Online Course Mastery Podcast with Dave Espino

Welcome back to the Online Course Mastery Podcast!

In this episode, I’m sharing the reasons why having a mentor, especially the right mentor, is a crucial factor in becoming successful in the online course business.

I hope that

Welcome back to the Online Course Mastery Podcast!

In this episode, I’m sharing some really great news for those of you who are camera-shy: You don’t actually have to be on camera to create a great course! In fact, out of the 90 successful courses I’ve created, I only appeared on camera in a few of them. Most of my courses are created with screen recording, where you create a visual aid, hit record, and start narrating.

I hope that this is helpful to my folks who are nervous about their performance on-camera and provides them with a solution to still create their amazing content and share their expertise with the world.

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share with you a well-kept secret in the online course world. I’ve been in this business for a long time and have produced over 90 courses, and the one thing that has bothered me the most in this industry is the number of creators who aren’t taught or don’t know how to market their courses. If you put your heart and soul into a course, you want it to reach as many people as possible, and unfortunately, most people will fall flat in marketing and not get enough reach.

I hope that this episode reminds you of the importance of marketing your course, and if you take the key marketing elements I share in this episode, you’ll be setting yourself up for success with your course.

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share

I hope that

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share with you the 5 lessons I learned in doing 700,000-course sales. Back in the day, I had one of the most successful TV infomercials in the business opportunity space with my “How to Sell on eBay” course, where over the course of 11 years I taught over 700,000 people across America how to sell on eBay with tons of great success stories.

I hope that I can pass on some wisdom from the lessons I learned in direct response marketing, scripting, copywriting, messaging, content creation, and more. This experience was an incredible ride, and it was so fulfilling to know that my course was helping people change their lives!

Welcome back to the Online Course Mastery Podcast!

In this episode, I’m getting into the topic of finding your perfect customer. Whether the service you offer is high-ticket or low-ticket, there are perfect customers out there for you. Just think about how many google searches happen every minute- all you need is a few of those people to see your content and find value in what you do.

I hope that this episode gives you some insight into the importance of fully fleshing out your ideal customer in order to have success in your online course business, and that it reassures you that no matter how niche you think your content is, the perfect customers for you are out there, you just have to find them!

Welcome back to the Online Course Mastery Podcast!

In this episode, I’m talking about a critical point in creating a successful online course: understanding your customer avatar. I’ll share with you why this point is so crucial as I unpack how you can bring in future students who feel seen and understood by you before they even join your course.

I hope that this episode motivates you to think more itnentionally about the needs, desires, fears, and concerns of your future students in order to bring in the right audience to your courses.

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share with you my 7 tips for fighting off that awful feeling we all get when we start to see success: imposter syndrome. It’s safe to say that this is a universal occurrence, that little voice in the back of our heads asking, “Who am I to be doing this?” And this feeling is especially relevant to online course creators, who’s job is to teach others and lead them towards success.

I hope that this episode will give you some insight on beating that imposter syndrome and allowing yourself to take credit for and feel confident in your successes. Even if you aren’t in the online course business, these lessons are still so important to understanding just how capable you are in your career. You don’t want to miss it!

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share with you three valuable lesson I learned by coaching Russell Brunson’s Two Comma Club. In this community of high-level entrepreneurs, I found that they were eager to keep expanding their knowledge and businesses despite already being very successful. I learned so much from these individuals on being focused, driven, and coachable.

I hope that these three lessons will have some relevance to your experience in the online course world, or even just the entrepreneur world. The tips I share come from real people who’ve had real success and gotten real results, and I want to help you get there, too!

Welcome back to the Online Course Mastery Podcast!

In this episode, I’ll share with you three very important lessons I learned by coaching Dean Graziosi’s Mastermind Community. In this community of 160,000+ people, many of them were pretty new to the online course world, and I was there to guide them through their first time really delving into this industry. This meant that I really had to be intentional with my coaching in order to help these people have the best experience possible when creating their online courses!

I hope that these three lessons will have some relevance to your experience in the online course world. Whether you are a longtime participant or just starting out, these tips should help you to find your community and truly understand your audience so that you can serve them at the highest levels.

Welcome back to the Online Course Mastery Podcast!

In this episode, you’ll hear the second part of my origin story and how I got into the online course business. Today I have 89 online courses that I make my living off of, and though not every course I have launched has been a huge success, I did learn something from every experience.

I hope that my story in this episode encourages you to be intentional with your online courses, and to ask the right questions so that you can provide the best possible course for your audience!

This show gives you the insider secrets to mastering the online course business so you can transform lives, impact the world, and enjoy the lifestyle business of your dreams.

In this episode, I’ll share with you a little bit of my origin story and how I got started in the Online Course business more than 20 years ago. It wasn’t an easy road to success, with personal hardships and constant changes in the business, but it has all paid off in the end, and it can for you, too!

Today I get to help people who want to make an impact on the world and who want to transform their lives through online courses, and I also have the freedom to work when I want and enjoy a lifestyle I never thought possible. I hope that by hearing my story, you can feel encouraged and motivated to dive into the world of online courses with me!