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Crush Your Goals with Christi

Crush Your Goals with Christi

By Christi Johnson
Join me each week as I share marketing tips, business tips, and goal setting and productivity tips for small business owners & creative enrepreneurs. I believe that you can have a life and a business that you love, and you shouldn't have to waste time and money on strategies that don't work or aren't aligned with your values. Whether you're a seasoned business owner or you're just starting out, every week you'll walk away with step-by-step, actionable tips to help you quit the comparison, crush your goals, & build your dream life so you can flourish beyond what you thought possible!
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37 | Why You Need a Strategy for Everything
Listen in as Christi shares about the importance of strategy in goal setting.  If your business approach is "try everything," it can feel overwhelming and push you to buy into things that aren't specifically helpful in what you need in your business. With continual comparison and lack of goals, you will be disappointed. Here are some practical tips to help you add strategy to your goal setting. How to Create Strategy in Your Biz Before you start anything, write your goals out and your "why" behind them. 1. What is your objective? Objectives will help you be more honed in on your goal. For example, if your objective is for your images to show up more on the internet, the copy of your blog might not matter as much. Knowing your objective will save you time because you'll know what to prioritize. 2. What results do you hope to see? Be specific in the results you hope to see. For example, your desired result might be that you want to receive 5 inquiries from Google based on increased SEO on your blogs. The results will indicate if you have achieved your objective. If you're not achieving your desired results, you may need to go back and tweak your strategy. Why Strategy is so Important Having a strategy will help you determine if you've achieved your goal. In addition, it will save you time, stress, and feelings of imposter syndrome. Having a strategy will empower you to follow through on your goals without fear or doubt. Over time and with consistency, these strategies will help you see growth in your business. A resource that will help you find freedom in your business and accomplish your goals is the short mini-course Crush your Goals with Christi. In this mini-course, you'll learn how to consistently set goals and create a strategy to see them through. If you liked this episode, listen to more HERE.
May 16, 2022
36 | Developing Intuition & Radical Self Acceptance with Intuitive Mindset Coach Rachel Strivelli
On today's episode, Rachel and Christi discuss listening to and accepting yourself, the restorative nature of the outdoors, and how Rachel made her journey from garden coach to mindset coach. You don't want to miss this amazing episode! Rachel Strivelli is an intuitive mindset coach. She helps women step out of self-doubt and uncertainty and step into confidence and strong decision-making through intuition. She empowers people with self-trust, confidence, and intuition and I’m so excited to be talking with her today! Rising Tide Greenville is a local chapter of the Rising Tide Society: a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We believe that you were built to belong, that you’re not alone, & that there is power in community. Read more about this episode at Follow Rachel: Nourish with Nature: Follow Christi: Join RTS:
May 09, 2022
35 | Business is Not One Size Fits All
In today’s episode, listen in as Christi shares how business is not a one size fits all and ways to identify specific goals in your business that you can accomplish. It can be easy to fall into the comparison trap, but it is important to recognize that each person has unique goals for their business.  There are a Thousand Ways to Do Business Remember that you are seeing everyone's best version of themselves on social media. You don't have to be overwhelmed that you aren't doing all the things, remember that business is not a one size fits all. You have the freedom to pick which avenues you want to take and what to focus on in your business. This will bring you clarity as you become hone in on your specific goals and learn how to follow through.  Identify your Goals It can be overwhelming and daunting to look at all the things you want to accomplish in your business while also recognizing your capacity. First, start by making a list of goals in your business. Then, choose a small starting step for that goal that you can begin over the next 5 days. Be specific in your action steps as it will allow you to. Do what feels natural to you and follow through. Rather than be concerned about others' goals, remember that business is not one size fits all and that your goals will be unique to you. When choosing one goal to focus on, start with something that's already in your comfort zone. This will help provide the needed motivation to get started. Be specific in your action steps because the key is to follow through. Read more here.  Listen to additional podcasts here.  Sign up for the Crush Your Goals With Christi mini-course here. 
May 02, 2022
34 | Finding Community as a Handmade Business Owner & Making Your Business Work for You with Danielle Kaminski
Danielle & I talk about how she builds community through her retail store, the freedom being a small-business owner provides, and how you can turn your hobby into a business and make it work for you. Read more at Danielle is a multi-passionate business owner. She owns Reinvintage Warehouse in Spartanburg which is a collective retail store of artists, makers, curators, collectors all housed under one roof.  She’s also an artist & a maker - she creates her own handmade products under her brand MADE by Danielle. She’s been creating & selling products for over 10 years. She is the host of the Makers Chat Podcast, AND she is an incredible educator. She helps handmade business owners build & grow their businesses through online courses and a membership group. We are the local chapter of The Rising Tide Society - a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We believe that you were built to belong, that you’re not alone, & that there is power in community. Learn more about RTS: Follow Danielle: Follow Christi:
April 25, 2022
33 | Visibility in Your Business with Reneé Dalo of Moxie Bright Events
Renee Dalo joins me today to talk about visibility in your business and showing up the right way. Follow Renée at moxiebrightevents, and @reneedalo Join Christi's Free Facebook Community What Does Visibility Mean? Visibility is always evolving. It used to be just posting on Instagram and having a cohesive brand and making sure your grid was cohesive. Now it encompases so many more things. It gets so much more of a holistic view of your business and what you're putting out there. It's lives, reels, stories, tiktok, facebook, and blog posts coming together to present a view of your brand. It's everything you put out in your brand along with your face as well. What if it's overwhelming? How to break it down A holistic approach to visibility can be freeing. Less but better is what we are going for. It's okay if you aren't posting every day on social media. What matters is that you use the right tool for the message. It's all about the message. Sometimes the message is best conveyed through a YouTube video better than a blog post. So instead of being overwhelmed by all the tools, think about which tool will work best for your message. It doesn't have to be everything at the same time. Content about best posing will be better for a video than a blog post. Establish Your Own Expertise in the Wide Market The point of visibility is to establish your expertise. A lot of people are talking about a lot of things all the time. Being visible is about showing your smarts, confidence, and showing your face, and creating mindful content that serves. You want them to trust you so that they want to pay you. Your following might be other people in your industry following you. That's okay. Remember you can still do business with a lot of followers or a few. The clients are out there looking to see who is relevant and who is engaged. Even if your followers are fellow business owners, you want to make sure your message is geared to your client. Keep your eye on the prize. Who is your account for? Keep that at the forefront of your messaging at all times. (Side note - you can use to find analytics about your account) What about imposter syndrome?  How to step into the expertise role The biggest hurdle to stepping into a position of expertise is the mindset. To help your mindset, you need to exercise your content muscle. It's literally a muscle you need to work out. Don't look at someone who has been doing this for a while and compare yourself to them. Renée talks about how half of the photos on her Instagram she doens't like. But she has to remember that the way other people see her isn't how she sees herself. Her best advice is to just start. Keep Your Values At the Front Let your core values be your guiding light! What are your goals in your business and what is really important to you? Talk about those things on your page and in your content. Prioritize what is most important. That means you don't talk about everything! Don't be afraid to use your voice and be yourself, even if that means being silly if that's you too! Start Today. If you haven't been working on visibility in your business, that's okay. Give yourself grace. Just start today.  Read more at
April 18, 2022
Working With Your Spouse & Owning a Business as a Parent with Katie Jaynes | E32
Katie Jaynes from Katie Jaynes Photography shares with Christi how community helped her grow her business. What started out as being the friend who photographed all the special occasions turned into a successful Wedding & Portrait Photography business serving Anderson and the Upstate that's 8+ years strong. Katie also shares what it's like working with her husband, Mitchel, and how they manage their work now as new parents. It's a great story that any business owner with kids could relate to. You are not alone! TuesdaysTogether in Greenville SC is the local chapter of The Rising Tide Society - a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We meet every month to learn & grow in business but also to support each other and cheer each other on in our business journeys. We believe that you were built to belong & that there is power in community. Follow Katie: Follow Christi: Learn more about The Rising Tide Society:
April 11, 2022
Combatting Marketing Fatigue as a Creative with Julianne Smith | E31
What Does Marketing Fatigue Look Like? First, we are better able to realize we are experiencing marketing fatigue by a feeling. It feels bad. If you're feeling overwhelmed, tired, or marketing your business is overwhelming, that is marketing fatigue. Sometimes just putting words to the feeling is helpful. Another piece is if you're scared to stop because you don't know what will happen could be marketing fatigue. With new apps and trends, it can be overwhelming. The thought of adding another platform to your plate may just make you snap. Tiktok, Reels, & Trends, OH MY! Instagram, Pinterest, and Tiktok are changing every second. Sometimes it feels like once we get a system down everything changes. Usually what happens is we buy a new course to teach us how to use it. There is a fear that if you're not the first on the new trends that you're done. But you actually don't need ot feel that way. But Juli suggests that there is a better way. How to Combat Marketing Fatigue First, Remember where you make money. If you are a maker like Juli, you can't compare yourself to someone who makes YouTube videos or Tiktoks for entertainment. Her business model isn't Instagram reels. Knowing where you make your money can help you prioritize your tasks. Second, understand that marketing fatigue is normal. Other people feel it, including those who are very successful. You are not alone. It's real. Knowing that can take the temperature down. Third, and most practically, remember your goals. What are your goals for being on a new platform or for using a feature?Julianne Smith is a nationally recognized wedding accessory designer, digital media strategist and small business educator. Julianne is the owner of The Garter Girl, a stylish wedding garter design company she started in 2004, after she couldn’t find a wedding heirloom worthy of her best friend. Read more at About Juli: Julianne Smith is a nationally recognized wedding accessory designer, digital media strategist and small business educator. Julianne is the owner of The Garter Girl, a stylish wedding garter design company she started in 2004, after she couldn’t find a wedding heirloom worthy of her best friend. The Garter Girl is known for stylish and meticulously handmade wedding heirloomsthat are too pretty to toss. The Garter Girl and Julianne have been featured on NBC’s Today Show, Lifetime, The Knot, Martha Stewart, Brides, and Glamour as well as many top wedding magazines and blogs. Julianne helps creative small businesses throughout the wedding industry who are struggling and confused with their online presence. Julianne offers done-for-you services, online courses,and speaking engagements on search engine optimization, blogging, and Pinterest. Connect with Juli: @thegartergirl or Listen to More Episodes Connect with Christi @christijohnsoncreative or Join my Free Facebook Community
April 04, 2022
How to Take Back Control of Your Thoughts, Beat Overwhelm, and Find Your Path with Life Coach Kristen Alanah | E30
It's a great one for you today! Kristen Alanah is a life coach in Greenville for overwhelmed millenial women. She helps women ditch the feeling over overwhelm & live a more intentional life. She’s also the host of the Overwhelmed to Intentional Podcast. Today, Kristen tells us her journey to becoming a life coach & teaches us a framework to overcome those pesky thoughts that keep us from living with intention. Not only do we touch on how to overcome feelings of overwhelm, but we also talk about how multi-passionate entrepreneurs can find their place in the business world. TuesdaysTogether Greenville is the local chapter of The Rising Tide Society - a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We believe that you were built to belong, that you’re not alone, & that there is power in community. Connect with Kristen at Connect with Christi at Learn more about Rising Tide & TuesdaysTogether at
March 28, 2022
Embracing the Hidden Power of Criticism with Jordan Kentris of A Good Day Inc | E29
Jordan Kentris from A Good Day talks to us about embracing the hidden power of criticism. How do we step back from the emotion? How do we parse through criticism to get to the core of what we need to change? Listen in for the full conversation. Jordan is the founder and owner of a boutique design firm, A Good Day which was created to serve planners and their eclectic couples. It's a one-of-a-kind stationery that establishes a unique brand for each event. Jordan is a UX designer by trade and utilizes his experience to work with business owners on their branding. An innovator in the industry, he was recognized by BizBash as one of the Most Innovative People in 2020 as well as a finalist for the NACE One Awards Innovator of the Year. Jordan's Website | Jordan's Instagram Christi's Website | Christi's Instagram Today, Jordan is talking to us about Embracing the Hidden Power of Criticism. When someone criticizes you, it can be hurtful. It can be especially hurtful to creative entrepreneurs and solopreneurs since so much of our business is a reflection of us or our personalities. We might think that when someone gives negative criticism, it’s a personal attack or it means they don’t like us. When receiving criticism, it’s important to recognize that there are different types of criticism. The first are personal attacks. Often, personal attacks have more to do with the other person than with us. Someone may have been having a really bad day or there were alot of external factors going on. So it’s important to recognize that not all personal attacks will carry weight. When it comes to criticism that you need to take to heart and learn from, it’s important to let go of the mentality of “what’s wrong with me? I’m not successful!” and instead get down to the meat of the feedback. We can take the emotion out of the feedback and learn from it. Step away from the hurt and see what happened. Evaluate whats happening so that you can avoid it in the future. Think of a piece of criticism like an onion with layers. The first layer is the emotion. You can take that out. Once you get down to the core you can start to see okay, what happened? Then ask, what led into the criticism? Was it a problem with my client experience, was it a lack of communication? Was it an onboarding failure? Were you just in a bad mood when you spoke to the client? You can also look for consistent threads. If you get consistent pieces of feedback that are negative, it’s time to evaluate yourself and see where you might be contributing to the problem. Accountability groups or groups of peers can also be helpful to have a soundboarding, to ask for feedback, and to ask for help. When asking for help, ask from a diverse group of people as well so that you don’t just hear from people like you. Finally, there’s a way of asking for feedback that won’t set you up for a personal attack. Let your clients know you are open and want to hear feedback. That can take away some of the emotion and disarm them so that you can have a great conversation. When you get feedback, ask yourself “how many times is this happening?” And “how much weight do I need to put on this piece of feedback?” If someone says “I don’t like the color blue.” that’s different than “I have a hard time reading the text on your website” or “the header image is too big and takes too long to scroll.” Thanks again to Jordan Kentris from A Good Day for coming on the podcast!
March 21, 2022
Showing Up As Yourself to Attract the Clients You Want | Interview with Stephanie Acker of Design the Experience | E28
Stephanie is the Chief Experience Designer of Design The Experience. Her business empowers small businesses to grow and be more successful without spending thousands of dollars to do it. The Marketing Mastered is a membership platform designed to help you learn how to market your business & it’s all broken down into 10-minute or less bite-sized trainings & tips. Listen all the way to the end because I know she is going to give us an actionable tip for marketing & you don’t want to miss it. Stephanie shares with us how a personal tragedy led her to leave her magazine life & build her life as an entrepreneur. We talk showing up as yourself, the importance of community, and what you can do right now to give your website better performance on search engines. She is an amazing person & this conversation was FIRE! I can't wait for you to hear it. This podcast is hosted by Christi Johnson, leader of TuesdaysTogether in Greenville, South Carolina - the local chapter of The Rising Tide Society. We are a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We meet every month to learn & grow in business but also to support each other and cheer each other on in our business journeys. We believe that you were built to belong & that there is power in community. Learn more about TuesdaysTogether and The Rising Tide Society at Learn more about Stephanie at and Learn more about Christi at
March 14, 2022
Give Your Brand a Voice in 2022 with PR | Interview with Meghan Ely of OFD Consulting | E27
In today's episode, I chat with Meghan Ely of OFD Consulting. We're talking about how to Give Your Brand a Voice in 2022 with PR.  What exactly is Public Relations? How does it differ from Marketing? And why is PR important for creative small business owners? These are all questions we'll tackle on this episode. We'll give you some easy wins so you can learn how to represent yourself & get featured. Meghan also shared with us how to prep your website for Press, plus how to pitch to media outlets. I can't wait for you to listen. Read more at Meghan is the owner of OFD Consulting. She combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights. She is a certified wedding industry professional. And, Meghan was the 2020-21 NACE Speaker of the Year. Meghan represents clients globally and has earned them coverage with the New York Times, Martha Stewart Weddings, The Knot, Refinery 29, Domino, Forbes and Real Simple, and the list goes on. As a long-time industry speaker and writer, she is a WeddingPro educator with The Knot and WeddingWire, as well as a regular contributor to Wedding Planner Magazine, Catersource, and Currently, Meghan serves as the 2022 International President for WIPA. Follow Meghan: and @ofdconsulting
March 07, 2022
The Power of Collaboration in Growing Your Business (Interview with Ashley Paul of C&A Event Planning) | E26
Ashley is the owner of C&A Event Planning. She specializes Wedding planning, floral design, content creation and virtual assisting. Ashley has been in business for over 12 years, so she knows her stuff!! She loves to help people chase their dreams - whether it’s wedding planning or building their business. Today we talk about the power of relationship building, community, & collaboration to grow your business. Ashley has moved a few times & successfully relaunched her business in each new place through community. Finding your people is so important to surviving as a small business owner & entrepreneur. I can't wait for you to hear our chat today! This podcast is hosted by Christi Johnson, leader of TuesdaysTogether Greenville, the local chapter of The Rising Tide Society. We are a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We meet every month to learn & grow in business but also to support each other and cheer each other on in our business journeys. We believe that you were built to belong & that there is power in community. You can find more about TuesdaysTogether and The Rising Tide Society at Follow Ashley at Follow Christi at
February 28, 2022
Finding What Feels Good in Marketing | E25
Don't want to make reels on IG? You don't have to.  Find what feels good. Join my free community at
February 21, 2022
Food Blogger Sarah Moore talks Navigating Food Sensitivites in your Local Community | E24
Sarah Moore is local food blogger & instagrammer here in Greenville and she spotlights local small businesses & restaurants. Her blog, called Pimento & Prose, also features non-dairy and gluten-free recipes. She loves trying new restaurants in Greenville & if you're a Greenville foodie, you've probably seen her around on Instagram! In this episode, Sarah & I discuss what it's like navigating a food allergy or sensitivity, the importance of community, & we also play a little speed round of Greenville restaurants & what her top picks are for certain categories. She also shares her most popular recipe on her site for dairy-free and gluten-free cornbread. You don't want to miss it! This podcast is hosted by Christi Johnson, leader of TuesdaysTogether Greenville, the local chapter of The Rising Tide Society. We are a community that exists to empower the creative economy and unite small business owners in the spirit of community over competition. We meet every month to learn & grow in business but also to support each other and cheer each other on in our business journeys. We believe that you were built to belong & that there is power in community. You can find more about TuesdaysTogether and The Rising Tide Society at Follow Sarah at  Follow Christi at
February 14, 2022
Being Honest About Imposter Syndrome | F2F 23
I've been gone for a long time.  Somewhere around April 2020 I decided to pursue content creation, course creation, and try my hand in the Education space. It hasn't really worked out yet. November 2020 brought us back to our home state of SC. My husband was still working from home. It didn't make sense to spend thousands of dollars on rent to just work from home. Starting in June 2021 I took an extended break from the podcast and from promoting my courses. My excuse was that I was focusing on the 8 editing clients I still had and that I wanted to spend time with family. Feeling Like a Failure The truth is, I've felt like a failure for the last 2 years, so I ended up throwing in the towel mentally. I know that I'm not alone in feeling this way, but I continue to compare myself to others. I feel like I don't deserve to be heard. Honesty In Social Media The question I want to explore is: what if we were honest with each other? What if when someone asked how we were we actually told them? Listen in for more or head to
February 07, 2022
Bookeeping Made Simple | E22
No more being overwhelmed when tax season rolls around! Today I'm talking about how to make your bookeeping process really easy. Join my FREE community for Creative Entrepreneurs HERE.
June 14, 2021
5 Steps to Fight a Lack of Motivation in Your Business | E21
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June 07, 2021
Turn Your Leads Into Clients: Practical Tips to Stop the Ghosting & Start Booking | E20
Do you feel stuck in your inbox stressed out about responding to leads? Do you feel like you have people ghosting you constantly? Today I'm sharing how to turn your leads into clients with my practical process to stop the ghosting & start booking more clients!  Get the show notes here: Where to Find Clients (Ep 3): How to Create a Website (Ep. 5): Check out my course The Freedom to Flourish Course
May 31, 2021
Passive Income: Scaling Your Service-Based Business | E19
Is your business scalable? Or are you still stuck trading 1 for 1 your time for money? I'm sharing with you ideas on how to generate passive income  as a service-based business owner. Get the show notes here: Boss-ladies I mentioned on the podcast: @deniserathbrinkman, @_nicholelauren Join my FREE Facebook Group for Creative Entrepreneurs
May 24, 2021
Investing in Education as a Business Owner | E18
Education as a small business owner is so valuable! It can help you improve your craft, stay current with new trends, & find community. Today I'm sharing why education is valuable, how to find educators, & also what to look out for on those webinar pitches we all fall for! Let's dive in!  Join my FREE Facebook Group at HERE.
May 17, 2021
Cultivating Habits for Success | E17
Habits are so important! Stephen Covey said, “you are what you repeatedly do.” And that’s true! Your habits show what you value. Often, our habits show where we spend most of our time. Today, I want to share with you my game-changing habits for 2021 and 3 ways to help make sure your habits stick. Let’s dive in! Get the show notes at Get my FREE Masterclass How to Get It All Done Without All the Stress @
May 10, 2021
Welcome Sequence Writing Tips: The Third Email | E16
Learn exactly how to write the third email in your welcome sequence! This email is where you pitch your product to your audience. Here's how! Get the show notes here: Join my FREE Community here:
May 03, 2021
Welcome Sequence Writing Tips: The Second Email | E15
Listen to part 1 here: Join my FREE Facebook Group:
April 26, 2021
Finding Community as a Business Owner | E14
Community is VITAL as a business owner. Finding community can be difficult, especially when you move to a new place. I'm going to share with you how community is helpful for encouragement, for learning, for getting advice, and for referrals. I'll also share how to find community!  Check out the show notes here: Join my FREE Facebook Group for Small Business Owners:
April 19, 2021
How to Accomplish Your Goals Little By Little | E13
Do you struggle to accomplish your goals? Don't know how to make progress when you only have small chunks of time? Today I'm sharing about how to accomplish your goals little by little! I'll give you practical tips to set up your schedule and make crushing your goals easier! Check out the show notes at Get my Free Masterclass on How to Get it All Done Without All the Stress Join my Free Facebook Community
April 12, 2021
Setting Quarterly Goals | E12
Download the goal setting action plan at Join my FREE Facebook Group to watch the live recordings & ask questions HERE Read the show notes at
April 05, 2021
Using Automation and Outsourcing to Make it Through Busy Season | E11
Ever feel like you're just stuck in your email inbox or in mundane tasks instead of out there doing your best work? Automation & outsourcing can SAVE you during busy season. Learn how to quickly and effectively automate your booking process, your FAQs, your social media posting, & MORE!  Check out the show notes at Join my FREE Facebook Group 
March 29, 2021
Slay Your To Do List Every Day with This Simple and Effective System | E10
How to accomplish your tasks on your to-do list without getting overwhelmed!  Check out the show notes here: Join my Freedom to Flourish Community for FREE!
March 22, 2021
How to Find Freedom from Comparison in Your Business | E09
Check out the show notes at Join my FREE Facebook group
March 15, 2021
How to Plan a Really Big Project Without Getting Overwhelmed | E08
Ever started a project and then never finished? Do you get overwhelmed by large projects? Unsure where to start? We'll be talking about all of those things on todays episodes. I'll break down the most common mistakes people make when it comes to project planning and how to successfully plan a really big project without feeling overwhelmed.  Find the show notes at Join my Free Community at
March 09, 2021
How to Stop Procrastinating (& Why You Do it in the First Place!) | E07
View the show notes at Join my FREE Facebook Group HERE. Check out my course at
March 01, 2021
How to Create Consistent Content Online Quickly & Easily | E06
How to Quickly & Easily Create Consistent Content Online! The three biggest painpoints I hear from people about creating content are: 1) I don't know what to post 2) I am not a good writer and 3) I don't have time to post that much. I'll tackle all three of them and talk about how to brainstorm content to post, how to overcome writers block, and how to save time & not spend hours posting!  Check out the show notes here: Join my FREE Facebook Group here:
February 23, 2021
How to Create a Website (Plus What Every Website Needs to Have!) | EP05
Making a professional website should be one of your very first priorities in business. Today I'm going to walk you through every part of how to create a website! We'll cover all the reasons why you need a website, how to create a website, what every website should have, how you might be losing clients immediately and how to avoid it, plus design and functionality tips. It's a jam-packed episode today, folks! Read more at Join my Free Facebook Group to watch the live videos & submit your questions!
February 16, 2021
How to Get the Right Things Done | EP4
Resources I mentioned:  Vision Casting Worksheet Bundle (includes Defining Success Worksheet): The Freedom to Flourish Course: Does any of this sound familiar?  You're just starting out in business, you see someone successful and think you could never be like them because there's too much work to do to get there You see someone trying a new business tactic and think, “oh, I need to try that!” but then you do and wonder why it doesn’t seem to satisfy you You work a full time job and only have a couple horus a week to work on your business but you don't know which tasks to prioritize You have a goal but you don’t know where to start so you end up spinning your wheels and accomplishing very little The answer: A Values-Based Productivity Plan Values-Based To know which goals to set To know which goals to prioritize To keep you from the comparison trap Productivity To know how to spend your time To avoid time-wasters Plan A failure to plan is a plan to fail So you know exactly which steps to follow so you don’t get overwhelmed Strategies for when you feel stuck How do you create a values-based productivity plan? Define Success Cast a Vision Get a bird’s eye view of your roles Eliminate what’s not serving you Set Goals Discover your roadblocks to productivity Set up workflows, automations, outsourcing Break down projects into small, actionable steps Create a list system that works for you Create a schedule that works for you Cultivate habits for success Repeat Learn more content like this & connect with small business owners just like you in my free facebook group:
February 08, 2021
Where to Find Clients | E03
Join my free FB Group 1. Start with Your Circle Tell all of your friends and family about your business. Tell every new person that you meet what you do. Tell them with confidence! You ARE a professional. When someone asks what you do, tell them confidently about your business. Even if your business is just a side hustle right now, LEAD with your business! The goal is to have as many people as possible know about you, so do this with everyone you meet. 2. Attend Networking Events Groups of fellow business owners like The Rising Tide Society are a great place to get more clients. Often, these people are going to also be working with your ideal audeience. You want them to think of you when they think of whatever it is that you do! You can even attend many of these events virtually. Confidentely tell them about your business! 3. Facebook Groups Join groups where your ideal audience will be hanging out. Try local groups or any group you can think of that your ideal audience would spend time. Focus on bringing value. Answer questions, ask questions, and get involved. The more you are involved the more people will recognize you and think of you as an authority. Then, respond to posts when people ask for your services! You can search all your groups at once for certain keywords and then bookmark those search queries. Then, you can check those bookmarked searches once a day for new posts to make sure you aren't missing any leads. Also, always follow up with a DM along with a personal connection AS WELL AS posting a comment.  4. Google Google is often the first place people go to find a product or a service. You want to make sure that your website shows up in those results. Make sure that you optimize your pages with keywords that your ideal audience would be searching. Blogging is a GREAT way to appear in search results. Write posts about ANYTHING you think your ideal audience might be searching for. If you want help for how to optimize your posts for search engines, check out my FREE training on Blogging for SEO. 5. Pinterest If you sell something, you need to be on pinterest. You can share your blog posts, your work and your products. Make sure you use Tailwind to save TONS of time and get more traffic. Check Jen Vazquez's resources! 6. Social Media 1) post regularly 2) make sure your name has your title first because it's searchable 3) connect with your audience in stories 4) host giveaways to get more people hearing about you 5) post reels because they are hot right now and 6) use hashtags based on location and category. Check out for help with finding popular related hashtags. It's so easy! Also, use to automate your posts to save time! 7. LinkedIn People just out of college, businesspeople, people in education, and people looking for jobs use LinkedIn. If you know that your ideal audience isn't on LinkedIn, then don't waste your time on it. But consider it especially if your ideal audience would be spending time there! 8. Paid Advertising Join some Facebook groups like Facebook Ad Hacks to get help or listen to the Online Marketing Made Easy Podcast. Consider paid listings. Ask in FB groups or ask your colleagues where they've had success.
February 02, 2021
Welcome Sequence Writing Tips: The First Email | E02
Great for value-based business owner Communicate directly to interested audience Build a relationship weekly More space to share your values with them Not distracted by noise of social media Email Marketing Doesn’t have to be complicated Planning, breaking it down step by step Blog series on tools Funnel Lead magnet Email to download Let them know you’ll be showing up in their inbox Ask to hit reply Plugged into welcome sequence Pitch Put on regular email list First Emails - Welcome Sequence 5-part, 8-part sequences 3 Parts: Introduce Yourself, recognize the problem (get in their shoes), offer the solution Part 1 - Introduce Yourself! Who you are Include personal tidbits - they want to get to know you! Who you serve If you have a transformation statement, put it here! What they can expect Invite them to reply Include a link to your product/services if they are already ready to buy Writing Tips Keep it short & simple Keep paragraphs short; use bold text for the important parts Write in your brand voice Don’t overthink it Done is better than perfect You can always tweak it later I’m Christi! I am a multi-passionate entrepreneur, which, let’s be honest, means I honestly just don’t like to be bored! I’ve been many things in my journey - a wedding photographer, a swim coach, a piano teacher, a photo editor, and now I work with people just like you! I help creative entrepreneurs quit the comparison, and put their why into their work so they can flourish beyond what they thought possible. I do that by providing resources on getting started in business, marketing, goal setting, and productivity.  But the thing is that it’s all value-based! Because I believe you should only focus on work that truly matters to you and eliminate the rest! Because little by little progress adds up. This business can be so isolating, but I want you to know that you are not alone! Where do you feel totally overwhelmed or out of your league? What is it that you really want to accomplish but need a little guidance? If you were chatting with your best friend, what would you ask them? Hit that reply button and let me know. You can think of me as your very own business bestie! I promise it’s really me writing and answering these emails :) I can’t wait to hear from you! Cheering you on, Christi P.S. I have a sweet deal on my goal setting & productivity course right now - be sure to check it out!
January 25, 2021
Business Planning in 5 Steps | E01
Step 1: Take Inventory | What Happened? Here you'll look at every part of your business from a bird's eye view. Write down the state of everything. At this point, don't make any value judgments. Just write what happened! I like to look in the following areas: Finances Sales Marketing Systems/Processes/Workflows Goals Projects Education Community/Relationships Step 2: Analyze | Are there any trends? At this stage, look at everything you did in your business, the state of everything, and look for trends. Did you spend a lot of money on marketing in one area but not see a ton of return? Did you invest in certain relationships that were really helpful? If you aren't looking at the data you won't be able to make an accurate analysis. That's why it's important to look at every part of your business! Step 3: Vision Casting | What is Your Purpose? Before diving in to planning for the next year, you should spend some time casting a vision for your business. It's foundational to make sure that your business is based on your values and that everything not tied to your purpose is eliminated. Here are some of the questions I like to ask myself: What are your core values? (personal & business) Why are you in business? What is your purpose? How do you define success? What is your vision? What is your mission? Where do you want to be this time next year? How do you want to feel this time next year? Need more help? Download my vision casting worksheet bundle here: Step 4: Brainstorm | What Do You Want to Accomplish? Here we'll take a look at all 8 categories again and brainstorm everything that you want to do. No idea is too small or too big. Put it all out there! Finances especially need some careful planning. I like to ask these questions: Where do you need to be? What is “enough”? What is your cost of doing business? How much profit do you need to make to get that “enough” number? How can you price yourself to achieve that? How much time do you have? How many clients can you take on? How many items do you need to sell? How much do you need to charge per item? Before you move on: Go through everything you wrote and eliminate anything that’s not tied to your vision/purpose From what’s left, highlight what’s most important or write it below Put the rest on a backburner list Is there anything you can automate or outsource? Step 5: Goal Setting & Planning | How Are You Going to Do it? First, I like to break down everything that I want to do into habits and goals. Habits are things I want to tend to regularly; things that don't really have a completion date. Goals are the big projects I want to work on. For each habit, ask yourself: How often do you want to do it? How are you going to do it? When do you want it to be an ingrained habit? For each goal, answer the following questions to ensure you’re setting SMART goals: Specific - what do you want to do? Measurable - how will you know you’ve accomplished it? Attainable - can you actually achieve it? Relevant - does it fit within your purpose? Will it move your business forward? Time-bound - when will you complete it? Next, break down each goal into milestones & action steps
January 25, 2021