Hi everyone, and welcome to the Creative Pois-On Podcast. Truth is we never met but we imagine you. We imagine that you wake up in the morning, have breakfast or have no time for breakfast, and then get ready to work. We imagine you leaving your place and kissing your partner, or desiring one or enjoying the empowerment of being independent. We imagine you running to your workplace or comfortably sitting at your freelance desk at a lively co-working space. We imagine you checking your to-do list, attending meetings, making calls, having projects to finish and deadlines to meet, bosses to please or just yourself to please in the most bossy-ble way. We imagine you having clients to deal with, colleagues to connect with, share work and life with, share nothing at all and disagree with. We imagine you having a drink after work with those colleagues you share work and life with or nothing at all, or if it’s your lucky day, with your best friend who you haven’t seen in ages, who lives just a few train stops away from you. We imagine you getting back home and having dinner while binge watching your new favorite shows, or possibly sharing time with your loved one, desired one, or simply employing your independent master chef skills. We imagine you getting ready to go to bed, brushing your teeth, reading a book… is your brain shutting down or it is suddenly awakening? The question now is: are you happy with the day you just had, loving it for what it is, or you are wondering about all the things that could have been? Are we imagining it, or are you? Why are you doing the things you do? Who gave to your life the shape it has now? We imagine it was you, your imagination, the output of what you dreamed for yourself. Once upon a time, there was Imagination. We all remember it, right? It was part of our games when we were children, but then we grew up and forgot about it, along with the beauty of storytelling, and the wondrous power of connection that a story can channel. A connection between human beings, a connection between people and the experiences they are actually living in or just imagining, a connection to an original source, an ancestral creative magma where everything and anything can be possible and can come to life. Once upon a time, there was also Freedom. We all remember it, right? That Freedom that imagination and creativity allow us to experience and through which we can design or redesign our personal story, countless times, and in countless possible ways, like in a page full of dots where anything seems isolated, but suddenly it appears connected and so beautiful in its abstractions. With this podcast, we want to give all of this back to you and make imagination accessible again to all of us. Why? Because imagination leads to evolution and creativity leads to innovation. Our name, Creative Pois-On, is inspired by the illustrious artist YaYoi Kusama, who once said: “A polka-dot has the form of the sun, which is a symbol of the energy of the whole world and our living life, and also the form of the moon, which is calm. Round, soft, colorful, senseless and unknowing. Polka-dots can’t stay alone; like the communicative life of people, two or three polka-dots become movement…! Polka-dots are a way to infinity.” So we named ourselves after the concept of polka dots, because life is made by people who are somehow connected, and people get ideas… but what is a single idea if it cannot be connected creatively to other ideas? This Podcast is an original idea by Daniela Pavan and Tommaso Cartia, with the collaboration of Costanza Biasibetti. Entrepreneur, Forbes Contributor, Design and Innovation Manager and Strategic Leader, Daniela was born and raised in Italy, and she is now based in NYC, that’s why she is blessed with both Italian artistic passion and NYC’s unique edge! Currently she covers the role of General Manager at The Ad Store NYC, creative agency part of an international network, and is also member of the M.A.