Chill Digital Marketing
By Dianna
Chill Digital MarketingMar 06, 2020
Chill's Week In Review 3.31.21
Last week on The Chill Business Journey we shared how to keep your Visuals Organized. We'd also love to have you join in our FREE Facebook Group: Chill Collaborative for DIY Marketing, where we continue the conversations from our podcast.
Facebook announces new Messenger feature to help users know where to recycle locally. Learn how to ensure your images reflect your brand. They showcased 3 FREE courses for creating social ads. Updates to their brand protection tools and expansion of Facebook's Rise group. Facebook also allows for physical security keys for two factor authentication.
Instagram is expanding locations where IGTV ads are used. They also cautioned against phishing scams.
Pinterest shared that travel boards are booming on the site.
New LinkedIn Profile tools are now available. Check out their LinkedIn Video Ads Guide with 4 tips for successful ads.
YouTube Shorts coming to US. COVID vaccine information available on the platform. Hip Hop music leading the charge and new Premier Tools available.
Snapchat shares first winning augmented reality campaign "Show Them Who We A/RE". They also acquired an apparel sizing analytics firm to improve shopping on the platform.
TikTok announces new Ads Library called Top Ads. They also had first employee hackathon. Business accounts can now use auto-replies for DMs. Now they are part of the Coalition to End Wildlife Trafficking Online. Playlists are available to select Creators.
Be aware of fake Clubhouse apps for Android devices as they are filled with malware.
In this week's Allyship Segment of the Week, I shared the Black Doctors Consortium. They are helping the African American community reduce incidences of disease and death from the coronavirus.
Get all the links to this week’s news at: https://chilldigitalmarketing.com/weekinreview
Chill's Week In Review 3.17.21
This week on The Chill Business Journey we share 2 important tools we use every week for our Visuals on Social: Camtasia & Snagit. We'd also love to have you join in our FREE Facebook Group: Chill Collaborative for DIY Marketing, where we continue the conversations from our podcast.
Facebook expands COVID vaccination tool. They released a new corporate Human Rights Policy. Spotlight on 5 amazing women for Women's History Month. New features and policies to keep groups safe. News on data transfer involving the EU. New ways for creators to monetize. They filed a motion to dismiss FTC Antitrust Lawsuit. Learn about tips to keep your accounts safe as well as going live on Facebook & Instagram.
Instagram released a new Parents Guide.
Twitter shares 4 ways to connect with customers. Twitter Spaces plans to launch for everyone next month. You can turn off DMs for Fleets. Fullsized images coming to timelines.
Pinterest makes updates for handling misinformation about COVID. 13 more countries are getting skin tone range feature. Planning boards are trending on the platform.
LinkedIn released a new Campaign Planning Template. As well as 5 tips for generating leads.
YouTube added another step to uploading videos called Checks.
TikTok has several session at SXSW this week. Partnered with Logitech for Song Breaker Awards. New Business Tips and Resource Guides. Partnership with OpenSlate expands ads safety.
Clubhouse launches new Creator First Accelerator Program. Links in profiles now exist.
In this week's Allyship Segment of the Week, I share a subscription box program by Black Owned Business Box.
Get all the links to this week’s news at: https://chilldigitalmarketing.com/weekinreview
Chill's Week In Review 3.10.21
This week on The Chill Business Journey, we share our favorite online visual creation tool, Canva, in Epsiode 85 | Using Canva.
Facebook brings WhatsApp to desktop. They have aggregated content for women in business. Learn how to set up a DIY studio for photos. Facebook partners with WHO to combat COVID 19 misinformation. Check out their Diversity in Online Advertising report.
Instagram Lite is rolling out to over 170 more countries. Tipsters hint at possible affiliate marketing for creators, setting content controls for DMs and a Clubhouse feature for IG.
Twitter brings conversation settings to ads. And they are certified with TAG. Possible "Undo" button on the horizon.
Pinterest hosted the first Advertiser Summit. As well as releasing an aggregated list of support resources for small business owners.
LinkedIn makes 5 professional courses for women free until 3/21. Check out 16 people they recommend we follow. They have paused new sign ups in China.
YouTube's CPO, Neal Mohan, shared 3 trends driving digital video.
Snapchat partners with Oxford Economics to study Gen Z. Another partnership with Gannett seals advertising deal. See how the iOS 14 update will affect the platform.
New TikTok features: Comment control for creators; Prompts to reconsider unkind comments; Q&As for creators. Ready Set Grow Summit on 3/24.
In this week's Allyship Segment of the Week, we mix it up a bit to showcase a non-profit (Bean Voyage) that was founded by Sunghee Tark of Asian descent.
Get all the links to this week’s news at: https://chilldigitalmarketing.com/weekinreview
Chill's Week In Review 3.3.21
We've started a new series this month on The Chill Business Journey about Visuals on Social. And this week's episode, 84 | Planning for Images & Videos on Social, lays the foundational work for the series.
Facebook shares 3 ways to get your message out in 2021. They also have new updates to help small businesses. See how the boom with games can help all types of businesses on social. Learn how to create a DIY studio for brand photography. They've aggregated 3 free courses to turn a hobby into a business. Facebook Community Manager Certification expands to new languages. Get the latest responses to the Oversight Board's recommendations. Cross app messaging between Facebook & Instagram platforms.
Instagram has a 3-part series showcasing 3 female entrepreneurs. Live Rooms available to have 4 people on a live stream. Disappearance of likes was temporary.
Twitter announces new Covid misinformation labels. New shopping feature on the horizon. Android users now have access to Spaces. Super Follows allows users to pay gate content and Groups coming to Twitter.
Pinterest launched Pinterest Shop Collection showcasing 25 women founded small businesses. You can now embed Pinterest Pins into OneNote and Word.
LinkedIn Marketing Lab has a free course: Building a Full-Funnel Content Marketing Strategy.
Snapchat announces May 20th for their annual Snap Partner Summit. New wheelchair Bitmojis as part of their inclusivity project.
TikTok celebrates women this month with #WhenWomenWin. And they have launched TikTok Business Profiles.
In this week's Allyship Segment of the Week, I shared the site: Guide to Allyship. Use this resource as a starting point to becoming an Ally.
Chill’s Week in Review for 2.24.21
On The Chill Business Journey, we released Episode 83 | Social Ads on Pinterest & LinkedIn. This wraps up our series about Ads on Social.
Facebook expands their Climate Science Information Center. Oculus VR headsets can now have multiple accounts tied to them. New negotiations happening for news shut down in Australia. New tools to stop the exploitation of children on the platform. They have released their latest State of Small Business Report for the US. Learn about Branding in Facebook's Blueprint learning platform.
Instagram has new resources to provide support with eating disorders in honor of National Eating Disorder Awareness Week (NEDAwareness).
Twitter calls for Allyship to #StandForAsians.
Pinterest also partners with the National Eating Disorder Association to share messaging about events and round table talks.
LinkedIn releases several new free features for Company Pages. Listen to the expert panel on 2/25/21 discussing Full Funnel Myths Debunked.
YouTube has new controls for parents for teens and tweens. They also launched Creator Voices to learn from successful creators. Latest lineup of YouTube Originals released for YouTube Kids. They are putting effort back into YouTube Spaces, with only virtual for now, but bringing pop up location back when it is safe to.
TikTok announces the first 100 Black Creators & Music Artists for new incubator program. They have partnered with the UFC and Portland's Timbers and Thorns FC teams. TikTok has also released new tools in support of National Eating Disorder Awareness week. And their second half of 2020 Transparency Report has been released.
In this week's Allyship Segment of the Week, NPR's Code Switch podcast is starting a fellows program with two categories: Recent journalist graduates and Reporting Fellowship.
Get all the links at: https://chilldigitalmarketing.com/weekinreview
Chill’s Week in Review for 2-17-21
On The Chill Business Journey, we released Episode 82 | Running Ads on Facebook. We cover 6 items you need to get started, then walk through creating an ad for Traffic.
Facebook expands programs for Black owned businesses for BHM. New suite of tools released for App Developers. They also have a one stop shop for getting started with Facebook for businesses. So far $120M has been donated to COVID support. A Facebook smartwatch may be in our future too. Everyone is trying to mimic Clubhouse and Facebook is in the works on a similar one now. Hang tight if you are a Windows 10 user that Messenger crashes on.
Boost My Business has a training on creating Instagram Reels. We Create formed in honor of BHM. Lunar New Year gets some special love. And Instagram shares 3 ways to turn inspiration into action with Saved Content.
Twitter shares how to prepare for the Apple iOS update. They are also expanding the types of accounts that get labeled as state-affiliates.
Pinterest releases Interests for iOS. They also share back stage access to NY Fashion Week.
LinkedIn helped fill 330,000 jobs relating to the pandemic. Check out their 5 Practices for using LinkedIn to build your brand. They are also forming a Creator Platform.
YouTube shares some behind the scenes of the making of Life in a Day 2010 and Life in a Day 2020. This year's AdBlitz share The Big Game ad winner.
Clubhouse is ramping up encryption for their platform.
Is Dispo a platform to be on the lookout for?
In this week's Allyship Segment of the Week, I share the lifestyle blog, Orchids + Sweet Tea, from Shanika Graham-White.
Get all the links at: https://chilldigitalmarketing.com/weekinreview
Chill's Week in Review 2.10.21
On The Chill Business Journey this week, we released Episode 81 | Editorial Calendars for Social Ad Planning as the second episode in our series this month on Ads on Social.
Facebook continues COVID support and is reducing political content that is shown. They also released a video series on how to enhance your creatives. For Safer Internet Day, they shared new and existing safety features on Messenger.
Instagram is updating how they will handle abuse on the platform. Reels content that is low quality video or from another platform (like TikTok) will not be discoverable. They are also working on a vertical Stories feed.
Kpop tweets on Twitter reached 6.7 Billion in 2020. #SaferInternetDay2021 got a fun emoji. They have shut down their Ads Transparency Center. Spaces (Twitter's competing tool to Clubhouse) increased beta group from 1,000 to 4,000. They are also looking at new income streams, like a subscription for TweetDeck.
LinkedIn partners with Microsoft Viva on a new Employee Experience Platform. Account mapping is coming to Sales Navigator.
YouTube refreshes YouTube Sports and expands CTV to Australia, Canada, India and Japan.
Snapchat's Spotlight (their answer to TikTok) had 100M users in January.
TikTok shared 3 features for Internet Safety Day. They are releasing more tools to combat false information spread. And they have expanded their alliance with Universal Music Group.
Google Analytics will no longer pull in data from YouTube.
In this week's Allyship Segment of the Week, I share the free image site, Nappy. They provide free stock images that showcase people of color to use either personally or professionally.
Get all the links at: Chill’s Week In Review
Chill's Week in Review 2.3.21
On The Chill Business Journey this week, we released Episode 80 | Know Your Target Audience where we lay the foundation for the theme this month: Ads on Social.
Facebook is changing the name of "Units" in groups to "Guides". For Black History Month, they are showcasing different creators, businesses and individuals. To get ahead of the dwindling power of the Pixel, they have created a Conversions API. There is also an exclusion control for advertisers to have more control over content that is placed next to their ads. Facebook is also planning for a new subscription tool for journalists and writers. Messenger rooms are getting new creatives from underrepresented artists. And Messenger is coming to Oculus!
Instagram now has a new "Recently Deleted" function to be able to bring back deleted content. They have also opened back up their Publishing API to third party tools.
Twitter has started releasing features of their Revue purchase into the platform.
Pinterest is also showcasing Black creators this month. On Pinterest Creators Presents, they will have Black Gold on 2/24.
LinkedIn has a guide to help you control your feed and conversations. They also released a 6 point checklist to help measure your ad campaigns.
YouTube is featuring Black Artists each week that are showcased on their channel. Leandro Assis is this week's featured artist. They also have a new clipping tool in the works for users.
TikTok has partnered with WPP to expand their offerings. They have also partnered with Quizlet so creators that focus on learning and informative content can have another tool in their toolbox.
Clubhouse has confirmed they are in the works of adding a paid subscription service tool for creators.
In this week's Allyship Segment of the Week, I share a page on The History Channel's website that showcasing Black History Month as well as the theme for 2021.
To get all the links in this week’s news, go to: Chill Digital Marketing’s Week In Review.
Chill's Week in Review 1.27.21
On The Chill Business Journey this week, we released Episode 79 | Networking with Existing Contacts.
Facebook shares concepts of how their algorithm works. They have also turned over Trump’s accounts to their independent Oversight Board. Facebook News comes to the UK. They are also directing users to credible Holocaust resources when searching for it.
Instagram is releasing a Professional Dashboard for business and creator accounts.
Twitter acquired the editorial newsletter platform, Revue. They have also introduced the community based tool, Birdwatch. Be sure you comply with changes if you are a verified account on the platform.
Pinterest expands their Try on tool to eyeshadow as well as expanding product tagging features. They also now have Story Pins.
YouTube has an International Holocaust Remembrance Commemoration today. And CEO Susan Wojcicki shares their priorities for 2021.
New kid, Clubhouse, is raising funding to be able to pay creators on their platform.
In this week’s Allyship Segment of the Week, I share the blog post 20 Female Black Influencers to Follow in 2021, by fashion and lifestyle blogger, Tomi.
Get links to all the news on our website: Chill Digital Marketing's Week In Review
Chill's Week in Review 1.20.21
On The Chill Business Journey this week, we share 5 Tips for Video Calls. No matter how great we think we are on video, there are always times when we need reminders on how to conduct ourselves 😉.
Facebook releases their next level of AAT which identifies objects in images. They also released a new Business Equality resource center.
Twitter has created the first @SecondGentleman account for the husband of our first female Vice President in the US, Kamala Harris.
LinkedIn shares 5 new B2B Customer Engagement Strategies.
YouTube launches a new health partnership team with Dr. Garth Graham leading it.
In this week's Allyship Segment of the Week, I share the book The Leader's Guide to Unconscious Bias by Pamela Fuller, Mark Murphy and Anne Chow.
Get the links to all the news at: https://chilldigitalmarketing.com/weekinreview
Chill Digital Marketing's Week in Review 1.13.21
On The Chill Business Journey this week, we share 4 Online Networking Spaces that you can keep up with your networking in 2021.
Facebook updated the Access Your Information Tool. Roy Austin joins Facebook as VP of their new Civil Rights Organization. They have also stepped up their monitoring of posts that violate their TOS ahead of the US Inauguration Day. Check out their 7 Tips for better interactions on Messenger.
Twitter shared over 2 Billion tweets were made in 2020 about gaming. They also permanently suspended @realDonaldTrump. Twitter released a statement of the work they are doing following the riots in DC.
Pinterest shares how people shop differently for tech today.
LinkedIn shares video marketing trends in 2021. They also released the Jobs on the Rise report to help those looking for jobs right now.
YouTube announces #YouTubeBlack Voices Class of 2021 shining the spotlight on 132 Black creators and artists around the world.
In this week's Allyship Segment of the Week, I share the 36 US recipients of YouTube's Black Voices Class of 2021.
Get the links to all the news at: https://chilldigitalmarketing.com/weekinreview
Chill Digital Marketing's Week in Review 1.6.21
Things may sound a little different on this podcast. We are taking the audio from our weekly Live video to bring you the latest news.
The Chill Business Journey is back! Visit Episode 76 | Planning for 2021 to get your FREE 2021 Chill Editorial Calendar.
The doors are open until 11:59pm MT on 1/31/21 for The Chill Business Society. Sign up today to stay on track with your digital marketing for your business in 2021.
Join our FREE Facebook Group: Chill Collaborative for DIY Marketing. Where we will support small business owners year round with their digital marketing needs.
Prepare your business for changes with Facebook Ads as they regard to Apple's iOS 14 this month. Be prepared for drops in revenue based on the inability to target ads effectively. Facebook also released updates to the Pages Experience.
Pinterest has released their predictions for trends in 2021. See if there are any you need to be tracking for your business.
YouTube released a short video where they asked successful creators on their platform to share advice on running your channel in 2021.
In this week's Allyship Segment of the Week, I share a documentary list compiled by Dazed Digital. Get these shows on your watchlist to watch soon.
Get all the news links at: https://chilldigitalmarketing.com/weekinreview
Chill Digital Marketing's Week in Review 12.18.20
Facebook released the 2021 Topics and Trends Report that points out emerging trends across Facebook and Instagram. Facebook is still maintaining their temporary pause on advertisements on social issues and politics, with Georgia being the only exception. Twitter has partnered with DoubleVerify and Integral Ad Science to provide advertisers more assurance around the placements of their ads. Pinterest has partnered with NAACP to stand in solidarity against systematic oppression and racism.
This week's Allyship Segment of the Week, I share an article from the 303Magazine that lists small businesses in Colorado you can shop with this holiday to help them stay afloat; many of which are Black-Owned businesses.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 12.11.20
Facebook released Digital Tools For Crisis and Recovery: US Report. Facebook Launched 4 new datasets and insights in Data For Good to help small businesses recover economically. Instagram is highlighting acts of generosity and amplifying accounts who are doing social good. Pinterest has launched new board features to help pinners turn their inspirations into reality. Youtube has launched HDR for live stream videos.
In this week's Allyship Segment of the Week, I share a young woman's website, Danielle Coke, who is selling her own art in hopes to inspire faith and encourage justice.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 12.4.20
Facebook’s announced Season of Support, giving everyone access to dozens of free trainings and other tools. Facebook has partnered with Better Business Bureau to help protect people against scammers. Facebook launched Social Good for Business, helping business owners meet their goals while changing the world. Facebook just acquired a CRM tool called Kustomer. Instagram has released new branded content capabilities. LinkedIn just rolled out new insights and tools to help job seekers take the next step in their career.
This week’s Allyship Segment of the Week I share alliesforchange.org, a website that provides anti-oppression education, trainings, and other resources.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 11.20.20
Facebook’s is expanding access to Rights Manager and improving the Collective Ad Earnings Tool. Facebook and Instagram have launched new messaging features. Instagram has updated their search bar. Instagram announced new updates to the guide feature. Twitter has launched Fleets, a new way to Tweet momentary thoughts.
This week’s Allyship Segment of the Week I share a Ted Talk by Dr. Amanda Kemp called How to have a Voice and Lean into Conversations about Race.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 11.13.20
Facebook’s advertising policies with regards to politics and social issues are still on pause until further notice. Instagram has introduced new features including a Reels Tab and Shopping tab. Twitter has released Carousel ads. Pinterest introduced their new holiday collection that features the most-searched holiday gift ideas.
This week’s Allyship Segment of the Week I share a new podcast, The Resistance, that has meaningful discussions about different forms of resistance and how to overcome it.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 11.6.20
Facebook introduces the first AI model that translates 100 languages without relying on English. Facebook shares tips on how to build brand awareness. Facebook is offering a FREE Brand Building Template. Facebook is offering 3 FREE courses on how to get started on advertising. Facebook is offering 3 FREE courses on how to optimize your ads and meet your business goals. Instagram increases Live Streams from 1 hour to 4 hours.
This week’s Allyship Segment of the Week I share a book called The Plot Against Hip Hop by Nelson George. If you’re someone who grew up listening to hip hop, you might find this book to be a nostalgic trip down memory lane.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 10.30.20
Facebook will not allow any new political or social issue ads run in the last week of the election until the polls close on November 3rd. Facebook launched a new site called Elevate, providing resources for the Black and Latinx community to improve their digital skills. Facebook is offering 3 free online courses around content calendars to help you plan for the holidays. Facebook is offering a free e-book called Build Brilliant Brands. Pinterest has launched new tools to help businesses reach more customers. LinkedIn has introduced The Company Engagement Report to power up your ABM strategy.
This week’s Allyship Segment of the Week I share an article called 7 Racist Slurs You Should Drop From Your Vocabulary.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 10.23.20
Facebook has introduced new tools in Ads Manager to help advertisers optimize their reach. Facebook has introduced a discount feature in Facebook Shops. Facebook has a new podcast called Boost My Business with David Fischer. Instagram has a new ads feature that allows you to tag products in the ad. Instagram is bringing Badges to their platform to help creators make money. Parent company Facebook is also opening up the Messenger API app to allow chat bots to be used natively on Instagram. Pinterest is making changes on their platform to help underrepresented communities get their content seen. LinkedIn has some updates for Pages regarding Virtual Events.
This week’s Allyship Segment of the Week I’m sharing a website by Angel Arutura who is a social activist and environmentalist.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 10.16.20
Facebook is sharing 3 FREE lessons to help advertisers with the visual aspect of their ads. They also shared a FREE E-Book for marketers, by marketers. Facebook is prohibiting any ads against vaccinations. Facebook is ending the API for oEmbed and Embed blocks on Wordpress. And Notes are going away at the end of the month for personal profiles and business pages. Pinterest integration is now live in Microsoft Edge. LinkedIn is sharing resources on how they are helping nonprofits grow on their platform. LinkedIn is hosting Live With Marketers Oct 20th to discuss how to better engage your audience.
This week’s Allyship Segment of the Week I’m sharing a link to the website Consciously Unbiased, a platform for change aimed at amplifying Black voices.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 10.9.20
Facebook is offering free educational resources to help businesses with their advertising. Facebook announced #BuyBlack Friday to encourage and inspire people to shop Black-owned businesses this holiday season. Facebook is connecting people to mental health resources in their centralized resource center to help people manage their stress. Twitter is improving ways images are cropped and previewed to give more control to users. Pinterest is rolling out new shopping tools for shoppers and advertisers. Pinterest is raising awareness around Halloween and cultural sensitivity with costumes.
This week’s Allyship Segment of the Week I’m sharing a link from the Harris Boys’ Academy that provides a wealth of resources to educate and inspire actionable steps to combat racism.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 10.2.20
Facebook has introduced new tools and features for Facebook Group Admins. Facebook is offering FREE online courses for those looking to learn more about Advertising on their platform. Facebook Introduced Rights Manager to help combat copyright infringement. Instagram and Facebook Messenger have a new update to make it easier for users to connect across platforms.
This week’s Allyship Segment of the Week I share a test developed by the Project Implicit that will uncover your hidden biases.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 9.25.20
Facebook has removed the 20% text limit for advertisers. Facebook is offering free online courses to help businesses learn about becoming more discoverable. They have kicked off Latinx and Hispanic Heritage Month. Lastly, Facebook has a Voter Empower Toolkit to help businesses encourage more people to vote. LinkedIn has redesigned their platform to make it more community focused. Youtube has introduced the ability to make short 15 second videos with Youtube Shorts.
This week’s Allyship Segment of the Week I share the Black Tech Green Money, a podcast aimed at helping Black inventors, scientists, engineers, and other Black professionals.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 9.18.20
Facebook now has automated captions for Facebook Live and Workplace Live. Facebook is offering free online courses to improve your customer engagement and overall digital marketing skills. They have partnered with Coursera to create a Social Media Marketing Professional Certificate Program.Facebook introduced Facebook Business Suite to better help businesses run more efficiently on their platforms. Facebook now has a Climate Change Information Center to inform people on climate change and what they can do to help. LinkedIn’s Retargeting Capabilities is a resource for businesses to refine their target audience and increase conversions.
This week’s Allyship Segment of the Week I share the episode Raising White Kids with Jennifer Harvey on the podcast Integrated Schools. Dr. Jennifer Harvey discusses the topic of raising children in a racially unjust America.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 9.11.20
Facebook is improving ways you can advertise on their platform with ‘Dynamic ads.’ They have also just released Facebook Campus for college students to connect. Instagram now has an Equity Team and hired a new director for Diversity and Inclusion. Twitter is adding more context to Tweets that are trending to help censor those who are posting potentially harmful content. Youtube has added new features to improve your music playlist.
This week’s Allyship Segment of the Week I share a podcast episode from Raising Free People called Choosing Learning Over Schooling. This is an insightful podcast for all parents, and especially those who are working from home with their kids attending online school.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 9.4.20
New Facebook Messenger limitations. Facebook Horizon is ready for users to start creating their very own Virtual Reality. New feature on LinkedIn “My Company” allows businesses to build community and culture for employees. They also introduced a new Playbook that helps businesses with their marketing strategy. Youtube TV now includes NFL Network for sports fans.
This week’s Allyship Segment of the Week I share a historical article about The Great Migration, the event of millions of African Americans moving north less than a century ago.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 8.28.20
Facebook Shop has new features to help small businesses create and manage an online store. New iOS 14 updates come with limitations for app installation advertisers on Facebook. Facebook News is expanding internationally to help publishers reach larger audiences. Instagram announces easier access to checkout on their platform and is waiving online selling fees for businesses through the end of the year. Snapchat is working on a feature that will allow you to add background music to snaps.
This week’s Allyship Segment of the Week is sharing the film 13th. Watch it now on Netflix.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 8.21.20
Facebook introduced Educator Hub to help students and teachers stay connected. They also partnered with Blue Jeans, GoToMeeting, Webex, and Zoom to offer more video conferencing apps on Portal. Pinterest has launched a new shop highlighting Black-owned business. Farmers are gaining popularity on Youtube and have created a community of FarmTubers. Tik Tok must sell their platform by November 2nd.
This week’s Allyship Segment of the Week is an article from Real Talk: WOC & Allies.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 8.14.20
Facebook has refined targeting options for advertisers. They have also officially launched their voting information center. Instagram will start asking for identification from accounts that appear to be run by bots. Twitter has introduced new conversation settings so that users have more control over who can participate in the dialogue. LinkedIn announced that Scribd has taken over Slideshare to improve content experience on their platform.
The Chill Business Journey will be on a hiatus for a couple of weeks. This week’s Allyship Segment of the Week is focused on sharing the Black Lives Matter website. Check to see if there is a local chapter near you.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 8.7.20
Facebook has partnered with U.S. Black Chambers in dedicating the whole month of August to support Black Business Owners. They are also addressing the housing crisis in the Bay area. Lastly, Facebook added a new feature to allow users to watch music videos on their feed.
Instagram Reels is a new feature on Instagram allowing you to create short 15 sec videos. Twitter is labeling Government and Media affiliate accounts to better inform their users. Pinterest exceeds 400 million users with Gen Z and Millennials driving growth. LinkedIn committed to a Zero Waste Initiative. Youtube is replacing Google Play Music with Youtube Music.
The Chill Business Journey will be on a hiatus for a couple of weeks. Although, we will continue with our Allyship Segment of the week. This week we talk about the little book, The Post-Racial Negro Green Book.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 7.31.20
Twitter restricts Donald Trump Jr as he violates their new regulations around spreading misinformation. Pinterest Insights show a boom in pins related to well-ness and self care as millions around the globe are restructuring their lives to have a more optimistic outlook. LinkedIn is encouraging professionals to take advantage of their LinkedIn’s Learning online courses, and are offering a free month to get you started. On The Chill Business Journey, I give you tools for your Live Video storage!
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 7.24.20
Facebook now allows you to go live with others in messenger rooms. They are also offering “Summer of Support” training for small business owners to assist them with their digital marketing. Instagram made it easier for you to start a fundraiser for things you care about. Twitter had a major security breach as hundreds of celebrities and politicians got hacked in a Bitcoin scam. They also banned thousands of accounts associated with the group QAnon. LinkedIn Introduces a guide “Turning In-Person Events Into Virtual Experiences”, giving business owners more opportunities to connect and interact with their communities. They also had to lay off 6% of their employees due to company changes. On The Chill Business Journey, I talk about repurposing your live videos so you and your viewers can get the most out of your content!
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 7.17.20
Facebook releases 2020 diversity report stating their commitment to help advance opportunities for POC communities. They also launched the largest voter registration and information campaign in US history. Instagram has introduced Instagram Shop and Facebook Pay to make shopping easier and more secure on their platforms. LinkedIn is back with Live With Marketers, an award winning show where real marketers talk about real problems. TikTok is at risk for being banned in the U.S. On The Chill Business Journey, we take Live Videos to the Next Level with 3rd party tools and equipment.
Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 7.10.20
Facebook releases new features for businesses in WhatsApp. They also released new courses in Facebook Blueprint. YouTube announces July 25thproject “Life in a Day 2020”. And they brought on more channels and increased YouTube TV’s monthly fee. On The Chill Business Journey, we talked about Going Live on Instagram. And this week’s Allyship Segment of the Week was a curated list of Black Business Owners that Amy Porterfield shared. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 7.3.20
Facebook & Instagram release face covering message at top of their apps. Facebook responds to the Stop Hate for Profit campaign. Facebook’s Summer of Support is in full swing. They also updated several Business Terms, which affect most businesses on the platform. New features for creators to monetize on Facebook came out too. Pinterest hires outside firm to audit their workplace culture. LinkedIn releases free skills initiative to help those that lost jobs due to the pandemic. Going Live on Facebook is the topic on The Chill Business Journey this week. And our Allyship Segment of the week is about the Dismantle Collective. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 6.26.20
Facebook's Summer of Support has officially launched, as well as a Step by Step Guide to help your business move to online selling. They also released Limited Data Use to be compliant with the CCPA. Instagram updates Instagram Shopping to allow for more businesses to use the feature. Pinterest shares auto industry marketing data. LinkedIn partners with eMarketer to share a report on LinkedIn data. YouTube launches Camp YouTube until July 5th. They also launched #BrandCast Delivered. This week on The Chill Business Journey, we get into 3rd Quarter Marketing Planning. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 6.19.20
Facebook Groups can no long switch from Private to Public. Several new features/functions come to Portal. New Privacy Page to aggregate updates on privacy. They also shared some initiatives they are implementing so support the Black Community. Sign up for Facebook's Summer of Support...free! Instagram is reviewing their platform's structure for any racial bias. Twitter launches Voice Tweets. Pinterest supports PRIDE month. Pinners prove to be early tech adopters. LinkedIn has made their Diversity, Inclusion and Belonging series of courses FREE through 8/31/20. YouTube releases their Mid-Year Update. They also had a live special fundraiser: Bear Witness, Take Action. Now Creators with 25K+ subscribers can sign up for YouTube Brand Connect to connect with brands. This week on The Chill Business Journey, we talked about Building Good Habits while Breaking Bad Habits. We've also started an Allyship Segment of the Week at the end of each episode. This week we shared the writings on author Sheri Hunter. From her Dare Divas group to her book, Daring to Live, she is truly an inspirational woman. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 6.12.20
Facebook lifts posting ban on non-medical face masks. Blood Donation tool expands to more countries. Facebook joins Project Protection to combat child sexual abuse. Snapchat had their Snap Partner Summit which involved many new releases & features.
- New Action Bar for navigation
- Places added to Snap Maps
- Topics added to Snapchat's Our Story
- Release of SnapML
- AR with friends with Local Lenses
- Headspace coming inside Snapchat
- Alerts for friends at risk of self-harm
- Camera Kit
- Snap Minis
- Dynamic Lenses
Use Lenses to scan items to:
- Identify Plants
- Identify Dog Breeds (even see which breed you most resemble!)
- Explore Louis Vuitton (coming soon)
- Food rating on packaged food (coming later this year)
- Happening Now for latest news
Snap Originals:
- Unscripted: Coach Kev, Fake Up and Move It
- Docuseries: Road Trippin', First Person, Queen of Stylez and Life By The Horns
- Scripted: Frogtown, Action Royale and Total Badass Wrestling
- 4 Renewed Shows: Dead of Night, Face Forward, Nikita Unfiltered and Vs The World
This week on The Chill Business Journey, we migrate from the Morning Routines of last week to the types of routines you can bring into your workday. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 6.5.20
Facebook introduces labels on state run media outlets. New interactive data tools regarding COVID-19 are released. Manage Activity is rolling out on mobile and desktop in the future. Pinterest shares their work supporting the Black Lives Matter movement. They also released a shopping tab with Lens search results. LinkedIn releases updates in Campaign Manager with retargeting tools and their Audience Network. SnapChat CEO releases statement regarding social injustices with the Black Community. This week on The Chill Business Journey we discuss Creating a Morning Routine. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 5.29.20
Facebook is requiring ID verification for some profiles. Novi is their new digital wallet for their blockchain currency, Libra. Instagram is rolling out badges on Instagram LIVE where fans can show their love. And ads are coming to IGTV. Twitter joins #KeepItOn campaign to stop Internet shutdowns. LinkedIn shares 3 tools to stay connected to your community. Breaking News - The White House is preparing to release an executive order that is directed to social media companies. We will be sure to update next week on this topic. The cart for The Chill Business Society will be open until May 31st. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 5.22.20
The New Facebook format is rolling out. See Facebook’s celebration for the Class of 2020. Giphy joins the Facebook Family. Read the first State of Small Business Report by Facebook. Facebook Shops are now live on the platform. Workplace gets some new features to help with WFH. Oculus for Business is now available. Use the Business Resource Hub on Facebook or Instagram to stay up to date with both platforms. Messenger upgrades coming soon. New features for in-stream ads. 15 new courses in Facebook Blueprint. Now create posts with the Creator Studio app. New guidelines on music in videos (uploaded or live). Support Small Business stickers available in Instagram Stories. Guides are now available for business accounts. Twitter adds controls to who can respond to tweets, as well as updates to their approach to misleading information. Pinterest releases shopping spotlights. LinkedIn releases new features for LinkedIn Pages. Now is the time to start transferring your Google Play Music to YouTube Music. Check out Episode 66 on The Chill Business Journey where I talk about giving ourselves some grace during these trying times. The cart for The Chill Business Society will be open until May 31st. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 5.8.20
Facebook adds features to the Community Help area. Instagram shares some tips on using IGTV to engage with your audience. Pinterest releases new features for Boards. They also share how businesses need to make sure their marketing voice matches where their audience is, and they created a Guide to help. Check out their 3 Quick Tips for running campaigns on their platform. Pinterest partners with Shopify. They also supply some advice for businesses in the travel industry. Snapchat partners with renowned artist, Damien Hirst, to create art on the platform. Check out the third installment of our Anything But Typical Chat Series where I have a conversation with our very own Briana. The cart for The Chill Business Society will be open until May 31st. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 5.1.20
Facebook will be celebrating the Class of 2020 on May 15th. Messenger Rooms are now here (think of them as a Zoom alternative). Group calls on WhatsApp can now have up to 8 people at one time on the call. Live With is coming back to live videos as well as donate buttons and streaming into an Event. Tap into live gaming with the Facebook Gaming App. Stars are expanding to more pages and countries. Portal can go live in more places and Facebook Dating now offers virtual dates. Instagram is now more interactive on desktop. Live videos can now be stored on IGTV for a longer shelf life. Check out their tips on using Stories. Make sure to take advantage of Instagram Shopping if this feature pertains to your business. Live Donations are available on Instagram too. Pinterest provides some resources for small businesses. Searches for the future (like travel and events) are picking up, so make sure you keep up. LinkedIn releases job interview Video Intros and AI-powered feedback. They are also offering Sales Navigator FREE for 60 days to non-profits. YouTube has new originals coming out the next few months. They are expanding fact check information panels to the US. They also share resources for celebrating Ramadan during these social distancing days. This week's Anything But Typcial chat on The Chill Business Journey is with the lovely Liz Jostes. Listen to what things are different for us and how we are coping. The cart for The Chill Business Society will be open until May 31st. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 4.24.20
Facebook releases an interactive COVID-19 symptom map as well as signing onto the Open COVID Patent Pledge. They increase transparency with location tags on Facebook Pages and Instagram accounts. Messenger Kids gets some new features. Instagram shares tips on how to utilize the platform to benefit your business during these abnormal times. They also started #MonthOfGood in celebration of Ramadan and to bring the world together. Twitter stands with the Earth Day Network for #EarthDay 50. Pinterest expands tools and features for creators on their platform like the Pinterest Creators brand. LinkedIn shares some insights into advertising in today's market. This week on The Chill Business Journey we started our series on Anything But Typical chats. We were grateful to have Daphné Leblanc as our first guest. The cart for The Chill Business Society will be open until May 31st. And we have a special bonus if you sign up in April where you get access to our Irresistible Social Profiles course. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 4.17.20
Facebook continues providing tools and support concerning the Coronavirus on their platform. Get inspiration for an online presence for your business. Instagram releases new stickers for gift cards, online food ordering and fundraising. Pinterest Shop releases a sustainable product collection from small businesses. They also shared their Pinterest Partners list. LinkedIn's roundup of 4 resources for navigating business during COVID-19. This week on The Chill Business Journey we talk about Powering your business with Rocket Fuel. The cart for The Chill Business Society will be open until May 31st. And we have a special bonus if you sign up in April where you get access to our Irresistible Social Profiles course. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 4.10.20
Facebook announces new features in their Data for Good program. Get the latest COVID-19 Facebook updates. They also share how to take your in-person business online using Facebook & Instagram with some easy to follow tips. Instagram shares step by step instructions and tips on going Live on the platform. Twitter releases their 6-part resource for the coronavirus pandemic. Pinterest announces new shopping features for home decor pins. They also share 5 Tips on how you should look at your messaging right now. LinkedIn has a Coronavirus resource section. Check out their recommended reading list for marketers. YouTube shares ways people can stay connected during upcoming religious holidays. Snapchat releases new COVID-19 lenses supporting donation efforts, as well as allowing media publishers being able to accept donations. This week on The Chill Business Journey, I continue my conversation about the OAK Journal with my accountability partner, Skip. And if you use the discount code "CHILL" at checkout, you will get 20% off your own journal!! The cart for The Chill Business Society will be open until May 31st. And we have a special bonus if you sign up in April where you get access to our Irresistible Social Profiles course. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 4.3.20
Facebook launched Community Help where users can seek or give support to those in their community. They also released a desktop Messenger app for Mac OS and Windows. New testing tools in Ads Manager this week too. Creators see new features like a Videos Tab, Playlists and Series. In missed IG news last week, Instagram has new stickers like "stay at home" and "wash your hands". You can also view IG posts with your friends over group chats. Pinterest shares the trends on what their users need right now. This week on The Chill Business Journal, we share our experiences with the OAK Journal. And if you use the discount code "CHILL" at checkout, you will get 20% off!! Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 3.27.20
Facebook updates their Coronavirus efforts. They also share some usage spike stats they are experiencing. Twitter donates $1M to support and protect journalists during COVID-19. Pinterest offers several updates that will enhance online merchants' account capabilities on their platform. They also roll out the Today tab. LinkedIn shares a list of in-demand jobs and those companies that are hiring right now in the US. They also share some best practices to help your business during these trying times. YouTube launches Learn@Home to help everyone learn while staying home. SnapChat releases a new worldwide Filter based on WHO recommendations. They also pushed up release date for Here For You feature. On The Chill Business Journey we share some online resources for adults during the COVID-19 Staycation. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.
Chill Digital Marketing's Week in Review 3.20.20
Facebook shares what they are doing to keep real news circulating about COVID-19. They also have reduced staff working on ads, so there could be delays in that department. Twitter shares what they are doing for their part with COVID-19. LinkedIn has resources during the COVID-19 crisis. Conversation Ads will be releasing globally in the coming weeks. Grab your FREE Isolation Sanity Guide on the latest episode of The Chill Business Journey. Catch all the links to these topics on our website: www.chilldigitalmarketing.com/weekinreview.