Keeping it Real with Chris Norris
By Chris Norris
Keeping it Real with Chris NorrisMay 28, 2020
24: An Easy to Follow Holiday Social Media Strategy
Going a bit "off script" here and using our podcast platform to share some valuable information this Holiday Season. People will be spending more time online and using social media this Christmas season than in the past so you need to have a solid plan in place. Whether for your business, your brand, your event or your cause, use these easy to follow steps to maximize your reach on social media this Holiday Season.
Need help with your social media strategy? Ready to start planning out 2021? Visit https://www.revoxsocial.com to schedule a free 30 minute consultation.
Want a digital copy of the strategy outlined in this episode? Reach out to me at chris@revoxsocial.com
23. Pandemic Pivot: Staying connected to customers through coffee and social media
When COVID hit in early 2020, coffee shop owners were left wondering how to sustain what made their business thrive: coffee, conversation and connection. For today's guest Sarah Trojak, owner of Coffee in the Park in Lawrence Park, Pa, it meant reaching out to people through social media while continuing to show up and serve customers a hot cup of comfort that we like to call, "coffee."
Learn more about Coffee in the Park: https://www.coffeeinthepark.com
Follow Coffee in the Park on Instagram: https://www.instagram.com/coffee_in_the_park
Learn more about our sponsor, Revox Social: https://www.revoxsocial.com
22. BONUS EPISODE: Is Social Media Bad for Us? With Guests Shannon McKinstrie and Emily Schwalbach of the Social Squad Society
Today's bonus episode is packed with perspective around the recently released controversial film, "The Social Dilemma." If you haven't seen it, this film brings to light how social media and large tech companies are influencing us as well as using us to make money. As a social media practitioner, I believe it's important to speak out and educate my community, friends and followers on how to digest all of this mind-boggling info shared in the Netflix-based film. And that is why I've invited two of the most well-informed and down-to-earth social media experts in the biz!
Shannon and Emily built a huge social media community of small business owners, creatives, and entrepreneurs and launched "The Social Squad Society" where they provide valuable marketing tools and resources to their members. They also have an active and engaged Facebook community supporting one another in the ever-evolving social media space.
Follow Shannon
Follow Emily
Register for The Social Dilemma Virtual Screening sponsored by Revox Social
Learn more about our sponsor, Revox Social
21: Pandemic Pivot-Starting a New Business During a Pandemic with Rebecca Styn
Rebecca Styn is the owner of Room 33 Speakeasy and founder of Blind Tiger Elixirs. She is heavily involved in the Erie, PA community where she is also the director of Advancement and Marketing at Erie Day School and Director of Special Initiatives for the Erie County Redevelopment Authority.
Needless to say, we were thrilled to get on her schedule, especially on her birthday!
Learn more about Room 33 Speakeasy: www.room33.bar
Learn more about Rebecca's other work: www.rebeccastyn.com
Learn more about our sponsor, Revox Social: revoxsocial.com
20: Pandemic Pivot with Josh Layhue of Ghost Creativ
As we continue to talk with local business owners affected by the COVID-19 shutdown, we shift the conversation to online marketing. Josh Layhue, owner/founder of Ghost Creativ, a digital marketing agency in Erie, Pa shares valuable insight into how effective online marketing and social media helped many businesses survive and thrive amidst the pandemic.
Learn more about Ghost Creativ: https://ghostcreativ.com/
Learn more about our sponsor, Revox Social: https://revoxsocial.com/
19: Pandemic Pivot with Alice DeGeorge of Presque Isle Printing Services
We are back with a new series of interviews featuring business owners who have faced the coronavirus pandemic head-on. Today's guest is CEO and Founder of Presque Isle Printing Services, Alice DeGeorge who had to change the way she served her customers while getting creative with new marketing efforts.
Learn more about Presque Isle Printing Services: https://presqueisleprinting.com/
Learn more about our sponsor, Revox Social: https://revoxsocial.com/
18: Educating the educators as schools re-open with the Erie County Dept. of Health
The countdown towards "back to school" continues and many parents are still left wondering what their schools will do this fall. On today's episode of the podcast, we keep it real with members of the Erie County Dept. of Health who have been on the frontlines of COVID since the start of the pandemic.
Guests, Breanna Adams and David George have been working diligently to help schools safely return our kids to their facilities this fall and they will share what that process has been like.
Learn more about the ECDH: https://eriecountypa.gov/covid-19/
Family Cornoavirus Relief Act: https://www.dol.gov/agencies/whd/pandemic/ffcra-employer-paid-leave
Learn more about our sponsor, Revox Social: https://revoxsocial.com/
17: A Principal's Perspective on Going Back to School this Fall with Tessa Simmons
Everyone is talking about what schools are going to do in a few weeks as classes resume for the fall. From elementary ed to higher ed, options and opinions are circulating online and within our social circles. As a parent and husband of a school administrator, I want to go straight to the source and talk with those on the front lines of the school systems.
My guest today is Tessa Simmons who is the Assistant Principal at Valley Grove Elementary School in Franklin, PA. She and her team just released their re-opening plan and she is here to explain all the work happening throughout the summer to safely return their students to school.
View Valley Grove's Re-Opening Plan: https://www.facebook.com/valleygroveschooldistrict/posts/1176169532744861
Learn more about the Valley Grove School District: https://www.vgsd.org/
Learn more about our sponsor, Revox Social: https://revoxsocial.com/
16: Influencer Marketing Myths Debunked with Zak Stahlsmith of ApexDrop
Everyone wants to be a social media influencer these days, right? It sounds like a great gig to get paid for what you share on Instagram. However, there are many myths and misunderstandings about how effective influence marketing actually works. Serial Entrepreneur and founder of ApexDrop Influence Marketing, Zak Stahlsmith is here to educate us and explain why he believes a major shift is happening in the marketing world.
Learn more about ApexDrop:
Website: https://www.apexdrop.com/
Instagram: https://www.instagram.com/apexdropofficial/
Learn more about our sponsor, Revox Social:
Website: https://revoxsocial.com/
Instagram: https://www.instagram.com/revoxsocial/
15: The Pursuit of Passion and Purpose - My Story of Becoming My Own Boss
It's been just over a year since I left my corporate job and it's finally time to share a bit of my story. To my surprise, several of you have encouraged me to talk more about my journey thus far and the small but significant steps I took in starting my business, Revox Social.
My intent is not to provide you with a blueprint to bail on your 9-5, but rather share some practical tips from my "leap of faith" story. Your story can certainly be different than mine but hopefully, what I have to share today will inspire you to move in the direction of your desires.
You can do this too!
Contact me via email: chris@revoxsocial.com or connect with me on social media:
Instagram
LinkedIn
Twitter
14: Staying in Shape While Stuck at Home with Nick Tulino
There is lots of “expert advice” on working out at home. When the Coronavirus outbreak forced gyms to shut down, many people turned to online instruction and at-home workout solutions. Today’s guest knows all about helping clients stay in shape while being stuck at home. Personal trainer, Nick Tulino discusses home workouts, finding balance beyond fitness and the future of gyms.
Learn more about Nick:
Instagram
Facebook
Learn more about Revox Social:
Website
Email Chris
Instagram
Facebook
13: Where are we now with the Coronavirus? An update from Dr. David Hutzel
Learn more about Dr. Hutzel
Recommended resources: cdc.gov, nejm.org, mayoclinic.org, jamanetwork.com, clevelandclinic.org
Learn more about Revox Social
Email Chris
12: Serving the Community During Coronavirus with Annē Lewis
Learn more about Red Letter Hospitality
Order your next meal
The Cork on Instagram
This podcast is a production of Revox Social, a social media marketing and consulting agency helping businesses and brands share their story through social media.
Learn more about Revox Social
Download our free guide: COVID-19 Cleanup for your Social Media
Email Chris
11: How Social Media Can Help Your Business Survive the COVID-19 Shutdown with Shannon McKinstrie
Learn more about Shannon
Shannon on Instagram
Learn more about Revox Social
Download our free guide: COVID-19 Cleanup for your Social Media
Email Chris
10: Life in China During Coronavirus with Jennifer Hartwell
She shares her accounts of becoming accustomed to a new country, the on-set of coronavirus in China and what life has been like being on shutdown. Jennifer keeps it real and has some solid advice on what we can expect as the United States approaches the core of the COVID-19 pandemic.
Email Jenni
Jenni on Instagram
Learn more about Revox Social
Download our free guide: COVID-19 Cleanup for your Social Media
Email Chris
09: Clarity around Coronavirus with Dr. David Hutzel
Every day, we're overwhelmed with information and filled with fear regarding the coronavirus. But today, I keep it real about COVID-19 with a local doctor who is prepared to deal with the virus on a regular basis. Dr. David Hutzel of Greenfield Internal Medicine provides a local perspective on how Erie Pennsylvania could be affected by the outbreak and also answers some of your questions in a truly authentic and highly educated way.
Learn more about Dr. Hutzel
Recommended resources: cdc.gov nejm.org mayoclinic.org
08: Bonus Episode - Grace During the Grind
Today, I'm sharing an honest struggle that involves giving myself grace throughout the grind of life. Each of us is going through a different "grind" of sorts, but we can never be reminded too often that we need to give ourselves grace through the hustle and bustle of life.
Please feel free to reach out to me with any insight, suggestions or feedback about today's episode.
Chris on Instagram
Learn more about Revox Social
Email Chris
07: Steve Westbrook
On today's episode of Keeping it Real, Chris has a great discussion with Erie City Mission CEO, Steve Westbrook about the work he and his team are doing to combat homelessness and addiction in Erie, Pennsylvania. Steve also talks more specifically about how his faith background has shaped his story and how he believes we are called to make a difference in our own unique ways.
Erie City Mission website
Steve Westbrook on LinkedIn
Learn more about Revox Social
Email Chris
06: Bonus Episode: My Interview on TalkErie Radio
I always appreciate the opportunity and privilege to take advantage of the platform available to me to share my passion. In this bonus episode, I was a guest on my friend Joel Natalie's show on TalkErie Radio. We discussed social media trends, tips and best practices as well as managing your online reputation.
The Joel Natalie Show
TalkeErie.com
TalkErie on Twitter
Revox Social
05: Perspective on Parenting and PT with Jennifer Doyle
Jenny has a fresh perspective on physical wellness and an even fresher perspective on parenting. As a brand new mom, she is balancing owning a physical therapy practice while taking care of her newborn baby girl.
As any parent knows, this can be an overwhelming experience but for this mom-preneur, she wouldn’t have it any other way.
Learn more about Jennifer Doyle and Rise Up Physical Therapy:
04: Getting Personal About Personal Growth
On this week's episode of Keeping it Real with Chris Norris, I talk with a long-time friend about the process of personal growth. As men, fathers, husbands and aspiring "tough guys" we tend to forget the importance of taking care of ourselves so we can show up for those who are relying on us.
Bret speaks openly about his early struggles with finding his identity and turning to personal growth and wellness to set sail in becoming the best version of himself.
Here are some links from the show:
Bret's Email
Rise Together Podcast
The Brendon Show Podcast
The Inner Gym by Light Watkins
The 4-Hour Work Week by Tim Ferriss
Crash the Chatterbox by Steven Furtick
03: Reflecting on #DadLife and what I’ve learned thus far.
02: Noticed or Known?
01: Introducing the podcast
In episode one, I talk about a simple sentence that has me pumped for the new year.