Does luck have anything to do with success? That was a question I got asked on a podcast recently. Want to hear my answer? (HUGE shout out Josh and Justin at Simply Done Business for having me on the show!)
Every time I had an idea, I used build it -- the brand first, then the website, then I'd share it -- This might get as few quick sales, but it's not real branding. Real branding comes second. I talk about what comes first in today's episode.
In this episode, we talk about Mark's journey as an entrepreneur and author. How he was able to scale his income and, more importantly, his IMPACT to build his company -- Zen Pig, a best-selling children's book series that teaches children (and parents) the importance of gratitude and being present.
Things we get into - Funnel Building, Facebook ads, How to scale your Facebook ads, Offer Creation, Email Follow-up Funnels, and More!
I HIGHLY recommend going through Mark's funnel. Mostly because the books are SO so good. But also because I want you to see and pay attention to what he does.
Every month, I'm going to be doing income reports. An act of transparency on this journey to $1 million business. On this one I talk about the things I've learned, the expenses I've incurred, and the goals for the next couple months.
"If you're sharing content online, it needs to be stellar!"
Nope. Nope. Nope.
ESPECIALLY at the beginning, the point is, not to have stellar content, but to be making stuff and creating energy.
The stellar part comes later...
Here's a link to the episode I references about not being giving yourself license to not be good at first :)
In this episode, I give you the exact things I think about when I'm building a facebook ad. This strategy ensures the ad gets good engagement straight out of the gate, a 9-10 relevancy score, and.... drive more sales.
Also, I create a free cheatsheet for you! You can go grab that here: www.storywellmarketing.com/ad
in this episode, I do a deeper dive into the strategy I outlined on the previous episode - creating a virtual summit or online challenge - and I also give some local businesses that this could work really well for... as well as give you the outline so you can implement it yourself! (which you should because I can almost guarantee you that NOONE in your local market is going to do it....)
To make A decision means to cut off the possibility for other outcomes. When you make a decision about a market to serve, you cut off anyone who is not ready to rally behind your cause.
That's ok. It't not for them.
When things aren't working , it seems overwhelming to try and figure out why. But really, there's only a few reasons why your funnel isn't converting. Here's the first two things I check when analyzing a broken funnel.
Want to boost your creativity and create MASSIVE energy around your business, product, or service? Do this this week....
One Funnel Away Challenge - storywellmarketing.com/ofa
Opt in to be the first to know about the FREE video - "getting your first 1000 people on your list" - storywellmarketing.com
You start a business, your car battery dies. -- Man, this is growth. I'm so glad I'm here.
You launch your new product, a pipe bursts in your house. -- Man, this is growth, I'm so glad I'm here.
^^^^ This is growth, When things push back... When your friends say your nuts.... When you set a big hairy audacious GOAL to make $1million in the next 12 months and IMMEDIATELY you are faced with a challenge that says -- "prove it."
This is growth. I'm so glad I'm here.
The Big Leap
How do you set goals that are achievable AND stretch you? You make them in a way that changes your beliefs around what is achievable. I'm set some goals for my business LIVE on this episode. Just wait to hear the biggest goal I've ever set for myself. Let's GO baby!
There are two ways to build your marketing -- a model that makes people feel trapped. And model that makes people feel free. This episode is all about how to invite people into a story that is all about THEM. One that makes them feel empowered to be a part of excited to give you money to go on this journey with them.
Tiger Woods just won the Masters. He's the best golfer in the world and everyone thought he was spent... finished.... done. And yet, he won the biggest golf tournament in the world. Again....
How do you stay that good for that long? Here's how....
So What do you do?
We shouldn't be scared to answer that question for fear of sound like a total jerk and like we're pitching ourselves all the time. It doesn't have to feel that way. Here's how to do it better.
Welcome to the Storywell Marketing Podcast! This episode goes through the origin story of how I went from ZERO marketing skills (or so I thought) and ZERO dollars coming in.... To building my one person funnel building and facebook ads agency to $3000 in recurring monthly revenue in just 6 months.
I will be sharing with you guys every day in come capacity so subscribe to the show to follow along!