Dear Lash Love Diaries
By Lorena Ashmore
Dear Lash Love DiariesSep 20, 2021
How To Be a Self-Aware Beauty Business Owner and Building a Solid Business Foundation
In this episode I discuss how becoming a self-aware business owner will give you a lifetime career you can feel good about.
+Why we can't and shouldn't do it all
+Preparing for burnout before it hits
+Building a solid business foundation
+Thinking beyond the treatment room
One tool I use daily to stay organized
All about newsletters: My 3 favorite platforms & how many to send each month.
Your morning dose of : Looking back at what once was, seasons of life & becoming inspired again.
Your morning dose: How much time do you need to spend on your business and social media ?
Your morning dose: Client & service pricing tips you’ll want to hear
Your morning dose: My thoughts on work boundaries & how to create them
My pregnancy “checklist” for Mamas to be who own a business
Your morning dose: Why I think you should have a blog if you’re an esthetician!
Your morning dose: How to stay grounded during the holidays
Your morning dose : Selling products online
I'm sharing some insight into selling products online in under 5 minutes.
I discuss what you need to get started & things to think about.
With 7 years of e-commerce experience building & growing it from the ground up and 10 in the beauty industry, i'm here to help you in every aspect of your business!
Follow me on IG for more tips HERE
Book a one hour zoom call to get started HERE
Book a 3 call bundle to get fully set up HERE
Email us with any questions HERE
Your morning dose: your morning coffee is more important than you think
Your morning dose: social media
Ways you can make $$ outside of the treatment room
First! Go listen to "What's next? Tips for an evolving business owner"
This episode is for anyone who's ready to make $$ outside of their treatment room.
I break down the ways I have personally done this & a few other options for you like affiliate links, virtual skincare consults, side hustles & more
I talk about Pomp Beauty/Pomp Professional-Built for estheticians, by estheticians. A platform where you can grow your business virtually.
Here's the link to join (it's free!) Join here
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Elevate your business and book a coaching call with me HERE
For website design and anything custom email HELLO@DEARLASHLOVE.COM
Want to say hi? Email LORENA@DEARLASHLOVE.COM
What's next ? Tips for an evolving business owner.
In this episode I talk about :
What do you do when you aren't sure what to do next
What to do when your passions have changed
Feeling like you've outgrown certain parts of your business
Fine tuning what you're doing now
Making list of priorities
Or maybe you are perfectly content but feel social pressure to have more
As a beauty professional who also runs an online business, I am constantly thinking about what's next and I know you are, too.
I hope today's episode allows you to think about the things I just mentioned and inspires you to sit back and think about what you want or enjoy where you're at now.
As always, this is my personal experience in hopes to help a friend listening.
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Elevate your business and book a coaching call with me HERE
For website design and anything custom email HELLO@DEARLASHLOVE.COM
Want to say hi? Email LORENA@DEARLASHLOVE.COM
Online shop tips, three fonts I'm loving, IG low down and more business owner inside scoop
In this episode I break down:
Fonts I'm loving and how to get other fonts you like that aren't in Canva
The printer I use and love for printing labels
The shift I noticed on IG and a few tips
Keeping it spicy in the treatment room
Ways I can personally help you with your business
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
For website design and anything custom email HELLO@DEARLASHLOVE.COM
Want to say hi? Email LORENA@DEARLASHLOVE.COM
How to effectively market the services you love and want to do more of and 3 of my favorite social media tips you can try this week
Are you looking for simple social media tips that you can start today?
Do you feel overwhelmed with the amount of services you offer or wanting to better market the ones you love?
Today's episode will get into easy tips you can try out and more !
This episode's sponsor:
HydroPeptide Pro-Club was created to offer industry pricing to all beauty professionals! The registration is free and easy, and grants you 35% off retail pricing with an active professional license or active student license. Once registered, professionals will receive information on new product launches as well as upcoming educational webinars.
For the month of June, when you join HydroPeptide Pro-Club you’ll receive an additional 15% off discount on their spa-quality skincare line with code LASHLOVE15
Visit HydroPeptide HERE
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
For website design and anything custom email HELLO@DEARLASHLOVE.COM
Want to say hi? Email LORENA@DEARLASHLOVE.COM
How to live a more effortless life, creating your dream schedule and my work from anywhere tips!
Do you want to work your dream schedule?
Do you want to work a little less and try something more creative?
Do you have a random skillset that could benefit other?
In this episode, I'll share my tips and insight about creating other streams of income, how you can start small and how I've shifted my own business.
I also share my current favorite books and how I strive to live effortlessly.
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
For website design and anything custom email HELLO@DEARLASHLOVE.COM
Want to say hi? Email LORENA@DEARLASHLOVE.COM
My #1 customer service superpower, Kim K's words of wisdom and a little Mom talk with Abbi
Simple tips to better your business and treatment room efficiency, blogs topics you can write about today and my thoughts on raising prices
Blog topics you can easily write about for your own beauty business
Raising prices and things to think about!
A few simple tips to better your business and help you stay aligned with your goal
Treatment room efficiency + setting the tone for the day To connect with me on IG click HERE Read the blog about business tips, branding, social media and more HERE Shop Beauty Industry inspired apparel HERE Elevate your business and book a coaching call with me HERE
Please subscribe, review and send me some love ! Have an idea for the podcast? Email Hello@dearlashlove.com
Freedom within your business (personal), tons of business tips, growth opportunities in the beauty industry and insight into my consulting
Topics that are covered in this episode:
Transitioning your business
Changing careers in the beauty industry
Feeling free and letting go of things weighing you down within your business
Social media tips
Taking a minute when you need a minute
A little about my coaching calls and consulting for women in the beauty industry
Products I'm loving (at the end)
Skincare and lash codes you'll want
To connect with me on IG click HERE Read the blog about business tips, branding, social media and more HERE Shop Beauty Industry inspired apparel HERE Elevate your business and book a coaching call with me HERE
Please subscribe, review and send me some love ! Have an idea for the podcast? Email Hello@dearlashlove.com
Investing in your business, tips for working with beauty brands and why we love the Beauty Industry with Kirsten the Tampa Waxer
This week I chat with Kirsten, the Tampa Waxer. Things to listen for:
Investing in your own product--- borrow, save or something else?
My tips for seeing where your money is and where it's going at all times
How I save for my taxes so I'm not scrambling to pay the IRS
How we really feel about wearing multiple hats in our businesses
Info about her waxing guide and why you need it to become the best waxer
To connect with me on IG click HERE Read the blog about business tips, branding, social media and more HERE Shop Beauty Industry inspired apparel HERE Elevate your business and book a coaching call with me HERE
Let's Get Personal about Creative Ruts... and How To Get Through Them
This podcast episode is all about creative ruts and how to get through them. I share a few times I experienced them and what I did to help ease the fall of the next one. For anyone creative-this episode is for you!
Email us with any feedback or topics and share with a friend Hello@dearlashlove.com
To connect with me on IG click HERE Read the blog about business tips, branding, social media and more HERE Shop Beauty Industry inspired apparel HERE Elevate your business and book a coaching call with me HERE
This is the sign your side hustle is looking for- how I funded my side hustle & tips for starting
Brow Raising Tips with The Brow Queen Kelley Baker
Tax Tax Baby- Tax and Savings Tips for Beauty Professionals
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
New Year, New Me, Letting go of Resolutions, The S.M.A.R.T Method and Scheduling Tips
Towards the end we talk about how we schedule my work life.
Email us with any feedback or topics and share with a friend Hello@dearlashlove.com
To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
Tips For Hiring as a Solo Business Owner and Behind the Scenes of Product Launches With Lorena and Abbi
On this episode I record with my Marketing Coordinator/right hand woman Abbi and we talk about the hiring process and what I specifically asked for when trying to find the right person to help me run parts of my business. We also talk about our summer launch of skincare tees and the behind the scenes of how I promoted and shared about it on social media. We share simple tips about marketing, Abbi's thoughts on working in a new industry and banter about life and becoming new Moms.
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To connect with me on IG click HERE
Read the blog about business tips, branding, social media and more HERE
Shop Beauty Industry inspired apparel HERE
Elevate your business and book a coaching call with me HERE
What I Learned From Corporate Jobs, Finding Your Ideal Clients and My Tips for Selling and Creating Products
On this episode I share my views on past corporate jobs, how they helped shape my future career and making shifts that feel like steps backwards to eventually propel forward. I talk about finding ideal clients for your business, how to find the best place to work that aligns with your style and always keeping an open mind when it comes to change. I also get into things to think about before working for yourself and my top tips for selling your own products.
To connect with me on IG click HERE
Read the blog HERE
Shop apparel HERE
Book a coaching call with me HERE
My Story, Esthetician School, Transitioning To An Online Business and What To Expect On The Podcast
On this episode I will talk about my journey to podcasting and where it all began-Esthetician School. I will share why I decided to start my own podcast, a little bit about me and what you can expect to hear each episode. From business building and social media tips, to branding and life advice-nothing will be off limits. I hope to inspire you to start that "thing" you've been thinking about even if it's terrifying and you don't feel ready.
Thank you for listening and supporting!
To connect with me on IG click HERE
Read the blog HERE
Shop apparel HERE
Book a coaching call with me HERE