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The Brand Insider

The Brand Insider

By Steve Smith

MediaPost Editor Steve Smith's Intimate marketing, advertising and strategy discussions with top brand marketers.
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Ep. 20 White Castle's Lynn Blashford, Chief Marketing Officer

The Brand InsiderNov 20, 2020

00:00
30:55
Ep. 115 - with Mary Ann Donaghy, ZIPs Cleaners

Ep. 115 - with Mary Ann Donaghy, ZIPs Cleaners

This week Steve chats with the Chief Marketing and Customer Experience Officer at ZIPs Cleaners, Mary Ann Donaghy.

Mar 15, 202430:02
Ep. 114 with Brad Haley, CMO, Dave’s Hot Chicken

Ep. 114 with Brad Haley, CMO, Dave’s Hot Chicken

This week Steve sits down with Brad Haley, CMO, Dave’s Hot Chicken.

Mar 07, 202419:04
Ep. 113 with Dustin Humphreys, Senior Vice President of Digital Innovation, Rite Aid

Ep. 113 with Dustin Humphreys, Senior Vice President of Digital Innovation, Rite Aid

For this week's episode, Steve chats with Ep. 112 with Dustin Humphreys, Senior Vice President of Digital Innovation, Rite Aid.

Mar 07, 202431:00
Ep. 112 with Nicholas Wootten, Chief Marketing Officer, Q Mixers

Ep. 112 with Nicholas Wootten, Chief Marketing Officer, Q Mixers

This week Steve chats with the CMO at Q Mixers, Nick Wootten.

Feb 23, 202422:23
Ep. 111 - with Bonin Bough, Co-Founder, Group Black

Ep. 111 - with Bonin Bough, Co-Founder, Group Black

This week, Steve sits down with Group Black's Bonin Bough, Co-Founder and Chief Strategy Officer.

Feb 16, 202438:03
Ep. 110 with Alberto Vollmer, CEO, Santa Teresa Rum

Ep. 110 with Alberto Vollmer, CEO, Santa Teresa Rum

This week Steve chats with the CEO of Santa Teresa Rum, Alberto Vollmer.

Jan 26, 202435:26
Ep. 109 with Dana Barba, SVP of Marketing, Lemon Perfect

Ep. 109 with Dana Barba, SVP of Marketing, Lemon Perfect

This week Steve sits down with Lemon Perfect's SVP of Marketing, Dana Barba.

Jan 26, 202426:14
Ep. 108 with Brian Becker, SVP of Marketing, Tipico

Ep. 108 with Brian Becker, SVP of Marketing, Tipico

This week Steve chats with the SVP of Marketing at Tipico, Brian Becker.

Jan 11, 202425:46
Ep. 107 with Leonard Brody, Co-Founder and Executive Chairman, Caravan

Ep. 107 with Leonard Brody, Co-Founder and Executive Chairman, Caravan

This week Steve sits down with the Co-Founder and Executive Chairman of Caravan, Leonard Brody.

Jan 08, 202430:09
Ep. 106 featuring Jennifer van Dijk, SuperPlastic's CEO

Ep. 106 featuring Jennifer van Dijk, SuperPlastic's CEO

This week Steve sits down with SuperPlastic CEO Jennifer van Dijk.

Dec 19, 202324:17
Ep. 105 with J.J. Healan, VP of US Marketing: Brand Content and Culture for McDonald’s

Ep. 105 with J.J. Healan, VP of US Marketing: Brand Content and Culture for McDonald’s

For this week's episode, Steve chats with Ep. 105 with J.J. Healan, the VP of US Marketing: Brand Content and Culture at McDonald’s.

Dec 14, 202327:02
Ep. 104 with Lan Trieu, Head of Marketing for Nutrition & Ice Cream at Unilever

Ep. 104 with Lan Trieu, Head of Marketing for Nutrition & Ice Cream at Unilever

This week Steve hosts the Head of Marketing for Nutrition & Ice Cream at Unilever International, Lan Trieu to chat about Knoor.

Dec 01, 202326:44
Ep. 103 with Doug Zarkin, Chief Brand Officer, Good Feet Worldwide

Ep. 103 with Doug Zarkin, Chief Brand Officer, Good Feet Worldwide

This week Steve sits down with Doug Zarkin, the Chief Brand Officer of Good Feet Worldwide.

Nov 17, 202321:44
Ep. 102 featuring Jennifer Matthews, Vice President, Brand Strategy at FanDuel

Ep. 102 featuring Jennifer Matthews, Vice President, Brand Strategy at FanDuel

This week Steve chats with the Vice President of Brand Strategy at FanDuel, Jennifer Matthews.

Nov 10, 202326:32
Ep. 101 with Lisa Lillien, Founder, Hungry Girl

Ep. 101 with Lisa Lillien, Founder, Hungry Girl

This week Steve chats with Hungry Girl Founder, Lisa Lillien.

Nov 03, 202324:48
Ep. 100 with Angie Klein, President, Verizon Value

Ep. 100 with Angie Klein, President, Verizon Value

This week Steve sits down with Angie Klein, the President of Verizon Value.

Oct 26, 202328:24
Ep. 99 with Trevor Farnes, CEO, MTN Ops

Ep. 99 with Trevor Farnes, CEO, MTN Ops

This week Steve chats with Trevor Farnes, the CEO and Co-Founder of MTN Ops.

Oct 19, 202338:18
Ep. 98 with Evan Brock, VP, Marketing, Spangler Candy Company

Ep. 98 with Evan Brock, VP, Marketing, Spangler Candy Company

Steve chats this week with Spangler Candy Company's VP of Marketing, Evan Brock.

Oct 12, 202326:37
Ep. 97 with Stephanie Painter, Co-CEO, Painterland Sisters Yogurt

Ep. 97 with Stephanie Painter, Co-CEO, Painterland Sisters Yogurt

In this episode, Steve sits down with the Co-CEO of Painterland Sisters Yogurt, Stephanie Painter.

Sep 27, 202325:16
Ep. 96 featuring Jim Fogarty, CEO, FullBeauty

Ep. 96 featuring Jim Fogarty, CEO, FullBeauty

This week Steve sits down with the CEO of FullBeauty, Jim Fogarty.

Sep 20, 202334:34
Ep. 95 with Lisa Roebuck, Global Media Director, General Mills

Ep. 95 with Lisa Roebuck, Global Media Director, General Mills

This week Steve chats with Lisa Roebuck, the Global Media Director for General Mills.

Sep 12, 202331:29
Ep. 94 with Amanda Rassi, CMO of Michaels

Ep. 94 with Amanda Rassi, CMO of Michaels

Steve sits down this week with the CMO of Michaels, Amanda Rassi.

Sep 07, 202328:22
Ep. 93 featuring Kim Miller, CMO, Toys R Us

Ep. 93 featuring Kim Miller, CMO, Toys R Us

This week Steve sits down with the CMO of Toys 'R Us, Kim Miller.

Aug 28, 202324:36
Ep. 92 featuring Vinay Shahani, Vice President of Lexus marketing at Toyota Motor North America, Inc.

Ep. 92 featuring Vinay Shahani, Vice President of Lexus marketing at Toyota Motor North America, Inc.

This week Steve sits down with the iVice President of Lexus marketing at Toyota Motor North America, Inc., Vinay Shahani.

Aug 22, 202324:32
Ep. 91 featuring Joe Cano, Chief Marketing and Merchandising Officer, Zappos

Ep. 91 featuring Joe Cano, Chief Marketing and Merchandising Officer, Zappos

This week Joe sits down with the Chief Marketing and Merchandising Officer from Zappos, Joe Cano.

Aug 15, 202322:06
Ep. 90 with Michael Catanzaro, Global Head of Brand, Creative Services & CRM, MoneyGram

Ep. 90 with Michael Catanzaro, Global Head of Brand, Creative Services & CRM, MoneyGram

Steve chats this week with MoneyGram's Global Head of Brand, Creative Services & CRM, Michael Catanzaro.

Aug 10, 202328:15
Ep. 89 featuring Karl Williams, Monica Freeman-Greene and Michael McConnell all from Uncle Waithley’s Beverages

Ep. 89 featuring Karl Williams, Monica Freeman-Greene and Michael McConnell all from Uncle Waithley’s Beverages

This week Steve sits down with the founders and management team from Uncle Waithley's Beverages; Karl Williams, Monica Freeman-Greene and Michael McConnell.

Aug 02, 202322:26
Ep. 88 with Ranjan Roy, VP of Strategy, Adore Me

Ep. 88 with Ranjan Roy, VP of Strategy, Adore Me

This week Steve sits down with Ranjan Roy, VP of Strategy at Adore Me.

Jul 25, 202329:11
Ep. 87 featuring Kristin Pagano, VP of Marketing, Munchkin

Ep. 87 featuring Kristin Pagano, VP of Marketing, Munchkin

This week Steve chats with Kristin Pagano, VP of Marketing, Munchkin.

Jul 18, 202321:53
Ep. 86 featuring Andrew Blackmon, CEO of The Black Tux

Ep. 86 featuring Andrew Blackmon, CEO of The Black Tux

This week Steve sits down with the CEO of The Black Tux, Andrew Blackmon.

Jul 10, 202322:39
Ep. 85 featuring John Merris, CEO, Solo Brands

Ep. 85 featuring John Merris, CEO, Solo Brands

This week Steve sits down with Solo Brands' CEO, Jon Merris.

Jul 06, 202326:20
Ep. 84 with Kristi Daraban, AVP, Marketing at Nationwide

Ep. 84 with Kristi Daraban, AVP, Marketing at Nationwide

Steve sits down this week with Nationwide's AVP, Marketing, Kristi Daraban.

Jun 28, 202323:56
Ep. 83 with Joe Hodas, Chief Marketing Officer at Wana Brands

Ep. 83 with Joe Hodas, Chief Marketing Officer at Wana Brands

This week Steve chats with Wana Brands' Chief Marketing Officer, Joe Hodas.

Jun 16, 202334:16
Ep. 82 featuring Reese Fitzpatrick, SVP and Marketing Head at Bayer

Ep. 82 featuring Reese Fitzpatrick, SVP and Marketing Head at Bayer

This week Steve sits down with Reese Fitzpatrick, SVP and Marketing Head at Bayer.

Jun 06, 202321:01
Ep. 81 featuring Enterprise Holdings Vice President, Kyle Sanborn

Ep. 81 featuring Enterprise Holdings Vice President, Kyle Sanborn

This week MediaPost's Steve Smith chats with Kyle Sanborn, Vice President of Global Brand Strategy and Marketing Activation at Enterprise Holdings.

May 24, 202323:04
Ep. 80 featuring Matt Gorella, Chief Brand Officer of The Ugly Company

Ep. 80 featuring Matt Gorella, Chief Brand Officer of The Ugly Company

Steve chats this week with the Ugly Company's Chief Brand Officer, Matt Gorella.

May 05, 202325:34
Ep. 79 featuring David Delcourt, CEO GrownAs & Seed Ranch Flavor

Ep. 79 featuring David Delcourt, CEO GrownAs & Seed Ranch Flavor

This week Steve has a vegan geek-out with the CEO of Seed Ranch Flavor and GrownAs.

Mar 10, 202331:07
Ep. 78 with Erica Taylor, Genentech's CMO

Ep. 78 with Erica Taylor, Genentech's CMO

In this episode, Steve chats with Genentech's CMO, Erica Taylor.

Feb 08, 202320:03
Ep. 77 featuring Brenda Demers, CEO, SmartyPants Vitamins

Ep. 77 featuring Brenda Demers, CEO, SmartyPants Vitamins

This week Steve has a conversation with the CEO of SmartyPants Vitamins, Brenda Demers.

Jan 19, 202322:15
Ep. 76 with Matt Carrington, CMO, Athletic Greens

Ep. 76 with Matt Carrington, CMO, Athletic Greens

This week Steve chats with Matt Carrington. Matt is the CMO ­at Athletic Greens, the decade old maker of a nutritional supplement, a category now known as green powders. The company works on a DTC model around a deliberately narrow set of products available in a single-sale or subscription model. Any podcast fans will recognize the brands, especially under its more common recent moniker, AG.

Jan 13, 202324:04
Ep. 75 featuring Joshua Fajardo, Senior Director of Brand Marketing at Zelle

Ep. 75 featuring Joshua Fajardo, Senior Director of Brand Marketing at Zelle

This week, Steve sits down with Zelle's Senior Director of Brand Marketing, Joshua Fajardo to talk about the digital payment landscape and banking apps.

Dec 23, 202228:15
Ep. 74 featuring Zappos CMO Ginny McCormick

Ep. 74 featuring Zappos CMO Ginny McCormick

This week Steve sits down with Ginny McCormick, the CMO of Zappos.

Oct 26, 202228:39
Ep. 73 with EyeBuyDirect's Brand Director, James Merk

Ep. 73 with EyeBuyDirect's Brand Director, James Merk

In today's episode, Steve sits down with James Merk, Brand Director of EyeBuyDirect.

Oct 21, 202230:54
Ep. 72 featuring Bayer's Denise Vitola, VP Brand Integration PR, Social and Influencer

Ep. 72 featuring Bayer's Denise Vitola, VP Brand Integration PR, Social and Influencer

This week Steve sits down with Denise Vitola, Bayer's VP Brand Integration PR, Social and Influencer.

Oct 10, 202223:10
Ep. 71 with Tyson2.0's Chief Marketing Officer Jackie Guarini

Ep. 71 with Tyson2.0's Chief Marketing Officer Jackie Guarini

Steve chats with Jackie Guarini, Tyson2.0's Chief Marketing Officer.

Oct 07, 202230:33
Ep. 70 with Zulily's VP Integrated Customer Marketing Denise Jaeschke

Ep. 70 with Zulily's VP Integrated Customer Marketing Denise Jaeschke

Today Steve sits down with Denise Jaeschke, VP of Integrated Customer Marketing at Zulily.

Sep 20, 202227:36
Ep. 69 with Salim Holder, Co-Founder & CEO, 4th Ave Market

Ep. 69 with Salim Holder, Co-Founder & CEO, 4th Ave Market

The pioneering 4th Ave. Market e-retailer is powered by a community of Black-owned CPG manufacturers across a wide range of product categories. Its model is deeply grounded in principles of empowering minority businesses at every level, from manufacturing to marketing to personal professional development. Founder Salim Holder discusses what it means when the retail model is truly powered by and for the community it serves.

Aug 25, 202224:50
Ep. 68 With Tim Kaufeldt, CEO of Laso Health

Ep. 68 With Tim Kaufeldt, CEO of Laso Health

Steve chats this week with Tim Kaufeldt, CEO of Laso Health.

Jul 14, 202234:17
Ep. 67 With David Johnson, CEO and Co-Founder of Genexa

Ep. 67 With David Johnson, CEO and Co-Founder of Genexa

Steve chats with Genexa's CEO and Co-Founder David Johnson.

Jun 29, 202225:07
Ep. 66 With Bayer Consumer Health's Patricia Corsi, Global Chief Marketing & Digital Officer

Ep. 66 With Bayer Consumer Health's Patricia Corsi, Global Chief Marketing & Digital Officer

This week Steve talks with Patricia Corsi, Global Chief Marketing & Digital Officer for Bayer Consumer Health.

Jun 15, 202226:56