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The Business of Music Podcast

The Business of Music Podcast

By De Novo Agency
Everything you need to know about owning and growing a music business.

Elliot Tousley and James Landry, co-founders of De Novo Agency and Songflowr Music Distribution, have partnered with hundreds of independent musicians since 2018 and look to provide clarity in the murky business that is the music industry.

Subscribe to our channel on Youtube and follow us @Denovo.Agency on Instagram to learn more!
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Would You Take $500K or Dinner with Jay Z
This might be the easiest question of all-time. Take the money Subscribe to De Novo Agency on YouTube for more in-depth discussion about the music industry. Check out www.denovoagency.com to learn more
30:56
September 16, 2021
At What Point Does a Record Deal Make Sense?
James & Elliot talk about a recent Twitter thread from CHIKA about her experience with signing to a label as an independent artist. Subscribe to De Novo Agency on YouTube for more in-depth discussion about the music industry. Check out www.denovoagency.com to learn more
48:28
August 19, 2021
Conversation with Chadster about his Feature with 6LACK
Elliot Tousley sits down to talk with @Chadster to learn more about him, his album, and how he was able to land 6LACK as a feature
38:04
August 10, 2021
Audio Engineer or Producer, What's More Beneficial?
James Landry & Elliot Tousley debate which is more important to an independent artist, an audio engineer or a producer. Learn more at denovoagency.com
26:50
July 14, 2021
Would You Rather: 15K Fans, or a TikTok from Kylie Jenner?
Big debate on our Instagram page with this one, what would be more beneficial: 15K true fans, or 1 TikTok post with your music in it from Kylie Jenner
33:59
July 5, 2021
Sony Music Is Wiping Out the Old Debts of Catalog Artists
Sony said it “will no longer apply existing unrecouped balances to artists and participant earnings generated on or after January 1, 2021 for eligible artists and participants.” Big news! Learn more about the music business by following @DeNovo.Agency on Instagram
33:05
June 16, 2021
Booking Shows After Covid & Billboard's 'Artist of the Decade'
Elliot Tousley and James Landry break down the ins & outs of music industry for independent artists. This week they discuss what it will generally be like for musicians who are itching to book live performances now that Covid restrictions are loosening up. Also, the duo dive into Billboard naming Drake as 'Artist of the Decade' for the 2010's To learn more about how to grow a music business subscribe to the De Novo Agency YouTube channel and check out Denovoagency.com
42:56
June 7, 2021
Collecting All of Your Royalties & Spotify's New Patents
James Landry & Elliot Tousley discuss how independent artists can collect 100% of their royalties Apple Music's claim of paying a penny per stream as a royalty And the latest patents from Spotify and what it could mean for the future of the platform Learn more on the De Novo Agency YouTube Channel or at Denovoagency.com
49:20
May 24, 2021
How the Spotify Algorithm Works: Elliot Tousley
The Spotify Algorithm works very much like the Explore Page on Instagram. The algorithms on Instagram and Spotify both aim to pair users with curated content that they're most likely to like and engage with.   Growing your audience as an independent artist who is just starting out, getting algorithms on your side could literally be the factor that makes or breaks your career.   Elliot Tousley, De Novo Agency Co-Founder, breaks down what you need to know about the Spotify Algorithm. Check out De Novo Agency at https://denovoagency.com/
09:29
May 19, 2021
New Music Isn't Always the Answer: Elliot Tousley
Spotify's algorithm doesn't work based off of HOW your song sounds, it is based off of the immense amount of data they gather from those who listen to you.    Spotify's algorithm likes to find patterns in the data, the more clearly they see where your content resonates, the sooner they will start spreading that content!   Check out De Novo Agency at https://denovoagency.com/ Follow Elliot @Elliot.Tousley 
09:44
May 19, 2021
Rolling Out an Album & What Major Record Labels Are Looking For in Independent Artists
Subscribe to our YouTube channel to learn everything you need to know about owning & growing a music business. Download our ebook, '6 Steps to a Profitable Fanbase' Follow @Elliot.Tousley and @JamesLandry_ on Instagram Check out Denovoagency.com to see how we can help you grow a music business
46:07
April 14, 2021
Apple Music Invests in United Masters, Lil Nas X & Nike Lawsuit, and Hard vs. Soft Ticket Sales
Subscribe to our YouTube channel to learn everything you need to know about owning & growing a music business. Download our ebook, '6 Steps to a Profitable Fanbase' Follow @Elliot.Tousley and @JamesLandry_ on Instagram Check out Denovoagency.com to see how we can help you grow a music business
01:00:07
April 6, 2021
The Grammy Awards & NFT's
Subscribe to our YouTube channel to learn everything you need to know about owning & growing a music business. Download our ebook, '6 Steps to a Profitable Fanbase' Follow @Elliot.Tousley and @JamesLandry_ on Instagram Check out Denovoagency.com to see how we can help you grow a music business
53:34
March 24, 2021
Square Buys Tidal, Beat Leases, & Protecting Your Business
Subscribe to our YouTube channel to learn everything you need to know about owning & growing a music business. Download our ebook, '6 Steps to a Profitable Fanbase' Follow @Elliot.Tousley and @JamesLandry_ on Instagram Check out Denovoagency.com to see how we can help you grow a music business
56:43
March 24, 2021
Scammy Marketing Companies, Releasing Albums, How to get a Job in the Music Business
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best.
51:30
February 26, 2021
Interview w/ MIT graduate, Aniche, & Concerts after Covid
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
01:13:44
February 1, 2021
Some great Q&A with our audience, 'Should I go to music school?"
Elliot Tousley & James Landry talk about how Spotify has managed to actually never be profitable and still operate. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:00:05
January 29, 2021
What More Do We Know About Distrokid & Spotify
An update from Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr Music Distribution, about the status of the 100k+ songs that were taken off of Distrokid at the beginning of 2021 and if Distrokid and Spotify are still pointing fingers at each other and leaving artists out to dry (they are).
01:06:42
January 17, 2021
100,000+ Songs Removed From Spotify - What's Going On With Distrokid?
Elliot Tousley & James Landry talk about how Spotify has managed to actually never be profitable and still operate. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
52:10
January 5, 2021
"Spotify Has Never Been Profitable." Here's Why
Elliot Tousley & James Landry talk about how Spotify has managed to actually never be profitable and still operate. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
41:35
December 9, 2020
Using a Lead Song to Give Spotify Direction
Elliot Tousley & James Landry talk about how artists can use a Lead Song as a tool to give Spotify direction and land on Algorithmic Playlists. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:00:22
December 1, 2020
Everything You Need to Know About Music Distribution & Songflowr
Elliot Tousley & James Landry sit down and talk about how and why they started their music distribution company Songflowr and what sets it apart from the other music distributors. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:18:21
November 17, 2020
James & Elliot talk about how to leverage Blog Placements, 'themed' songs & releases, and how to set Spotify up in your favor
James Landry & Elliot Tousley sit down to talk about how to leverage Blog Placements, 'themed' songs & releases, and how to set Spotify up in your favor as an Independent Artist. The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
45:54
November 9, 2020
Creating a Brand Image, Re-Branding, how to Craft a Marketing Narrative, & an interview w/ Amy Ioné
Elliot & James sit down and chat with @CherriesOnTop.co (Amy Ioné) about how Independent Artists can create a brand, when it's time to re-brand and how to do it, and how to craft a marketing narrative. - Elliot Tousley & James Landry, co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
59:53
November 5, 2020
More Alleged Music Marketing SCAMS From Artists Like Royce Da 5-9, Redman, & Fat Joe, and an Interview w/ Grizzy Hendrix
Elliot & James sit down and chat with Hip-Hop artist Grizzy Hendrix to talk about the latest alleged scam in the music business. Learn how to spot scams like this and avoid them! The co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:10:43
November 2, 2020
Ringo Starr, Tricks for Mixing & Mastering, and an Interview with Audio Engineer Aaron Mattes
Today's episode goes into detail with an Audio Engineer who works for Atlantic and Warner Records and who has worked with artists such as NLE Choppa & ASAP Rocky. When is the best time to hire an audio engineer as an independent artist? Elliot Tousley & James Landry, co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:07:13
October 27, 2020
Big Sean, Record Contracts, an Interview w/ CURTI$Y, & Pre-Save Campaigns
Elliot Tousley & James Landry, co-founders of De Novo Agency & Songflowr Music Distribution, give their takes on everything you need to know about owning and growing a music business. Subscribe to our YouTube Channel or come to DeNovoAgency.com to learn more. Enjoy!
01:25:51
October 15, 2020
Eddie Van Halen, Howard Stern, and an interview w/ B3 The Third
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
55:42
October 11, 2020
Music Modernization Act, Promoting During an Election, and an Interview w/ D.O.P.E
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
55:02
October 1, 2020
Kanye West Giving Back GOOD Music Masters, Interview with KingTrey, and Matching NBA Stars to Rappers
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
42:42
September 28, 2020
Why you should release music on Friday
James Landry gives a quick overview on why you should release your music on Friday as an independent artist or label. 
01:21
July 5, 2020
How Elliot & James Met, Benefits of an LLC, How to Write-off Business Expenses, and Creating Your Target Audience on Spotify
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast.   If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in.  Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
01:01:49
May 28, 2020
Elliot Tousley & James Landry appear on the Break The Business Podcast to talk Songflowr and the Spotify Algorithm
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, join the Break The Business Podcast to talk about data-driven Spotify Promotion and the best way musicians can distribute their music. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE DNA Toolkit
15:26
May 28, 2020
Music Distribution, Do You Need A Copyright?, & How Our Spotify Promotional Program Works
Elliot Tousley & James Landry answer more questions from De Novo Agency followers on a live Facebook Webinar from May 20, 2020.   If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE DNA Toolkit
01:08:57
May 22, 2020
What's the difference between a target audience and a fan base? How to market specifically to your target audience on Spotify
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
57:29
May 18, 2020
How to form a Target Audience, whats a true 'Fan?', how to market during Corona Virus
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
59:33
May 7, 2020
How COVID-19 is Accelerating Changes in the Music Industry
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
03:21
April 30, 2020
Why you need separate LLCs for yourself and your Record Label
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
01:45
April 28, 2020
How Does Our Spotify Outreach Program Work?
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
07:14
April 27, 2020
Spotify Playlists v. Apple Music Playlists
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
02:08
April 27, 2020
How Spotify Generates Similar Artists
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
04:04
April 24, 2020
Attorney James Landry on how Musicians can Clear a Sample
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
03:58
April 13, 2020
The latest on Tekashi 69, Elliot Tousley does Q&A, How to find a target audience, and more!
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
25:11
October 1, 2019
Establishing a Music Business and Marketing on Instagram
Elliot Tousley & James Landry, co-founders of De Novo Agency and Songflowr, host the Business of Music Podcast. If you’re an independent artist journeying from ‘fun music hobby’ to ‘profitable music business’ we can help! Helping artists develop the business end to their music talent is something we take pride in. Check out DenovoAgency.com to learn which of our programs fits you best. Download our FREE Toolkit for Independent Artists
40:24
July 26, 2019