Consumer Pod Index

Ep 2: Why do women's professional sports leagues fail?

An episode of Consumer Pod Index

By UAlberta School of Business
Talking all things business. Produced by the School of Business at the University of Alberta.
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Ep. 5: The value of rumours in tech innovation
Gossip, hearsay and innuendo are an everyday part of life, but as a society we generally frown upon the spread of unverified information. In a new paper examining the dissemination of rumours within the tech sector, however, assistant professor Tim Hannigan contends that partial knowledge can and does influence the trajectory of product development. Rather than pretend like they don’t pay attention to tech blogs and forums, Hannigan argues, companies might be better served incorporating this partial information into their formal planning processes, and even consider strategically leaking bits of information to rumour sites in order to spur feedback and innovation.
July 4, 2019
Ep 4: Fracking and the opaque transparency of self-regulation
A new paper from School of Business professor Joel Gehman examines FracFocus, a non-regulatory online registry purporting to inform North Americans about the risks associated with hydraulic fracturing, also known as fracking.  Gehman concludes that despite being a popular tool for industry, as well as provincial and state governments, the information disclosed by FracFocus is largely unhelpful to everyday citizens. Information disclosed via regulator-operated websites is more accessible than information disclosed via FracFocus, and is presented in a way that better supports public decision-making.
June 26, 2019
Ep 3: Cannabis and the retail market
On October 17, 2018, Canada became only the second country in the world—and the first G7 and G20 nation—to legalize the recreational use of marijuana. Six months later, as part of the Alberta School of Business' Eric Geddes lecture series, industry leaders discussed the effects of government regulation on the industry, finding a career in cannabis, the next wave of cannabis products, and Canada as a global cannabis leader.
April 25, 2019
Ep 2: Why do women's professional sports leagues fail?
Looking at 21 current and historical women’s leagues in four professional sports (baseball, basketball, soccer, and indoor volleyball), Marvin Washington, professor of Strategic Management and Organization at the Alberta School of Business, wanted to better understand why professional women’s sports leagues continue to struggle. His answer? Something Washington and his fellow researchers call “gender imprinting.”
March 27, 2019
Ep 1: Love and retail—Valentine’s Day trends
Made a decision on what to get your loved one this Valentine’s Day? Or maybe the plan is to “treat yo self,” instead? Listen in as Heather Thomson, Executive Director of the School of Retailing, talks about consumer behaviour on Valentine's Day, and identifies some of the current trends surrounding the “Hallmark Holiday.”
March 25, 2019
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