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The Business Of Strength Podcast

The Business Of Strength Podcast

By Business Of Strength

See behind the scenes of our private sector sports performance gym Varsity House. We've helped hundreds of coaches from around the world build successful businesses. We help training businesses improve their coaching development, leadership, operational systems, sales, and marketing.
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EP 57: VH Performance Podcast E1 Sports Performance Training Starts Between Your Ears with Adam Menner

The Business Of Strength PodcastAug 17, 2020

00:00
52:27
EP 148: Economics over Emotions with Special Guest Mark Ehnis
Mar 19, 202401:12:39
EP 147: Sorinex Winterstrong Recap

EP 147: Sorinex Winterstrong Recap

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  

Don’t forget our annual Next LIVE two-day workshop here at Varsity House is our NEW Trainer School one day workshop designed to help coaches and gym owners level up on the gym floor and the balance sheet.  March 22nd from 9am-5pm by going to https://businessofstrength.com/trainer-school/

In this episode I’m recapping my amazing weekend at Sorinex Winterstrong.    

Everything we did, what I saw, who I met, and the amazing job they do marketing, partnering, and being like-minded people together.  

Some topics include…

  • Slinging Arrow next to legends 
  • How Sorinex has created a niche that didn’t exits 
  • Bringing humans together 
  • Marketing lessons I learned 
  • The power of community
  • Following your passion


Let’s get it dialed in!  

Coach Joe

Feb 27, 202436:54
EP 146: How to Recruit Better Team Members
Jan 30, 202422:42
EP 145: The VH Theme of 2024

EP 145: The VH Theme of 2024

On This Episode of the Business of Strength Podcast Dan Goodman breaks down the theme for VH in 2024.  He discusses knowing the strength of your business is as important as knowing the weaknesses.


He discusses the concept of More. Better. New and how VH will be applying this into the new year.  


Our live events calendar is now LIVE:

Two-Day Gym Business Immersions at Varsity House HQ:

May 9th + 10th (9am-5pm)
https://buy.stripe.com/eVabMscS37ZAdgsaG7
November 7th + 8th (9am-5pm) https://buy.stripe.com/9AQg2I6tFbbM1xKg0s


[NEW] TRAINER SCHOOL:  
This is a great place to start or refine your gym BUSINESS journey with us.  
Date and Purchase Link: 
March 22nd (9am-5pm)
https://buy.stripe.com/aEUcQw7xJfs2ekwg0z


STRONGEST YEAR ANNUAL RETREAT: Our flagship event of the year!  This 2-day gym business mastermind combines world-class education and guest speakers with an unmatched networking experience.  
Date and Purchase Link: 
September 19 - 20 (9am - WE STOP HAVING FUN!) 
https://buy.stripe.com/cN24k019lcfQ2BO29D


Executive Day:  This one day DEEP dive into your gym and your biggest issues was easily the most impactful coaching day we did all year in 23.  
We ONLY take 5 gyms for this so it's ultra high value and specific to each gym's needs.  
Date & Purchase Link: (EXTREMELY LIMITED...WILL BE GONE FAST!)
https://buy.stripe.com/bIY7wccS33Jkekw7tJ

Jan 09, 202417:14
EP 144: Bonuses vs. Incentives

EP 144: Bonuses vs. Incentives

In this episode Dan Goodman breaks down the difference between bonuses vs. incentives in the gym business.  He talks about the short term goals, mid range goals, and long term goals that all gyms need to consider with their team.


The book he references as inspiration for the incentive program at VH is Profit Works by Alex Freytag and Tom Bouwer.


Stay tuned for the Business of Strength 2024 events calendar which will be released the first week of January! 

Dec 27, 202320:02
EP 140: PRs in the Gym Equal PRs on the Balance Sheet

EP 140: PRs in the Gym Equal PRs on the Balance Sheet

What is up everyone I’m your host coach Joe Strong here to bring you another great episode of the Business of Strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  


Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1.  We will give you a birds eye view of our business from the bottom up.  Leave with a blueprint for success and clarity on your next steps.  Register at businessofstrength.com


In this episode I’m talking about how to hitting PRs in the gym will help you hit PRs on the balance sheet!    


I’ve met a lot of trainer/owners who need to hear this…


Some topics include…

  • The parallels to training and running a business 
  • The Coach / Owner Paradox 
  • How to get “Unstuck” with your biz growth 
  • How getting on the PR train with your personal fitness should be a top priority 
  • What Pat Rigsby said…

Let’s get it dialed in!  


Coach Joe 



Dec 23, 202325:09
EP 141: Money Making Meetings
Dec 23, 202311:38
EP 142: Coach Tim Caron Making the Jump from Collegiate to Private Sector

EP 142: Coach Tim Caron Making the Jump from Collegiate to Private Sector

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  


Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1.  We will give you a bird’s eye view of our business from the bottom up.  Leave with a blueprint for success and clarity on your next steps.  Register at businessofstrength.com    


In this episode I’m talking to renowned strength coach Tim Caron formally from Army…Now with his own brand in the private sector Allegiate Gyms.  


Coach Tim drops some serious knowledge on how to create an amazing product so good your customers NEVER want to leave.  


Some topics include…

  • Making the jump from college to private sector coach 
  • How to create an amazing product 
  • Constantly sampling the “food” 
  • How are you grading your coaches 
  • The future plans for Tim’s gym brand
  • Managing a personal brand outside your business 
  • What’s coming from Tim and Allegiate.  


Let’s get it dialed in!  


Coach Joe 


Dec 23, 202301:33:01
EP 143: Before you go BIG, think small (with Gym World)
Dec 21, 202301:13:26
EP 139: Get & Retain Great Employees

EP 139: Get & Retain Great Employees

What is up everyone! I’m your host coach Joe Strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  


Don’t forget our annual Next LIVE two-day workshop here at Varsity House is Nov 30 – Dec 1.  We will give you a birds eye view of our business from the bottom up.  Leave with a blueprint for success and clarity on your next steps.  Register at businessofstrength.com    


In this episode I’m talking about how to get and retain great employees.  The lifeblood of your business.  


Save this episode as a resource for hiring, getting your dream job, or simply leveling up your game!  


Some topics include…

1.     How to attract employees with marketing 

2.     Creating a great place to work 

3.     Getting clear on roles 

4.     Outlining and drawing the “line in the sand” on expectations 

5.     Onboarding done right! 

 

Let’s get it dialed in!  

Coach Joe 

Oct 31, 202326:17
EP 138: Adam’s 3 Takeaways from the SYP Retreat for Coaches

EP 138: Adam’s 3 Takeaways from the SYP Retreat for Coaches

Lesson #3 Your Identity as a Coach CAN’T Be tied to Your Training Ideology

- Want to best the best

- Recognized as the best

- Produce the best

- Your inability to let go is actually keeping you from being the best

- Let go and focus on my next 2 takeaways Lesson


#2 Leadership with Coaching Coaches

- Leadership is more than teaching the best training ideologies

- Leadership is steering your coaches in what is best for the business

- Leadership is not skipping the details

- Leadership is accountability day in and day out, eye contact, clear meeting agendas the accomplish something


Lesson #1 Community Experience

- Coaching

- Accountability

- Exceeding expectation

- 5 Defense Tactics

Oct 20, 202313:58
EP 137: Dan’s 5 Major Takeaways from Arizona
Oct 17, 202324:18
EP 136: Fix Your Marketing in Quarter Four
Oct 12, 202320:16
EP 135: Leadership Tactics for Your Business With Dame Lillard’s Coach Phil Beckner

EP 135: Leadership Tactics for Your Business With Dame Lillard’s Coach Phil Beckner

In this episode of the BOS Podcast, Adam Menner talks with Damian Lillard’s coach and high performance consultant Phil Beckner. 


Phil Beckner is the former coach of Weber State. Phil now runs a very successful consulting business where he works with NBA superstars and CEO’s of fortune 500 companies. 


Adam and Phil break down the comparison of coaching in sport and training when transitioning from a coach to a business owner. 

Phil breaks down: 

  • How he made the transition from coach to business owner 

  • How the best in the world think 

  • Leadership tactics for any business owner 

  • The 2 most important qualities of high performers 

  • The secrets of Dame Lillard’s success 

  • Much more! 

If you found this episode valuable please like, share, and subscribe to the podcast!

Oct 10, 202338:20
EP 134: How to Grow & Amplify Your Brand through Content Creation w/ Jimmy Contrini
Sep 26, 202346:19
EP 133: The Keys to Success with Power Athlete
Sep 19, 202302:05:16
EP 132: My Q&A with Alex Hormozi
Sep 14, 202307:30
EP 131: Firing Yourself
Sep 05, 202317:01
EP 130: Gym Owner 12x’s their personal income
Aug 15, 202319:53
EP 129: How to Get a Great Job in Strength

EP 129: How to Get a Great Job in Strength

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  

Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ!  Two jammed packed days of learning, building, quest speakers, lunch-ins, dinners…and so much more.  For more info go to businessofstrength.com

In this episode I’m talking to all the young would-be strength coaches and trainers out there.  I’m going to give you my top ideas for landing a great job, excelling at your craft, and making a 6-figure career in strength.  

Save this episode as a resource for hiring, getting your dream job, or simply leveling up your game!  

Some topics include…

  1. How to land you first “real” job

  2. Making the first communication count 

  3. What to do in your interview 

  4. What not to do 

  5. Your hired…what now? 

  6. Scaling your skills to scale your pay 

  7. How to make 100k in strength 

Let’s get it dialed in!  

Coach Joe 


Business Books Every Coach Should Read (This will be a great start!) 

  1. How to Win Friends and Influence People 

  2. Ideal Team Player 

  3. Business Made Simple 

  4. Gym Launch Secrets 

  5. 100M Dollar Offers 

  6. Blue Fishing 

  7. Turning Pro 

  8. The Ultimate Sales Machine 

  9. Never Split the Difference 

  10. Unreasonable Hospitality 

Aug 08, 202349:09
EP 128: Consistency in your Hiring Process
Aug 01, 202322:43
EP 127: The 4 Tenets of Success for the Director of Training
Jul 25, 202316:44
EP 126: Kyle Newell: The Panda-Man Can…

EP 126: Kyle Newell: The Panda-Man Can…

What is up everyone, I’m your host, Coach Joe Strong here to bring you another great episode of the Business of Strength Podcast, where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  


Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ!  Two jammed packed days of learning, building, quest speakers, lunch-ins, dinners…and so much more.  For more info go to businessofstrength.com.  


In this episode I’m talking with Kyle Newell.  Kyle is a thought leader in the realm of fasting, has written several books, and coaches high performing men and women who want to unlock their true potential through fasting, what Kyle calls mind mapping, and the truth about calories.    

Kyle has personally helped me improve my nutrition, and given me a ton of insight into fasting and how one can incorporate this tool into their overall health and wellness routine.  

Some topics include…

  1. How the Panda-Man become the Panda-Man 

  2. The truth about calories in calories out 

  3. What fasting does to the body & the mind 

  4. Mindmapping 

  5. Fasting is a form of discipline and control 

  6. Losing weight with fasting 

  7. The broken nutritional system in America 

Let’s get it dialed in!  

Coach Joe 


Links & Social 

@thepandamanofficial

Jul 21, 202301:03:12
EP 125: Kevin Carr - From Summer Intern to Mike Boyle's Business Partner

EP 125: Kevin Carr - From Summer Intern to Mike Boyle's Business Partner

What is up everyone! I’m your host coach joe strong here to bring you another great episode of the business of strength podcast, where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.

Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale, AZ!  Two jammed packed days of learning, building, quest speakers, lunch-ins, dinners…and so much more.


For more info go to businessofstrength.com 


In this episode I’m talking with Kevin Carr.  Kevin is partners with Mike Boyle in both MBSC and SFSC Certification.  They run 3 super successful gyms in Mass. and have certified over 12K coaches!

Mike Boyle is a legend in the industry and Kevin and the team and taking his brand into the future.  


Some topics include…

  1. Going from summer intern at MBSC to being his partner 

  2. They plan for growing SFSC

  3. The MBSC hiring process and the types of people they look for.  

  4. Balancing multiple business and a busy schedule

  5. Why hands on is BEST if at all possible  

  6. How to be the best coach you can be 


Let’s get it dialed in!  

Coach Joe 


Links & Social 

www.bodybyboyle.com www.cfsc.inspire360.com @mbsc.tv @certifiedfsc @strengthcoachdotcom @kev_in_carr 

Jul 11, 202355:52
EP 124: Does Your Gym Lose Money During the Summer Months?

EP 124: Does Your Gym Lose Money During the Summer Months?

On this episode of the Business of Strength Podcast Dan Goodman breaks down why gyms lose money during the summer months.

He breaks down the psychology shift you must have as an entrepreneur to avoid the summer slide.

On the show we review:

1. Summer Marketing Tactics

2. Sales Based Incentives

3. The Can’t Miss Referral Campaign

If you would like to grab a guest pass for the September 28th and 29th BOS retreat at the Canopy hotel in Sunny Scottsdale, Arizona, please email: bos@varsityhousegym.com

As always if you enjoy the show please screenshot, share, and tag us so we know what type of content you like best!

Jul 05, 202316:01
EP 123: Are you ready for a 2nd training facility?
Jun 27, 202314:12
EP 122: Video Creator Masterclass

EP 122: Video Creator Masterclass

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.  

Don’t forget our annual Gym Business Retreat is September 28-29 in beautiful sunny Scottsdale AZ!  Two jammed packed days of learning, building, quest speakers, lunch-ins, dinners…and so much more.  For more info go to buinessofstrength.com.  

In this episode I’m talking with Chris Perilli from Pixel Mobb Media.  Chris has built a media company centered around fitness over the past two decades.  They have worked with industry leaders like Joe DeFranco, WuTang Clan, and many more.  

Some topics include…

  1. What’s changed in digital media this year.

  2. How to create standout content 

  3. What Chris looks for in great content? 

  4. How to do you own Facebook ads

  5. When is the right time to start going all in on quality vs quantity? 

  6. Influence as Currency. 

Let’s get it dialed in!  

Coach Joe 


Check out Pixel Mobb Media!

https://pixelmobbmedia.com

Jun 20, 202301:20:49
EP 121: Old School Shoptalk and Sorinex Recap with Zach
Jun 06, 202301:14:06
EP 120: Your Network is Your Net Worth
May 30, 202333:12
EP 119: 3 Tips for Masterful Marketing
May 23, 202320:11
EP 118: The Reasons Why the Average Gym Owner Makes $36,000 Annually
May 16, 202316:51
EP 117: The Biggest Return on Time Spent is in Your Business
Apr 05, 202313:28
EP116: 5 Reasons Your Gym is NOT Making Money
Mar 16, 202319:38
EP 115: How to Run a Transformation For your Training Business

EP 115: How to Run a Transformation For your Training Business

In this episode of the Business of Strength Podcast, 


Joe, Dan, and Adam break down how the 6WT has changed not only the lives of thousands of individuals but the trajectory of Varsity House. 

Learn the importance of:

- Why a transformation challenge actually works 

- Why a transformation challenge can change your business financially 

- How to onboard new clients and actually get results 


On February 22nd from 1-3om EST, we are hosting a virtual seminar in which wee teach your step by step how to run a successful 6WT program for your training business.

Register Here: https://register.businessofstrength.com/



Feb 14, 202355:43
EP 114: Fall 6 week transformation Champion Noel Rubin discusses why the Challenge is so important for clients and gyms alike
Dec 20, 202228:41
EP 113: Gym Marketing Made Simple with Dan Goodman

EP 113: Gym Marketing Made Simple with Dan Goodman

In this episode, Dan Goodman talks about how to create a simple gym marketing system for your business. 


Show Notes: 

Marketing = opportunity/leads 

Sales = 1 offering/1 way to close 


On December 8th and 9th we will be hosting an in person seminar at Varsity House Gym, 337 Blaisdell Road, Orangeburg NY 10962. 

We will completely break down your training business and provide actionable solutions for you to implement. 


As always, please leave a 5 star review if you found the material helpful! 

Nov 22, 202213:10
EP 112: Grow Your Training Business by 100% in 12 Weeks

EP 112: Grow Your Training Business by 100% in 12 Weeks

On this Episode Dan Goodman breaks down a case study of BOS client that grew their business by 100% in 12 weeks!

He reviews the 3 processes that helped skyrocket this business in a hurry!

Streamlining the offer

understanding the 3 pillars of marketing operational organization

These 3 items added serious fuel to this business and they can do the same for yours.

Give it a listen and if you enjoy please leave us a 5 Star review!


Register for our Upcoming Events: 


BOS Netherlands: https://buy.stripe.com/bIY17O3ht5Rs5O04gk

BOS At Varsity House: https://varsityhoopstraining.teachable.com/p/business-of-strength-2-day-event


Dan Goodman

Sep 27, 202214:08
EP 111: Rethinking the Way You Eat Food with Brian Sanders and Joe Riggio

EP 111: Rethinking the Way You Eat Food with Brian Sanders and Joe Riggio

What is up everyone I’m your host coach joe strong here to bring you another great episode of the business of strength podcast.  Where you can hear the interviews, tips, and tools to turn your passion for strength into a profitable business.

For those of you who would like to attend a two-Day Immersion at Varsity House or speak to us about one-on-one business consulting you can schedule a free business strategy call to get clear on your biggest needs and develop and executing plan…Go to Businessofstrength.com enter your info and we will get back to you right away.

Our next Immersion is October 8/9th in Breda Netherlands hosted our good friends Noel and Sanne at Breda Strength & Conditioning.

I’m PUMPED about today’s guest…. Brian Sanders Founder and CEO of Sapien.org, NosetoTail.org, and foodlies.org

Brian’s companies are helping people get back to way we were supposed to eat millions of years ago.  Nose to tail whole foods devoid of chemicals, processed refined floors, sugar, and seed oils.

You are going to love the GEMS Brian drops about the food cycle in the world and how we have all been “lied” to in a sense.

This is an awesome company with a great mission and an amazing group of people behind it.

Brain Sanders…CEO OF Sapien.org…enjoy


Show Highlights:

  • The problem with western diets
  • Anthropological truth about what we used to eat
  • Modern man is decaying, and the ancestral man thrived
  • Breaking 50 years of misconceptions
  • Who’s paying for the “research” is important
  • Gut Health and the role of prebiotics and Glyphosate
  • The “real” food pyramid
  • The Big Pharma-Big Agro-Big Media Triangle
  • The Sapien Framework
  • Food Lies Documentary


If you are a gym owner, head coach, CEO, or you are thinking about opening a gym soon.  We will teach you how to build a low overhead business that turns massive profit!


To sign up for the next seminar or schedule a free strategy call go to www.Busienssofstrength.com today!


Stay Strong Gym Owners!  This is the business of strength!

Sep 13, 202201:04:28
EP 110: Marine turned Gym Owner w/ Noel Brand and Dan Goodman

EP 110: Marine turned Gym Owner w/ Noel Brand and Dan Goodman

On this episode of the Business of Strength Dan is joined by co-founder and owner of Breda SC, Noel Brand.

Noel along with his wife Sanne own and operate Breda SC in the Netherlands which is a pioneer gym for Strength and Conditioning in the Country.

Noel sheds experience on what got him into the industry and what has KEPT him in the industry.

He talks about the continued education effect on not only gym businesses but all business.


BredaSC is the also the host site of the next Business of Strength 2-day seminar where Noel will be a guest presenter!

If interested in attending the event, Sign Up Here: https://businessofstrength.com/bos-seminar/

Aug 11, 202241:58
EP 109: Lessons from a Hair Salon with Dan Goodman
Aug 04, 202208:44
EP 108: Selling, Solutions, and Strongman with Special Guest Mike Capriglione

EP 108: Selling, Solutions, and Strongman with Special Guest Mike Capriglione

On this episode of the Business of Strength Podcast VH veteran Mike Capriglione breaks down the sales process and client lifecycle.  

Mike has helped to streamline and organize the entire company sales system across both VH facilities.

He recently presented at the 2-day BOS immersion and the presentation was so well received we knew a podcast was in order.


On the show we discuss:

1. How great coaching makes the sales process easier.

2. An authority and social proof tactic that takes the weirdness out of a sale process.

3. Mike’s thought process on paid vs. unpaid trials.

4. non-negotiables that every gym needs in their new client on boards.

5. Advice for all young coaches entering the industry.


If you would like to connect with Coach Mike you can email him at  Mike@varsityhousegym.com

Jul 27, 202253:15
EP 107: How to Build a Business That Makes a Difference with Sean Lakes and Joe Riggio

EP 107: How to Build a Business That Makes a Difference with Sean Lakes and Joe Riggio

I’m PUMPED about today’s guest…. Sean Lake is the Co-Founder and CEO of BUBS Naturals a holistic supplement company producing the BEST collagen in the world among a line of emerging products like MCT OIL, Coffee creamers and Apple Cider Vinegar Crews all designed to help you DIE YOUNG AS LATE AS POSSIBLE. 

The company is named after Sean’s childhood best friend Glenn BUBS Doherty, one of the special force’s operators killed in Benghazi…You may have seen the Movie 13 hours.

You are going to love the GEMS Sean drops about his entrepreneurial journey, bringing his company to life, honoring BUBS life and mission through their charity, and his leadership and hiring tactics.

This is an awesome company with a great mission and an amazing group of people behind it.

Sean Lake…CEO OF BUBS NATURALS…enjoy

Show Highlights:

  • How dropping out of school to be a pro skier and snowboarder led to the entrepreneurial bug.
  • Have a Navy Seal as your best friend.
  • Turning Glenn’s tragic death into a mission to help others
  • Taking idea to inception
  • Not compromising on excellent
  • The Die Young as Late as Possible Montra BUBS lives by
  • The Glenn Doherty Foundation
  • tactics for being a great leader
  • What makes a great employee
  • Sean’s productivity hacks
  • Books you need to read to create the spark

If you are a gym owner, head coach, CEO, or you are thinking about opening a gym soon.  We will teach you how to build a low overhead business that turns massive profit!

To sign up for the next seminar or schedule a free strategy call go to www.Busienssofstrength.com today!

Stay Strong Gym Owners!  This is the business of strength!

Jul 21, 202201:08:10
EP 106: How to Create a Niche Based Training Business with BOS Member Conor Abreu and Dan Goodman

EP 106: How to Create a Niche Based Training Business with BOS Member Conor Abreu and Dan Goodman

Conor is the founder and CEO of TNL Performance center in Hamilton, NJ. He's an OG member of the SYP inner circle having been a member for 4 years and counting. 


On this episode of the BOS Podcast Connor breaks down the following: 

1. How an internship at Cressey Sports Performance swayed his decision to become a strength and conditioning coach in the private sector. 

2. How being a baseball focused business has led to expansive opportunities outside his niche over the years. 

3. He sheds light on what he struggled with as a young coach and what he did to resolve it. 

4. The most important investment his business has ever made and how all businesses can do the same. 


If you enjoyed this episode of the BOS podcast leave us a 5 star review! It would be greatly appreciated. 


If you're a small private sector based training business reach out to us at: thebusinsessofstrength@gmail.com We would love to schedule a strategy call to find out how we can help you! 

Jun 15, 202240:56
EP 105: How to Create an Automated Athlete Marketing Funnel with Dan Goodman

EP 105: How to Create an Automated Athlete Marketing Funnel with Dan Goodman

In this episode of the BOS Podcast Dan Goodman breakdowns one of the most important porcesses in our gym, Open Enrollment 


Podcast Main Points: 

Why athletes and their parents need a call to action

Why a proven process wins with marketing

Energy conversation with the schedule

The process of onboarding a student athlete post enrollment 


If you have any questions about how you can create a similar process for your training business email thebusinessofstrength@gmail.com 


As always, if you enjoyed this episode give us a 5 star review! 

May 28, 202223:16
EP 104: Family Tragedy to Family Business with Joe Riggio and Pat Mahoney

EP 104: Family Tragedy to Family Business with Joe Riggio and Pat Mahoney

May 05, 202250:13
EP 103: The Words Leaders Use with Tony Smith and Joe Riggio

EP 103: The Words Leaders Use with Tony Smith and Joe Riggio

In this episode of the Business of Strength Podcast, Joe Riggio sits down with Tony Smith owner of Tango Solutions. They talk about the trials of running a training business post pandemic, leadership, and equipping your team for success. 


Episode Shownotes: 

1. Post pandemic strategies for a successful business 

2. Leadership during tough times 

3. Leadership Language 


Don't forget we are hosting an in person BOS Seminar May 12th and 13th at Varsity House Gym in Orangeburg NY. 

You can register with the following link: https://varsityhoopstraining.teachable.com/p/business-of-strength-2-day-event

P.S. We are also hosting a Joe DeFranco CPPS certification at Varsity House the following saturday, May 14th! All of our listens get 25% with the codee "VARSITY" - take advantage of this opportunity! 

Sign up here: https://cppscoaches.com/schedule/cpps-level-1-certification-varsity-house/


Apr 19, 202201:08:34
EP 102: How to Provide Value Post Covid for Gym Owners
Apr 14, 202215:22
EP 101: Leadership Skills to Multiply Any Business with Devin Gage and Dan Goodman

EP 101: Leadership Skills to Multiply Any Business with Devin Gage and Dan Goodman

Devin Gage owner of Gage Strength Training is our guest today on the Business of Strength Podcast.

His attention to detail with leadership and driving culture through his team in second to none.   In the last 1.5 years you’ll be hard pressed to find a gym owner that has grown more than Gage Strength Training.

To celebrate all their success, he and his team just returned from an EARNED trip to New Orleans.

Learn how they pulled it off by tuning into the show!



Feb 25, 202235:41
EP 100: Creating Adaptable Training Models with Ian Markow and Adam Menner

EP 100: Creating Adaptable Training Models with Ian Markow and Adam Menner

In this episode of the BOS Performance Podcast powered by Business of Strength, Adam Menner sits down with Ian Markow, founder of Markow Training Systems located in Miami. 

Ian is a world renown health, rehabilitation, and sports performance coach who blends multiple disciplines into a seamless process for getting his clients out of pain and improving performance. 

Show Outline 

1. Why Ian moved to Miami 

2. Taking a holistic approach to health and performance 

3. Why speed is such an important part of performance + how he programs 

4. How to assess, warm up, and create individualized programs 

5. How Ian trains basketball players 

6. How to build a successful online business 

and more! 


You can contact Ian below: 

@ianmarkow 

@markowtrainingsystems 


As always if you enjoyed this episode please leave us a 5 star review! 

Feb 12, 202201:00:51
EP 99: Are Your Systems Battle Tested with BOS Member Corey Davis and Dan Goodman
Feb 10, 202201:01:32