Hi there, We are Kayla from The Ivory Mix and Crystal from Crystal Clear Creative Studios and together we bring you The Creative Boss Method Podcast. Through our struggles, successes and business lessons learned we will help you drive towards meaningful action and sustainable business growth! If you are ready to make, scale or expand your business, friend, you are in the right place!
Beautiful branding: it’s got so many business owners wrapped around its little finger. In fact, beautiful branding can become so consuming for new business owners that they stall launching their products/services and developing really key pieces of their actual offers while investing SO much money and time into their online presence, website, and logo. As creative bosses ourselves who actively work in the branding and photography fields, we’ve heard some variation of “Until my branding is done, I’m waiting to launch...” time and time again.
But here’s the thing: This type of branding-first-everything-else-later thinking could actually be a serious setback that is costing you a ton of missed opportunities, especially if you're spending thousands of dollars before making a single sale. So creative bosses, it’s time to break up with your time-consuming branding needs and desires! And with the money and energy you’ll free up, instead focus on these 4 mistakes to avoid when building your business for success.
Now that you've tuned in to this episode you probably see the importance of skipping some business steps (like perfect branding) in favor of getting right to the strategies of offer building. And to help you with that, next week we're launching a new 3-step challenge all about creating an offer that sells. To join us and get the information you need to produce an epic offer, head over to --> www.creativebossmethod.com/challenge/
This week is all about Instagram! We wanted to take a moment and Debunk the popular thought that having a high number of Instagram followers will directly equal the success you need in your business.
In this episode we will walk you through the steps for creating the right kind of content for your ideal client and how to evaluate the metrics that matter in a meaningful way.
From fighting off comparison and other fears, to finding the content buckets you need to reach your audience and changing the way you see social media. After all it's SOCIAL!
For more help on this, make sure you are on the waitlist to join the Creative Boss Society opening its doors very soon! In the Society, we are delivering you bite-size plans to help move your business along each month and a community that will help hold you accountable!
Snag the free Business Roadmap tool below ↓
There are 6 steps to the Creative Boss Method, and they follow the acronym M.E.T.H.O.D. In this episode we dive in to each of those steps; what they mean, how they apply to business and so much more.
The METHOD also keeps you accountable with your dreaming. Not every idea you have will be a great idea, and sometimes it’s just not the best time for something new. As creative, multi-passionate individuals, it’s easy to want to dream! But if you haven’t afforded yourself the time to maximize the previous steps, you might see that you are not actually at a point of readiness for dreaming. You might observe that what you really need is to dive deeper into your mission, work on holding your successes, or optimize some of your systems. It’s OK to go back. The METHOD is meant to be a circle of steps you can use over and over to calm the chaos and to set up and implement whatever it is that YOUR creative business needs.
This Creative Boss Method collaboration is a part of OUR dreams--another way to serve our clients and other creative business owners. We’ll keep expanding on the METHOD in future episodes, and we’d love for you to help us in our mission of positively impacting creative entrepreneurs by subscribing.
---> And please leave us a comment! We want to hear your thoughts and questions about the episode. Or even just say “hi,” because we’ll be entering all of our commenters into a drawing for a $25 Amazon Gift Card? And who wouldn’t enjoy winning that?!