctoroo & The Case of the Red Hot Hawaiians.” Ms. Wellner says she created the series to encourage parents to read and teach their children about health and safety. For more information:  https://drrachelwellner.com/ Or https://www.doctoroo.health/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
20:46
April 22, 2022
Successful corporate sustainability faces cultural and behavioral barriers -- study
•  Research identifies leadership and culture as catalysts •  “Leadership must take the lead in aligning mindsets, structures, skills, and culture” (Total Recorded Time is 16:51) Organizations aren’t quick to change and most businesses are around for profit. So does the issue of “sustainability” mean anything for the future of business? Yes, says a new study by the Bennett Institute for Public Policy at the University of Cambridge and JMJ, an Austin, Texas-based cultural transformation firm. “The Bennett Institute’s research underscores the link JMJ has identified between an organization's culture and the success of its sustainability strategy,” says Jeff Williams, CEO at JMJ. “Those that treat ESG (environmental, social and governance considerations) as a box-ticking exercise will fail to take advantage of the strategic opportunity presented by enabling sustainability across all activities. “If an organization is going to embrace sustainability as a practice, leadership must take the lead in aligning mindsets, structures, skills, and culture,” Mr. Williams says. Jeff Williams is our guest on this Bizgnus Interview Podcast.  Please click here to watch the interview: https://youtu.be/cBbHCF951o4 “There is no doubt leaders in business will need to embed sustainability in their corporate strategies,” says Bennett Professor of Public Policy at the University of Cambridge Diane Coyle,.  “Many will already have realized the importance of sustainability metrics. They need to go beyond that discussion to think about how their strategy, culture, and day-to-day activities will have to change -- and about the role of leadership in delivering that.” For more information:  https://www.jmj.com/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
12:12
April 15, 2022
Don’t stop with just your business strategy
•  Final success should include your ownership strategy •  “Most business owners don't understand the need to have an ownership strategy” (Total Recorded Time is 17:24) Once a new business gets to the point where financial survival is no longer an issue, another issue pops up.  It’s called having an ownership strategy. Bruce Werner learned that as he started and built businesses in finance, energy, retail, and technology, in addition to being a partner in a private equity fund. He joins us for this Bizgnus Interview Podcast to talk about having an ownership strategy… Please click here to watch the Bizgnus Interview: https://youtu.be/cIldWp9E4C8 "As we age, our priorities change due to what life hands us along the way," says Mr. Werner, author of the new book, “Your Ownership Journey: 12 Secrets for Business and Personal Success (2022, Indie Books International). "After working with business owners for many years, I've concluded that most business owners don't understand the need to have an ownership strategy that's separate from their business strategy," says Mr. Werner For more information:  www.brucewerner.com or www.konaadvisors.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
13:36
April 11, 2022
Yes, hard work can still lead to the CEO’s post
•  The “age of Horatio Alger” is not yet over •  “Leadership is something you can learn” (Total Recorded Time is 24:52.  Recorded on March 30, 2022) Spoiler alert:  Here is the swoon-inducing ending to Horatio Alger’s most famous story, “Ragged Dick.” "When, in short, you were 'Ragged Dick.' You must drop that name, and think of yourself now as"— "Richard Hunter, Esq.," said our hero, smiling. "A young gentleman on the way to fame and fortune," added Fosdick. Fame and fortune were not guaranteed for any of Mr. Alger’s heroes nor for the very real Ted Clark. Mr. Clark did something that is seldom seen: He rose from a shipping clerk to be the chief executive officer of a major U.S. corporation. “Leadership is something you can learn,” says Mr. Clark.  “It’s hard to find good frontline leaders. Unless you take the initiative to help develop them, lots of companies are going to be lamenting the fact that they can’t get good people to work for them.” Is it possible to rise in business from an entry level grunt job to the corner office?  Ted Clark offers his insights in this Bizgnus Interview Podcast. Please click here to watch the Bizgnus interview: https://youtu.be/zwQna6M6vOw With more than 40 years’ experience as a senior executive in both public and privately owned specialty chemical companies, Mr. Clark now consults with business managers on acquisitions and growth strategies using private equity capital. His new book, “Shipping Clerk to CEO: The Power of Curiosity, Will, and Self-Directed Learning,” (Dudley Court Press, March 2022), chronicles his journey from an inexperienced high school graduate starting as an entry-level shipping clerk to his rise at 42 years old to CEO, what he and his team achieved in the five years he led PRC, and the lessons he learned along the way. For more information: www.shippingclerktoceo.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
16:26
April 02, 2022
He saw opportunity under his feet
•  Bob Schlegel gives the keys to success •  “The big thing is to never give up” (Total Recorded Time is 17:37) Sometimes success is the ability to see how a humble product popular in one area can fill a need in a totally different area. Entrepreneur Bob Schlegel did that with something you’ll find in more than 2,000 Home Depot stores: paving stones. “Keep working away. Try things. Keep on going. The big thing is to never give up,” Mr. Schlegel says. “Persistence is the Number One thing in the success of any startup. Never give up” Beyond starting, growing, and running a business, it’s important to first build a foundation to ensure a meaningful entrepreneurial career, says the man who brought the concept of do it yourself paving from Canada to the U.S. He says this means budding entrepreneurs must assess their capacity for persistence, educating themselves, entrepreneurial drive, and passion for pursing business opportunities. Mr. Schlegel says added to those is the quality of partnerships in business and in life. Bob Schlegel is our guest on this Bizgnus Interview Podcast. Please click here to watch the interview: https://youtu.be/-f3ccQyBKe8 Bob Schlegel is author of “Angels and Entrepreneurs: A Lifestyle Formula for Starting Your Own Business and Riding the Rollercoaster of Entrepreneurship,” (SAVIO Republic, February 2022). For more information: bobschlegelauthor.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
13:13
March 30, 2022
The hidden hurdles trapping women entrepreneurs
•  Veteran entrepreneur says women need to be their true authentic selves •  “When you are living your life inauthentically, you will feel exhausted” (Total Recorded Time is 13:15) Many women entrepreneurs fall into the trap of trying to fill the cups of others — and their business — without filling their own cup first. “There are 12 traps that we get caught up in,” says seasoned entrepreneur Deanna Herrin. “In my years as an entrepreneur … I was learning to become a great leader, learning to become better at certain skill sets, I was learning to become a person who could lead other leaders.” But that was a trap, she found.  What was needed develop as a true leader was to un-become certain aspects of life that she calls lies. “When you are living your life inauthentically, you will feel exhausted,” Ms. Herrin writes in her new book, “Unbecoming: A Journey to Finding Her,” (independently published, February 2022). She explains the title of her book this way: “It’s about unbecoming the lies that we have believed for so many years to really be your true authentic self.” Deanna Herrin joins us for this Bizgnus Interview Podcast: Please click here to watch the interview: https://youtu.be/6Pc-r4lH-Pg Ms. Herrin says unbecoming is rooted in one simple truth: “The search for true joy is not external.” An entrepreneur, author, and podcast host of “The Deanna Herrin Show,” Ms. Herrin has spent the past 23 years working with thousands of female entrepreneurs growing small businesses and teams in the wellness space.  Ms. Herrin is a speaker on leadership, limiting beliefs, and money mindset. For more information: https://deannaherrin.net/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
10:55
March 28, 2022
Why your Zoom and Skype brainstorming sessions are dizzles
•  Leaders must change their approach, expert says •  “Traditional brainstorming sessions need a serious overhaul” (Total Recorded Time is 25:38) Running a brainstorming session is a great way to explore new ideas. Leaders at all levels use this strategy to promote innovation. But how do you do it when the participants are scattered into little video squares in a Zoom meeting? Traditional brainstorming methods fail to produce valuable results in a World of Zoom and similar remote meet-ups, says leadership consultant Gleb Tsipursky. “Extensive research shows that, when it comes to innovation, hybrid and remote teams can outcompete in-person teams by adopting best practices around digital communication and collaboration,” he says. But too often, leaders reject new practices in favor of more familiar ones that simply do not work as well in a part-remote, part in-person world, he says. In today’s rapidly changing world of work, “it’s time to admit that traditional brainstorming sessions need a serious overhaul,” Mr. Tsipursky says. Gleb Tsipursky talks about the changes that leaders must make to be more effective in the post-COVID era in this Bizgnus Interview Podcast. Please click here to watch the interview: https://youtu.be/rtAIu4EdQa0 The larger the in-person group, the fewer novel ideas per person, whereas the opposite is true for virtual brainstorming, he says, noting that the same research finds that virtual environments provide a better experience for group members as a whole, balancing the preferences of introverts and extroverts, optimists and pessimists, and lower- and higher-status members. “In summary, virtual brainstorming is better for innovation — and for people,” says Mr. Tsipursky. Gleb Tsipursky is the author of many books and articles on leadership, including his newest book, “Returning to the Office and Leading Hybrid and Remote Teams: A Manual on Benchmarking to Best Practices for Competitive Advantage,” (August 2021, 2nd Ed.; Disaster Avoidance Experts Press.) Mr. Tsipursky, a former professor at Ohio State University and the University of North Carolina, Chapel Hill, is chief executive officer of Disaster Avoidance Experts of Columbus, Ohio, which focuses on future-proofing, decision making, and cognitive bias risk management in the future of work. For more information: https://disasteravoidanceexperts.com/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
19:32
March 24, 2022
An eerie parallel in American history to Ukraine’s struggle against Russia
•  What the Nez Perce War may presage •  “It’s just heartbreaking how the ambition of a few can cause such damage and destruction” (Total Recorded Time is 18:19) If you asked 10 Americans what they know about Chief Joseph or the Nez Perce War, eleven of them would draw a blank. But could there be a parallel to the current war in Ukraine and a war in the western United States nearly a century and a half ago? Attorney, author, and historian Julia Sullivan says a definite “yes.” “I’ve actually spent a fair amount of time in Ukraine. I taught at Berdyansk State Pedagogical Institute and Zaporizhzya National University in 2016, and I still have friends there,” Ms. Sullivan says in an email.  “Berdyansk is now under Russian control and the university (along with most everything else) is closed. Zaporizhzya is the site of the nuclear power plant that Russian forces infamously fired upon.” The author of the new historical novel, “Bone Necklace,” (Brandylane; June 3, 2022), Ms. Sullivan says both wars “are David & Goliath struggles – a small but determined army facing overwhelming odds,” Julia Sullivan joins us for this Bizgnus Interview Podcast. Please click here to watch the interview: https://youtu.be/nUGMsPsNuFE “It’s just heartbreaking how the ambition of a few can cause such damage and destruction,” Ms. Sullivan says. She notes additional parallels between the Nez Perce War and the current situation in Ukraine. In both wars, an unlikely leader arose: Chief Joseph of the Nez Perce and President Zelensky of Ukraine and “both wars are completely senseless.” “The Ukrainian people, like the Nez Perce, face an impossible choice: submit to autocratic rule or flee their homeland, possibly for good,” Ms. Sullivan says.  “Some Ukrainians may wind up in Canada, where the Nez Perce refugees did.” She adds that most refugees never return home. But in 2020, nearly 150 years after the war, the Nez Perce returned to Joseph, Ore. “One day, I hope to celebrate the return of Ukraine,” Ms. Sullivan says. For more information:  https://www.juliasullivanauthor.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
15:27
March 17, 2022
Finding the hidden value in an investment property
• When big money is chasing a small inventory, what’s to do?  • “Multi-family… contain all the basic fundamentals that you can carry over to any other sector”  (Total Recorded Time is 25:38) Hypergrowth in multifamily real estate has led to white-hot competition for available properties, resulting in waiting lists of would-be buyers, all of whom seem ready and willing to take on more risk for less reward than ever before. But Sam Liebman, a seasoned investor in commercial property who has owned substantial interests in over 70 properties during the past 30 years, cautions that instead of getting caught up in the frenzy and making a reckless purchase, it’s critical to carry out on-the-ground research. Mr. Liebman joins us for this Bizgnus Interview Podcast to talk about mastering the core fundamentals of real estate systematically, how to decipher where to increase value, and more. “Multi-family, especially garden apartment complexes, contain all the basic fundamentals that you can carry over to any other sector,” he says.  “Once you learn the fundamentals of multi-family, then you can easily transition to office buildings, or retail, etcetera. If I just focused on retail, there would be so many fundamentals that would be lost.” Mr. Liebman is founder and CEO of WealthWay Equity Group LLC, a New York-based private equity and real estate development company. His investments have ranged from multifamily communities, office buildings and shopping centers to the ground up construction of a luxury 21-story condominium development in Manhattan. He is also CEO of Rolling Cash Realty Inc., a real estate management company, as well as a partner in Tepper & Co., a certified public accounting firm. His new book is “Harvard Can’t Teach What You Learn from the Streets: The Street Success Guide to Building Wealth through Multi-Family Real Estate,” (Made for Success Publishing, Jan. 11, 2022). For more information:  samliebman.com If you found this report of use, please sign up for our weekly newsletter by sending your email to this address:  editor@bizgnus.com  We will not share it with anyone
21:18
March 11, 2022
The magic ingredient to social media marketing: Humor
•  Done right, it can grab attention and cement your message in the mind •  “We connect with those businesses that take risks and laugh at themselves” (Total Recorded Time is 25:58) Is your marketing a joke?  Seriously, adding humor to marketing may improve it, say the marketing mavens of humorous cat litter and other things, Shelby Dash and Kristina Clifford. The owners of Take2Content in Los Angeles, are using humor to help clients find and retain customers on social media. For the cat litter advertiser, the pair “decided to tackle the ‘cat lady’ stigma head on, by positioning our spokesperson as the complete opposite: a cat goddess.” The product, Pretty Litter, is a silica-based litter that changes colors based on what’s in a cat’s urine. The colors can offer early signs of health problems. “Pretty Litter gave us the flexibility to have full creative freedom (and a little too much fun) with this video,” say the commercial’s creators.  “We handled every element of video production from ideation to final edit.” Shelby Dash and Kristina Clifford joins us for this Bizgnus Interview Podcast to talk a bit about littler and a lot about marketing with humor. Please click here to watch the Bizgnus podcast, including a portion of the Pretty Litter spot: https://youtu.be/CsY43x50-qY “We connect with those businesses that take risks and laugh at themselves,” says Ms. Clifford. “That’s a good quality to have in a business.” In the podcast Ms. Dash and Ms. Clifford also offer five ideas on how to create a successful social media ad campaign. For more information:   https://www.take2content.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
21:15
March 07, 2022
As video entertainment splinters, he hopes to pick up some of the pieces
•  Samuel Nkwume targets new audiences with his movies •  “It’s really wonderful to do something that you enjoy doing, something you’re passionate about” (Total Recorded Time is 13:22) Hollywood producer Samuel Nkwume hopes to carve his film-making career out of the splintering world of video streaming. Already an experienced producer of thriller films, Mr.  Nkwume is seeking a wider audience for his newest movie, called “Game of Fear.” He joins us on the Bizgnus Interview podcast to talk about the opportunities he sees in the Hollywood of the 21st Century. Please click here to watch the Bizgnus podcast: https://www.youtube.com/watch?v=Ztwk-iZaHUQ A native of Nigeria, Mr. Nkwume began his career as an auditor before pursuing his creative interests and studying film.  He has recently branched out to become a writer and director. “I always wanted to work in the film industry,” Mr. Nkwume says. “But in Nigeria there wasn’t a lot of opportunity.” Thus the move to the U.S. and Hollywood. “It’s really wonderful to do something that you enjoy doing, something you’re passionate about,” he says. ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
10:37
March 06, 2022
What happened to your local newspaper – and what you can do about it
•  Stopping the death of a free press •  “We’ve seen in the last decade or so a massive, severe drop in local news” (Total Recorded Tine is 27:41) You might remember seeing them at various events around town such as a school board meeting -- back in the day.  Or perhaps you remember smudging your fingers on the ink from the morning paper, reading what they wrote -- back in the day. The apex of that “ancient” time was only about two decades ago, when the local newspaper sent reporters to cover the meeting of your school board or town council, a performance of the local concert band or a ribbon-cutting at a new local business. According to the Pew Research Center, newspaper newsroom employment peaked in 2006 at about 74,000 jobs.  Today that number has fallen to under 30,000. It’s a slide expected to continue, according to the Bureau of Labor Statistics, which says “declining advertising revenue … is expected to impact the long-term demand” for reporters and editors. Trying to do something about it is the nonprofit organization Report for America, which places journalists into local newsrooms to report on under-covered issues and communities, paying half of their first-year wages and a third of their pay in year two. Heading that effort is Steven Waldman, a former newspaper journalist. “We’ve seen in the last decade or so a massive, severe drop in local news – in the capacity of local reporting particularly,” says Mr. Waldman. He says the lack of local news coverage isn’t just about reporter jobs or empty newspaper buildings. It is, he says, a growing threat to American democracy. “This isn’t just about journalists not having jobs. This is about communities not being well-informed,” he says.  “When you have a collapse on this scale of local news … voter turnout goes down, corruption goes up, bond ratings go down, pollution goes up, people’s engagement with the community lags, people’s alienation from the community increases, polarization increases.” Steven Waldman joins us for this Bizgnus Interview Podcast. It’s not all doom-n-gloom as Mr. Waldman can see changes taking hold that might save the industry – and the democracy. Please click here to watch the Bizgnus interview: https://youtu.be/LtwgsjS5HdY For more information:  https://www.reportforamerica.org/
20:31
March 03, 2022
Your brand may be costing you customers
“Brands can no longer do what they want”time to re-think the relationship between an organization’s brand and society says branding expert Jane Cavalier Lucas. “It is time to re-think the relationship between brands and society," says Ms. Cavalier (Lucas), author of the new book, “The Enchanted Brand: Strengthening the Human Side of Business in the Age of New Essentialism” (2022, Indie Books International). Ms. Cavalier says traditional brands have sold without any accountability for their cultural impact, something that is now being challenged by the “cancel culture.” “Brands can no longer do what they want without considering the negative and positive effects on people and society,” she says. Jane Cavalier offers examples and tips for branding in the 21st Century in this Bizgnus Interview podcast. Please click here to watch: https://youtu.be/ESYx6vTv-rU  Ms. Cavalier is founder and CEO of BrightMark Consulting in Westport, Conn.  Her experience includes working strategic planning for clients of McCann-Erickson worldwide, where she led the rebranding of global companies including ExxonMobil, Motorola and AT&T Solutions. She says the cancel culture challenge is a variant of the boycott typically involving a celebrity who is deemed to have acted or spoken in a questionable or controversial manner. “Think about what has happened to famous authors, talk show hosts, and entertainers in the last two years,” she says. “That can happen to brands, too.” For more information:  www.theenchantedbrand.com  ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587  Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com 
14:29
February 28, 2022
Maybe it’s time you used your male privilege for something better
•  Becoming an inclusionary leader in 7 steps •  “Some of these companies have corporate ‘sludge’” Total Recorded Time is 24:38 Did you know you had it?  It’s called “male privilege” and in the 21stCentury it could be holding men back from becoming needed allies and inclusionary leaders, says Ray Arata, an award-winning diversity, equity, and inclusion leader and speaker, consultant, and trainer. “I had this idea to advance healthy masculinity as a cornerstone of the leadership conversation” says Mr. Arata.  “Unbeknownst to me, I was basically stepping into the world of diversity, equity and inclusion.” He says “male privilege” isn’t something men leaders tend to talk about. But there are simple actions to take to identify it, acknowledge it, and use it to become a better leader, he says. Please click here to watch our Bizgnus Interview Podcast with Mr. Arata: https://youtu.be/R20iK64kINo Mr. Arata says men are waking up to the need to be accountable for their behavior and actions but the challenge is learning how to identify and face them in order to grow. “Some of these companies have corporate ‘sludge,’” Mr. Arata says. “This is a behavior change endeavor. Companies want to win the war on talent. If they want to win thr war on talent and get really good people, they have to have a culture that is inclusive.” Mr. Arata is the author of the new book, “Showing Up: How Men Can Become Effective Allies in the Workplace,” Diversion Books, January 2022.) For more information:  rayarata.com and bettermanconference.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
18:27
February 25, 2022
Fiction? Or fact? Writing in a way to disguise the innocent – and the guilty
•  Author’s Bakersfield is much more than country music and oil fields •  “You really can get away with murder here” (Total Recorded Time is 23:35) The sunbaked streets of Bakersfield. Bodies in the nearby desert.  A larger-than-life attorney pulling the invisible strings that shape life in a growing town. These are some of the locations, characters and events that Sarah Burns has woven into her first novel, one that might do for California’s Central Valley what the late Raymond Chandler did for Los Angeles with his novels of the 1940s and 50s. This is not the first book for Ms. Burns, but it’s sharply different from her nonfiction works, written as a real-life college professor and researcher in the field of gender and race relations in Bakersfield. She joins us for this Bizgnus Interview Podcast to talk about her new book, writing and a thinly disguised Bakersfield…. Please click here to watch the Bizgnus interview: https://youtu.be/zfSXCYfvLZc “The central theme is … how the West was won,” Ms. Burns says of her book, “and the fact that it was on vigilante justice and that it’s never really gone away.” Ms. Burns says the Bakersfield area is rife with human conflict that can be a gold mine for an author. “It’s like a ‘Peyton Place,’” she says, referring to the 1960s television prime time soap opera.  “You really can get away with murder here,” she says. For more information:  https://scburns.work/
16:55
February 21, 2022
61 percent of Americans now live paycheck to paycheck
•  Even 42 percent of those earning more than $100,000 annually now live paycheck to paycheck •  “Unfortunately, this is not a good news podcast” (Total Recorded Time is 20:55) Living paycheck to paycheck is no longer just a problem for low-income Americans.  Nor is it a problem that just pops up during recessions. Living on the edge of the financial cliff is a daily experience for six out of ten Americans.  And it’s a problem that crosses all income levels. These grim statistics are found in an ongoing study by the San Francisco-based online bank LendingClub. To find out more, we talk in this Bizgnus Podcast with LendingClub Financial Health Officer NIGH YAR Anuj Nayar. “Unfortunately, this is not a good news podcast,” Mr. Nayar cautions. To watch the Bizgnus interview, please click here: https://youtu.be/ZUWzxMERy5g The problem is so widespread, even 42 percent of U.S. consumers earning more than $100,000 annually now live paycheck to paycheck. The only comparative good news is that the share of consumers living paycheck to paycheck remains below a high of 65 percent seen in December 2020. That figure was 54 percent in May 2021 and has been rising since then, hitting 61 percent in December 2021. Seventy-seven percent of consumers who reported earning less than $50,000 per year lived paycheck to paycheck last December, up from 72 percent in May 2021. Meanwhile, 66 percent of those who reported earning between $50,000 and $100,000 now live paycheck to paycheck — a 13 percentage point increase from May 2021. “With more than three in five Americans now living paycheck to paycheck, this reality is impacting every income bracket across every generation – a trend which we've only seen increase since May 2021,” says Mr. Nayar. Methodology The report is based on a census-balanced survey of 3,070 U.S. consumers conducted from Dec. 2, 2021, to Dec. 14, 2021, as well as an analysis of other economic data, according to LendingClub Corporation (NYSE: LC), the parent company of LendingClub Bank. ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
14:08
February 11, 2022
Trust your instincts, find your power, and tell your story
•  We are entering a new era where people count as much as numbers •  “Women’s true stories … define power as the ability to nurture and protect, as well as the ability to control or dominate” (Total Recorded Time is 27:00) Leaders, whether in business or politics, should trust their instincts, tell their stories, and benefit the common good says Annette Simmons, a leadership consultant and author. But the current climate of divisiveness is working against collaborative approaches to problem solving she says. “In a highly competitive political environment, listening to someone looks like you’re willing to be a loser – you’re betraying your tribe,” Ms. Simmons says. “In the 20th Century, that worked fine because we didn’t have all these algorithms more narrowly defining win-lose.” That “win-lose” equation tends to be nurtured by men, not women, Ms. Simmons says.g Women often see things in a moral context —a vital balance to the competitive systems that tend to drive too many decisions, she says. Annette Simmons talks about her research and the solutions it offers to divisiveness in this Bizgnus Interview podcast. Please click here to watch the podcast: https://youtu.be/uGNi28htig4 “Instead of trying to convince somebody you’re right, what better way than to go and ask people what their story is and learn some more and find our you’re all right,” she says. Ms. Simmons is author of four books, including The Story Factor, listed in The 100 Best Business Books of All Time. She got her business degree from Louisiana State University, spent ten years in Australia in international business, got an M.Ed. from North Carolina State University (1994), and founded Group Process Consulting in 1996. For more information: www.differentwell.com For more information: www.annettesimmons.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have published unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your financial support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
20:07
February 08, 2022
How to move from influencee to influencer
•  It’s the internet, of course, but with critical nuances •  “It’s one of the greatest evolutions on the planet that’s ever happened” (Total Recorded Time is 16:43) One might call this the age of the “influencer” as platforms like YouTube seemingly create influencers overnight. But our guest on this Bizgnus Interview podcast, Teresa de Grosbois, is the influencers influencer:  She’s been studying the ins and outs of influential people for years, putting her research into best-selling books and in front of audiences around the world. She says “influencers” have evolved into a very positive thing for society. “I actually think it’s one of the greatest evolutions on the planet that’s ever happened,” she says.  “It used to be you had to be a television anchor or a newspaper reporter or … someone who was heard by a lot of people to have any level of sway or influence.” Thanks to the internet, now anyone with a passion can find themselves an influencer, she says. But there are nuances that can make the difference between success and failure, as she explains in this Bizgnus Interview podcast. Please click here to watch the Bizgnus interview: https://youtu.be/_iamf_U6Xfg Ms. de Grosbois is founder of the Evolutionary Business Council, an international, invitation-only council of speakers and influencers who are focused on teaching principles of success. She is author of the best-selling book, “Mass Influence…The habits of the highly influential.” Now based in Costa Rica, this Canadian entrepreneur says it is possible to eradicate poverty by changing the way people think and to that end, pre-COVID, arranged speaking tours into developing countries to teach business and empowerment skills to students and small business owners. For more information: https://ebcouncil.com/ For more information: www.VistaMundo.info ======================================= ABOUT US Bizgnus (pronounced biz-news) reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com Thanks for watching or listening!
12:10
January 27, 2022
He walked across the nation on a mission
•  Bakersfield man wants to call attention to child abuse •  “3,030 of that was walked” (Total Recorded Time is 23:34) Here’s a factoid you might need: A pair of tennis shoes is good for about 600 miles of walking. That’s according to Robert Schrader of Bakersfield, who wore out three pairs of tennis shoes, a pair of hiking boots and some snow boots in walking from San Francisco to New York City in the last half of 2021. Mr. Schrader joins us on this Bizgnus Interview Podcast to tell us why he walked across the nation…. Please click here to watch the Bizgnus interview: https://youtu.be/YlMWcArSdUU Averaging more than 20 miles a day at the beginning, Mr. Schrader’s pace was down to an average of 11 to 24 miles per day at the end of his trek. “I traveled 3,187 miles,” he says, “3,030 of that was walked.” Mr. Schrader is chief branding officer of Y-Empowerment Inc., a Bakersfield non-profit organization that helps youth who have experienced domestic violence. For more information:  http://yempowerment.org/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
18:50
January 15, 2022
Increase your sales by learning to sprint
•  Simon Severino says a modest goal is to double sales within 90 days •  “I help executives with ‘go to market’” (Total Recorded Time is 14:40) Succeeding in business is often compared to running a marathon.  But Simon Severino says before winning marathons, runners need to master running sprints. He puts that philosophy into business strategies that he and his company teach to entrepreneurs. Ask Simon Severino what he does for a living and he’ll tell you, “I help executives with ‘go to market.’” He says small business owners can see their revenue “double in 90 days” by following his system os making regular small improvements in products and services. To do that, companies need to better align operations and sales, he says, as well as optimizing marketing. Too often, Mr. Severino says, businesses put marketing first, leading to disappointed customers. He joins us for this Bizgnus Podcast via Zoom from his offices in Vienna, Austria. To watch the interview, please click here: https://youtu.be/BF65gIuSIkk To listen to the interview or to download the audio file, please click here: Mr. Severino has put his system into book form, “Strategy Sprints: 12 Ways to Accelerate Growth for an Agile Business,” (Kogan Page, February 22, 2022). For more information:  https://www.strategysprints.com/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
12:56
December 27, 2021
He helped create the nihilistic side of Hollywood
•  Elisha Shapiro came up age a the entertainment industry changed •  “Most of it’s dumb luck” (Total Recorded Time is 22:22) For four decades, Elisha Shapiro has been part of the artistic scene in Los Angeles, creating what he calls conceptual art that explores modern mass media, beliefs, and the very nature of art. And for the past 20 years he’s spearheaded the annual Nihilist Film Festival. Mr. Shapiro joins us on this Bizgnus podcast to talk about the entertainment business from a decidedly different perspective. Please click here to watch the interview: https://youtu.be/wfM7NjIaUrU “There is another LA, where there are really creative people doing wonderful stuff,” he says. Mr. Shapiro has put his experiences and observations into a new book, “LA Freak,” which he describes as the true story of a quirky kid who grew up in Los Angeles in the 1960s and 1970s thinking the Hollywood dream was a joke only to become an artist who thinks everything os a joke. And of those who have managed to become successful entertainers, “Most of it’s dumb luck,” he says. For more information:  http://www.nihilists.net ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
16:32
December 23, 2021
Is the economy about to crash?
•  Could inflation become far worse than the Federal Reserve expects? •  Economist blasts Fed (Total Recorded Time is 24:44) Inflation is prominent in the news these days but the Federal Reserve sees it cooling quickly, at least that’s the median projection by the Fed’s Board of Governors at their meeting in mid-December. So is too much emphasis being put on inflation?  We have as our guest one of the nation’s top economists, Murray Sabrin, emeritus professor of finance at Ramapo College of New Jersey. As you will see, he has some very strong opinions about the Fed and its role in the economy. Please click here to watch the Bizgnus interview https://youtu.be/eOkBnFz-uQY Mr. Sabrin has worked in commercial real estate sales and marketing, personal portfolio management, and economic research.  He is also co-founder and president of Inversquare LLC. Outside of teaching and business, he was the New Jersey Libertarian Party nominee for governor in 1997 and twice sought the Republican nomination for U.S. Senate. Mr. Sabrin’s newest book is “Navigating the Boom/Bust Cycle: An Entrepreneur’s Survival Guide,” (Business Expert Press, October 2021). For more information:  murraysabrin.com ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
18:20
December 21, 2021
Why and when the labor shortage will be over
•  Demographer says the real problem lies overseas •  The Baby Boomers are leaving big shoes to fill (Total Recorded Time is 21:19) The national unemployment rate is under 5 percent and in some states, such as Nebraska, it’s hovering around 2 percent. These days it seems you can’t go anyplace without seeing stores, offices, bars, restaurants – you name it – plastered with help wanted signs. So where have all the workers gone?  Our guest on this Bizgnus Podcast is Ken Gronbach, a demographer and a futurist, who says he may know where the vanished American worker is really hiding. Please click here to watch the podcast: https://youtu.be/J-EXNew6k_Y “Our demography is not favoring us in the labor market just yet,” says Mr. Gronbach. “But we will have the best labor market in our history very soon.” Mr. Gronbach is president of KGC Direct LLC, based in Bonita Springs, Florida, and is the author of the current book, “Upside: Profiting from the Profound Demographic Shifts Ahead,“ (Amacom, April 2017).  He is also the author of the bestselling book, “The Age Curve: How To Profit from the Coming Demographic Storm.” For more information:  https://kgcdirect.com/ ======================================= ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
17:34
December 20, 2021
Making big changes by tweaking the little things
•  It’s the new strategy of “flexing” •  Michigan business professor Sue Ashford explains how to do it (Total Recorded Time is 22:32) By making small, daily, changes, a person or even an organization can achieve new levels of personal and professional growth, says Sue Ashford, a professor of management and organizations at the University of Michigan’s Ross School of Business. She’s developed a technique that she says individuals, teams, even entire organizations can use to learn, grow, and develop skills and knowledge for every new project, work assignment, and problem. Ms. Ashford calls the technique “flexing.”  She joins us on this Bizgnus Podcast to explain the concept and how it has worked. Ms. Ashford has put her techniques into a new book, “The Power Of Flexing,” (Harper Business; September 2021). She holds the Michael and Susan Jandernoa Professorship and is chair of the Management and Organizations group at the Ross School of Business at the University of Michigan. She has been recognized with two lifetime achievement awards for her scholarship from the Academy of Management and her academic work has been published in the Academy of Management Review, Academy of Management Journal, Administrative Science Quarterly, Strategic Management Journal, and the Journal of Applied Psychology. For more information:  www.susanashford.com
22:34
December 15, 2021
Getting the “yes” requires a lot of “why”
•  Negotiations guru Cash Nickerson says it helps to know martial arts •  “I’m talking about internal martial arts” (Total Recorded Time is 12:25) Cash Nickerson has learned a thing or two in 36 years of handling all types of negotiations. Especially why getting to an agreement can be helped by applying principals of martial arts. “When I talk about martial arts, I’m talking about internal martial arts,” says Mr. Nickerson.  “What the martial arts can bring us – especially internal martial arts – is lessons from more intense negotiations.” Cash Nickerson offers insights into why negotiation success may depend on backstories, martial arts and the magic word “why” in this Bizgnus podcast. Please click here to watch the Bizgnus interview: https://youtu.be/ebDgP9mhccg Cash Nickerson is chairman of AKKA North America’s Business Unit. Earlier, he was president, CFO, general counsel, and the second largest shareholder of PDS Tech prior to its purchase by AKKA Technologies. Previous roles include attorney and marketing executive for Union Pacific Railroad, associate and then partner at Jenner & Block in Chicago, and chairman and CEO of an internet company. A professor of negotiations with the School of Law at Washington University in St. Louis, he has also authored several books, with his latest being “Negotiation as a Martial Art: Techniques to Master the Art of Human Exchange” (Made for Success, July 2021). For more information: cashnickerson.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587
12:25
December 05, 2021
Supply chain problems could herald major economic change
•  Expert says successful companies will be the resilient ones •  “Manufacturers are slowly ramping up operations to bring them closer to home” (Total Recorded Time is 27:25) A top expert on manufacturing logistics sees good times ahead for U.S. companies and their workers as more firms bring jobs back from Asia. She’s Lisa Anderson, a Claremont, California-based consultant. “The big secret in manufacturing these days is that manufacturers are slowly ramping up operations to bring them closer to home,” Ms. Anderson says. She says “near-shoring” – getting operations set up in places close to the U.S. like Mexico – and re-shoring, bring the jobs back into this country, are a new reality. Lisa Anderson talks about what could become a major shift in the economy in this Bizgnus Podcast. Lisa Anderson is president of LMA Consulting Group, Inc., which works with manufacturers and distributors on strategy and end-to-end supply chain transformation. For mor information: https://www.lma-consultinggroup.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) That's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
20:57
November 22, 2021
Real estate guru says it’s not too late to make money buying and selling homes
•  Mike Wolf says U.S. offers overlooked opportunities •  “We get into real estate to create freedom for ourselves” (Total Recorded Time is 27:10) With home prices rising daily like rockets, is it still possible to make money buying and selling homes?  Mike Wolf, a Canadian who says he’s keen on investing in homes in the U.S., says “yes.” Mr. Wolf says he has done over 3,000 transactions over 32 years, using teams scattered around the country. He says he’s made every mistake there is to make, but his successes have outweighed his failures. “We get into real estate to create freedom for ourselves,” Mr. Wolf says. We caught up with him while he was in Orlando, Florida, checking out possible acquisitions in the Sunshine State. Please click here to watch this Bizgnus Interview: https://youtu.be/tRRu5Td0FEE For more information:  https://mikewolfmastery.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. Opinions are those of our guests. Bizgnus never endorses the viewpoints, products or services of its guests, who are selected based on their knowledge and experience. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
27:12
October 30, 2021
Boiling down the secrets to a strong corporation culture
•  The four essential elements •  “Much more important than that was the culture we developed” (Total Recorded Time is 11:52) At a time when worker’s tenure with a single company can almost be timed with a wind-up stopwatch, Robert Kohlhepp is an exception.  He spent his entire career – more than half a century – with Cintas Corporation, retiring in 2016 after a career that saw him as general manager, vice president and treasurer, executive vice president, president, chief executive officer and finally as chairman of the board. What kept him there? And what magic lesson does Cintas offer to other companies trying to retain key staff? “The thing that made it so good was it was a good business,” he says. “But the thing much more important than that was the culture we developed.” He says there are four main parts to a good company culture: •  Determining your principal objective •  Establishing your corporate character •  Developing consistent management systems, and, •  Conducting business ethically. Robert Kohlhepp talks about his career and the development of an ethical corporate culture in a fast-growing business in this Bizgnus Viddo Interview podcast: https://youtu.be/WeRy9bHH3I4 Mr. Kohlhelpp is the author of the new book, “Building a Better Organization,” (Aamass Publishing, LLC, September 2021).  In the book, he explains that building a great organization where people want to work comes down to instilling the elements of an effective corporate culture across the entire organization — from the front-line worker to the department manager to the CEO. For more information:  robertkohlhepp.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email add
11:53
October 18, 2021
The Muffin Man found the real money in the dough
  How Steve Marks helped build his small muffin shop into a big business •  “My dream and passion has always been to own my own business” (Total Recorded Time is 20:52) In the next minute or so, someone will have started a small business somewhere in the United States, adding to the well over 600-thousand new businesses opening up this year.  But how many fail? One out of five.  And by the end of the second year, it’s roughly one out of three. But for the Muffin Man of Akron, Ohio, failure wasn’t in the recipe. Steve Marks and his childhood and college buddy started a muffin shop in what was then a decaying part of downtown Akron. “My dream and passion has always been to own my own business,” he says. “As a kid I mowed lawns, had a lemonade stand, washed cars.” The muffin shop grew out of putting in the winning bid on a derelict building in downtown Akron. Very quickly they saw how to move that small business off Main Street, onto the road to big-time success.  And not as a muffin shop. He details his path to success in this Bizgnus video interview:  https://youtu.be/gsgToK58IIA Mr. Marks, who is a two-time winner of the Small Business Person of the Year award from the United Small Business Administration, has written a recipe for success in his new book on entrepreneurship, “The Muffin Man Chronicles.” For more information: https://www.muffinmanchronicles.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
14:47
October 18, 2021
He made millions. Then came the federal conviction
•  Now Jeff Martinovich is rebuilding his life and business •  “I believe we need to make ourselves stronger inch by inch” (Total Recorded Time is 23:35) Jeffrey Martinovich is a builder, of sorts.  Not the kind that uses hammer and saw, but a builder of his life and reputation. An Air Force veteran of the First Gulf War and founder of a billion-dollar wealth management firm, Mr. Martinovich’s career had a bit of a detour into federal prison. He joins us for this Bizgnus Podcast interview…. Please click here to watch the interview: https://youtu.be/LnsscL9TmS8 Please click here to listen to the audio and download the audio file: https://tinyurl.com/Bizgnus-Martinovich Because the COVID epidemic, many low-risk federal inmates have been released from prison.  He was released to home confinement in May 2020 to begin rebuilding his life. Part of that has involved writing. Mr. Martinovich is the author of a new book, “Just One More: The Wisdom of Bob Vukovich,” independently published, March 2021. “I believe we need to make ourselves stronger inch by inch in the little daily things we do,” Mr. Martinovich says. For more information:  jeffmartinovich.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We take pride in offering unbiased, unfiltered in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400. Our email address is editor@bizgnus.com
16:17
October 13, 2021
America's history is the history of business
•  The Bizgnus time machine gears up for a remarkable podcast •  “Business and politics were more overtly intertwined” (Total Recorded Time is 17:06) Longtime members of the Bizgnus audiences will be delighted to note that we have finally recharged the batteries on the company’s Wayback machine and it has taken us back in time by two centuries to the 1820s in the United States. Actually, it is not the dusty Wayback machine which has never worked for us but a remarkable new book, “An Illustrated Business History of the United States,” (University of Pennsylvania Press, May 2021) by the Secretary of Banking and Securities for the state of Pennsylvania, Richard Vague. One of the continuous threads of the American economy, from founding to present day, is real estate, he says. “Real estate continues to be a huge part of the U.S. story because the uses of real estate are always being transformed,” says Mr. Vague.  “We’ve seen that happen right before our eyes during the pandemic when the use of commercial office space has diminished but at the same time, we’re seeing a boom in the use of real estate for internet companies as storage and distribution facilities.” The book covers U.S. history from the founding to about 2015.  In it, the reader will find not just data, but example upon example of life in various epochs. “Warren Delano, Jr., grandfather of President Franklin Delano Roosevelt, made a fortune selling opium in China, and this wealth made up a substantial part of the inheritance that he passed down to Franklin,” Mr. Vague writes. might also hear of the opening of a canl connecting the Great Lakes to the Hudson River and thus New York City. “The Erie Canal was the most important and transformational business achievement in early American history,” Mr. Vague says in his book Please click here to watch our Bizgnus interview: https://youtu.be/CjkMNhOlDQU And something often “overlooked” in today’s political arguments was central to the growth of the nation. “Business and politics were more overtly intertwined in this era. Everyone admired U.S. senator and attorney Daniel Webster for his intelligence, rhetorical power, and knowledge of constitutional law. But as senator, Webster sent a private law client a bill because he had inserted an amendment favorable to that client’s interests into a piece of legislation. No one at that time viewed this as a conflict or an ethical transgression,” writes Mr. Vague. Richard Vague’s day job is Pennsylvania Banking and Securities Secretary. Prior to his 2020 appointment, he was managing partner of Gabriel Investments and chairman of the Governor’s Woods Foundation, a nonprofit philanthropic organization. Previously, he was co-founder, chairman and CEO of Energy Plus, an electricity and natural gas company. Vague was also co-founder and CEO of two banks and founder of the economic data service Tychos. His new book is “An Illustrated Business History of the United States” (University of Pennsylvania Press, May 2021). For more information:   richardvague.com
13:08
September 30, 2021
Business success is not just due to a lot of opium
•  The Bizgnus time machine gears up for a remarkable podcast •  “Business and politics were more overtly intertwined” (Total Recorded Time is 17:06) Longtime members of the Bizgnus audiences will be delighted to note that we have finally recharged the batteries on the company’s Wayback machine and it has taken us back in time by two centuries to the 1820s in the United States. Actually, it is not the dusty Wayback machine which has never worked for us but a remarkable new book, “An Illustrated Business History of the United States,” (University of Pennsylvania Press, May 2021) by the Secretary of Banking and Securities for the state of Pennsylvania, Richard Vague. One of the continuous threads of the American economy, from founding to present day, is real estate, he says. “Real estate continues to be a huge part of the U.S. story because the uses of real estate are always being transformed,” says Mr. Vague.  “We’ve seen that happen right before our eyes during the pandemic when the use of commercial office space has diminished but at the same time, we’re seeing a boom in the use of real estate for internet companies as storage and distribution facilities.” The book covers U.S. history from the founding to about 2015.  In it, the reader will find not just data, but example upon example of life in various epochs. “Warren Delano, Jr., grandfather of President Franklin Delano Roosevelt, made a fortune selling opium in China, and this wealth made up a substantial part of the inheritance that he passed down to Franklin,” Mr. Vague writes. might also hear of the opening of a canl connecting the Great Lakes to the Hudson River and thus New York City. “The Erie Canal was the most important and transformational business achievement in early American history,” Mr. Vague says in his book Please click here to watch our Bizgnus interview: https://youtu.be/CjkMNhOlDQU Please click here to listen to the audio and download the audio file: And something often “overlooked” in today’s political arguments was central to the growth of the nation. “Business and politics were more overtly intertwined in this era. Everyone admired U.S. senator and attorney Daniel Webster for his intelligence, rhetorical power, and knowledge of constitutional law. But as senator, Webster sent a private law client a bill because he had inserted an amendment favorable to that client’s interests into a piece of legislation. No one at that time viewed this as a conflict or an ethical transgression,” writes Mr. Vague. Richard Vague’s day job is Pennsylvania Banking and Securities Secretary. Prior to his 2020 appointment, he was managing partner of Gabriel Investments and chairman of the Governor’s Woods Foundation, a nonprofit philanthropic organization. Previously, he was co-founder, chairman and CEO of Energy Plus, an electricity and natural gas company. Vague was also co-founder and CEO of two banks and founder of the economic data service Tychos. His new book is “An Illustrated Business History of the United States” (University of Pennsylvania Press, May 2021).
13:08
September 30, 2021
Getting that book published -- finally
•  Vito Altavilla tells how he did it •  “It’s more like you’re a chronicler of an age (Total Recorded Time is 13:12) Lots of people think they’ve got a book inside of them but few do anything about it. Vito Altavilla of Cincinnati had a book inside, too, but he has done something about it.  He has used a self-publisher to get his book, “It Began in Brooklyn,” edited and published. “If it’s nonfiction, just tell the truth,” he says. “When you start writing … you’re writing your life’s experience.  It’s more like you’re a chronicler of an age.” Mr. Altavilla offers some tips from his experience for those thinking about writing their first book in this Bizgnus audio and video podcast. Please click here to watch the interview: https://youtu.be/o1XcZShwigg Mr. Altavilla says he was a street-wise kid growing up in 1940s Brooklyn, New York.  He went on to a career that saw him working as a chemical research engineer for 22 years in Montreal, finally returning to the U.S. as his children entered college. Now retired, he lives in Cincinnati, Ohio, finishing a screenplay based on his book. For more information:  http://itbeganinbrooklyn.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have taken pride in offering hundreds of unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Thank you for your support! Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400.
09:48
September 21, 2021
The top leaders know: Words count
•  Only pay and advancement tops clear communications •  “It’s all important that you know which words matter” (Total Recorded Time is 22:39) Abraham Lincoln spoke briefly – perhaps for no more than three minutes -- at a ceremony in 1863 on the battlefield near Gettysburg, Pennsylvania. At the same ceremony, another speaker droned on for two hours. But for well over a century, Lincoln’s 272-word address is remembered, recited, and even enshrined while no one remembers anything of Edward Everett’s 13,607-word oration. Definitely, words count -- if you use them correctly. And that’s the point being driven by Joel Schwartzberg, a leadership communications coach whose clients have ranged from American Express to Comedy Central. But Mr. Schwartzberg adds a layer of nuance to the concept that “words count.” “In some cases, words count. And in some cases, they don’t,” he says. “That’s why it’s all important that you know which words matter.” With tips and examples, he joins us for this Bizgnus podcast: Please click here to watch the interview: https://youtu.be/5pSruKnZG4s Mr. Schwartzberg’s latest book is “The Language of Leadership: How to Engage and Inspire Your Team,” (Berrett-Koehler Publishers; July 2021). According to Gallup research only 13 percent of U.S. employees say their leaders communicate well.  That is a potentially huge problem since, according to workers surveyed by the Brunswick Group, 93 percent say “leadership that communicates directly and transparently” is what keeps them on the job, topped only by pay and the ability to move up. For more information: www.joelschwartzberg.net =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon.  If you’d like to help, please click here: https://www.patreon.com/user?u=56957587 It is not required.  We're happy to have you watch and listen even if you cannot support us as a patron. Thank you for your support! Our address is 150 Herons Run, #104, Sarasota, Florida 34232.  Call us anytime at 209.470.3400.
16:32
September 10, 2021
Is your business off-track in onboarding?
•  Expert tells why customer onboarding is as important as the sale •  “Find out what your customers want and need” (Total Recorded Time is 16:51) For more than two decades, Donna Weber has helped high-growth startups and established companies create customers for life with successful customer onboarding strategies. And those, she says, are better than “hope as a strategy.” “What I find most interesting as when companies listen to their customers,” Ms. Weber says. “Find out what your customers want and need.  And that might be just picking up the phone and asking them a few questions.” But “customer onboarding?” If the term seems new, Ms. Weber explains what it is and why it’s so important in this Bizgnus Podcast. Please click here to watch the interview: https://youtu.be/tBZXAgFmwQw Ms. Weber says recent neuroscience research reveals that early, orchestrated onboarding — those first few days, weeks, and months of a customer’s journey — is what stops the churn and transforms customers into loyal champions. Prior to founding her Palo Alto-based consulting firm, Springboard Solutions, Ms. Weber worked at several startups where she built customer success and education programs from scratch. She is the author of the new book, “Onboarding Matters: How Successful Companies Transform New Customers Into Loyal Champions (Springboard Press, April 2021). For more information: www.donnaweber.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
14:27
September 09, 2021
Show biz bug bites; book is born
•  A quiet Charlotte family is thrust into Hollywood •  “Writing for me was something that I didn’t share with anybody” (Total Recorded Time is 18:21) When it comes to the alure of show business, the same bug that bit stars like Ronald Reagan, Hilary Swank and Leonard DiCaprio bit a family living quietly in sedate Charlotte, North Carolina. And while the DeBoer family’s star is still rising, it has spun off its first book, “Until Tomorrow, Little People.” Family patriarch Matt DeBoer wrote the book based on a blog he wrote during the family’s first beachhead in Hollywood, holed up in a 2-bedroom apartment for three months, to give their kids a chance to break into stardom. Son Chandler is in a Warner Bros. movie called, "8-Bit Christmas" starring Neal Patrick Harris and daughter Olivia played Young Love in the Netflix movie “You.” Matt DeBoer talks about the unusual series of events that launched the children’s careers and formed his book in this Bizgnus Podcast. Please click here to watch the interview: https://youtu.be/1_05Eqg18HQ “Writing for me was something that I didn’t share with anybody because I was afraid that it would be rejected,” Mr. DeBoer says. “I was afraid it would be rejected.” Then he realized that his hesitation was at odds with the “go for it” approach he was encouraging for his son and daughter. Mr. DeBoer worked with an editor at his publisher for months to refine the text before it was published. For more information: Untiltomorrowlp.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
14:05
September 06, 2021
For personal change, the answer is inside
•  Transformation coach points to his own unusual experience •  “I have a mission on this Earth” (Total Recorded Time is 25:04) What he describes as a mystical experience has shaped the life and career of Harrison Klein, a professional speaker on the topic of transformation. He is an executive coach, among other interests. “I have a mission on this Earth,” Mr. Klein says. “And the reason we’re all here is two-fold -- one is to experience joy and the other one is to expand the universe.” That’s something he leaves up to each person, noting that many people head down a path seeking wealth only to be disappointed in the end. Please click here to watch the Bizgnus interview: https://youtu.be/xKIUCbgr_yk Mr. Klein is also an original founder and board member for the Evolutionary Business Council. Harrison Klain is offering a discount for Bizgnus viewers and listeners:  A class normally costing $247 is free.  The details are at 20 minutes into the interview. For more information: http://www.iamharrisonklein.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
17:34
September 03, 2021
As a manager, why you should be thinking about suicide
•  It’s the 10th leading cause of death in the U.S. •  “When you bring up the word ‘suicide,’ people shut down” (Total Recorded Time is 26:05) Tom Fargnoli, a retired software and systems engineer and former Catholic Church deacon, wants to see business leaders talking about suicide. “When you bring up the word ‘suicide,’ people shut down,” says Mr. Fargnoli.  “In most cases, people are in so much emotional pain. ” He married his high school sweetheart and had two children and five grandchildren. Then his life took a dramatic and unexpected turn: His wife took her own life. “No one imagined my wife going that route,” he says. Tom Fargnoli tells how that suicide changed the direction of his life – and what business leaders should be doing to help their workers cope with similar circumstances in this Bizgnus Podcast. Please click here to watch the interview: https://youtu.be/Q6f-0Cd_N-w Mr. Fargnoli goes into greater detail in his new book, “The Deacon: An Unexpected Life” (Yorkshire Publishing, September 2020). He says all the proceeds from his book will be going to suicide awareness. The American Foundation for Suicide Prevention says there were 47,511 people who took their own lives in 2019, making it the 10thleading cause of death in the U.S.  In 2019, there were a total of 1.38 million attempted suicides. The National Suicide Prevention Lifeline is a national network of local crisis centers that provides free and confidential emotional support to people in suicidal crisis or emotional distress 24 hours a day, 7 days a week. National Suicide Prevention Lifeline 800-273-8255 For more information: www.thomasfargnoli.com =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
26:08
August 29, 2021
Are you overlooking the best talent on your teams?
•  Your best leaders might not be called manager •  “We like to call those people the ‘sparks’” (Total Recorded Time is 14:30) Executive coach Courtney Lynch, who has worked for years with high-performing leaders to help them achieve next-level results, says applying some of the leadership training used by the Marine Corps can bring out untapped talent in any organization. And she doesn’t mean the stereotypical Marine drill sergeant approach. “There are sometimes certain people on the teams that we’re involved with that just seem to have a lot of influence, and a lot of credibility,” she says. “We like to call those people the ‘sparks.’” Sparks are not born, but made, she says, noting that it begins with re-thinking how to respond to pressing challenges -- and deal with fear. Courtney Lynch joins us for this Bizgnus Podcast. Please click here to watch: https://youtu.be/bH3TXp40um4 In their book “Spark: How to Lead Yourself and Others to Greater Success,” (Houghton Mifflin Harcourt, June 2020), Courtney Lynch and co-author Angie Morgan shed light on what defines a “spark” to help managers recognize and kindle the “sparks” within their organization. For more information:  www.leadstar.us =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
11:43
August 20, 2021
The Zen of successful negotiations
•  Why you have to get out of your own head •  “I’ve got some good lessons about what I bring from swimming” (Total Recorded Time is 23:13) Successful negotiation – where there’s a balancing of needs – can be reached easier if those involved bring mindfulness to the negotiation table, says Matthew Moseley, a communication strategist, author and speaker. He says that while active listening is a key skill for successful negotiation, doing it effectively requires getting out of your own head and developing empathy. This is something he honed while setting three world records for long-distance swimming.  “I’ve got some good lessons about what I bring from swimming and adventure swimming to the meeting table,” Mr. Moseley says. He joins us for this Bizgnus podcast. To watch the interview, please click here: https://youtu.be/AIRraz7cuR0 Mr. Moseley is principal and CEO of Ignition Strategy Group, which specializes in high-stakes communications and issue management for organizations that have included American Rivers, Xcel Energy, the AFL-CIO, and the Colorado Criminal Defense Bar. He served as communications director for the Colorado Senate and press officer for the United States Olympic Committee at the 2004 games. His books include “Dear Mr. Thompson: Felony Murder, Hunter Thompson, and the Last Gonzo Campaign,” which is about his successful effort, with the late journalist Hunter Thompson, to free Lisl Auman from a life sentence for felony murder. His newest book is “Ignition: Superior Communication Strategies for Making Stronger Connections,” (Routledge/Taylor & Francis; May 2021.) For more information: https://www.matthewlmoseley.net/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
17:22
August 17, 2021
Classroom best practices can help business leaders
•  Online professors offers ideas •  Could these ideas boost employee engagement? (Total Recorded Time is 16:02) For leaders trying to get their workers to be more engaged, there are lessons to be learned from the classroom, specifically from author and educator Marilyn Carroll. In this Bizgnus Interview, Ms. Carroll offers tips that can be used by teachers and business leaders. Please click here to watch the interview: https://youtu.be/dmE-kQDm4-Q Ms. Carroll says her online classes have a stunning engagement level of 80 percent, and her pass rate is 99 percent. She is the author of the new book, “Diary of an Online Professor.” For more information:  http://www.drmarilyncarroll.com/ =========================================== ABOUT US Bizgnus reports, writes, edits and publishes business news in online, broadcast and printed publications. Hidden agendas? We don't have them.  Pay-to-play? That's a firing offense around here. We have taken pride in offering unbiased, unfiltered and in-depth interviews with business and other thought leaders since 2005. No one pays to get on our podcasts. And we don't accept advertising (although Google/YouTube sells ads on our videos.) And, frankly, that's where you come in.  We'd appreciate your support through Patreon. It is not required.  And we're happy to have you watch even if you cannot support us as a patron. If you’d like to help as a patron, please click here: https://www.patreon.com/user?u=56957587 Thank you for your support! President and publisher: Doug Caldwell Our physical address is 150 Herons Run, #104, Sarasota, Florida 34232 Phone 209.477.0330 For business matters, please contact: publisher@bizgnus.com For editorial matters, including story queries, corrections or amplifications and letters, please contact: editor@bizgnus.com You can reach me at 209.470.3400 or by email at editor (at) bizgnus.com.
16:02
August 16, 2021
Job seekers still need some old-fashioned etiquette
•  Job references need to be treated with kid gloves, says expert •  “Do not leave your professional references to chance” Total Recorded Time is 15:47 Even in these days when it seems there are more job openings than people to fill them, job seekers should treat their references as a treasured asset, says Jeff Shane, president of a company that checks references – for job seekers. It makes good business sense – and is simply respectful professional etiquette – to stay in touch with former bosses, he says, because this will pay dividends many times over when they provide favorable professional references. But Mr. Shane says sometimes job seekers are quietly and effectively blackballed by what they thought were solid references. Jeff Shane outlines the problem and offers solutions in this Bizgnus Podcast. Please click here to watch the interview: https://youtu.be/PjlzI372h2U
13:03
August 09, 2021
New pollution “bombs” are threatening our waters
•  Pool toys taken to the beach are blamed •  “It was like a microplastics bomb exploded on the beach” (TRT 12:51) There are bombs bursting across the U.S. and around the world, day in and day out.  And children are often to blame. Even if you haven’t heard anything about these bombs, you might have eaten some of their results. These are pool toys containing glitter and microbeads that burst apart through playing or accidents – with the glittery, beady contents polluting aquatic and human environments and complicating the already pervasive environmental problem of microplastic pollution. Katie Senft, a field researcher with the University of California, Davis, Tahoe Environmental Research Center, is one of the scientists studying the problem.  She joins us for this Bizgnus Interview. Please click here to watch the Bizgnus interview with Ms. Senft:  https://youtu.be/zNHZVodE5Vo
08:46
August 02, 2021
Why you’d better not call it “work”
•  What? You didn’t know? Why this is “The Era of Workplace Fun” •  Fun is serious business in recruiting – and retaining – the best (Total Recorded Time is 42:43) Repeat after me: “Work made fun gets done.” Now that we have planted that ear worm, we need to tell you it’s the title of the latest book by employee motivation expert Bob Nelson. He notes that more than eight out of ten employees at Fortune’s “100 Best Companies to Work for in America” say the best companies are all fun places to work. And the consulting firm Deloitte adds that the 2020s will be known as “The Era of Workplace Fun.” Mr. Nelson, president of Nelson Motivation Inc., which specializes in helping organizations with employee recognition and engagement, says it’s much more than putting a foose-ball table in the break room, because that’s been done. Please click here to watch our Bizgnus Interview with Mr. Nelson: https://youtu.be/pTMtwGeX1HM Bob Nelson, PhD, has authored over 30 books on employee motivation and engagement, which have collectively sold over 5 million copies, in more than 30 languages. His latest book is “Work Made Fun Gets Done! Easy Ways to Boost Energy, Morale, and Results,” (Berrett-Koehler Publishers, May 2021.) For more information: drbobnelson.com
34:21
July 25, 2021
Here’s how to boost your sales
•  Sales expert finds the 100 most critical sales skills •  “Six key themes emerged” (Total Recorded Time is 16:48) You might call him the “Readers Digest” for that aisle of books about being a better salesperson. Alex Dripchak, who began his sales career at Oracle, where he was the first person ever to be a sales manager and outside producer by the age of 25, has poured through dozens of the best-selling books about sales and digested the 100 most critical skills to succeed into his own book. “Six key themes emerged,” says Mr. Dripchak.  “Those were mind set and strategy, presentation, meeting effectiveness, your internal development, your ability to help your team by keeping them informed and included in the process and then negotiation and persuasion.” Alex Dripchak talks about some of his best discoveries as well as what has made him a top salesman in this Bizgnus Interview. Please click here to watch the interview: https://youtu.be/MlTPZ9ZTMAA Today, Mr. Dripchak is a senior adviser at Mercer, a global HR consulting firm and is also co-founder of Commence, a careers academy for college students. His new book is “100 Skills of the Successful Sales Professional, (Business Expert Press, June 2021). For more information: 100salesskills.com and at commenceyourcareer.com
13:08
July 06, 2021
The mistakes that kill a business
•  If you can’t or won’t sell, is business ownership for you? •  “One of the things I hope the book does is that it prevents people from making the big mistakes” (Total Recorded Time is 25:05) Patrick Burke, who has advised more than 200 successful start-ups as well as mergers, acquisitions, and other business deals, has s seen a lot -- including a lot of mistakes. He’s the managing partner of Cincinnati, Ohio-based Burke & Schindler PLL and Concentric Wealth Management and joins us to talk about some of the biggest mistakes would-be business owners make. Please click here to watch our interview: https://youtu.be/H0-PfK5MAZM
16:52
June 23, 2021
Before you do well, you must do good
•  Expert says it’s time to ditch the old way of selling – pitching, persuading and pressuring •  “Too often social entrepreneurs underestimate the important role that sales and sales management plays” (Total Recorded Time is 24:45 It is legend that the founders of Capital Cities Broadcasting would tell their television and radio station managers that before they did well financially, the stations must do good for their communities. That philosophy is similar to the theme that authors Scott Roy and Roy Whitten have detailed in their newest book, “Sell Well, Do Good,” Niche Pressworks, Indianapolis (May 2021). Mr. Roy says the book applies the authors’ human-centric selling framework to social enterprises in their work to do good for society’s poor. “What we’ve been finding in our work across the world is that too often social entrepreneurs underestimate the important role that sales and sales management plays in the achievement of their mission,” Mr. Roy says. “However, selling is just such a vital part of social enterprises’ efforts to create positive social or environmental impact.” Scott Roy spent the first part of his career building and running large direct-sales organizations and co-founded an insurance company in the United States that has grown to over $2 billion in assets. For more information:  https://wrpartnership.com/sell-well-do-good
21:01
June 16, 2021
It’s time to rethink how you engage with your people
•  As nation emerges from COVID, leaders face new challenges to keep employees motivated •  “You’ve got to get in the game” (Total Recorded Time is 18:05) In addition to its tragic death toll, the COVID pandemic has prompted unprecedented business change from reinvented business models to reliance on a virtual business environment. What’s next? It will be the urgent need to reengage with employees, says Pamela Hackett, global CEO of the international consultancy Proudfoot. “At the end of the day, we’re social creatures and we really need to connect,” she says. Whether a for-profit business or a nonprofit organization, this need for reconnection in the workplace is here, she says. “You’ve got to get in the game. You’ve got to connect with your people. And the way to do it best is to put that routine, that rhythm, into your day,” she says. Ms. Hackett says connecting with staff must be more than pro forma. “In the old days, you really weren’t meant to get into the ‘touchy-feely’ stuff, but today you really do have to ask how people are actually doing.” Please click here to watch our Bizgnus interview with Pamela Hackett: https://youtu.be/NBOAR3AKLsY Ms. Hackett has advised, led, and supported people through major change within some of the world's most prominent companies and brands throughout her 35 years in management consulting. She is the, a pioneer of “boots on the ground” consulting that’s been in the game for eight decades. She is the author of the new book, “Manage to Engage: How Great Managers Create Remarkable Results,” Wiley; 1st edition (April 6, 2021). For more information: pamelahackett.com
14:27
June 15, 2021
Tapping your inner resilience for the post-COVID world
•  What leaders should prepare for •  “People are managing it very differently” (Total Recorded Time is 15:41) As the U.S. emerges from its worst pandemic in a century, leaders will need to tap their inner resilience to shape their futures and that of the organizations they lead says Lisa Koss, co-founder and a partner at the leadership consulting firm Ontos Global. But leaders should expect a post-COVID workforce that is changed in many respects, she says. “People are managing it very differently,” says Ms. Koss.  “Some are feeling relatively traumatized, some of them are feeling happy … that they’ve learned to love working at home.  People have been doing quite a lot of change.” So how should leaders prepare?  Please click here to watch the Bizgnus interview with Lisa Koss: https://youtu.be/qhVzgYUD9vw
12:08
June 10, 2021
Your business needs a good campfire story
•  How fables can bolster a business •  “I’d like to tell you that I had a master plan to be a best selling author” (Total Recorded Time is 19:15) Once upon a time there was a business.  And after that sentence, the fable about your business can grow to have a happy ending or a tragic one. When it comes to business fables, Michael Levin has written a lot of them. He stresses that these are stories, not fabrications. He joins us for this Bizgnus Podcast to talk about the power of the business fable… and he’s not talking about dragons or giants at the other end of the beanstalk. Please click here to watch our interview: https://youtu.be/2dRPzUT2OVM Please click here to listen to our interview and download the audio file: Mr. Levin says that in his 34-year career he has written or ghostwritten more than 700 books, 19 of which were best sellers. That tsunami of writing came after Mr. Levin tried, and quickly disliked, a career in law.  But success as a writer was not guaranteed. “I’d like to tell you that I had a master plan to be a best-selling author,” he says in his brief bio on his website. He says it doesn’t matter if your book is a best seller or sells just a single copy, as long as that sale is to the right person and the book tells the right fables. For more information: https://michaellevinwrites.com/
13:38
May 31, 2021
As pandemic eases, partner with change
•  Now is not the time to fight change says expert •  “Over time, with practice, we accrue what I call resilience wisdom” (Total Recorded Time is 21:42) Few single events have impacted life as much as the COVID-19 pandemic. And while the amount of permanent change it has created is yet to be seen, one thing seems certain: Change is upon us and woe to those who fight it. Sarah Stebbins, an adjunct faculty member of Portland State University’s Center for Executive and Professional Education and who has worked with companies and organizations as a change management consultant for more than 25 years, says that instead of fighting change individuals will find that the answers lie within. “Over time, with practice, we accrue what I call resilience wisdom, and it's that wisdom that we tap into as life throws new challenges our way,” she says. Ms. Stebbins explains her thoughts in depth in this Bizgnus Podcast. Please click here to watch: https://youtu.be/8Vk2BQEaC9U Ms. Stebbins has also put her thoughts into a new book, “From Fire to Water: Moving Through Change: Six Elements for Personal Resiliency,” (Raging River Press, March 2021). For more information:  https://thebetterchange.com/
16:40
May 18, 2021
What the flying fish knows
•  Leaders can learn from the fish that would fly •  “That will make the world a much better place” Total Recorded Time is 17:40 The humble Exocoetidae – the biological name for the family of fish that seemingly fly out of the water for short distances -- has a lesson for business leaders, says relationship specialist Paul Cowan, who works internationally to facilitate change between advertising agencies and their clients. As they “fly,” the fish are observing what’s hidden in the waters below them, he says.  It’s those hidden threats when not discovered that derail business efforts – and can turn the flying fish into dinner. “All of us, whether we’re in a personal relationship or a professional relationship, are becoming more expert, more dexterous, more knowledgeable” at seeing underlying issues, he says. And as that develops, “that will make the world a much better place.” Mr. Cowan talks about tackling hidden issues in this Bizgnus Podcast. Please click here to watch the interview: https://youtu.be/0zoU86ULSwM
12:26
May 12, 2021
Manager? Or leader? How to close the gap as the pandemic eases
•  It often boils down to how you look at your staff •  Curiosity about staff can be transformative for a business (Total recorded time is 19:17) The ratio of work on business problems to the development of staff can be out of whack, says leadership and executive coach Lisa Koss, co-founder and a partner at the consulting firm Ontos Global of Berkeley. “We need to be doing more than just solving problem … and instead transform a business issue into development of people,” says Ms. Koss. “When you look at for-profit business, it tends to be all about … the business results, and not as much focused on how being curious about what people are bringing,” she says. That curiosity can be transformative, both for a business and its employees, she says. As the business world emerges slowly from the COVID-19 pandemic, recognizing psychological realities and dynamics is critical to bringing teams together, she says. Please click here to watch the Bizgnus interview with Ms. Koss: https://youtu.be/DiXZbFUTBgY
15:34
May 06, 2021
A major audio studio hides in plain sight – in Stockton
•  Surgeon creates Hollywood-level recording studio •  Including a Johnny Cash back story Total Recorded Time is 18:40 Comparing audio recorded on a smartphone to audio recorded in a studio is like comparing a doodle to a Rembrandt. And it used to be that getting a Rembrandt-level recording, with the right equipment and the highly trained sound engineers, meant traveling to Hollywood or Nashville or some other media center. But how about Stockton? Known to the pros but not necessarily to the public, a Hollywood-level recoding studio is tucked away in an upscale neighborhood of the California Central Valley city. Sam York is co-owner of Studio C and he joins us on this Bizgnus Podcast. Please click here to watch the Bizgnus Podcast: https://youtu.be/DYoblE2cQCo
18:42
April 27, 2021
They’re growing their business by giving stuff away
•  And they are getting other firms to do it too •  Updating an old saying Total Recorded Time is 20:07 There’s a saying used by many business leaders: Before you do well, you must do good. Los Angeles entrepreneurs John David Snyder and Niki Shadrow Snyder are taking the saying to a new level – and then some. The couple started with Project Pop Drop, which involves monthly giving by their office supply company, which sells private label ink and toner cartridges. Over several years, they have partnered with their customers, local schools, as well as other businesses to spread Project Pop Drop across Southern California, into the Tampa area of Florida and other states. If you'd rather watch please click here to watch the conversation on the Bizgnus Channel: https://youtu.be/Df5UYdFOySU
14:58
April 18, 2021
The art of making peace with your money
•  Ken Honda explains how angry money is holding you back •  “You can free yourself financially and also emotionally” Total Recorded Time is 15:30 Is money money?  Not to Ken Honda, a best-selling author in Japan who is taking his ideas worldwide. He says there’s such a thing as angry money and happy money. Even though you can’t see the smile of the money physically, Mr. Honda says you can pretty much guess if it is smiling or not. “You can free yourself financially and also emotionally by finding and creating that flow of happy money,” he says. “It doesn’t matter how much you make and how much you have – it’s about your attitude.” The guru of “happy money,” Ken Honda, joins us for this Bizgnus podcast. Please click here to watch the interview: https://youtu.be/qlIA9s4RZ2c
15:32
April 12, 2021
COVID fatigue got you down? We have some ideas.
•  Jo Deaton offers 5 ways to stay resilient during the pandemic •  She says none of this is normal Total Recorded Time is 9:05 It's been more than a year since COVID-19 took hold in the United States. But finally massive inoculations seem to be cutting into the deadly toll.  So much so that states and localities are “opening up” although often with mask and distancing restrictions. That’s in response to what some are calling “COVID fatigue.” What can be done to offset it?  Our expert guest on this Bizgnus Podcast has some ideas. She’s Jo Deaton, who is senior director of nursing for Behavioral Health Services at Luminis Health Anne Arundel Medical Center in Annapolis, Maryland. Please click here to watch the interview: https://youtu.be/1P0n2cSwLew
09:07
April 08, 2021
Use canals to help power California, study says
•  UC Merced researchers say covering the state’s canal matrix with solar panels generates savings, helps clear the air •  “Without taking a bit of farmland or a bit of natural land” Total Recorded Time is 11:34 You can’t miss them.  They are the canals that criss-cross California, moving water from one place to another. And almost all of them are uncovered, letting some 63 billion gallons of water evaporate under the hot California sun every year. That’s enough water for a city of two million. Why aren’t the canals covered? And if you’re going to cover them, why not do it with solar panels to generate power? The intriguing answers are coming from new research at the University of California, Merced.  The lead scientist on the project is Distinguished Professor of Engineering Roger Bales, who is our guest for this Bizgnus Podcast. Please click here to watch the report: https://youtu.be/4IC4W4e3J0U
11:36
April 02, 2021
California has solved the homeless problem. Maybe
•  Action plan is adopted with two-year deadline •  “We know the challenges are daunting” Total recorded time is 13:40 With more than one out of every four homeless people in the nation calling the streets and underpasses in California “home,” the state may at last be onto a multi-pronged solution. The California Homeless Coordinating and Financing Council has adopted an “action plan” that it believes will prevent and even end homelessness in the state. Over the next two years the action plan is to coordinate state, local and private efforts to solve the seemingly unsolvable problem. “In approving this action plan, the council has explicitly committed to the work it will accomplish and expressed its clear intention to deliver on the opportunities we have, right now, to build toward an equitable future,” says Business, Consumer Services and Housing Agency Deputy Secretary for Homel