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Don't Be Fooled

Don't Be Fooled

By Don't Be Fooled

If you believe as we do that it is unacceptable to scale without technology that is deliberately targeted and measured then this is the podcast for you. Our goal each week is to bust the business myths that are killing your profits… Even if you have tried everything and failed!
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Avoid This Operational Mistake
Avoid This Operational Mistake
How does an owner position time as commodity? We are trained to calculate cost, however this cost is the one that is the most valuable and is not, often, talked about.  The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
34:58
August 09, 2021
3 Fast and Easy Ways to Get the Highest ROI and Crush Analysis Paralysis
3 Fast and Easy Ways to Get the Highest ROI and Crush Analysis Paralysis
When looking at your numbers are you asking what does all of this mean? Do you have a constant irritation that makes you short tempered? In this episode we talk to an owner who is questioning her marketing strategy because she doesn’t know how to measure its success and she is quick to share her real problem which is fear of losing it all. We will talk about the most important measurements and how to eradicate the underlying fears that are keeping owners up at night. The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
36:44
July 26, 2021
How to Thrive - Small Business Resilience – 1 Year into COVID-19
How to Thrive - Small Business Resilience – 1 Year into COVID-19
The creative response of small business owners to shift in the aftermath of a pandemic and the affect its having.  The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
25:07
May 03, 2021
Bad Advice That Even Good Salespeople Take
Bad Advice That Even Good Salespeople Take
How to increase conversions with less leads while generating more money and more time. The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
23:03
April 19, 2021
The Secret to a Profitable Enterprise
The Secret to a Profitable Enterprise
How every owner can stand out from their competition no matter what you sell.  The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
20:36
April 05, 2021
3 Fast Ways to Help More People and Avoid Losing It All
3 Fast Ways to Help More People and Avoid Losing It All
Have you ever wondered what “scaling a business” really means? In today’s episode we will pull back the curtain and show you what it is and what it is NOT! The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
27:20
March 22, 2021
Confessions of a Business Owner
Confessions of a Business Owner
How to avoid these scaling mistakes - A candid conversation with life coach Melissa Garn. The 4 most important priorities for owners to focus on everyday available here: https://dontbefooledpodcast.com/daily4focus/
19:41
March 10, 2021
Predictable Profits. The New Secret.
Predictable Profits. The New Secret.
Amy's authority in business development & scaling profits has been upsetting traditional models that rely on old tactics and gimmicks that do not work for owners who have a dream of helping a lot of people. You will hear stories of failure and hope as she and Shane McKenzie pull back the curtain and reveal the system that the most influential owners use.
11:54
March 07, 2021