Salon Professional Podcast by Evolve Salon Systems
By Craig Michaud
Salon Professional Podcast by Evolve Salon SystemsJan 15, 2020
Tapping into Tomorrow: Leveraging Current and Emerging Consumer Trends in the Beauty Industry
In this insightful episode we're joined by the Director of Kemon North America, Kate Bowserr, for an exclusive breakdown of six pivotal consumer trends shaping the beauty industry. With a focus on three current and three emerging trends, our expert guest reveals the secrets to not only staying ahead of the curve but also significantly boosting your salon's offerings and sales. Whether you're aiming to enhance your service portfolio or elevate your product sales, understanding these trends is key. From the latest in hair care innovations to the future of salon experiences, we dive deep into each trend, providing actionable strategies for integrating them into your business. Don't let this episode pass you by – your clients are ready for more, and with these insights, you'll be perfectly positioned to meet and exceed their expectations. Tune in to ensure your salon remains at the forefront of the beauty industry, delivering exceptional value and experiences that keep your clients coming back for more.
Eco Centric: Merging Sustainability with High Fashion's Latest Trends
In this enlightening episode, we dive into the heart of sustainability in high fashion with ASP Hair's very own Heather Butterworth and Nancy Fuchs. Join us as we explore the Eco Centric campaign, a revolutionary approach that blends stunning hair trends with the raw beauty of the elements. Discover the looks and values today's consumers are seeking and how sustainability is shaping the future of fashion. Heather and Nancy share their insights and inspirations, promising an episode that will leave you inspired and ready to embrace eco-conscious beauty. Tune in to transform your perspective on what it means to be stylish and sustainable.
Revolutionizing Salon Profits: Unveiling Vish's Intelligent Color Management with CIO Tim Howard
In today's dynamic beauty industry, efficiency, sustainability, and profitability are more intertwined than ever. Dive into this enlightening episode as we sit down with Tim Howard, the Chief Information Officer at Vish, an avant-garde entity trailblazing the way for intelligent color management in salons.
Discover how Vish's pioneering technology is not only reducing waste and ensuring accurate color formulations but also drastically impacting salon profits. Howard delves deep into the intricate workings of their system, shares stories from salons that have embraced their innovative approach, and offers a glimpse into the future of salon technology.
Whether you're a seasoned salon owner, a passionate hairstylist, or just someone intrigued by the fusion of tech and beauty, this episode promises a wealth of knowledge and a fresh perspective on how the two worlds can harmoniously coexist.
Tune in, and let's explore how technology is painting a brighter, more profitable future for salons worldwide!
The Importance of Color Protection: Going Beyond Colorsafe with Colorproof
Join us for an enlightening episode of Colorproof's podcast as we delve into the crucial topic of color protection. Our special guest, Tim Abney, Global Vice President of Education, shares invaluable insights on why colorsafe isn't enough when it comes to preserving vibrant hues. Tim takes us through the seven factors of color fadage, shedding light on the challenges and solutions for maintaining long-lasting color brilliance.
But that's not all! We also have an exclusive segment where Tim spills the tea on the highly anticipated color trends for late 2023 and 2024. Get ready to stay ahead of the curve as we uncover the hottest shades and styles that will dominate the upcoming seasons. Don't miss this episode packed with expert advice and insider information for color enthusiasts and professionals alike!
Lather, Rinse, Repeat: A Chemist's Journey to Creating a Brand
Lather, Rinse, Repeat: A Chemist's Journey to Creating a Brand" is a captivating podcast episode that takes listeners on an inspiring journey with Solve Beauty Brands chemist Shannon and Evolve Partner Craig Michaud. Join us as we delve into the fascinating world of beauty product development and learn how a simple concept evolves into a successful brand.
Shades of Success: ColorProofing Your Business with Krista Volker
In this episode of The Salon Professional Podcast, we delve into the fascinating world of color-proofing your salon business. Join us as we explore tried and true retailing tips that can take your salon's profitability to new heights, and discover the latest technologies that will truly wow your guests. Uncover the art of retailing success and explore groundbreaking technologies that will elevate your guests' salon experience to new heights. Get inspired, informed, and equipped to thrive in the ever-evolving world of the salon industry.
Tech Talk for Salons: Empowering Your Business with Innovation and Partnerships with Lori Obiedzinski
In this exciting episode of The Salon Professional Podcast, join us as we dive into the world of technology and how it can revolutionize your salon business. Our special guest, Lori Obiedzinski, from Rosy Salon Software, will share invaluable insights on harnessing the power of innovation and forming strategic partnerships to take your salon to new heights.
Whether you're a salon owner, manager, or aspiring entrepreneur, this episode is a must-listen for anyone seeking to embrace innovation and leverage technology to thrive in the ever-evolving beauty industry. Tune in to gain practical insights, actionable tips, and inspiration to empower your salon business through the power of tech and strategic partnerships.
State of the Beauty Industry April 2023 with Craig Michaud
📈From actionable advice and tips on growing your business, to uncovering trends that are reshaping the way we perceive beauty – this episode has it all for you. 🚀
Inventory management is vital to a company's health, here are some quick tips from industry expert Lori Obiedzinski
Inventory management is vital to a company's health and @rosysalonsoftware's Lori is sharing her best tips for your best results!
The CURRENT State of the Industry with Craig Michaud
Here is your latest installment of The Current State of The Professional Beauty Industry sponsored by CURRENT Haircare. This episode is packed with great information you need RIGHT NOW and we share how to be prepared for 2023.
Communicate Your Way to Success
Great tips on communicating your way to success with Lori Obiedzinski, Director of Client and Partner Relations from @rosysalonsoftware
What exactly is Clean Beauty + a Ground breaking marketing study sharing top tips for a successful healthy, smoothing business!
Shannon Carver Averages 4K per month in online product sales and she is sharing exactly how she does it!
As a single operator in her own suite space, Shannon is making over 4K per month in online retail sales with her very own online boutique powered by Evolve and SalonInteractive. In this episode she shares her exact methods with all of you to empower stylists to take our retail business back to the salon.
For more info on SalonInteractive click here: https://www.saloninteractive.com/evolve/
Follow Shannon on Instagram for major inspo & ideas: https://www.instagram.com/the_shannoncarver/
Learn How to Make Mega Money thru Online Product Sales with Samantha Sherwin
Make money in your sleep with SalonInteractive. Billions of dollars in professional product sales are being missed out on and going through channels like Amazon, Ulta & Sephora. Now it's your turn to make money with online product sales.
Click below to learn everything you need to set up your very own online product boutique
https://www.saloninteractive.com/evolve/
Capturing Your Missed Retail Opportunites with Tyler Murphy
Tyler shares a proven strategy that will help sky rocket your retail sales!! To get signage or ask questions, email: tylerm@evolvesalonsystems.com
Reduce No-Shows & Cancellations with these Strategies from Lori Williams
It can be frustrating and tough on your wallet to have a $300 service cancel at the last minute with no time to fill up the space. This episode is full of fabulous ideas to help with no-shows and cancellations that are super easy to implement.
How to Promote a Positive Team Culture-Tips to Motivate Your Team
It can be so hard to run your business, work behind the chair and keep your team motivated. Join Lori Williams, Director of Partner Relations from Rosy Salon Software as she shares wonderful ways to motivate and connect.
https://www.evolvesalonsoftware.com/
Solving Your Social Struggles with Tyler Murphy
Social Media can feel like another full-time job for stylists and salon owners. Join Tyler Murphy, Director of Solve Beauty Brands as he shares a FREE program to help enhance your social media channels.
https://www.solvebeautybrands.com/
Turn Your Week from Bleak to $$$$
Great tips and strategies from Salon Coach and Regional Director for Evolve Salon Systems, Tyler Gadwah!
5 Color Trends for 2022 with Color Specialist @jocelynstyles
What a treat to be joined by Evolve Color Specialist, Jocelyn King, aka @jocelynstyles on IG! She is sharing the Hottest trends and how to create them behind the chair.
Jan📅Feb Salon Marketing Plan + A Top Social Trend for 2022
Hello Salon Professionals! Welcome to 2022 and this 15 minute episode is jam-packed full of ideas for you to implement. Thank you so much for listening and kindly leave a review if you learned something today!
2 things you need to do now for 2022
10 minutes of Holiday Success Ideas with Lisa Bean
We hope you have the most successful holiday selling season EVER!!
What's Trending from New York Fashion Week!
@tiffanyred_evolve is taking you behind the scenes from her recent experience at New York Fashion Week!
Find out what's trending and hot for the upcoming seasons.
Boost Retail Sales in a big way with these tips from Tyler Gadwah
Salon owners and stylists are sick of fighting diversion, amazon and whatever other entities want your retail sales. We have a solution and it's all right here in this podcast episode!
Links discussed:
https://www.saloninteractive.com/evolve/
https://www.evolvesalonsystems.com/contact
The State of the Industry recorded 9/9/21
Craig Michaud shares what is happening now, the near future and pricing models that will keep the profits coming in!
The Ultimate Comeback Story & How to Find JOY
This is a comeback story you are not going to want to miss! Ready to get INSPIRED?
Jess & Liz the owners of @lusciousandco share their COMEBACK story.
From the pandemic, a major flood after a renovation, a fire to opening a second location and a thriving original location. They brought the JOY back and it was not always easy.
They are sharing the highs, lows and everything in-between!
Follow Luscious on Instagram: https://www.instagram.com/lusciousandco/
Hot 🔥 Marketing Tips for Stylists & Salon Owners
Now is the time to really step up your marketing game! Consumers have money and they want to spend it so let's have it be with YOU!
Here are the links discussed in this episode:
Online Store Info: https://www.saloninteractive.com/evolve/
Evolve Salon Software: https://www.evolvesalonsoftware.com/
Summer Smoothing, the Healthy Way with Cezanne
In this episode, Lori-Frank Bretwisch, VP at Cezanne Professional shares great smoothing marketing tips, the many different service options and bridal season best practices.
The 2nd Quarter "State of the Union" with Craig Michaud
We are talking all things beauty business, the economy and what you need to be doing NOW and to prepare for the future!
Marketing Your Menu with Marci Brown
This episode is jam packed with so many fantastic ideas to level up, market like a pro and make more money! The best part is you will have happier guests who will be more than happy to refer you. If you love this episode, kindly leave us a review and share it with your industry friends
Artistry Essentials-How Fashion Translates to Hair with ASP International Educator Nancy Opdahl
Nancy is spilling the tea on how to create the hottest color trends right now and sharing what is coming for the fall! We have the classes for you so you can create these gorgeous colors for your guests.
Follow Nancy on IG: https://www.instagram.com/nancyopdahl/
Upcoming Classes: https://docs.google.com/forms/d/e/1FAIpQLSctti0mBwLTjaY4Dw6J2inr_ckq-UwAEcCQYEgRz3B3zHAupQ/viewform?usp=sf_link
$Your Roadmap to More Revenue$
Evolve Team Leader, Kristen Young, shares 6 surefire ways to bring more $$$$'s to your paychecks.
Spring Hair Fashion with Mauro Galzignato
Kemon's Art Director shares what is trending for Spring and how he and his team create hair trends based on what's going on in fashion. Mauro shares the latest collection that your guests will be asking for and teases a little bit of summer!
For Kemon Education: https://www.eventbrite.com/o/kemon-usa-29492618235
Pivot & Slay with Jessica Dennehy
From Wall Street to Salon Owner! Jessica is treating us to her secrets on how to make more money and run a successful salon business.
Jessica Dennehy is a business and legal strategist on a mission to help entrepreneurs reinvent themselves, transform their ideas into successful companies and scale their businesses. Through her company Pivot & Slay,™ she coaches business owners on how to keep their companies efficient and evolving.
Follow on Insta: https://www.instagram.com/jessica_dennehy_/
Free Pivot & Slay Checklist https://pivotandslaychecklist.phonesites.com/
Tips to Upgrade Your Guests and 2021 Classic Trends from Sacha Juan Artistic Director Trey Gillen
From photoshoots, to runways and behind the chair, Trey Gillen does it all! He is sharing his love and passion for Sacha Juan and great tips for all stylists to make more money!
Follow Trey on Instagram @treygillen
Learn More about Sacha Juan @sachajuan
Wow Your Guests! Hair Trends from the Runway to Behind the Chair
What a treat to interview fashion week stylist and Mr. Smith Creative Director, Fred Rossidis. She is sharing all the looks for Spring/Summer going into Fall/Winter and how to offer them for your guests.
For Education Classes: https://www.eventbrite.com.au/o/mr-smith-usa-32187946379
2021 Hair Trends for Spring/Summer & Fall/Winter with Electric London's Mark Woolley
We are joined by one of our industries best platform artists and brand creator, Mark Wooley. He is sharing what's hot now and what to be ready for the Fall/Winter season.
To learn more about upcoming Electric Classes: https://www.evolvesalonsystems.com/store
State of the Industry, New PPP Loan and Consumer Spending Habits with Craig Michaud
You know you are about to learn a lot in a short time when Craig brings his "state of the union" for our industry! We are talking about the new PPP loan, consumer spending, exciting new launches from Evolve and so much more!!
Tips to Get Your Business Found on Google & Reputation/Reviews Management
SEO and Reputation Management Coach, Kimberly Fischer is sharing her expertise for salon owners and stylists.
Google My Business Bonus Guide: https://13emeraldsmarketing.com/11-little-know-ways
Follow Kimberly on Instagram: https://instagram.com/13emeraldsmarketing
Get on the waitlist for her course: https://13emeraldsmarketing.com/course-waitlist
2021 Advice from leaders in the beauty industry
We have assembled so many amazing industry peeps to share their very best advice with all of you for 2021! We hope you enjoy and please leave us a review if you loved this episode.
Here is the link to your FREE Reels Class: https://flourishmarketingacademy.thinkific.com/courses/how-to-use-instagram-reels
Gain Peace of Mind in knowing that your business is covered legally with Cory Sterling of Conscious Counsel
As a heart-leading entrepreneur and an all-star service provider, you'll want to cover all of your bases so you can focus your energy on what you do best. Cory Sterling shares the importance of your limited liability waiver, salon agreements and all about non-competes.
To schedule a call with Conscious Counsel: holler@consciouscounsel.ca
For Your Free Checklist: https://consciouscounsel.pages.ontraport.net/salonchecklist
To follow on Instagram: @consciouscounsel
Meet Platform Artist & Solve Haircare Creative Director Shelly Devlin
Shelly Devlin has enjoyed a storied career in the professional beauty industry from stylist to salon owner to major platform artist! Evolve is now lucky to have her as our Creative Director and she has cooked up some incredible classes for you. Hear about her journey, great inspiration and the classes you will not want to miss this 2021!
2021 Checklist & Guide to Your Comeback Story with Tyler Gadwah
We know that 2020 was anything but "normal", and with challenges comes our chance to comeback bigger, better and stronger. This 2021 kickoff episode shares the action steps you as stylists and salon owners need to take NOW so our businesses can survive and thrive.
Follow Tyler on IG: https://www.instagram.com/tylerevolving/
Follow Evolve on IG: https://www.instagram.com/evolvesalonsystems/
A salon owners journey from passion to profit!
Salon owner, Kelly Almeida is sharing her journey of being a 24 year old stylist with a dream of opening her own business, to almost closing her doors, to a hugely successful salon and an incredible leader. She is sharing her journey and great actionable advice for salon owners or anyone thinking of starting their own business.
Follow Salon Ell on Instagram: https://www.instagram.com/salonell/
Help, Hope and Guidance that all Salon Professionals Need Right Now!
Here are the resources discussed in this episode.
Set Up Your Online Store: https://www.saloninteractive.com/evolve/
Knowledge Base for Salon Interactive: https://saloninteractive.force.com/s/
Salon Proactive Checklist: https://drive.google.com/file/d/1guo66euv9UZIR7ZHEmEqLMg6YYFVSbEz/view
Big Industry News and Tips to Increase Your Service Revenue RIGHT NOW!
Join Cezanne Hair Vice President Lori Frank-Bretwisch as she shares big changes happening in the beauty industry and how to capture more service dollars with the guests in your chair!
Cezanne Website: https://www.cezannehair.com/
Email lisab@evolvesalonsystems.com to get in touch with our specialists!
How to Market to the Clean Beauty Consumer with Marci Brown
Salon Pro's we are missing a big opportunity marketing to the "conscience consumer". Did you know that GenZ's oldest are now 24 and the oldest millenials are now in their 40's? That is a lot of spending power we can capture in our salons. Marci Brown is sharing her vast marketing expertise and defining all the "green" words and what they really mean.
Follow Marci Brown on Instagram: https://www.instagram.com/marcikristof/
Follow Kevin Murphy on Instagram: https://www.instagram.com/kevin.murphy/
Learn more about green circle salons: https://greencirclesalons.com/
Make More Money in 2020-Touch-Free Retail
The 3 Step Process to E Commerce success with Steve Reiss.
Sell Retail in Your Sleep: https://www.saloninteractive.com/evolve/
Craig Michaud's State of the Beauty Industry + Actionable Tips for Success Right Now
Craig Michaud is sharing the current state of the industry and best practices for RIGHT NOW! We cover everything from where we are, how to be a great leader in trying times, more clients in the door, digital marketing and promotional ideas.