#10 René Johnson - Tapping Into Your Personal Power to Generate Incredible Results!

An episode of DEALER TALK

By Herb Anderson & Erik Nelson
The podcast designed to bring today's insights to automotive retail professionals from the people who are LIVING it day in and out!
Available on 10 platforms
#22 Anna Young - The Power of Video Engagement
Join Erik and myself as we review a new piece of technology and this one is all about video. The thing I personally like about video is that it is by far the quickest way for humans to build rapport and connect with one another. I truly believe that video will continue to grow in the years to come as one of if not THE preferred method of contact.  Anna Young joins us in this conversation to unveil this platform but we are mainly talking about the WHY, why is this platform one that could help Dealers bridge the gap between the purchase and the potential buyer. We also talk about the benefits and here is where our guest extensive experience in the automotive industry shines and provides tremendous insights into some of the issues that we see today and how these issues can be “deal killers” before the potential buyer ever steps foot into your Dealership.  How is your current digital experience? Are you 100% confident that the potential buyer, who by the way only visits 1.5 stores before buying, is getting the experience they truly want prior to their visit? If not, then you need to checkout this episode and buckle up because we are going on a ride uncovering some of the main issues that customers are facing today and more importantly how you can prevent these from happening at your store….HERE WE GO!  Here is how you can get in touch with Anna:  LinkedIn: Email:  Website:    Automotive landing page:  Also, don’t forget to check us at ….We would welcome your questions and make sure to leave us your feedback!!!  Finally, connect with us on Facebook at  And on Instagram at @dealertalk….and don’t forget to checkout our YouTube Page  Thank you for tuning in and as usual we will TALK later… 
February 13, 2019
#21 Robert Sebestyen - Making Process Awesome
Join Erik and myself on this process oriented conversation. Our guest, Robert Sebestyen truly delivers a ton of valuable insights on this topic and brings a fresh perspective to some of the ways that processes can bring both the sales and service side of the house together to deliver a better experience to the buyers and owners!  One of my favorite quotes by W. Edward Deming, says that if you cannot describe what you’re doing as a process you don’t know what you’re doing and I really believe in that. When you consider what goes on in the dealership from selling to servicing a vehicle after the fact, having a set road map on how to get from point A to point B is crucial to offering consistency and building a true differentiator in your market.  During this session we uncover the value of having a process even if it’s not a good one versus not having one at all or as we debate thinking that you don’t have one, because whether you think you do or don’t a choice is always being made.  Make sure to tune in and uncover some of the nuggets on this deal…  Here is how you can get in touch with Robert:  LinkedIn:   Email:  Twitter: juliussewclean  Phone (843)345-6172 Website:    Also, don’t forget to check us at ….We would welcome your questions and make sure to leave us your feedback!!!  Finally, connect with us on Facebook at  And on Instagram at @dealertalk….and don’t forget to checkout our YouTube Page  Thank you for tuning in and as usual we will TALK later…
February 5, 2019
#20 Tim Stockwell - Service Issues of Today
Join me on this episode ALL ABOUT Fixed Operations. My guest Mr. Tim Stockwell is a veteran of the industry with a long career working for brands like Toyota and Group 1. During this episode we tackle some of the industries bigger issues and try to offer some insights that you can benefit from.  Fixed Operations is my personal favorite topic as I started my professional career in this vertical and I also believe that it is the most effective long term success strategy for any dealership yet it’s very misunderstood as a whole.  During this episode we talk about the differences between small and large service departments. We tackle the issue of tech shortage and some of the ways you can overcome this crisis as well as create a long term strategy that you can use to keep an ongoing funnel. We talk about the discord that exist between the sales side of the house and how we can create a bridge to bring both departments together. We even get into a conversation on the future where driver-less cars and kiosk might be a real consideration of what the service landscape will look like!  Make sure to tune in, grab a pen and paper and take some notes on this one!  Here is how you can get in touch with Tim:  LinkedIn:  Email:  Phone 916.340.4920 Also, if you want to TAKE OVER an episode of the podcast during Season 2 make sure to connect with us at ….We would love to share the platform with you!  Also, send us your questions and leave us your feedback!!!  Connect with us on Facebook at And on Instagram at @dealertalk….Finally, checkout our YouTube Page  Thank you for tuning in and as usual we will TALK later… 
January 30, 2019
#19 Tim Rowe - The Data Conversation
Join Erik and Myself on this conversation around data at the Dealership level. Tim Rowe joins us with some amazing insights on this powerful topic. In this episode we are covering best practices to some of the pitfalls that Dealers tend to fall into in the landscape of today were there is so much information that it is unclear what we should be paying attention to and what is fluff!   During this session we cover some of the bigger data topics including SEO & SEM, we talked about conversion and attribution, we talk about websites, Direct Mail, third party sites and we even get into the Social Media side and some of trends we are noticing in those platforms!   This is an awesome episode filled with tons of takeaways that you can utilize in your day to day and if you are trying to make sense of the data cluster at your store.   Here is how you can reach Tim: LinkedIn:   Phone: (908) 246-3201   Email:   Instagram: @troweactual   Also, do not forget if you want to record a session at your store or if you have something to talk about and would like to get an episode posted on the Dealer Talk Podcast, hit us up on our website at or DM me at @dealertalk and lets make it happen!   Thank you for tuning in and as usual we will TALK later... 
January 22, 2019
#18 Sean Welsh - The Trade-In Process in the Digital Age
 Join Erik and myself for this episode with the one and only, Mr. Rock Star himself, Sean Welsh were we talk about the Trade-In process in the digital landscape we have today. How much has the trade-in process changed? Are the digital tools available today helping dealers close the gap and build trust with consumers or are they enhancing the issues that exist with this process? Also we talk about the value and how the leads are moved through the funnel.  This is a great conversation with some thought provoking insights from our guest who NEVER disappoints and always brings relevant takeaways.  The trade-in is one of those areas that I personally find is at an interesting place in today’s market were the old processes are no longer applicable because of the fact that we are in an efficient marketplace but the technologies available to help with transparency are not fully up to par with purchasing behaviors and so I am glad to have this opportunity to TALK about it and attempt to add some value to you the listeners.  If you already have not had a chance to meet Sean and consume his content you need to get on that ASAP as you will definitely be in for a treat!  Here is how you can connect with Sean:  LinkedIn:   Website:    Mobile:  262-278-0157  Email:  Twitter: cbizdonebetter Checkout Sean’s Podcast, "5 Minutes With Sean":  Make sure to visit the website at to leave us your questions and feedback!  Thank you for tuning in and as usual we will TALK later...
January 16, 2019
#17 Stacy James Fry - New Technology "Smart Bots" Impact to the Automotive Industry
Join Erik and myself on a conversation regarding "Smart Bots" and the potential impact to the Auto industry. During this session we have an in-depth conversation with Stacy James Fry one of the innovators of streaming technology which is responsible for the rise of Netflix! We dive deep on this technology, what it is, what the potential downsides are, and most importantly how it can help YOU sell more vehicles and connect with more buyers.  Technology is evolving quickly in all industries and the businesses who adopt early will have an advantage not just in testing potential avenues to generate more business but capitalizing on the lag between adoption and utilization from their competitors.  Make sure to tune in on this episode to learn more about what "Smart Bots" are and the impact they can have for the industry!  Here is how you can connect with Stacy:  LinkedIn:  Email:  Phone: 403-968-8549  Also, don’t forget to visit the Dealer Talk website at to leave us your questions and feedback!  Thank you for listening and as usual we will TALK later... 
January 9, 2019
#16 John Resurreccion - Content Creation in The Automotive Industry
   IT IS AWESOME TO BE BACK… During this episode Erik and myself have a conversation with John Resurreccion about Social Media and Content creation in the Automotive industry in today's landscape. It is such a knowledge filled discussion on how Social Media can impact not just the Dealership as a whole but the individuals by helping them connect with buyers! We cover strategies, but we also look at what Social Media really is, the radio and TV Networks of the past, and how marketing has evolved to these platforms, where in today’s environment the individual has the control and the ability to create a personal Brand within their industry.  John, is a veteran of the industry who started his own company and now works with stores on developing content strategies as well as for the individual sales people to utilize the Social Media platforms available today to get more results. He is the founder of the #sellingcarslikecandybar movement and has tons on content on Instagram, LinkedIn, Facebook, etc.  What an honor to have John on the show for a TALK on the value of Social Media and Content creation and what a great opportunity for individuals in the industry to learn how to get started and start building their BRAND!  Here is how you can reach John:  LinkedIn: Mobile: 6198525162  Email:  Instagram: @sellingcarslikecandybars  Make sure to check out the DT website: WWW.Dealertalk.BIZ  Please leave us your questions, so that we can share it with the guest for some additional insights you can take back and implement right away  Thank You for tuning in and as usual we will TALK later…
January 1, 2019
#15 David Cole - Extra Episode From Season 1
During this EXTRA episode Herb and Erik have a conversation with David Cole about the automotive industry. David is a veteran of the industry who was in the dealer for over 14 years in many different roles and currently works for Cox Automotive consulting with dealerships. David's insights on this episode are pure FIRE and he offers some thought provoking ideas on ways that Dealer's can get more in today's landscape. Make sure to checkout this episode for some practical advice you can put to use in your day to day! Here is how you can reach David Cole: LinkedIn: Email: Phone: 661.388.8047 Thank you for tuning in and as usual we will TALK later...
November 20, 2018
#14 Impromptu Episode – A Conversation On Fixed Operations
So Erik and myself met for a game golf today with Wido and decided afterwards we just could not pass up the opportunity to TALK shop! During this impromptu episode we discussed Fixed Operation as a whole including profitability impact, marketing, and the future of service in the automotive dealership environment. Wido has over 20 years of experience in Fixed Operations and is seasoned veteran who brings a lot of insights and practical advice to the conversation. Here is how you can reach Wido: LinkedIn: Mobile: 775.513.353 Also, don’t forget to reach out to Erik and Herb on LinkedIn (for the time being) with your questions. Erik: Herb: Thank you for tuning in and as usual we will TALK later… P.S. Apologies for the background noise, we did this deal live right after a game of golf!
November 4, 2018
#13 Erik & Herb - FINAL Episode (Season 1 Recap)
Join Erik and Herb for this very special Season 1 recap! Thank you ALL for your support and your feedback. This Season flew by! Erik and Herb had a lot of fun TALKING about the Auto Industry and have learned a lot in the process as well as made some really valuable connections and friendships. Not only with the guest that have been on the show but all the support from listeners reaching out and connecting. In this FINAL episode of Season 1 Erik and Herb are recapping ALL the amazing guest and conversations they had on the show with the highlights from each one and their takeaways. Finally, a very specially thanks to all the guest that made time to come on and give their perspectives on the industry as well as some practical advice for the listeners. Erik and Herb are already working on Season 2 and are excited to introduce some new platforms where listeners can not only access the information but connect with them as well as share comments, feedback, and send in there questions! Thank you once again and as usual we will TALK later… Here is how you can reach Erik or Herb on LinkedIn (for the time being) Erik Herb
October 28, 2018
#12 Alan Dickie - A Conversation With The ACE-Man!
Join Herb on the season one closer with non-other than Alan Dickie A.K.A the Ace-Man! This gentlemen needs no introduction and I learned a ton from our conversation. Make sure to tune in on this one, there is a lot of VALUE BOMBS in this episode. During our conversation we covered an array of topics from salesmanship to marketing and social media impacts. If you’re taking ups in particular and are looking for some thought provoking perspective then you need to check this one out, for sure! To check out Alan's Selling Systems for an incredible advantage go here Here is how you can connect with Alan: LinkedIn: Website: Phone: 416.735.0597 Email: Twitter: AlanDickieACE To send in your questions for Herb or Erik go to LinkedIn for the time being: Herb LinkedIn: Erik LinkedIn: Thank you for tuning in and as usual we will TALK later...
October 18, 2018
#11 Keith Theisen - "ROBUST" Strategies for the Car Business Today!
Such a jam-packed session with Keith Theisen! Tune in and join Erik and Herb as they have a conversation on the business as it stands today and some of the best practices in areas that a lot of dealerships can afford to pay a closer look. Keith is a veteran of the business who is currently working for Cox Automotive consulting with dealerships on a day to day basis. Because of his practical experience he brings a unique perspective that has a lot of insights and practical advice you can implement now! Tune in and be prepared for an experience. Also make sure to check out the inside joke, which became sort of the theme of the episode. All because I used the word ROBUST! Leave it up to Erik to set the tone... Here is how you can connect with Keith: LinkedIn: Email: Also don’t forget to reach out to Erik and Herb with questions so that they can bring them up to the guest for some practical advice. Connect with them on LinkedIn for the time being: Herb LinkedIn: Erik LinkedIn: Thank you for checking it out and as usual we will TALK later...
October 12, 2018
#10 René Johnson - Tapping Into Your Personal Power to Generate Incredible Results!
Join Erik and Herb on this VALUE packed conversation with the Power Zone Coach! René is the author of Leaving Your Comfort Zone and CEO of Power Zone Coaching, which empowers business professionals and entrepreneurs to breakthrough to their "inner" leader and activate the magic in their Power Zones so they can achieve their business targets and make a greater difference in the world through their influence. Since René can remember, she felt called to a larger life purpose – the calling she now claims as an inspired leader and gifted empowerment coach. This episode brings a unique perspective on how you can achieve incredible results by connecting with your inner leader to get to the next level! As René points out leadership is a choice and once you make that choice you will impact your attitude which will impact your results! Make sure to tune in to this amazing conversation and discover what is possible for you! Don't forget to checkout the FREE assessment referenced in the show. You can do so here: For a copy of Rene's book go here: Here is how you can connect with René: LinkedIn: Website: Facebook: Phone: 602-875-8373 Email: Twitter: pzcoach Also, a quick shout out to Arthur Castillo, Anna Young, and Rudy T! Thank you for all the support. As mentioned in the episode reach out to Erik and Herb on LinkedIn (for the time being) with all your questions so that they can bring them up to the guest for further discussion! We would love to get you, the listeners, more involved and help get practical advise that you can implement in your day to day! Erik LinkedIn profile: Herb LinkedIn profile: Thank you for tuning in and as usual we will TALK later...
October 5, 2018
#9 Kim MacPherson - The Sell It Smart and Buy It Smart Philosophy
Join Erik and Herb on this FUN insight packed episode with THE ONE AND ONLY Kim MacPherson where we are breaking down sales and finance strategies! Kim has over 22 years of automotive sales, finance, and management experience with over a decade training automotive new and independent dealerships on how to professionally, profitably and ethically set up and optimize their less than perfect credit departments. Sell it Smart training was created to help people by teaching business professionals to listen to their customer's challenges and offer real solutions that solve their problems. P.S. Apologies for the excessive laughter but this was a very entertaining session. Thank you Kim! Here is how you reach Kim: LinkedIn: Website: Mobile: 1.902.818.1373 Email: Twitter: KimMACTraining
September 28, 2018
#8 Joseph Rosales - Tsunami of Change
During this episode Erik and Myself have the absolute privilege of having Joseph Rosales on the program. Joseph is a nationally known speaker, consultant and performance coach specializing in the development and optimization of Sales and Service Teams. As the founder and Senior Consultant for the Sales and Service Group for over 20 years he has worked with automotive dealerships throughout the United Sates to develop the strategies to optimize sales and service performance and provide the training and coaching programs to support those objectives. Joseph is the author of three books on the topics of sales, service and developing high performance sales teams, including his best-selling book titled; Customer Service is a Contact Sport™. A companion book: Sales is a Contact Sport will be out in early 2019. Here is how you can reach Joseph: LinkedIn: Website: Email: Mobile: 609-760-9066
September 21, 2018
#7. Ali Reda - From Car Salesman to Trusted Adviser
During this episode Erik and myself have the privilege of talking to Ali Reda the #1 sales consultant EVER! Ali started in business in 2001 at Bill Wink Chevrolet from 2001-2010 (GM closed this as part of their wine down program) He moved to Les Stanford Chevrolet Cadillac in June 2010 were he currently works at. Ali has led the zone for the past 5 years for Chevy. He was named #1 for Chevy and Cadillac nationally in 2017. The current record he holds is 1269 Chevy, 261 Cadillac and 52 used in 2017. Ali has also Co-authored a book titled “How To Sell 100 Cars A Month” which is available on Amazon and you can also download a FREE version here Here is how you can reach Ali: LinkedIn: Mobile: 313-408-0006 Email:
September 16, 2018
#6. Jeff Larsen - Taking Social Media to the Next Level
With over 18 years of proven auto sales experience, Jeff has held multiple roles in the industry, including being the top performer 50 of 58 months while on the sales floor, to managing the top Internet Department in the Billions organization, selling 1300+ vehicles online in 2013. Jeff has also held positions as Used Car Manager to General Manager in the 18 years of being in the automotive industry. His true passion though, is complete customer satisfaction and the opportunity to train and develop new sales people in the automotive business. Here is how you can reach Jeff: LinkedIn: Mobile: 605.321.5757 Email:
September 15, 2018
#5. Sean Kelley - Moving the Industry Forward
Prior to entering the car business, Sean believed leadership was the key to ensure his Special Operations team survive two combat zone deployments in Bosnia and Iraq. Sean Kelley #thecarbizcoach has since applied those same leadership principals to automotive management, and successfully lead dealers for a decade: lowering turnover, increasing profit, customer retention, satisfaction, and setting first time regional records. As the CEO of Car Motivators Sean works with dozens of dealers, and hundreds of sales managers across the country to achieve great results through their people and technology. Here is how you can connect with Sean: Email: Car Motivators Community: LinkedIn: Blog Rockstar Conf Ticket Purchase Link: Digital Calednar:
September 8, 2018
#4. Bill Schomburg - Is Data Dead in Automotive?
In today's episode Bill Schomburg shares his background and how that has translated into opportunities to help the automotive industry. His unique perspective in business has some great lessons that are very impactful and applicable in the industry. Make sure to tune in for some amazing insights! Here is how you can reach Bill: LinkedIn: Phone: 217.306.2555 email: Website: Thank you for tuning in and as always we will TALK later...
September 1, 2018
#3. Noel Walsh - Conquer the Sale!
In today's episode we have the AMAZING Noel Walsh a 20 year veteran who has held many rolls in the automotive retail business including sales to currently owning a sales training company, NW&A, which helps dealers with creating the most effective sales force in the business! Noel brings some great insights on this episode to the sales aspect of the business talking about processes to vehicle trades and handling objections. This is straight FIRE, you dont want to miss it! Here is how you can reach Noel: LinkedIn: Phone:734.678.4502 email: NW&A Website: Thank you for tuning in and as always we will TALK later...
August 25, 2018
#2. Derek Stringer - How to Keep The Buyer In The Showroom
During this episode we talk to our very first guest Mr. Derek Stringer, a 20 year veteran of the automotive retail business. He is currently a GSM for an Auto Group in Saint George, Utah. He is also the founder of Auto Soft Apps where he offers solutions based on his many years in the business and the "pain points" he has recognized during this time. - - Here is how you can reach Derek: Phone: 844.424.APPS(2777) - - Thank you so much for tuning in and we will TALK later!
August 18, 2018
#1. Introduction to Dealer Talk
WELCOME to the very first episode of Dealer Talk! the PODCAST created to talk about the automotive industry by people who are IN IT and doing the work. The goal of this show is to bring perspectives and insights to this amazing industry from the people doing the work. The format for this show is an open forum and discussion with people that are in the business from sales professionals to management and anybody that is doing the work day in and out. For more information from the Hosts of the show check us out on the following: Herb Anderson Phone: 713.501.6082 Herb Anderson is currently an Account Executive for GSM consulting with automotive dealers in 6 different states in the country. Erik Nelson: Phone: 303.601.4041 Erik Nelson is currently a Finance Director for Bradshaw Chevrolet in Cedar City Utah
August 12, 2018
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