Digital Dialogue

Episode 14- What's your #Hashtag Strategy?

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By Digital Dialogue
Welcome to Digital Dialogue, where we discuss all things digital marketing!
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Episode 26- Helpful Branding Tips
Katelyn and Scott kick off this week's episode with two recent social media stories and share a few helpful branding tips.  
04:54
March 19, 2019
Episode 25- How To Grow Your Engagement Through IG Stories
On this week's episode of Digital Dialogue, Katelyn and Scott share two major social media news stories and a few key ways to help grow your engagement through Instagram Stories. 
07:13
March 12, 2019
Episode 24- Copywriting Tips
On this week's episode, Katelyn and Scott recap two major social media news stories and share some pretty helpful copywriting tips. 
05:24
March 5, 2019
Episode 23- Our Web Design Process (Populating and Launch)
On this week's episode we wrap up the web design process series with Colleen, our junior web developer here at Yelling Mule. Colleen shares with us the process of populating a website and how to launch them.   
08:01
February 27, 2019
Episode 22- Our Web Design Process (Development Team Perspective)
On this week's episode, Katelyn and Scott sit down with Yelling Mule's Senior Web Developer, Stan. Stan dives into the backend coding process and answers questions about his role. 
08:44
February 19, 2019
Episode 21- Our Web Design Process (Design Team Part II)
Developing a website is complex. Over the next couple of weeks, we are sitting down with various departments at Yelling Mule to help better understand how they contribute to the process. On this week’s episode of Digital Dialogue, Nicki joins the conversation. As creative director, she shares her role in the web development process and some of the best practices she follows as a developer. 
07:18
February 12, 2019
Episode 20- Social Media Strategies Used During Super Bowl LIII
On this week's episode, Katelyn and Scott discuss the social media strategies brands used during this year's Super Bowl Sunday. 
07:16
February 5, 2019
Episode 19- Our Web Design Process (Design Team Perspective)
Over the next few episodes of Digital Dialogue, Katelyn and Scott are exploring the process of developing a website based on the perspectives of the various departments here at Yelling Mule.  This week, Bekah (Junior Web Designer) sits down to share her role in the web development process and a few helpful design tips. 
06:36
January 29, 2019
Episode 18- Our Web Design Process (Sales Team Perspective)
Over the next few episodes of Digital Dialogue, Katelyn and Scott are exploring the process of developing a website based on the perspectives of the various departments here at Yelling Mule. This week, we’re starting at the beginning with the sales department.  Mike (VP of Sales) shares how he successfully closes deals and his role in the web design process.  
09:37
January 15, 2019
Episode 17- SEO 101
Digital Dialogue is back with new episodes for the new year! This week, Katelyn and Scott dive into SEO and share a few key ways to help make sure you appear near the top in search engine results. 
05:40
January 8, 2019
Episode 16- Podcast Growth Flow
Katelyn and Scott start off the episode by talking about Instagram's new 'countdown' sticker feature for stories and Twitter / Facebook are continuing to delete accounts that are centered around hateful messages. The second portion of the episode is all about podcasts and why so many brands are getting involved with the popular platform.
05:53
December 18, 2018
Episode 15- Cross-posting vs. Cross-promoting
If you’re not familiar with the term, cross-posting is when one posts the same content across multiple social media networks all at once. On this week’s episode of Digital Dialogue, we discuss, while this initially may seem like an easy way to save time, cross-posting has been proven to not be effective in the long run.
05:47
December 11, 2018
Episode 14- What's your #Hashtag Strategy?
Do you have a #hashtag strategy in place? In this week’s episode of Digital Dialogue, we break down the usage of hashtags and share the social media news story that turned us on to the topic.
04:57
December 4, 2018
Episode 13- How to Focus Your Marketing Efforts in the New Year
This week, Katelyn and Scott start off the first segment by sharing two top stories affecting the social media world. In the second portion of the episode, they share a few helpful marketing tips to implement in the new year.
05:56
November 27, 2018
Episode 12- Sales Tips
This week, Katelyn and Scott sit down with Mike, Yelling Mule's sales guru. Mike shares a few of his key takeaways when it comes to finding success in the world of sales.
09:50
November 20, 2018
Episode 11- Sitting Down with Yelling Mule's CEO James Shiner
This week, Katelyn and Scott sit down with Yelling Mule's CEO James Shine. They learn all about how he started his own business and what his takeaways have been along the way
05:07
November 13, 2018
Episode 10- How To Grow Your Social Media Following
Katelyn and Scott start off the first segment of Digital Dialogue by sharing three top news stories in the world of social media. In the second portion of the episode they share a few key ways to organically increase your following on social media.
09:42
November 6, 2018
Episode 9- Young Women in Digital Conference Recap
After taking a short hiatus Digital Dialogue is back! This week, Marie is here to share her experience at the Young Women in Digital Conference held at Google’s office in Cambridge, MA.
12:34
October 30, 2018
Episode 8- Email Clients and Web Browsers
Marie is back for this week's episode! She, Matt and Katelyn are discussing email clients, web browsers and a bunch of other stuff (as they tend to occasionally go off topic).
16:20
August 24, 2018
Episode 7- Social Media Pet Peeves (part 2)
This week's episode is a little different. Marie's out of the office, so Matt and Katelyn are joined by YM's creative team (Nicki, Bekah, Colleen) and Auntie Suzanne! Listen to find out what annoys them the most on social media!
23:16
August 20, 2018
Episode 6- Social Media Pet Peeves (part 1)
This week, Matt, Marie, and Katelyn open up about what annoys them the most on social media. There's a lot to cover, so please enjoy the first segment of social media pet peeves!
18:34
August 10, 2018
Episode 5- How are Beer Brands Engaging with Social Media?
Happy International Beer Day! To celebrate, Matt, Marie and Katelyn discuss how beer brands and breweries are marketing themselves on social media!
13:42
August 3, 2018
Episode 4- Social Media in the Workplace
Happy Friday (and Roll Tide)! Today, Matt, Marie and Katelyn discuss social media etiquette in the workplace.
16:14
July 27, 2018
Episode 3- Apps We Actually Like
On this week's episode, we are sharing the apps that are making our lives easier and the apps we could do without
18:06
July 18, 2018
Episode 2- Instagram Updates (part 2)
Join us as we conitue to discuss the latest Instagram features!
12:26
July 13, 2018
Episode 1- Instagram Updates
Welcome to the first ever episode of Digital Dialogue! Join us as we go over the latest Instagram updates!
18:13
July 5, 2018
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