Disrupting Recruitment

Get ready to revolutionize your approach to talent acquisition in this captivating episode featuring Brett Pollington, a seasoned talent acquisition expert and owner of a leading staffing and recruitment firm in Vancouver. Join us as we unravel the complexities of the hiring landscape and explore strategies to bridge the gap between job seekers and companies in need of skilled employees. Discover the transformative power of strategic hiring and how aligning a company's mission with employee career goals can lead to increased profitability. We also delve into high-volume recruitment strategies, the importance of cultivating a strong talent pipeline, and the pitfalls of poor candidate experiences. Don't miss out on this thought-provoking discussion that will change the way you view recruitment and employee satisfaction.

In this episode, we challenge the traditional view of HR as a cost center and instead explore how recruitment can be a profit generator for businesses. With Brett's guidance, we dive into the multifaceted approach to employee compensation and growth opportunities, emphasizing the value of investing in talent acquisition. Discover how treating each role as integral to a company's financial well-being can lead to a more productive and satisfied workforce. We also tackle the contentious issue of fairness in the workplace and the necessity of profitability to provide employee benefits and job security, even in the non-profit sector.

Sit back as we explore the complexities of high-volume recruitment strategies and the importance of building a strong talent pipeline. With Brad's expertise, we uncover the advantages of engaging with 'silver medalist' candidates and the negative impact of poor candidate experiences. Gain insights into the potential risks of failing to adjust compensation models to market rates and the consequences of losing top talent to competitors. Whether you're a job seeker or a company looking to enhance your recruitment practices, this episode will provide you with valuable strategies and perspectives to navigate the challenges of the hiring landscape.

In this episode, we'll uncover why, even in tough economic times, the struggle to find exceptional talent persists and how organizations can get ahead. Rob Symons will shed light on how AI and sophisticated tech—like CandidateHub—are not only transforming recruitment processes but also tackling bias, handling volumes, and streamlining candidate engagement.

We discuss:

1. Data Utilization: Extract valuable insights from existing recruitment databases. 2. Recruitment AI: Harness AI for biases, volume handling, and interview scheduling. 3. Market Adaptation: Continue evolving recruitment tech with open ecosystems. 4. Data Analysis: Understand recruitment metrics beyond click-through rates. 5. Database Mining: Use CandidateHub to leverage and enrich database resources. 6. Integrating Partnerships: SmartRecruiters' strategic partnerships foster an open marketplace. 7. Internal Mobility: Promote from within to boost employer brand and retention. 8. Alumni Engagement: Maintain contact with former employees for potential re-hiring. 9. Augmented Talent Data: Combine talent management data with recruitment for deeper insights. 10. Relationship Building: Focus on nurturing candidate relationships to improve recruitment outcomes.

In this Episode of Disrupting Recruitment, Brad sits down with Evan Herman to discuss current tools in the recruitment tech echo system.

We look at:

• What is a recruitment tech broker?
• How important is data in recruitment?
• AI and how it fits into the recruitment process
• Building the ideal tech stack
• Creating a talent pipeline
• Is recruitment a cost center or a revenue generator?

All this and so much more.

How much more efficient could your TA team be?

In this episode of Disrupting Recruitment, Brad DiPaolo and Stan Wasowicz talk about using AI and other technology to guide candidates down the recruitment path without the need to speak to recruiters.

We explore tech such as:

• Marketing Automation
• Voice Technology
• Assessments
• Skill Matching
• Conversational AI
• Web 3.0

How can these tools help a candidate make the decision to apply for a role at your company and then automatically set up meetings with the hiring manager, all without the need for a human recruiter?

Let's find out!

In this episode of Disrupting Recruitment, Brad DiPaolo and James Ellis talk about how companies are spending 95% of their effort on 5% of the potential candidates. They discuss: - How that is like fishing off the same pier as everyone else - Will focusing on your challenges actually work better than talking about how great you are? - We all talk about how recruitment is like sales, but is it really more like the real estate market? - What is the key to having a successful employer brand. And so much more....

Well, we did it! In this episode, Serge Boudreau and I solve all of recruitments problems. Or at least, we like to think we did.

Welcome to Season 3, Episode 1 of Disrupting Recruitment. It's hard to believe it took 3 seasons for us to invite Serge Boudreau to the show (yup, that's totally on us), but good things come to those who wait.

In this episode, we discuss:

• How Serge and I met (can you believe I was his first HR Rep?)
• How Serge was instrumental in my best hire to date
• How Serge was a guiding force in the launch of CandidateHub and how he introduced me to Adam Gordon at Candidate.ID
• Automation and AI
• Candidate Engagement
• Recruitment Operations - Is this what's missing in TA?

 Welcome to season two episode 13 of disrupting recruitment. On this week's episode, we will be talking with John Chintanaroad from recruiting accelerator.

If you're in a staffing firm, trying to start a staffing firm interested in starting a staffing firm. This is the episode for you. We're going to be looking at ways to get into the industry, how you can get started while you still have your nine to five. Things like automation client acquisition candidate placements and a whole lot more.

🎙️ Welcome to Season Two, Episode 12 of "Disrupting Recruitment"! In today's episode, we dive into the world of recruitment strategies and the power of video content. Our guest, Omar Khateeb from Job Pixel, joins us to share his insights on using video to enhance recruitment efforts, improve onboarding processes, and build a strong employer brand.

🎥 From leveraging videos for top-of-funnel engagement to capturing the essence of a day in the life at your organization, we explore the many ways video content can transform your talent acquisition strategy. Omar and our host discuss the challenges of candidate engagement, how video offers a personal touch, and why storytelling matters.

💡 Omar delves into Job Pixel's innovative platform that empowers companies to collect, brand, and approve video content from employees and customers. The conversation also touches on the importance of helping clients succeed by providing hands-on guidance throughout the process. From video job descriptions to career site integration, we uncover the strategies that boost engagement and conversion rates.

🚀 Join us as we uncover how video is changing the game in recruitment and learn from real-life success stories from companies like Devon Energy, Arkansas Children's Hospital, and Caterpillar. With insights into the future of video content and the integration of AI-driven features, this episode is a must-listen for anyone looking to revolutionize their recruitment approach.

Tune in now to discover how you can disrupt your recruitment strategy with the power of video!

In this week's episode of Disrupting Recruitment, Brad talks with Adam Chambers about the challenges of recruitment in Healthcare today. Listen as they discuss things like:

• How to attract nursers
• How to re-engage previous candidates in your ATS
• Puttent the Human back in Human Resources (well TA anyway) with personalized journeys
• Capturing candidate attention
• Converting more candidates

If you are recruiting in Healthcare, this is an episode you won't want to miss.

In this episode, Adam Gordon sits down with us to talk about Recruiter Enablement. We will uncover strategies and tools that empower recruiters to excel in this ever-evolving world of Talent Acquisition. How Sales Enablement has help sales teams flourish for years, and why more sales and marketing strategies are making their way in recruitment. We even discuss some areas where recruitment leads the way over sales and marketing!

In this episode of Disrupting Recruitment, Jeff Staats joins us as we talk about how to best use automation in the recruitment process. We discuss:

• The main reasons to use marketing automation are the “Process gap and engagement gap.”       In marketing automation, you don't just set it and forget it. To keep it working, you must be agile.
• CandidateHub was founded after noticing a gap in the recruitment industry. CandidatesHub provides a solution that isn't just task-based, but based on data-driven engagement decisions.
• Are your Job Descriptions good enough to attract the right candidates?
• To understand the pain points in the recruitment process, recruiters should try to put themselves in the shoes of candidates.
• Use anti-ghosting campaigns to re-engage candidates.
• Segmenting Candidates allow you to target them more effectively.

In this week's episode of Disrupting Recruitment, Brad and Matt Lauer discuss Marketing Operations and how it can play a huge role in optimizing your recruitment process, along with using Marketing Automation to increase recruiter productivity.

We discuss:

• What is Marketing Operations, and how does it apply to recruitment
• The role of Marketing Automation in recruitment
• How Marketing Automation can help you shortlist much faster
• Scoring Candidates
• Building Campaigns
• Identifying the Candidate Journey
• Converting Candidates

We talk about all the above points and how they can be used to make your recruitment team run like a well oiled machine.

In this episode, Steven Rothberg and I discuss the ins and outs of hiring college grads. We discuss key points such as:

• Challenges facing college grads
• 3 ways recruiting is like sports (hint: we are both big football fans)
• Unless you are from Pearson, Specter, Litt, don't limit yourself to one college or university
• Treating your job board or career site like an e-commerce site
• What Gen Z candidates are looking for
• The importance of good data analytics and how it can help you save money

All of that and more, but the most important discussion is our predictions on who would win the Super Bowl (yes, this was recorded before the big game).

Our guests this week include Nicole Clarke and Rick Mare from Shazamme.

Shazamme uniquely allows users to transform their digital recruiting brand, utilizing the latest drag & drop no-code technology & industry expertise, we are radically disrupting the industry.

The Shazamme platform allows anyone to rapidly create and maintain recruitment websites so anyone can evolve, integrate and update their recruitment website.

In this episode we discuss:

• How Shazamme is like the Canva of Career Sites
• How your career site should operate like an e-commerce site
• Job Shoppers vs Job Hunters
• Converting more candidates
• Using Landing Pages more effectively
• Leveraging your existing candidate data

Join us as we try and solve these challenges and much more. 

This week, Brad and his guest Carson Dimond discuss the similarities between recruitment marketing and E-Commerce. We'll ask the burning questions like:

•  How do we do a better job of converting candidates who are browsing our career sites?
• What do E-commerce and Recruitment Marketing have in common?
• How to reach the right candidates at the right time?
• The role of automation in the candidate journey and creating personalization.
• And much more!

Of course, the question we all want answered, if Carson doesn't use job boards, how does he find so many great candidates?

In this "In the News" episode, Brad and James talk about the critical nursing shortage in the Healthcare industry.  Nurses are leaving the industry, but application flow is down, application frequency is down, and hiring costs are rising.  We discuss possible solutions for Hospitals and Clinics, starting with reviving your ATS data.  

In this episode, Brad sits down with Candidate Advocate Michelle Marquardt to discuss candidate advocacy (I mean, what is that anyway?), candidate experience, employer branding and much more.

Michelle shares her thoughts on why it is important to stay social on social and how to write better candidate-centric job posts.  We discuss the best ways to engage with candidates, create true pipelines of talent and how to build an employer brand that will resonate with the right candidates for your organization.

In this week's episode of Disrupting Recruitment, Brad sits down with James Mackey of SecureVision to talk about all things Employer Branding, Recruitment and, most importantly, Metrics.  They discuss the strategy to build a strong TA process and which metrics need to come first, starting with Offer Acceptance Rate and working your way up the funnel from there.  But what work needs to be done before you even think about tracking any sort of metrics?  Hear what James has to say about that!

In this week's episode, Brad and James Hornick talk about recruiter layoffs, the value of a strategic relationship with the right recruitment agency partner and ask the question, is there really a talent shortage?

Who knows if we have all the answers, well, we know we don't, but it was a fun journey trying to figure it all out.  

In this bi-weekly series, Brad DiPaolo and James Whitelock discuss top news stories around the world as they relate to recruitment.  This week listen in as they discuss:   

• Elon Musk and the mess that is Twitter, would you go back?  
• Hiring in the Metaverse, is it worth it?  
• Retirement rate is up in Canada, and the effect that has had on the labour market  
• The city of Toronto is using TikTok as a recruitment strategy, should you?

In our first episode of Season 2, Kevin Grossman and I talk about some of the major pitfalls in the Candidate Experience, what companies are nailing it and capturing data on candidate drop-off points.  We know A LOT of people have said this, but we are saying it again, go apply for your own jobs to see what the experience is like. 

In this week's episode of Disrupting Recruitment, we are excited to have Shelley Billinghurst, co-host of The Recruitment Flex on the line.  Whenever Shelley and Brad get on a call it always leads to fantastic conversation and this was no exception.  We talk about candidate journey, shortages of talent like Line Cooks and where all of the talent has gone and much more.  Not an episode you are going to want to miss.

We are excited to have Shannon Pritchett, Head of Marketing and Community at HireEZ on this week to discuss inbound vs outbound recruitment strategies, the make-up of the ideal TA team and much more.  We share some great, and not-so-great recruitment stories and the challenges faced by having too many applicants (yes that can happen).

In this episode of Disrupting Recruitment, we have none other than James Ellis, the Employer Brand Nerd.  We talk about saffron, his views on employer branding, how to differentiate, his $400 employer branding campaign and sidewalk chalk.

In this episode, we have a special guest, James Whitelock from Think In Circles and host of The Marketing Rules podcast.  This is the first part of a home and home between Brad and James (part 2, will be on The Marketing Rules).  Brad and James talk about Recruitment Marketing, Automation, Ideal Candidate Profiles and the fun that goes along with hosting a podcast.  You don't want to miss this episode.

In this episode, we talk to Brent Lazanik from Go Auto about their recruitment marketing strategies, challenges and what makes their culture so great.  We focus on content, like their stop working for beer ad and more in their quest to bring in the top talent in the automotive dealership industry.  Lot's of good stories, laughs and Brent has lots of great advice.

In today's episode, we speak with benefits expert Robert McGuire about health benefits and how they can be used as part of your overall talent attraction strategy. 

In this episode of Disrupting Recruitment, we follow up on our conversation with Kim Schell of Refine Labs about building personal brands.  Will Aitken joins up to talk about how he built his personal brand, how it helped him in his career and how he wishes he knew then what he knows now (hint: he used to be a recruiter).

Will has a great view of how to encourage and support employees who want to build a personal brand without losing them, how to get started, and the dangers of Feature Dumping in sales and recruitment.  AND I believe I even teach Will something along the way.

So by now, you have probably figured out, I'm a big fan of Chris Walker and Refine Labs.  This week, we sat down with Kim Schell from Refine Labs to talk about creating demand for their roles, how Chris attracts talent with his presence, creating a strong brand and culture, and encouraging their employees to have a voice online.

We'll see what impact their disruption is making on their recruitment, how their culture worked and was built, and finally, building a solid ICP (Ideal Candidate Profile) or Talent Persona.

In this episode, we talk to Nate Guggia from Before You Apply about his thoughts on recruitment marketing and why it makes sense to have the right conversation with the right person at the wrong time.  We talk about being top of mind when need and timing align, and of course, we may or may not mention Refine Labs.

In this week's episode of Disrupting Recruitment, we speak with Tim Sackett about inbound vs outbound recruitment, agency vs corporate, companies like HireEZ and Appcast and finally the problem we would all like to solve, ghosting!  Find out what Tim thinks is missing from recruitment in North America (hint, it's not missing, it just needs to be better adopted).

In this episode of Disrupting Recruitment we're going to be going down several rabbit holes with Nathan Jefferson.  We will be talking about things like talent pipelines, meeting talent on the right platforms, recruitment metrics, what we should actually be measuring, funnels and candidate journeys, as well as the importance of giving employees a voice of their own. 

In our inaugural episode, we talk all thinks recruitment marketing with expert Travis Scott.  We discuss his book, Think Differently, how to create demand for your roles and the emotional job to be done when thinking about your recruitment campaign.