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DEALER TALK

DEALER TALK

By Herb Anderson

The podcast that is designed to bring today's insights to automotive retail professionals from the people who are LIVING it day in and day out!
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Special Episode: Clubhouse

DEALER TALK Feb 12, 2021

00:00
29:32
Sell More Cars With this Campaign
Mar 18, 202410:12
Demystifying Digital Retailing

Demystifying Digital Retailing

In this episode, I delve into the world of digital retailing in the automotive industry and debunk the misconceptions surrounding its role. Contrary to popular belief, digital retailing isn't intended to replace the traditional car-buying experience exemplified by companies like Carvana. Instead, it is a complementary tool designed to enhance customer convenience and streamline the process.



🌐- Stephen Wade Website: https://stephenwade.com/

🎩- LinkedIn: ⁠linkedin.com/in/herb-r-anderson-mba🎙-503546b⁠

🌐- Website: https://dealertalk.io/


📱- Cell phone: 702.526.0900





📱⁠⁠⁠DealerTalk Partner Program⁠⁠⁠


In partnership with:







Highlights:

00:00 Introduction. 01:36 What Digital Retailing Was Meant to Be 04:30 What process have you created for digital retailing? 6:55 Not having the proper process for digital retailing perpetuates the stigma in our industry. 8:27 Customer Use of DR Tool: Potential Pitfalls 10:46 My Digital Retail strategy




Subscribe to our YouTube channel: ⁠⁠⁠⁠@dealertalk⁠⁠⁠⁠


Follow us on Apple Podcasts: ⁠⁠⁠⁠Dealer Talk Podcast⁠⁠⁠⁠


Please send us a voice message on Spotify: ⁠⁠⁠⁠Dealer Talk Voice Messages⁠⁠⁠





Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.




Mar 16, 202420:42
Do You Have the Right Vendor Mix?

Do You Have the Right Vendor Mix?

In this episode of the Dealer Talk Podcast, we delve into the elusive realm of marketing attribution. Numerous companies tout their 'secret weapon' for tracking vendor performance, so it's easy to get lost in a sea of promises. But are these methods genuinely effective? Host Herb Anderson shares insights from years of experience, revealing a stark reality: traditional tracking methods often fail to capture the complete purchase journey.

Tune in to this enlightening episode of Dealer Talk Podcast to discover the untapped potential of marketing attribution and revolutionize your dealership's tracking practices. Don't be fooled by empty promises—embrace the path to accurate vendor attribution today!

Connect with me directly:

✍️- Google Dealer Guidebook - How Many Customers Will Fill Out a Form (page 2): file:///C:/Users/Owner/Desktop/Auto%20Industry%20-Publications/Google/dealers_guidebook_2.0_narrative_email.pdf

📊- My Reporting (leads): https://www.dropbox.com/scl/fi/mzht70fan1yiubk749b21/Leads-View-1.png?rlkey=i66vg713mgx66judayfbjgh5i&dl=0 📈- My Report (views): https://www.dropbox.com/scl/fi/m3c802riwl4cw2ns91ty1/Views-2.png?rlkey=82e570jikbcbba4nzuatgkre0&dl=0

🎩- LinkedIn: ⁠linkedin.com/in/herb-r-anderson-mba🎙-503546b⁠

🌐- Website: https://dealertalk.io/


📱- Cell phone: 702.526.0900





📱⁠⁠DealerTalk Partner Program⁠⁠


In partnership with:







Highlights:

00:00 Introduction. 01:26 Our industry prioritizes leads. 04.21 How many vendor portals do dealerships use daily? 5:55 Dealerships should prioritize hiring someone to filter information effectively. 7:30 Is Clarivoy effective? 11:06 My attribution strategy.




Subscribe to our YouTube channel: ⁠⁠⁠@dealertalk⁠⁠⁠


Follow us on Apple Podcasts: ⁠⁠⁠Dealer Talk Podcast⁠⁠⁠


Please send us a voice message on Spotify: ⁠⁠⁠Dealer Talk Voice Messages⁠⁠





Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.



Mar 14, 202420:18
What Is Marketing?

What Is Marketing?

Welcome to the Dealer Talk Podcast, where we delve into the essence of marketing and unravel its mysteries. In this episode, we ask the fundamental question: What is marketing?

For many, marketing is the quintessential "how" – the strategic roadmap guiding us to influence consumer behavior. It's about understanding the intricate dance between businesses and their target audience. Yet, in our exploration, we've noticed a curious trend: the proliferation of subsets like promotion, advertising, and more, often overshadowing the essence of proper marketing.

Join us as we uncover the misconceptions surrounding marketing and its subsets. We believe that real marketing transcends mere tactics; it's about intentionality. It's about crafting a narrative that not only shields us against the tides of innovation and competition but also ensures our perpetual relevance in the minds of consumers.

Tune in as we navigate the marketing labyrinth, seeking clarity amidst the chaos. It's time to redefine our perceptions and embrace the power of intentional marketing.



Connect with me directly:

🎩- LinkedIn: ⁠linkedin.com/in/herb-r-anderson-mba🎙-503546b⁠


🌐- Website: https://dealertalk.io/


📱- Cell phone: 702.526.0900




📱⁠DealerTalk Partner Program⁠


In partnership with:






Highlights: 00:00 Intro to the episode

0:35 What is marketing?

02:00 Digital traffic continues to grow, but conversion is down

4:00 Being Intentional about Marketing

07:00 We must resume promotions to incentivize buyer transactions. 8:20 4 P's of marketing



Subscribe to our YouTube channel: ⁠⁠@dealertalk⁠⁠


Follow us on Apple Podcasts: ⁠⁠Dealer Talk Podcast⁠⁠


Please send us a voice message on Spotify: ⁠⁠Dealer Talk Voice Messages⁠⁠


Support our podcast: ⁠⁠Dealer Talk Support⁠⁠





Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.




Mar 13, 202409:10
Enhancing SRP and VDP CTAs

Enhancing SRP and VDP CTAs

This episode delves into a critical aspect of online dealership success: customer experience. Despite investing heavily in driving traffic to our websites, many dealerships overlook the importance of ensuring a seamless journey for visitors once they arrive. Join me as we explore the significance of optimizing your SRP (Search Results Page) and VDP (Vehicle Description Page) CTAs (Calls to Action) and discuss practical strategies to maximize user engagement and conversion rates.

Connect with me directly:


✍️- Google Dealer Guide Report (page 2): file:///C:/Users/Owner/Desktop/Auto%20Industry%20-Publications/Google/dealers_guidebook_2.0_narrative_email.pdf

🎩- LinkedIn: ⁠linkedin.com/in/herb-r-anderson-mba🎙-503546b⁠

🌐- Website: https://dealertalk.io/

📱- Cell phone: 702.526.0900

🖺- Photo guide: https://www.dropbox.com/scl/fi/t3willog6g8ikvw7ki2in/Best-Practice-Custom-Photos.pdf?rlkey=s6uajwznqckva5wjhoqbzsnw2&dl=0

🥚- Crazy Egg Link: https://www.crazyegg.com/




📱⁠⁠DealerTalk Partner Program⁠⁠


In partnership with:






Highlights: 00:00 Introduction 02:30 Reasons consumers buy a car 04:30 Here is an excellent test to check your website experience 7:00 Heat map your website to learn what customers are doing 11:11 If customers do not build out forms, why is our website built for that 11:38 My CTA strategy




Subscribe to our YouTube channel: ⁠@dealertalk⁠


Follow us on Apple Podcasts: ⁠Dealer Talk Podcast⁠


Please send us a voice message on Spotify: ⁠Dealer Talk Voice Messages⁠


Support our podcast: ⁠Dealer Talk Support⁠





Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.



Mar 09, 202418:16
Is Search Engine Marketing Dead?

Is Search Engine Marketing Dead?

Welcome to Dealer Talk, where we delve into the ever-evolving landscape of search engine marketing (SEM). For years, SEM has stood as a stalwart method to capture consumer intent, defining our ability to seize consumers' interest and amplify visibility on search engine result pages.



SEM operates on a pay-to-play basis, unlike Search Engine Optimization (SEO), which gradually ascents and strategically aims for higher organic rankings over time. Think of SEO as the marathon, diligently laying the groundwork for future visibility and credibility, while SEM represents the sprint designed for immediate visibility and results.



Understanding this distinction is vital for our clients. SEO sets the stage for long-term success, while SEM provides the necessary boost for instant visibility. As consumers embark on their purchasing journey or seek vehicle service options, platforms like Google, Bing, and Yahoo become pivotal in their decision-making process.



For trusted partnerships to enhance your dealership's success, explore our extensive experience and exclusive volume discounts by visiting our website. Click the link below to learn more:



Connect with me directly:

✍️- SEM Article: https://dealertalk.io/search-engine-marketing-is-it-dead-or-evolving/

🎩- LinkedIn: ⁠linkedin.com/in/herb-r-anderson-mba🎙-503546b⁠

🌐- Website: https://dealertalk.io/

📱- Cell phone: 702.526.0900





📱DealerTalk Partner Program


In partnership with:









Highlights:

  • 00:00 Introduction.


  • 02:30 How do I want these new short episodes to be


  • 05.00 What is Performance Max (P-max)


  • 7:00 Why vehicle listing ads are doing better than traditional search ads


  • 10:30 Make sure you are running P-Max campaigns fully, not just VAs


  • 11:15 My SEM startegy






Subscribe to our YouTube channel: @dealertalk


Follow us on Apple Podcasts: Dealer Talk Podcast


Please send us a voice message on Spotify: Dealer Talk Voice Messages


Support our podcast: Dealer Talk Support





Join the conversation as we navigate the dynamic automotive retail and marketing strategies world. Don't miss out on the latest insights and trends in the industry. Tune in to Dealer Talk, your trusted companion in the automotive realm.


Mar 04, 202412:51
🎙️ The Power of Tesla Ownership: Beyond Electric Vehicles

🎙️ The Power of Tesla Ownership: Beyond Electric Vehicles

In this episode, hosts Herb Anderson and Zack explore the unparalleled allure of Tesla ownership, transcending the mere realm of electric vehicles. They unravel the captivating narrative behind Tesla's meteoric rise in the automotive industry, attributing its success not solely to electric propulsion but to a revolutionary ownership experience. From seamless software updates to unparalleled customer service, Tesla has redefined the essence of car ownership, setting a new standard for consumer expectations.

Join Herb and Zack as they dissect the essence of Tesla's allure, delving into how its distinctive ownership experience has inspired entrepreneurial ventures and disrupted traditional car dealership models. Through insightful discussions, they extract invaluable lessons for the automotive industry, providing a roadmap for dealerships to adapt, innovate, and thrive in an ever-evolving market landscape.

Connect with Zack:

📞Mobile - 909.682.2416


🎩LinkedIn - linkedin.com/in/zackscriven


🌐Website - https://www.electricmobiledetailing.com/

📧Email - zackscriven@gmail.com


📹YouTube - youtube.com/c/zackscriven  If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 02:50 The ownership experience 09:00 Different range considerations 14:13 You can't just add an EV to an ICE vehicle! That is not why Tesla wins 27:36 The maintenance side of the Tesla vehicles 32:56 Why dealers should leverage the used potential of Tesla's 42:00 Why Tesla should advertise and how that presents opportunities for car dealerships 45:31 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support








Jan 29, 202446:57
 Decoding Digital Retailing: Navigating the Present and Future of Online Car Sales

Decoding Digital Retailing: Navigating the Present and Future of Online Car Sales

Embark on a riveting journey as I team up with Kerri Wise of Autofi to unravel the mysteries surrounding digital retailing. We unravel its evolution since the seismic shift spurred by the pandemic, charting its trajectory into the future. Yet, amidst its undeniable potential, why do dealers hesitate to make Digital Retail the ultimate call-to-action experience on their websites? Tune in as we probe deep into the psyche of automotive retail, exploring the enigmatic dynamics that shape its landscape. Stay tuned until the end for an exclusive offer straight from Kerri herself! As we unravel the mysteries of digital retailing, you won't want to miss this unique opportunity.


Connect with Kerri

👒LinkedIn - linkedin.com/in/kerriwise

📧Email - kwise@autofi.io


If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

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📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 04:43 What trends do you see in the industry? 15:21 The price objection 22:00 How Autofi ensures dealers get approvals! 27:26 Leads are the laziest way to measure performance 30:10 How to use Digital Retail to create a moat around our dealer 43:00 The Apple Store experience 56:27 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support








Jan 29, 202458:38
Automotive Dealers: Are We Ready to Compete with Amazon and Hyundai?

Automotive Dealers: Are We Ready to Compete with Amazon and Hyundai?

Welcome to the Dealer Talk podcast, where insightful conversations unfold on the cutting edge of automotive retail. In today's episode, Curt and Herb dive deep into the dynamic world of e-commerce and its transformative impact on automotive retail.

Join us as we dissect the latest developments, including the groundbreaking partnership between Hyundai and Amazon, set to revolutionize how vehicles are bought and sold. With Amazon slated to sell Hyundais directly on their platform starting in 2024, the automotive industry is at a crossroads, demanding dealerships to embrace e-commerce strategies like never before.

Curt and Herb share their expert insights on the implications of this partnership and its ripple effects across the automotive retail landscape. From navigating new consumer behaviors to seizing opportunities for innovation, we explore how dealerships can leverage e-commerce to stay competitive in this rapidly evolving market.

Don't miss out on this compelling discussion that promises to reshape your perspective on the future of automotive retail. Tune in now to discover what lies ahead and how you can thrive in the age of e-commerce.


Connect with Curt

📞Mobile - 716.720.2788

🎩LinkedIn - linkedin.com/in/curtanderson-b2b


🌐Website - https://b2btail.com/

📧 Email - curt@b2btail.com Link to the book recommendation referenced in the show: https://www.amazon.com/Stop-Being-Best-Kept-Secret/dp/173497530X/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr=


If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 05:00 Why the market is pulling into the direct-to-consumer 11:00 What will the Hyundai / Amazon experience be like? 18:00 How to out-teach the competition? 25:30 There has been no disruption to the auto retail space 33:10 Why should customers trust us to buy their vehicle online 37:00 There is no in-person Amazon experience 39:39 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support








Jan 29, 202441:35
Why Customers Should Choose Your Business: Unlocking Digital Marketing Secrets

Why Customers Should Choose Your Business: Unlocking Digital Marketing Secrets

Welcome to Dealer Talk Podcast, where you're getting an unfiltered piece of my mind today! Join me as we delve into the ever-evolving automotive industry and dissect some critical shifts that demand our attention.

In this episode, I address a pressing concern: the industry's overwhelming embrace of digital solutions at the expense of traditional avenues. Are we losing sight of the crucial balance between digital and conventional marketing strategies? I argue that a compelling marketing mix demands a holistic approach that captures consumer mindshare long before they even consider purchasing a vehicle.

What's particularly intriguing is the recognition of this need by major players like Google and Microsoft. Through groundbreaking initiatives such as Pmax and Microsoft Garage, these tech giants are reshaping the landscape, offering digital solutions that empower dealers to engage consumers preemptively.

But here's the question: Are we veering off course by abandoning traditional methods altogether? Join me as we explore the nuances of this debate. Do you share my concerns or believe I'm missing the mark entirely?

Tune in to this episode of Dealer Talk for a thought-provoking discussion that challenges the status quo and invites you to share your insights. Let's navigate the shifting tides of automotive marketing together!


Connect with Herb


📞Mobile - 702.526.0900


🎩 LinkedIn - linkedin.com/in/herb-r-anderson-mba🎙-503546b

🌐Website- https://dealertalk.io/


📧Email - Herbert.anderson@dtvms.net


🎙️Podcast - https://podcasts.apple.com/ca/podcast/dealer-talk/id1425674535


If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 03:00 The current transformation 10:00 Why your digital experience needs to match your in-store 15:00 Why has TESLA been successful without the need to advertise (in the traditional sense) 25:52 Why we need to earn mindshare from consumers 27:00 The Power of word of mouth advertising

Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support








Jan 29, 202431:24
Traditional Marketing Secrets for Dealership Success

Traditional Marketing Secrets for Dealership Success

Tune in as Tim and Herb dissect why traditional methods are still incredibly potent despite the allure of digital avenues. They unravel insights, strategies, and actionable ideas you can seamlessly integrate into your dealership today.
This episode is not just a conversation—it's a blueprint for success. Don't miss the opportunity to revolutionize your dealership's marketing approach. Listen to the entire episode for practical strategies and ideas that promise to amplify your dealership's profitability in the ever-evolving automotive landscape.
Stay tuned, and get ready to unlock the secrets to traditional marketing success!

Connect with Tim
🎩LinkedIn -
linkedin.com/in/troweactual
🌐 Website - www.theoohinsider.com/
📧 Email - timothy.n.rowe@gmail.com
🎙️Podcast - podcasts.apple.com/us/podcast/ooh-insider/id1483489943
Link to the episode we referenced in the show: www.theoohinsider.com/in-the-pit-podcast/

If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.

📱https://dealertalk.io/our-partner/

🛬 Frikintech - frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠

🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠

⏰Highlights⏰:
00:00 Introduction.
05:00 Why podcasting can help you learn and grow?
15:00 Why 10% of your digital budget is going to bot traffic
25:00 Dealers are missing the boat by not doing brand marketing
35:52 Is the attribution we seek in digital mediums accurate?
36: 00 Creating investment confidence
44:00 Branding is the long-term play
50:22 The next five years


Subscribe to My Channel:
YouTube: / @dealertalk

Follow the podcast on Apple Podcasts: podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast:
podcasters.spotify.com/pod/show/dealer-talk/support






Jan 29, 202453:20
 The Key to Revolutionizing the Automotive Moving Industry

The Key to Revolutionizing the Automotive Moving Industry

Welcome to Dealer Talk Podcast! In this episode, we delve into the dynamic world of transportation within the automotive space with none other than Trent Broberg, CEO of Acertus. Join us as we explore the current landscape and how dealers can strategically leverage innovative solutions like Acertus to gain a competitive edge in 2024 and beyond.

From discussing the transformative impact of electric vehicles to the revolutionary potential of driverless technology, Trent and our host take you on a journey into the future of transportation. Discover key insights, trends, and actionable strategies to shape dealers' navigation of the evolving automotive industry.

But that's not all! Stay tuned until the end of the episode for a special offer directly from Trent himself. Whether you're a dealer, an enthusiast, or simply curious about the future of mobility, this episode is packed with valuable insights you won't want to miss. Tune in now and accelerate your understanding of transportation in the automotive space!


Connect with Trent

🎩 LinkedIn - linkedin.com/in/trentbroberg


🌐Website - https://acertusdelivers.com/

If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.

📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 03:00 Who is Acertus 10:36 Leveraging digital auctions by having the right partner 20:00 Using tech to target the right customer with an offer 32:00 Will the younger generation want to own vehicles? 37:10 The value of audience selection with Microsoft 42:00 Will we be able to sell cars before they hit the lot? 50:04 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support








Jan 29, 202451:08
The Key to Customer Satisfaction: Answering the Price Question

The Key to Customer Satisfaction: Answering the Price Question

Join Shawn, known as "The BDC Alchemist," and Herb as they delve into the controversial theory surrounding the true essence of BDC (Business Development Center) departments. Are BDCs in the automotive space genuinely cultivating business or merely elevated call centers? Explore, from Shawn's perspective, the pivotal role of coaching as a crucial ingredient for success. Uncover how many opportunities lie concealed within the areas of deficiencies, often unbeknownst to decision-makers in car dealerships. This discussion promises to challenge preconceptions and shed light on the transformative potential of a well-crafted BDC strategy in the automotive industry.


Connect with Shawn

📞Mobile - 514.799.7996

🎩LinkedIn - linkedin.com/in/shawn-armorer-b6200a46

🌐Website - https://bdcalchemy.com/

📧Emil - jshon77@hotmail.com

If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 04:00 Why the focus should be on adding value. 16:00 What is a business case for your BDC? 18:00 What is Herb's definition of a BDC 27:00 Why inbound a constraint on your BDC department 32:10 What is the definition of a BDC 42:00 Are you providing training for your BDC agents and managers? 58:36 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support







Jan 27, 202459:49
Car Dealership Chat Widgets: From Clicks to Conversions!

Car Dealership Chat Widgets: From Clicks to Conversions!

In this engaging conversation, Darren and I thoroughly explore the captivating evolution of chat functionality on automotive dealers' websites. Our discussion delves into its remarkable potential to transform ordinary website visitors into enthusiastic and decisive buyers seamlessly.


Be sure to tune in until the end for an exclusive offer from Darren that you won't want to miss!




📞 Connect - 443.823.8540

🎩 LinkedIn: https://www.linkedin.com/in/darrenweagly/


📧 Email - dweagly@carnow.com



If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠

🎥 Covideo - ⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠

📱 RunMyLease - ⁠⁠https://www.runmylease.com/lead-gener...⁠⁠


🛻 Simple Recon - ⁠⁠DealerTalk – Simple Recon⁠





⏰Highlights⏰: 00:00 Introduction. 08:20 The evolution of chat 14:00 Why do we have AI-managed responses when we are open for business? 20:00 Why are we ignoring customer requests for help? 24:40 Giving up too much information via chat 32:00 Every sale starts with a conversation 42:00 How vendors and dealers can have better conversations 46: 52 Special offer for listeners of the podcast 48:18:The next five years


Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support




Jan 26, 202449:36
Revolutionizing Auto Dealerships: Unlocking Time and Profits with Simple Recon

Revolutionizing Auto Dealerships: Unlocking Time and Profits with Simple Recon

Don't miss the inaugural episode of Season 9, where I engage in an insightful discussion with the visionary founder of Simple Recon. Together, we delve into innovative strategies for decision-makers within the automotive industry to optimize their recon process, ultimately reducing the time it takes to get cars on the front line. Be sure to tune in until the end for an exclusive offer from Smit that you won't want to miss! 📞 Connect - 561.843.1056 🎩 Linkedin - https://www.linkedin.com/in/ullfindsmit/ 💻 Website - https://www.simplerecon.com/ 📧 Email - smit@simpledealersuite.com Schedule a demo here: https://www.simplerecon.com/free-trial/. Set up the promo code as 'DealerTalk' (no spaces), and it WILL give you 20% off for life and a 60-day trial. If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts. 📱https://dealertalk.io/our-partner/ 🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/ 👓 Foureyes.io - ⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠ 🎥 Covideo - ⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠ 📱 RunMyLease - ⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠ 🛻 Simple Recon - ⁠⁠⁠DealerTalk – Simple Recon⁠⁠ ⏰Highlights⏰: 00:00 Introduction. 05:16 How can Simple-Recon help you navigate these times 13:00 Why technology can help you streamline your process 20:00 Is Simple-Recon an advantage or just another tool? 25:28 How Simple-Recon allows people at the dealership to track vehicle status 31:00 Simple-Recon is very hands-off and reduces human error 36:00 Are we on the verge of significant change in the space? 46: 41 Special offer for listeners of the podcast 48:20: The next five years Subscribe to My Channel: YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2. Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh.. Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support


Jan 26, 202449:33
Revolutionizing Everyday Tasks with OpenAI Technology at Microsoft!

Revolutionizing Everyday Tasks with OpenAI Technology at Microsoft!

Join Herb and Lizz in this engaging podcast episode as they dissect Microsoft's innovative strategies that empower dealers to elevate their game. Delve into the future of car buying from the consumer's perspective, exploring the impact of cutting-edge technologies like ChatGPT. Will consumers invest over 15 hours in research, and how can dealers adapt to this evolving landscape? Uncover the untapped potential of Bing and understand why dealers should be as intentional with it as they are with Google. Plus, gain insights on diversifying your marketing approaches to effectively connect with a broader spectrum of buyers.


📱Phone - 714.287.2139

👒Linkedin - linkedin.com/in/ecallaway

📧Email - lizzcallaway@microsoft.com


If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠⁠


⏰Highlights⏰: 00:00 Introduction. 05:00 What is the future of car dealer websites? 15:00 A visual replacement for GOOGLE analytics 25:00 Quality over quantity when it comes to digital visitors to your website 30:52 Traditional advertising strategies becoming more digital 37:10 The value of audience selection with Microsoft 42:00 Does Microsoft offer API's? 43:53 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support






Jan 25, 202445:07
Data Drive: Navigating Automotive Advertising in 2024

Data Drive: Navigating Automotive Advertising in 2024

Christian and I are delving into the crucial realm of first-party data, unraveling its essence, exploring its implications for advertising strategies within the automotive industry, and, most notably, deciphering how to harness its power in 2024 amidst the unpredictable market landscape. Ensure you stay tuned until the end to glean insights into my strategic recommendations for navigating the upcoming year.



📞 Connect - 707.342.8808 🎩 LinkedIn - linkedin.com/in/christianferrer


💻 Website - https://www.demandlocal.com


📧 Email - christian@demandlocal.com


If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠⁠

🎥 Covideo - ⁠⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠⁠DealerTalk – Simple Recon⁠⁠


⏰Highlights⏰: 00:00 Introduction. 06:00 How to leverage CRM data to connect with current customers 13:00 How companies like GOOGLE understand the value of traditional advertising 23:00 How DT Vendor Management Solution helps dealers 27:23 What is first-party data? 29:00 What does cookiless mean for car dealers? 33:00 You have a $25K budget. How do you spend it? 38:10 Herb's budget allocation 42:44 The next five years Subscribe to My Channel:

YouTube: / @dealertalk Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support





Jan 25, 202443:59
Rediscovering the Thrill of Car Shopping: Dealerships are Like Disneyland!

Rediscovering the Thrill of Car Shopping: Dealerships are Like Disneyland!

We released this episode ahead of schedule to provide you with an exclusive opportunity to take advantage of the deal Peter offered. Act fast, as the offer concludes during NADA 2024. Don't miss out!

In this compelling episode, Herb and Peter Dufy from Dealer Image Pro engage in a candid conversation, delving into some of the industry's pivotal issues. They explore intriguing questions, such as the curious absence of WebP images in website providers, the reluctance of companies like vAuto to update their technology code stack, and a pressing concern shared by many in the industry: the scarcity of APIs that could revolutionize technology for car dealers in significant ways.


📞 Connect: 866.963.1199

💻 Website - https://www.dealerimagepro.com/


🎩 Linkedin - linkedin.com/in/peter-a-duffy-jr-416383b 📧 Email - peter@dealerimagepro.com



If you're seeking trusted partners to enhance your dealership's success, click the link below to leverage our extensive experience and benefit from exclusive volume discounts.


📱https://dealertalk.io/our-partner/


🛬 Frikintech - https://frikintech.com/about/partners/dealertalk/

👓 Foureyes.io - ⁠⁠⁠https://lps.foureyes.io/free-trial?fe...⁠⁠⁠

🎥 Covideo - ⁠⁠⁠https://www.covideo.com/codirect/?utm...⁠⁠⁠

📱 RunMyLease - ⁠⁠⁠https://www.runmylease.com/lead-gener...⁠⁠⁠


🛻 Simple Recon - ⁠⁠⁠DealerTalk – Simple Recon⁠⁠


⏰Highlights⏰: 00:00 Introduction 07:00 Why are we still using JPEG images? 18:25 How the current technology hurst our ability to build trust with customers 30:00 Technology legacy? 40:00 What is the future of consumer research before purchasing a vehicle 61:00 Peter's EXCLUSIVE offer for our listeners 62:46 Next five years



Subscribe to My Channel: YouTube:    / @dealertalk   Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast... Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh... Support the podcast: https://podcasters.spotify.com/pod/sh...

Jan 25, 202401:04:07
"FrikinTech": Better leads for car dealerships

"FrikinTech": Better leads for car dealerships

FREE TRIAL LINK: https://frikintech.com/about/partners/dealertalk/


In this SEASON FINALE episode of DEALER TALK, join hosts Herb and Charity as they welcome Tom Harsha, co-owner of FRIKINtech. They discuss the importance of creating a closer relationship between CUSTOMERS and DEALERS and the use of HIGH TECH PROGRAMS to achieve that!


Do you love DEALER TALK PODCAST? If you can, please give us your support: https://dealertalk.io/video/#


📞 Connect: Website: https://frikintech.com/about/love-car-dealers/

Tom Harsha: https://www.linkedin.com/in/tomharsha/



Vendor Partners:

👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT


🚙 FIXEDOPS DIGITAL - https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

🎥 Covideo - https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

📞 Calldrip - https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

📱 RunMyLease - https://www.runmylease.com/lead-generation-tools.html


⏰Highlights⏰: 00:00 Introduction. 07:00 This is Dealer's life. 13:00 Who are you Tom? What is FRIKINTech? 20:00 This is what we do. 33:40 How the customer behaves. 40:45 The Multi-Channel Approach. 48:00 Other things about FRIKINTech service. 01:00:00 How about Equity. 01:09:00 And the Next 5 years?

Subscribe to My Channel: YouTube: / @dealertalk


Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support

SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics.

Jun 27, 202301:14:47
Jim "Alpha Dawg" Ziegler: Did Car Dealers Rob the Future?

Jim "Alpha Dawg" Ziegler: Did Car Dealers Rob the Future?

In this episode of Dealer Talk, join hosts Herb and Charity as they welcome Jim Ziegler, the owner of Ziegler SuperSystems. They discuss the challenges dealerships face in inventory management and the future of the automotive industry.

Episode Highlights: 1. What is the deal with manufacturers in 2023? 2. What about the forecast after Q2? 3. The strategy to follow once units are back in stock. TRAIN YOUR SALES STAFF! 4. Even in these times, not all customers prefer buying cars online! 5. Never trust figures supplied by a vendor about the vendor! Do we still need TV publicity? 6. Always be part of the community; it is good business! 7. What can we expect next year?

📞 Connect:

LinkedIn: ⁠https://www.linkedin.com/in/jimzieglercsp/detail/contact-info/ ⁠

Websites:  

⁠https://www.zieglersupersystems.com/ ⁠

⁠https://www.zieglersupersystems.com/alphadawgblog/ ⁠

⁠https://www.facebook.com/InternetBattlePlan ⁠

Email: zieglerss@aol.com 

Twitter: ⁠JimZiegler


Vendor Partners: 👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT 🚙 FIXEDOPS DIGITAL - https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership 🎥 Covideo - https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto 📞 Calldrip - https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961 📱 RunMyLease - https://www.runmylease.com/lead-generation-tools.html



⏰Highlights⏰: 00:00 Introduction 10:00 What is the deal with manufacturers in 2023? 20:00 The strategy to follow when units are back in stock. TRAIN YOUR SALES STAFF! 30:00 Even on these times, not all customers prefer buying cars online! 40:00 Never trust figures supplied by a vendor about the vendor! Do we still need TV publicity? 50:00 What can we expect next year?



Subscribe to My Channel: YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg

Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh...

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support

SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics.

Jun 21, 202357:09
 Streamlining Car Transportation: Montway Auto Transport's Innovative Solution

Streamlining Car Transportation: Montway Auto Transport's Innovative Solution

In this episode of Dealer Talk, join hosts Herb and Charity as they welcome Mike Trudeau, the Executive VP of Business Development for Montway Auto Transport. They discuss the challenges dealerships face in inventory management and the future of the automotive industry and explore the advancements in car transportation technology and the evolving automotive landscape. By leveraging innovative technology like Montway Auto Transport's automation portal, dealerships can streamline their car transportation processes and overcome inventory challenges, ensuring efficient operations in an ever-evolving automotive industry.


📞 Connect: Website: https://www.montway.com/


Vendor Partners:

👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT 🚙 FIXEDOPS DIGITAL - https://rb.gy/z9ujzp

🎥 Covideo - https://rb.gy/uflllw

📞 Calldrip - https://rb.gy/h0fwta

📱 RunMyLease - https://rb.gy/av9bvf

 

⏰ Highlights:

00:00 Introduction

21:21 Mike Trudeau: Streamlining Sales Processes

22:02 Mike's Background in the Automotive Industry

23:28 Challenges and Trends in Inventory Management

26:18 Insights on Electric Vehicles and Transportation

30:09 Montway Auto Transport's Automation Portal (MAP)

31:54 Simplifying Car Transportation with MAP

 

Subscribe to My Channel: YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

Follow the podcast on Apple Podcasts: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

Send a voice message to the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/message

Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support


SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics.

Jun 07, 202351:48
Speed to Sale: Time Kills Car Deals

Speed to Sale: Time Kills Car Deals

Speed to Sale: Time Kills Car Deals

 

Introduction:

Herb, Charity and Terry McSpadden have a great time recording Dealer Talk's first-ever drunk episode (totally Charity's idea).

 

Join us for a hilarious conversation about how speed is everything in sales. TKD: Time Kills Deals.

 

Episode Highlights:

 

*Importance of teamwork and collaboration within the dealership.

*Financial implications of Covid.

*Providing Information: FTC Guidelines and Customer Expectations

*Recognizing the significance of BDC agents offering comprehensive information to customers.

*Striking a balance between control and accountability in setting appointments and providing information.

 

Enhancing the customer experience in the automotive industry requires a shift in mindset and a commitment to understanding and addressing customer needs. By fostering teamwork, providing accurate information, reducing customer anxiety, and creating memorable experiences, dealerships can differentiate themselves and build long-lasting customer relationships.

 

Join us in our next episode as we continue to explore key topics and trends shaping the automotive industry.

 

SEO Keywords: customer experience, automotive industry, salespeople, BDC agents, FTC guidelines, information provision, customer expectations, managing anxiety, warm transfers, dealership experience, personalized interactions, customer-centric approach.

 

📞 Connect:

 

https://www.xdc.team/

 

Vendor Partners

👓Foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6TT

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease

https://rb.gy/av9bvf

 

⏰Highlights: 00:00 Introduction 8:00 Service Customer Satisfaction 23:40 Terry McSpadden 47:15 Sales PERSON 1:24:00 You Need a Car to Rob a Bank 2:05:00 It's All About Being Positivity 2:30:45 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

 

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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Jun 01, 202302:32:38
You Are Responsible For the Success of Your Dealership

You Are Responsible For the Success of Your Dealership

In this episode of the podcast, Herb and Charity discuss their frustrations with the stigma surrounding the car industry and the need for better skills in sales. They emphasize the importance of understanding customers' needs and solving their problems effectively. The conversation highlights the shift in the car industry and the need for improved leadership and accountability. Herb argues that it's crucial to let customers express themselves fully before providing solutions. He believes in asking relevant questions to understand customers' needs and presenting suitable options. Both Herb and Charity emphasize that active listening and effective communication skills are essential in sales. 


Highlights: 

-Despite its positive aspects, the industry suffers from a negative reputation that deters people from pursuing it intentionally.

 -Even in 2023, some individuals within the industry perpetuate negative behaviors that contribute to the stigma.

 -Charity points out the lack of accountability among leaders in the car industry. Herb and Charity discuss the need for a shift in leadership practices to address this issue.

Keywords: automotive dealership, car sales, customer experience, salesmanship, selling, conversation, training, dealer, managers, senior salespeople, listening, finish sentences, customer conversations, problem-solving, communication skills, interview skills, personal development

 

Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

 https://rb.gy/z9ujzp


🎥Covideo.

 https://rb.gy/uflllw

 

📞Calldrip.

 https://rb.gy/h0fwta

 

📱RunMyLease.

 https://rb.gy/av9bvf


📞

Connect:

 LinkedIn:

https://www.linkedin.com/in/christian-charvet-858b25172/


Instagram:

https://automotivementorship.com/


Website:

https://automotivementorship.com/

 

⏰ Highlights: 

00:00 Introduction

 06:16 Is Sales Manipulation

 11:33 All Communication is Transactional

25:11 Guest: Christian Charvet

 53:47 Interviewing for Employee’s

 01:03:43 Next Five Years

  Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

************************************

Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message

Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support

May 16, 202301:07:30
More Car Sales: Less Waste w/Steve Fucile

More Car Sales: Less Waste w/Steve Fucile

“So, there we are in Poland. No cellphone, we don’t know the language, and we just got robbed by an 80-year-old man.” -Herb Anderson

Check out Herb’s interview on the Steve Fucile Show. Together they discuss the importance of digital marketing in the auto industry and the need for dealerships to control their own narrative in order to gain customer trust. Social media is a cost-effective way to drive traffic to a dealership's website. Also, learn how Herb got robbed in Poland.

 

Connect with our friend Steve Fucile on his social media below.

 

Keywords: digital marketing, auto industry, customer trust, third-party sites, inventory management, social media, lead generation, branding, entertainment, education.


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n


🚙FIXEDOPS DIGITAL.

 https://rb.gy/z9ujzp


🎥Covideo.

 https://rb.gy/uflllw

 

📞Calldrip.

 https://rb.gy/h0fwta

 

📱RunMyLease.

 https://rb.gy/av9bvf


📞 Connect:

 

LinkedIn:

https://www.linkedin.com/in/stephen-fucile-8714b5168/


Instagram:

https://www.instagram.com/rebounded1/


Facebook:


https://www.facebook.com/stephen.fucile.5


Tik Tok:

https://www.tiktok.com/@thestevefucileshow/video/7194475371004316974

 

YouTube:

https://www.youtube.com/channel/UCa0BM3aFHJRk9dSE5zzNPEQ


⏰ Highlights:


00:00 Introduction


07:30 The American Dream Still Exists


20:00 And Then He Stole My Car!


28:00 Understanding Where the Issues Are


46:30 Motivation to Get Off the Couch


01:08:00 You Can’t Sell What You Don’t Have


01:23:00 The Growth of Business


Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

************************************

Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message

Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support


May 11, 202301:30:46
Independent Yet Unified with NIADA

Independent Yet Unified with NIADA

“The independent and franchised dealers are a voice that needs to be unified so we can make the changes needed within the automotive industry.” -Charity Ann


In this episode, Troy Scheer and Jared Halsted talk about their experiences in the automobile industry, perceptions about the used car market, and the upcoming NIADA convention from June 19-22, and learn more about how to improve and elevate the automobile industry. Don't forget to download the NIADA mobile app to plan your schedule and make the most of the convention.




Keywords: NIADA convention, automobile industry, used car market, independent dealers, mobile app, early bird discount.



Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf

📞 Connect:

LinkedIn: https://www.linkedin.c om/company/national-independent-automobile-dealers-association/

Instagram: @_niada

Facebook:

https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/

https://www.facebook.com/groups/1056971047680050

https://www.facebook.com/BHPHInfo

Twitter: @_niada

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g

⏰ Highlights:

00:00 Introduction

00:45 Secret Shopping

09:14 You’re Paying Someone to Lose Your Money!

14:40 Jared Halsted with NIADA

18:00 NIADA Presidents Council

20:00 Troy Scheer with NIADA

27:00 NIADA Convention

28:20 Ignorance is Not an Excuse in the Eyes of the Law

38:00 Independent Dealer-Specific Concerns

55:00 Next Five Years

Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber





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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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May 03, 202301:00:50
NIADA Automotive Climate Forecast

NIADA Automotive Climate Forecast

“I've never been to a 20 group that I didn't pick something up that I didn't come out of with more knowledge.” -Herb Anderson


Gordon Tormohlen joins us to share his insights on the evolving retail market in the automotive industry. He highlights the importance of building relationships with customers instead of focusing solely on transactions. He discusses the role of technology in making it easier and more convenient for buyers to purchase cars online and discusses the power of the National Independent Auto Dealers Association (NIADA).


Vendor Partners:

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

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📱RunMyLease.

https://rb.gy/av9bvf



📞 Connect:

LinkedIn: https://www.linkedin.c om/company/national-independent-automobile-dealers-association/

Instagram: @_niada

Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/

https://www.facebook.com/groups/1056971047680050

https://www.facebook.com/BHPHInfo

Twitter: @_niada

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g


⏰ Highlights:

00:00 Introduction

6:50 Automotive News

10:00 Jury Duty

27:30 Scott Allen

35:00 NIADA Certified

44:00 Community Involvement

52:30 Next Five Years

Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

Follow the podcast here:

 https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2




Thank you for tuning in, and as usual, we will TALK later!

Apr 26, 202348:57
Women in Automotive Podcasting

Women in Automotive Podcasting

“Imagine what sales would be like if nobody had to choose which side of the gray line to be on, and everybody was just ethical. What would we all be doing as it would completely shift the industry in such a positive manner? We should definitely be focusing on that trajectory.” -Charity Ann



Season 8 Special Episode: Women in Automotive Podcasting shares the experiences of Kaylee Felio, Elena Ciccotelli, Charity Dunning, and Charity Ann as they navigate podcasting within the automotive industry. We talk about how it has helped us grow our personal brands, taught us more about the electric vehicle space, allowed us to showcase individuals who don't normally have the opportunity to speak, and helped promote the incredible automotive industry we have grown to love. We also discuss some of the gaps in the podcasting space for automotive and our favorite AI’s.

 


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf

 


📞 Connect:

Kaylee Felio: The Parts Girl Podcast

Elena Ciccotelli: EV’s for Everyone

Charity Dunning: What the Fixed-Ops

 


⏰ Highlights:

00:00 Introduction

04:34 Managing a Career and a Podcast

13:40 How Do We Bring People to the Automotive Industry

21:10 Professionalism and Recruitment

28:35 What the Consumer Wants

35:30 Using AI’s to Help in Podcasting

43:00 EV Conspiracy Theories

47:50 Next Five Years

 


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber



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Follow the podcast here:

 https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Thank you for tuning in, and as usual, we will TALK later!

 

 

Apr 19, 202352:16
NIADA: The Power of the Automotive 20 Group

NIADA: The Power of the Automotive 20 Group

“How many times have you gone to the desk and, for not having a signature on the paper, they throw the paper at your face. You're going to tell me that if you're really bought into creating customer experience and doing things differently, you're not going to get your managers to fall in line? Bull shit.” -Herb Anderson


Bill Elizondo is back. His experience in the BHPH industry goes back more than 30 years. Currently serving as a NIADA 20 Group Moderator, Bill offers insights on strategic growth and development and explains the importance of joining a Group. Whether you are a franchised dealer, an independent, or a BHPH, find out why and how 20 Groups can change your life.


Vendor Partners:

👓Foureyes.io https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp

🎥Covideo. https://rb.gy/uflllw

📞Calldrip. https://rb.gy/h0fwta

📱RunMyLease. https://rb.gy/av9bvf



📞 Connect:

LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/ Instagram: @_niada

Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https://www.facebook.com/groups/1056971047680050 https://www.facebook.com/BHPHInfo Twitter: @_niada

YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g ⏰ Highlights:

00:00 Introduction

04:00 Woah, Did You Just Swear?

17:50 New SWAG

20:00 Automotive News

30:00 Bill Elizondo

40:35 Don’t Be Afraid of the 20 Group

49:00 The Power of Your Peers

54:30 Next Five




Years Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

Apr 12, 202356:47
Buy Here Pay Here with NIADA

Buy Here Pay Here with NIADA

Apr 05, 202353:06
The State of Automotive with NIADA

The State of Automotive with NIADA

Mar 29, 202301:19:03
Different Automotive Industry Environments: Bi-Lingual Dealer Talk
Mar 15, 202353:12
Automotive Marketing with NIADA
Mar 08, 202353:12
NIADA: Certified Pre-Owned with Jeremy Beck

NIADA: Certified Pre-Owned with Jeremy Beck

"You can go back over all the different economic downturns and challenges that we've had, yet auto dealers always find a way to survive and come out smelling like roses right because of the innovators the entrepreneurs."  -Jeremy Beck


Beck is an automotive executive with 25 years of industry experience. His resume includes roles with rural, small-town dealerships with BHPH operations to working with some of the largest automotive dealer groups in the country. Beck also spent 10 years working for F&I providers in streamlining their dealer support, training and development, process and procedures, and go-to-market strategy. Most recently, he was the Vice President of Sales and Field Operations for one of the largest F&I product providers servicing the independent dealer community.


Since joining NIADA, he’s worked to develop and implement a strategy for Dealer Education, 20 Groups, Research, and Industry Insights and Events.


Independent dealers are the backbone of our industry, says Beck. They drive volume, growth, and innovation, and adapt to ever-changing landscapes better than any other part of our industry. I’m excited to join the executive team at NIADA and help provide our members an association that is dedicated to their future. NIADA’s mission of Meet, Learn, Profit, and Grow are aspects to which I have dedicated my entire career.


News:

Kate Winslet CAN hold her breath for 7 minutes:

https://www.snopes.com/fact-check/kate-winslet-breath-underwater/

Vehicle Gross:

https://www.dalepollak.com/2023/01/an-ongoing-gross-deception-thats-growing-moving-cars-between-stores/

Used Car Price Index:

https://www.autoremarketing.com/wholesale/historic-drop-manheim-used-car-price-index-ends-3-years-volatility

https://www.autofinancenews.net/allposts/risk-management/manheim-price-index-posts-largest-yoy-decline-in-history/

Australian quarantine:

https://www.drive.com.au/news/three-of-australias-top-five-car-brands-hit-by-new-quarantine-delays/

Toyota Emissions Goals:

https://lasvegassun.com/news/2023/jan/12/toyota-pushes-zero-emission-goals-by-converting-ol/



Highlights: 

00:00 Introduction

05:18 Glitter?

14:03 Preparing for Carvana

25:50 Jeremy Beck

55:10 Next Five Years



Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber


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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Mar 01, 202357:13
Carvana, Vroom, Beepi: The Used Car Formula?

Carvana, Vroom, Beepi: The Used Car Formula?

“There hasn't ever been a better-used car market, and Carvana failed to make money. They failed to truly improve.”


Steve is the author of Ridiculously Simple Sales Management and Assumptive Selling; as well as a respected automotive industry veteran and founder of Stauning Solutions Group – a leading training & consulting. Steve served in various automotive leadership roles, including as the Asbury Automotive Group’s Director of eCommerce, the Director of the Web Solutions Division of Reynolds & Reynolds, and as the General Manager of Dealer Web Services for Dominion’s Dealer Specialties.


The article cited in this episode is here:

https://askthemanager.com/2017/04/why-carvana-will-fail-and-how-they-might-succeed/#.Y-_cNnbMK3C


📞 Connect:

https://twitter.com/SteveStauning

https://www.linkedin.com/in/sstauning/

https://www.youtube.com/@SalesTrainer



Vendor Partners

👓Foureyes.io

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🚙FIXEDOPS DIGITAL.

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🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

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📱RunMyLease.

https://rb.gy/av9bvf



⏰Highlights:

00:00 Introduction

18:45 Digital Retailing

24:25 Carvana Dealerships?

32:21 ADESA

55:22 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************


Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************



Thank you for tuning in, and as usual, we will TALK later!

Feb 23, 202358:16
Melanie Wilson: National Independent Automotive Dealer Association
Feb 21, 202337:57
Season 7 Finale: George Nenni and GA4

Season 7 Finale: George Nenni and GA4

Learn what is up for Season 8 and welcome our guest, George Nenni. It’s been a full podcast season with Charity as Co-Host, and Herb has bombs to drop on our Season Finale. Don’t miss a minute.


George is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car Dealer’s Guide to Google Analytics 4, A Car Dealers’ Guide to Digital Marketing, and A Car Dealer's Guide to Google Business Profile, all available on Amazon.


Thank you all for an incredible season of learning and growth. We are excited for what is to come!


News:

📌🗞️Monthly Payments on the Rise

shorturl.at/eprWX

📌🗞️Autonomous Vehicle Legality Per State

shorturl.at/iR179

📌🗞️Shoot Out in Mexico

shorturl.at/fgiH0

Links:

✍🏼 Dealer Play Book: Brian Pasch

shorturl.at/atEY8

✍🏼 Hidden Brain Episode: The Influence You Have

shorturl.at/fxyJW

🛒 Fill-a-Cart

dealertalk.io/fill-a-cart/



Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf



📞 Connect:

George Nenni

Book: Car Dealers Guide to Google Analytics: shorturl.at/nR136

LinkedIn: https://www.linkedin.com/in/georgenenni/

Facebook: https://www.facebook.com/georgenenni

Twitter: @georgenenni



⏰ Highlights:

00:00 Introduction

01:21 LOTR? on Dealer Talk?

20:00 Herb’s Big Announcement

25:25 Automotive News

48:00 George Nenni

58:00 Preserving Analytical YOY Data

34:55 The Value of Social Media

38:20 The Small Things You Can Do

01:22:00 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzz...

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Follow the podcast here:

https://itunes.apple.com/us/podcast/d...

*************************************

Thank you for tuning in, and as usual, we will TALK later!

Jan 17, 202301:24:28
Kevin Preston: The Perpetual Search for the Fatal Flaw

Kevin Preston: The Perpetual Search for the Fatal Flaw

When you have the coolest thing in the world and all the right things are said and done—we all think there is something missing. “It sounds too good to be true.” Join us as we discuss the technological growth within the automotive industry.


Currently, in his 20th year with PBS, Kevin has been the tactician responsible for the sales team welcoming thousands of PBS customers to the family even through multiple product reinventions.  Bringing innovative ideas to PBS and our customer base across all divisions, Kevin’s creative ways of looking at and evaluating a situation continue to be of tremendous value to the retail automotive industry.


News:

📌🗞️ Carvana:

https://bit.ly/3YxktPa

📌🗞️ Autonomous Vehicles:

https://bit.ly/3I6AA0z

📌🗞️Inventory Changes YOY:

https://bit.ly/3jfAitQ

✍🏼 Blog Post of the Week:

https://bit.ly/3jcXMzE


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf


📞 Connect:

Tim Warren

Website: https://www.pbssystems.com/

LinkedIn: https://www.linkedin.com/in/kevin-preston-9b5b174/


⏰Highlights:

00:00 Introduction

5:27 Automotive News

28:30 Blog Post of the Week

32:30 Kevin Preston

45:10 Hiding Behind Technology

1:11:10 The Perpetual Search for the Fatal Flaw

1:14:25 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************

Thank you for tuning in, and as usual, we will TALK later!



Dec 20, 202201:18:60
Tim Warren: Finding the Right Words

Tim Warren: Finding the Right Words

If you didn’t figure it out with your ex, we will let you in on a little life secret—it’s all about the way you say it. Herb is out of the office again this week and Charity gets to talk about words for an entire episode. She’s in her happy place and nerding-out with Tim Warren of Helium SEO on how finding the right words can change the game for your dealership.


Also, do you know what a ‘homer’ is? You will now!


Don’t assume your website isn’t worth it.


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n


🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp


🎥Covideo.

https://rb.gy/uflllw


📞Calldrip.

https://rb.gy/h0fwta


📱RunMyLease.

https://rb.gy/av9bvf


📞 Connect:

Tim Warren

Website: https://helium-seo.com/

Twitter: https://twitter.com/HeliumSeo

Facebook: https://www.facebook.com/heliumseo/

LinkedIn: https://www.linkedin.com/in/timwarrenhelium/


⏰Highlights:

00:00 Introduction

01:40 Secret Shopping

10:00 Tim Warren

16:30 Helium SEO

19:10 Keys Words on Google

27:55 What’s a Homer

34:55 The Value of Social Media

38:20 The Small Things You Can Do

45:50 YouTube Ranking

51:15 SEO Comes Down to Two Things

52:25 What Herb Doesn’t Know…

55:25 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************


Thank you for tuning in, and as usual, we will TALK later!

Dec 13, 202258:13
Automotive Transport with Jay Wertzberger

Automotive Transport with Jay Wertzberger

ATI Auto Business is your automotive educational resource to stay current on vehicle logistics news and updates in automotive transport technologies in the North American used car market.



Jay Wertzberger is one of the funniest guests we have had the privilege of talking with. We could not stop laughing.  From early experience in Hollywood filmmaking and live webcasting, mixed with a passion for marketing on social media and a decade in auto transport, Jay develops engaging content for automotive business professionals. He graduated with a degree in Marketing from Virginia Tech, with a double minor in Communications and English. With recurring feature content including "Tuesday Nights Live", "Live Carrier Advice", "Dispatching LIVE!", and "Cars On The Move" (as well as live on-location events and automotive trade show coverage), Jay produces and hosts for the channel.


Fill-a-Cart:

🛒 https://dealertalk.io/fill-a-cart/

Automotive News Links:

📌🗞️ Customers Are OK to Pay Over

https://tinyurl.com/52xrdb25

📌🗞️ P2P EV Charging

https://tinyurl.com/2p84jefs

📌🗞️ Weekly Market Data:

https://tinyurl.com/bde38m62


✍🏼 Blog Post of the Week:

https://tinyurl.com/29yh4yew


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf


📞 Connect:

Jay Wertzberger

Website: https://tinyurl.com/3brre4pt

Podcast: https://tinyurl.com/4dm3rbax

Facebook: https://tinyurl.com/4yt37s7w

Twitter: https://tinyurl.com/2j2zrr8z

Instagram: https://tinyurl.com/2s46s554

LinkedIn: https://tinyurl.com/y4mez934

YouTube: https://tinyurl.com/26yf5557

LinkedIn: https://tinyurl.com/5f5um2uf


⏰Highlights:

00:00 Introduction

02:14 Automotive News

13:30 Lot Linx Weekly Market Data

17:00 Blog Post of the Week

25:05 Welcome, Jay Wertzberger

40:30 The Hybrid Future of Transport

49:30 Get Rich Clickbate YouTuber

1:13:00 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

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Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

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Dec 06, 202201:15:44
Terry McSpadden: Time, Trust, and Money

Terry McSpadden: Time, Trust, and Money

Our friend Terry joins us to discuss the impact of video on time, money, and trust. Terry started in the car business in 1989 and has spent his time in every position except turning wrenches. He now helps dealers drive traffic and increase consumer experience and loyalty with Covideo. Like many of us, he feels the industry is an awesome place to be and grow if you're willing to learn, be flexible, and enjoy people.

You’ll also get a chance to listen as Charity does some of those secret shops she is always talking about.


Join us to see how you can make increase your close rate with time, money, and trust.


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf


📞 Connect:

Terry McSpadden

Facebook: https://www.facebook.com/profile.php?id=100063598764796

Instagram: https://www.instagram.com/covideo/

TikTok: @covideo_official

LinkedIn: https://www.linkedin.com/in/terry-mcspadden-0b78024a/


⏰Highlights:

00:00 Introduction

04:20 Secret Shopping

24:35 Terry McSpadden

31:30 Customers Want to Negotiate

39:50 The Biggest Hurdle to Video

51:00 Why Don't Dealers All Do It

1:09:00 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************

Thank you for tuning in, and as usual, we will TALK later!

Nov 29, 202201:14:20
Peter Duffy: How to Make the Automotive Customer Salivate

Peter Duffy: How to Make the Automotive Customer Salivate

Inventory, inventory, inventory. Join us with Peter Duffy, Founder/CEO of Dealer Image Pro™, a for all things inventory imaging. As we head into the holiday season and a continuously unknown economic atmosphere, we need to put on our ‘A’ game. There is no room for a bad presentation. With professional photo, video & 360 software, Dealer Image Pro helps hundreds of dealers take their merchandising in-house by offering the equipment, unlimited training, and professional editing, and quality.


Join us to see how you can make the automotive customer salivate.   


Fill-a-Cart: 🛒 https://dealertalk.io/fill-a-cart/


Automotive 

News Links: 

📌🗞️Takata/Stellantis https://tinyurl.com/4aj8752w 

📌🗞️ Tesla Driver Manslaughter Case https://tinyurl.com/2pebzzk6 

📌🗞️ Weekly Market Data: https://tinyurl.com/bde38m62 

📌🗞️ End of Month Inventory: https://tinyurl.com/2r96w36

📌🗞️ Toyota Raising Prices: https://tinyurl.com/f2bnk2za 

📌🗞️ Kia EV: https://tinyurl.com/5n6twsr5 

📌🗞️ GM Delays EV: https://tinyurl.com/2p86hche 

📌🗞️ Used Car Prices: https://tinyurl.com/5azdu6ax


✍🏼 Blog Post of the Week:

https://tinyurl.com/3bux3tea


Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n

🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp

🎥Covideo.

https://rb.gy/uflllw

📞Calldrip.

https://rb.gy/h0fwta

📱RunMyLease.

https://rb.gy/av9bvf


📞 Connect:

Peter Duffy

Facebook: https://tinyurl.com/muay5suc

Instagram: https://tinyurl.com/djmfjjbe

LinkedIn: https://tinyurl.com/y4mez934

YouTube: https://tinyurl.com/32wntc7x

LinkedIn: https://tinyurl.com/355y9pnu


⏰Highlights:

00:00 Introduction

06:00 Automotive News

37:13 Blog Post of the Week

45:00 Welcome, Peter Duffy

1:01:00 The Biggest Bottleneck of Your Website

1:27:00 Next Five Years


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here:

https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************

Thank you for tuning in, and as usual, we will TALK later!

Nov 21, 202201:29:31
Paul Sansone Jr: Life Happens to Everyone

Paul Sansone Jr: Life Happens to Everyone

Paul Sansone Jr. has been an auto dealer since our host was 3 years old. In that time, he has grown his resume to include 5 dealerships in the New Jersey area. Paul recently won the Driving Sales Best Idea Contest for his incredible concept of subprime leasing. The Dealer Controlled Leasing program focuses on short-term leases 12-48 months long. It is a dealer-owned leasing product, and dealers are in control of their decisions.


Join us as he unfolds why he chose to focus his attention on helping those around him because, as he says: “Life happens to everyone.”


🛒Fill-a-Cart:

https://dealertalk.io/fill-a-cart/


Automotive News Links:

📌🗞️NJ to Ban Auto Subscriptions?

https://rb.gy/kifcpr

📌🗞️ Automotive Industry Turnover

https://rb.gy/ihamxr

📌🗞️ Wallstreet Demand Destruction

https://rb.gy/hlwjgm

📌🗞️ EV Service Tech’s

https://rb.gy/alwtos


✍🏼Blog Post of the Week:

https://rb.gy/q8vtqn

---

Vendor Partners

👓Foureyes.io

https://rb.gy/iuoo6n


🚙FIXEDOPS DIGITAL.

https://rb.gy/z9ujzp


🎥Covideo.

https://rb.gy/uflllw


📞Calldrip.

https://rb.gy/h0fwta


📱RunMyLease.

https://rb.gy/av9bvf


Highlights:

00:00 Introduction

03:20 Fill-A-Cart

06:49 Automotive News

33:06 Blog Post of the Week

37:35 Paul Sansone Jr.

43:15 Resistance to Subprime Leasing

01:01:00 Interviewing the Customer

01:19:50 A Differentiator

01:22:23 Next Five Years


Connect:

Paul Sansone Jr.

LinkedIn: paul-sansone-jr-50b7871a

Twitter: @psjr1

Instagram: @psjr66

Facebook: paul.j.sansone


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

*************************************

Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2

*************************************


Thank you for tuning in, and as usual, we will TALK later!

Nov 08, 202201:24:56
James Gilboy: Anticipating the Unforeseen

James Gilboy: Anticipating the Unforeseen

Charity’s obsession with all things EV continues with James Gilboy, Staff Writer for The Drive and self-proclaimed ‘EV Guy.’ Are electric vehicles better for the environment? Is Level 5 Autonomy a realistic pursuit? Is Lithium going the way of the DoDo? All this and so much more in this laughter-filled episode of the Dealer Talk Podcast.


Fill-a-Cart:

https://dealertalk.io/fill-a-cart/

Automotive News Links:

Dealer Group Settles With FTC:

https://tinyurl.com/Dealer-Talk-News

BMW Hydrogen:

https://www.seattletimes.com/business/bmw-boss-says-hydrogen-not-electric-will-be-hippest-thing-to-drive/

Automakers Need More Time:

https://www.reuters.com/business/autos-transportation/automakers-need-more-time-meet-us-minerals-requirements-evs-execs-2022-10-19/

Buying Behavior Report:

https://www.lotlinx.com/vintenders-blog/has-buying-behavior-reached-a-boiling-point/?utm_source=lotlinx_email&utm_medium=organic_email&utm_campaign=lotlinx_newsletter

Post Covid Economic Sugar High:

https://www.businessinsider.com/next-recession-forecast-economic-outlook-sugar-high-make-2023-miserable-2022-10


Blog Post of the Week:

Marketing is to Bull-Riding…

https://dealertalk.io/marketing-is-to-bull-riding/

Forest Ward & Calldrip Episode:

https://youtu.be/lzB2gT35TjU

Our Partners:

Get more leads with our vendor partner foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6T


Create a better online experience for your service customers with our vendor partner FIXEDOPS DIGITAL.

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

Deliver a more personalized experience for your leads and customers with our vendor partner Covideo.

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

Speed up your lead response time with our vendor partner Calldrip.

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

Convert more website visits with our vendor partner RunMyLease.

https://www.runmylease.com/lead-generation-tools.html



Nov 02, 202201:43:16
"JT” Thompson: The Cost of Advertising Price of an Unremarkable Service & Product

"JT” Thompson: The Cost of Advertising Price of an Unremarkable Service & Product

The fast pace of our industry makes it difficult to track cost, ROI, and even attribution. Your CRM only gives you so much and the question becomes: How do you bring the ‘data-verse’ together? With this in mind Jonathan “JT” Thompson began to build a platform and process to support dealers and vendors within the automotive industry. 

Fill-a-Cart:

https://dealertalk.io/fill-a-cart/

Automotive News Links:

Nissan Lease Pay as You Go:

https://jalopnik.com/nissan-to-offer-pay-as-you-go-lease-options-for-buyers-1849639482

Non-Tesla EV Momentum

https://www.autonews.com/retail/non-tesla-brands-gain-momentum-new-ev-registrations

Stellantis to Pay $5.6 Million

https://www.reuters.com/business/autos-transportation/stellantis-unit-pay-56-million-resolve-california-emissions-probe-2022-10-13/

Carvana Licensing

https://www.autonews.com/dealers/carvanas-michigan-license-remains-suspended-after-court-ruling


Blog Post of the Week:

Is Your Fixed Ops Ready for the Road Ahead?

https://dealertalk.io/is-your-fixed-ops-ready-for-road-ahead/


Get more leads with our vendor partner foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6T

Create a better online experience for your service customers with our vendor partner FIXEDOPS DIGITAL.

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

Deliver a more personalized experience for your leads and customers with our vendor partner Covideo.

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

Speed up your lead response time with our vendor partner Calldrip.

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

Convert more website visits with our vendor partner RunMyLease.

https://www.runmylease.com/lead-generation-tools.html


Highlights:

00:00 Introduction

03:40 Fill-A-Cart

04:30 Digital Dealer 2022

19:00 Automotive News

28:20 Blogpost of the Week

32:00 Jonathan “JT” Thompson

41:00 Where is the Disconnect?

49:50 Power and Danger of Data

58:30 Educating the Dealer to Understand the Vendor


Connect:

Jonathan “JT” Thomspon

https://www.amg.team/

https://www.linkedin.com/in/jonathan-thompson-marketing/


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber


Oct 25, 202201:17:35
 Chris Martinez: Old Habits Die Hard

Chris Martinez: Old Habits Die Hard

The old habits are the hardest to overcome. As we grow, change and pivot toward a new perspective, we should take every opportunity to find success. This episode discusses the importance of adapting to change with bestselling author Chris Martinez. 


He is people-driven, results-driven, customer-oriented, and forward-thinking with more than 17 years of experience in the automotive industry in senior roles.


Fill-a-Cart:

https://dealertalk.io/fill-a-cart/


Automotive News Links:

Opec+ Cuts Oil Production

https://www.cnn.com/2022/10/05/energy/opec-production-cuts/index.html

Consumer Fear of Autonomous Vehicles

https://www.wardsauto.com/industry-news/study-consumers-don-t-understand-autonomous-vehicles

Uber Signs Contract with Motional

https://www.theverge.com/2022/10/6/23388841/uber-motional-robotaxi-autonomous-vehicle-deal-av

Boris Lopez

https://www.nada.org/nada/nada-headlines/great-mentors-and-hard-work-have-helped-venezuelan-auto-dealer-boris-lopez


Blog Links:

Video is the Differentiator

https://dealertalk.io/video-is-the-new-differentiator/

Get more leads with our vendor partner foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6T

Create a better online experience for your service customers with our vendor partner FIXEDOPS DIGITAL.

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

Deliver a more personalized experience for your leads and customers with our vendor partner Covideo.

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

Speed up your lead response time with our vendor partner Calldrip.

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

Convert more website visits with our vendor partner RunMyLease.

https://www.runmylease.com/lead-generation-tools.html


Highlights:

05:39 Our Sponsor Foureyes

10:06 Automotive News

35:17 Blogpost of the Week

43:00 Chris Martinez

51:25 Old Habits Die Hard

01:2:34 Vehicle Acquisition Strategies

01:13:14 The Impact of Covid


Connect:

Chris Martinez

http://chrisjosephmartinez.com/

https://www.linkedin.com/in/chrisjmartinezatx/


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber


Thank you for tuning in, and as usual, we will TALK later!


Oct 19, 202201:22:51
Mike Vogel: Earning the Right to Customer Loyalty

Mike Vogel: Earning the Right to Customer Loyalty

In this episode, we focus on customer care and loyalty in our fixed operations with Mike Vogel of Automotive Service Manager Coaching.


Mike Vogel's career spans over 35 years. He has held positions as Prep Manager, Service Advisor, Service Manager/Director, Fixed Operations Director, and Corporate Fixed Operations Director. He offers Automotive Service Manager Coaching and consulting for Fixed Ops Vendors such as UpdatePromise, TraXtion, and RepairPal.

Automotive News:

Tesla Recalls

https://www.nbcnews.com/business/autos/tesla-recall-1-million-vehicles-automatic-windows-might-exert-excessiv-rcna48909

EV Charging Stations

https://www.msn.com/en-us/money/markets/all-50-states-get-green-light-to-build-ev-charging-stations-covering-75000-miles-of-highways/ar-AA12iOgr

New York Bans ICE

https://www.caranddriver.com/news/a41468778/new-york-state-gas-car-ban-2035/

New Car Sales

https://www.thedetroitbureau.com/2022/09/automakers-expect-to-enjoy-positive-results-in-september/#:~:text=Overall%20sales%20are%20expected%20to,1.5%20million%20units%20from%202021

Cybertruck

https://www.motortrend.com/news/elon-musk-tesla-cybertruck-float-water-claim-twitter/

Blog Post

https://dealertalk.io/converting-more-web-visits/

---

Get more leads with our vendor partner foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6TT

Create a better online experience for your service customers with our vendor partner FIXED OPS DIGITAL.

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

Deliver a more personalized experience for your leads and customers with our vendor partner Covideo.

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

Speed up your lead response time with our vendor partner Calldrip.

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

Convert more website visits with our vendor partner RunMyLease.

https://www.runmylease.com/lead-generation-tools.html

Highlights:

00:00:00 Introduction

00:03:35 Automotive News

00:18:12 Blog Post of the Week

00:29:19 Mike Vogel

00:38:36 Longterm Customer Relationships

00:48:47 People-Friendly Employees

00:57:04 Generational Customer Loyalty

01:05:05 Don't Overlook Tires!

01:19:07 The Next 5 Years


Connect: Mike Vogel https://www.linkedin.com/in/mike-vogel-5b342823 Mikevogel56@gmail.com


Oct 11, 202201:20:37
Brian Allee: Culture Eats Process for Breakfast

Brian Allee: Culture Eats Process for Breakfast

Connect: Brian Allee

In this episode we meet with Brian Allee of A2ZSync to discuss the power of an end-to-end process, and how it can positively impact your dealership.


Brian is on a mission to help dealers build and grow their business into a modern retail experience for both customers and employees. Brian is obsessed with assisting dealers in evolving in a sustainable and proven way. Trained as a dealer, he has over 15 years of retail experience in variable operations. In 2019, he crossed over to dealership technology, training, and consulting. As a “student of the game,” Brian enjoys learning from dealer partners just as much as he loves sharing the knowledge acquired over the years.


Automotive News Links:

The New Mustang

Gen-Z Buyer Statistics

Toyota Closes Their Russia Plant.

Kia/Hyundai Class Action Lawsuits

GM Creates Thousands of Jobs

Interest Rate Increase


Blog Links:

Are Your Vendors On Your Side?


Get more leads with our vendor partner foureyes.io

Create a better online experience for your service customers with our vendor partner FIXEDOPS DIGITAL.

Deliver a more personalized experience for your leads and customers with our vendor partner Covideo.

Speed up your lead response time with our vendor partner Calldrip.

Convert more website visits with our vendor partner RunMyLease.


Highlights:

00:00:00 Introduction

00:04:38 Automotive News

00:13:00 Herb's First Car

00:35:25 Brian Allee

00:45:45 Adapting or Dying

00:52:52 More Efficient Sales

01:10:00 Time is the New Currency


Connect: Brian Allee

https://www.linkedin.com/company/a2z-sync

https://www.instagram.com/a2z_sync/

https://www.facebook.com/a2zsync/


You can reach the Dealer Talk Team--Herb Andersonand Charity Ann--anytime at https://dealertalk.io/

Subscribe to our YouTube Channel


Oct 04, 202201:21:14
Steve Powers: Creating Reasonable Industry Expectations

Steve Powers: Creating Reasonable Industry Expectations

Steve has spent more than 24 years in the Auto industry. The spark happened when he started his career at McDonald Automotive in 1998 as an Audi Brand Specialist. Since then, Powers couldn’t get enough and yearned to learn more and something different. At that point, Steve recognized the importance of diverse experiences and perspectives to drive innovation in the auto industry, and that’s when he became an Audi Sales Manager in 1999. In 2010, Powers became an Audi General Sales Manager and a couple of years later graduated from NADA’s General Dealership Management Academy and was promoted to Audi Denver General Manager.


He was recognized in 2019 as VP of Operations for the McDonald Automotive Group. In 2021, he became a partner of Polestar Denver and a partner with Toyota Greeley, Toyota Ft. Morgan, CDJR Ft. Morgan, and McDonald Mazda North (located in Longmont, CO). He is currently on the board of CADA (Colorado Automobile Dealers Association), a Chairperson of Audi NCM 20 Group, and a member of Audi of America Product.


00:00:00 Introduction 00:02:30 Automotive News 00:30:00 Blog Post of the Week  00:37:00 Steve Powers Introduction 00:41:00 For the Love of ICE 00:43:00 Reasonable Benchmarks 00:48:00 Inflation Reduction Act Expectations 00:57:00 Time Frame for Full Roll Out? 01:03:00:00 Trying to Predict Q4 01:11:00 It Is What It Is 01:20:00 Next Five Years


Connect: Steve Powers  Connect with Steve through his assistant Cesar at coxley@mcdonaldautomotive.com  You can reach the Dealer Talk Team anytime at: https://dealertalk.io/ 


Herb Anderson: https://stan.store/DealerTalk   


Charity Ann:  https://stan.store/Yes-i-cann


Thank you for tuning in, and as usual, we will TALK later! 


Subscribe to My Channel:  https://www.youtube.com/channel/UCFzz...



Sep 20, 202201:21:41
Durran Cage: New Cars are the New Salary

Durran Cage: New Cars are the New Salary

What an incredible episode with Durran Cage! Everyone gets passionate about their opinions on how to motivate our sales teams into becoming the hard-working, rise-and-grind people that we as leaders see them capable of.


Durran is an amazing guest. His unique qualifications include serving as an OEM District Sales Manager, High-Performance Internet Director, and GSM, leading a team of consultants for one of the largest vendors in the automotive industry, and 3 years ago, he took the leap into entrepreneurship as the founder of Cage Automotive. Through Cage Campus and Cage Automotive, Durran, along with his team, has the drive and passion to reach farther and impact greater to leave everything better than he found it.


Founding Cage Automotive--a company that strives to leave everything better than they found it through their product or service. Durran is passionate about this mission and, along with his team, works hard every day, driven by their desire to impact greater auto markets worldwide.


Automotive News Links:

https://www.autoweek.com/news/technology/a40907406/nyc-testing-electronically-speed-limited-fleet-vehicles/

https://www.caranddriver.com/news/a41040933/ford-and-ram-to-drop-compact-vans-and-there-goes-the-segment/

https://www.courthousenews.com/17-states-sue-epa-for-restoring-californias-authority-to-regulate-vehicle-emissions/

https://www.motortrend.com/news/california-carb-ice-ban-lawsuit/


Blog Links:

https://dealertalk.io/the-96-turnover-rate-you-didnt-know-about/


Get more leads with our vendor partner foureyes.io

https://lps.foureyes.io/free-trial?feac=ALL6TT


Create a better online experience for your service customers with our vendor partner fixedops digital.

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership


Deliver a more personalized experience for your leads and customers with our vendor partner covideo.

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto


Speed up your lead response time with our vendor partner calldrip.

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961


Convert more website visits with our vendor partner runmylease.

https://www.runmylease.com/lead-generation-tools.html


Highlights:

00:00:00 Introductions

00:02:20 Charity's Dream Car

00:06:46 Automotive News

00:19:29 Blog Post of the Week

00:26:56 Durran Cage is Here!

00:30:03 The Lottery Effect

00:36:05 What Should Train On?

00:46:55 New Cars are the New Salary?

00:52:44 Assessing Where We Are At

01:00:43 Create a Control Group of Your Customers

01:03:20 What Experience Does the Customer Want?

01:20:30 Next Five Years


Connect:

Durran Cage:

durran@cageautomotive.com

www.cageautomotive.com

https://www.linkedin.com/in/durrancage/

https://www.facebook.com/durran.cage.3/

https://www.instagram.com/durrancage/

https://www.youtube.com/channel/UCy_SNmMM44ZPYbMIIHZJ4BQ

https://www.tiktok.com/@durrancage


You can reach the Dealer Talk Team anytime at:

https://dealertalk.io/


Herb Anderson:

https://stan.store/DealerTalk


Charity Ann:

https://stan.store/Yes-i-cann


Thank you for tuning in, and as usual, we will TALK later!


Subscribe to My Channel:

https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg


Follow the podcast here:

https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535


Sep 13, 202201:23:05
Ben Gay III: Sales -Person-Ship

Ben Gay III: Sales -Person-Ship

Ben Gay III is in the house with amazing stories of his incomparable life and perspective on the craft and art of salespersonship. With 50+ years of professional selling experience, Ben has worked with fellow sales legends such as Dr. Napoleon Hill, Zig Ziglar, Earl Nightingale, and many more.


Ben now writes/publishes/produces “The Closers” series, considered the foundation of professional selling.


To receive special pricing and free shipping on his books, go here:

https://www.ebay.com/str/Ronzonebooks 


Automotive News Links:

https://www.regulations.gov/document/FTC-2022-0046-0001


Blog Links:

https://dealertalk.io/standing-out-marketing-your-inventory-in-todays-landscape/


Get more leads with our vendor partner foureyes.io:

https://lps.foureyes.io/free-trial?feac=ALL6TT

Create a better online experience for your service customers with our vendor partner fixedops digital

https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership

Deliver a more personalized experience for your leads and customers with our vendor partner covideo

https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto

Speed up your lead response time with our vendor partner calldrip

https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961

Convert more website visits with our vendor partner runmylease

https://www.runmylease.com/lead-generation-tools.html


Highlights:

00:00:00 Introduction

00:01:45 Automotive News

00:15:50 Go Voice Your Opinion

00:16:19 Blog Post of the Week

00:24:55 Ben Gay III "The Closer"

00:28:42 Zig Zigler

00:33:16 Napoleon Hill

00:46:29 The Power of Public Speaking

01:07:11 The Power of Scripting

01:12:31 How to Get in Contact with Ben


Connect:

Ben Gay III:

https://bfg3.com/

LinkedIn: https://www.linkedin.com/in/bengayiii/

Facebook:

https://www.facebook.com/ben.i.gay.1

Twitter:

@bengayIII

---- You can reach the Dealer Talk Team anytime at:

https://dealertalk.io/


Herb Anderson:

https://stan.store/DealerTalk

Charity Ann:

https://stan.store/Yes-i-cann

Thank you for tuning in, and as usual, we will TALK later!

Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg

***********************************

Follow the podcast here: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535

***********************************

Sep 06, 202201:20:44