We are media buyers and marketers ourselves, and we understand the impact that changing dynamics in the markets can have. Every brand and agency is quickly adjusting to our new realities.
To stay up-to-date we're launching a live Q&A to offer expert advice on digital advertising channels, tactics, and strategies.
It’s no secret to any agency, programmatic or not, that major changes are afoot in the ad industry. Between GDPR and CCPA, iOS14, and the phaseout of third-party cookies across all major browsers by 2022, a lot has already begun to evolve in the digital ad ecosystem, with plenty more coming soon.
As the end of third-party cookies come near, there are things that marketers can do with their first-party data to prepare for these changes. We spoke with Travis Davis, our VP of Product, to understand how first-party data can be used in digital ad campaigns going forward and how you can prepare for these changes.
As marketers, we are all curious about a cookie-less future. This week, we sat down with Choozle's Branden Miller and Travis Davis to discuss what the future without third-party cookies might look like.
Video advertising makes up a large percentage of the total inventory available to any marketer. But what should you keep in mind when you launch a campaign using video? In this episode, we chat with the Director of Solutions & Partnership, Hunter Phillips, to better understand the type of video ads available and how you can use them in your next campaign.
The holiday shopping season is almost here. Get ready for the season ahead and tune in for a LIVE choozlechat with Campaign Manager, Mike Bellitte, where we'll share tips for optimizing 2020 holiday campaigns.
Recency is one of those effective yet under-the-radar marketing tactics. When used correctly, it can have a big impact on campaign performance.
In this choozlechat, we're speaking with Choozle Product Manager, Julie Pifer, about the benefits of recency for digital advertising campaigns.
HTML5 creative is among the most interactive creative types, but it doesn't come without its challenges. In this choozlechat, we spoke with our Technical Support Specialist, Alex Ten Eyck, to chat HTML5 creative & common problems.
With programmatic advertising, political campaigns can tap into online ad inventory to engage large, diverse audiences. In this week's choozlechat, we spoke with our Marketplace Quality Specialist, Corbin Keown, about how marketers can leverage digital advertising in their political campaigns.
Thinking about leveraging connected TV advertising in your next campaign? Our Strategic Account Manager, Mel Werthmann, is here to give you the scoop on specific CTV deals you can target and her favorite TV shows in this choozlechat.
With all of the changes in the last few weeks, more marketers are exploring audio advertising as a way to engage their target audience. Get everything you need to know in this week's choozlechat with our Product Manager, Julie Pifer.
Each week, our team at Choozle hosts a LIVE webinar that focuses on a different digital advertising topic. Catch up with Hunter and Megan as they discuss connected TV advertising and how it's taking the advertising world by storm.