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The Brand Transformers

The Brand Transformers

By Envijo
The Brand Transformers podcast showcases inspirational leaders who leveraged their personal brands to achieve success in their careers, leading brands taking advantage of content marketing and storytelling and career advice to help you maximize your potential.

The Brand Transformers is hosted by Envijo's Ahmad Daher, an Emmy-nominated storyteller, content marketing expert, 40 Under 40 in Seattle Honoree and Forbes Councils thought leader.

The Brand Transformers is brought to you by Envijo, a leading content marketing company based out of Seattle, Washington.
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The Greatest Comeback: The QR Code
From Michael Jordan’s return to the Chicago Bulls after retiring to play baseball to Betty White becoming a household name once again late in her career, we can’t help rooting for a bright star to shine brightly once again. From a marketing technology and impact perspective, there hasn't been a comeback story quite like the QR code! The once antiquated piece of tech has made a remarkable comeback and it's here to stay. Envijo's Chief Storyteller Ahmad Daher highlights a few reasons why this happened and what we can learn from QR's triumphant resurgence.   This short-form podcast series, part of The Brand Transformers Podcast, aims to provide listeners and viewers with bite-sized actionable content to help you be a better storyteller and content marketer.
03:22
November 17, 2021
The Perfect Launch: William Shatner & Blue Origin
Partnering with an influencer can be a catalyst for raising awareness and driving interest for your product launch or offerings. In this episode of Envijo's Podcast Bites, we highlight Blue Origin's recent launch and the genius behind having William Shatner aka Captain Kirk as a passenger. Captain Kirk is synonymous with Sci-Fi and space travel from his iconic role on Star Trek, but to see him onboard an actual rocket entering space, Blue Origin was able to capture our imagination with a combination of nostalgia and hope for the future.    This short-form podcast series, part of The Brand Transformers Podcast, aims to provide listeners and viewers with bite-sized actionable content to help you be a better storyteller and content marketer.
07:05
October 19, 2021
Connect with Your Community: Envijo Podcast Bites
Envijo's Chief Storyteller Ahmad Daher shares a story about a viral tweet on social media managers and how finding and connecting with your community is so much more valuable than going viral. Special thanks to the Marketing Twitter community for inspiring this latest Envijo Podcast Bite episode.  This short-form podcast series, part of The Brand Transformers Podcast, aims to provide listeners and viewers with bite-sized actionable content to help you be a better storyteller and content marketer.
06:32
October 12, 2021
How to Market Like Adele: Envijo Podcast Bites
Adele's marketing team has been killing it in the lead up to her latest creative creation "30" which releases on October 15, 2021. Envijo uncovers some of the genius behind her storytelling approach in this episode of Envijo's Podcast Bites. This short-form podcast series, part of The Brand Transformers Podcast, aims to provide listeners and viewers with bite-sized actionable content to help you be a better storyteller and content marketer.
03:19
October 08, 2021
The Brand Transformers: Connecting with Kindness with Emily Cantrell
Episode 3 of The Brand Transformers Podcast with Emily Cantrell is a masterclass on empathetic leadership. Emily is one of Seattle’s best connectors. She’s an unbreakable bridge between public and private sectors. She’s a go-to person for Seattle’s business leaders when they need innovative modern solutions. Emily is Director at World Trade Center Seattle, co-chair of Columbia Hospitality’s DEI Task Force, Puget Sound Business Journal 40 Under 40 Honoree and member of the International Women’s Forum.  She’s also a survivor.  Hear and feel how this empathetic leader harnessed the pain of bearing witness to the biggest mass shooting in US history to become a catalyst for gun safety and reform.  Thank you for sharing your story Emily, we look forward to your continued rise.
45:56
February 02, 2021
The Brand Transformers: The Future is Bright with Grace MacJones
Grace MacJones is eloquent, intelligent, charismatic and most importantly, an eternal optimist. Grace is a STEM advocate, mentor, podcaster and Microsoft Azure Customer Engineer. We dive deep into her background and how she's helping others unlock their potential by demystifying careers in technology so they become more accessible and inclusive. From breaking into a tech career to imposter syndrome and diversity and inclusion, we cover it all.
47:30
October 08, 2020
The Brand Transformers: Chasing Meaning with John Marty
In the inaugural episode of "The Brand Transformers" John Marty shares his value system that focuses on "Chasing Meaning" over "Chasing Happiness". John also goes into great detail how that foundational shift in his mindset helped him land an incredible career that helps fuel the other things in his life that give him meaning. If you're looking to take your career, personal life and outlook to another level, this podcast is for you. Thank you for the inspiration John, we are with you in the pursuit of meaning.
49:43
September 04, 2020
The Brand Transformers: Public Speaking Tips You Need to Know
Don't let your FEAR of public speaking hold you back. In this episode of "The Brand Transformers" podcast, we provide 3 essential Public Speaking tips to help you turn your fear of the spotlight into EXCITEMENT and career opportunities to help you transform your personal brand. Host Ahmad Daher reflects on a Forbes article he wrote on the same topic (see link below). Read Forbes Article
10:32
August 23, 2020
The Brand Transformers: The Pace Car & The Pit Crew
In this episode of The Brand Transformers, we share career advice to help you remove barriers (Pace Car) and leverage your support network (Pit Crew) to achieve great heights in your career. 
07:15
August 07, 2020
The Brand Transformers: The Seattle Kraken
In this Brand Transformers spotlight, we feature The Seattle Kraken for their strategy, creativity and flawless execution of one of the most impactful brand identity launches of all time.
05:02
August 04, 2020
The Brand Transformers: ESPN Spotlight
Envijo Chief Storyteller and Founder Ahmad Daher spotlights ESPN for their creativity in modernizing the concept of the "infographic" in their content marketing piece titled "ESPN Hype Hits: Top 10 Hall of Fame".
04:04
August 04, 2020
Introducing "The Brand Transformers" Podcast
The Brand Transformers podcast showcases inspirational leaders who leveraged their personal brands to achieve success in their careers, leading brands taking advantage of content marketing and storytelling and career advice to help you maximize your potential. The Brand Transformers is brought to you by Envijo, a leading content marketing company based out of Seattle, Washington.
01:22
August 03, 2020