The Dream Biz Podcast
By Christi Johnson
The Dream Biz PodcastFeb 07, 2022
128 - Mastering SEO for Photographers with Catie Ronquillo
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Full show notes with transcript available at christijohnsoncreative.com/128.
Welcome back to the Dream Biz Podcast with your host Christi Johnson! In this episode, we dive into SEO strategies specifically tailored for photographers. Special guest Catie Ronquillo, a seasoned Dallas brand photographer and creative educator, shares actionable insights on leveraging SEO to enhance your online presence and attract more local clients. Discover the importance of local keywords, effective content creation, and essential tips to boost your photography business. Whether you're a photographer or a creative entrepreneur, Catie's tips can help you optimize your SEO efforts. Tune in to learn how to make your dream biz a reality!
00:00 Welcome to the Dream Biz Podcast!
00:56 Meet Catie Ronquillo: Brand Photographer and Creative Educator
01:27 Unlocking SEO Secrets for Photographers
03:55 Local SEO Strategies and Why Location Matters
12:26 Beyond Location: Leveraging Keywords for SEO Success
21:01 Back to Basics: Simplifying SEO for Creative Entrepreneurs
24:33 The Long Game: Content Longevity and SEO Impact
27:54 Connecting with Catie and Wrapping Up
127 - Don't Forget These 5 Things in Your Course Onboarding
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Full Show Notes with Transcript available at christijohnsoncreative.com/127 .
In this episode of the Dream Biz Podcast, host Christi Johnson, an integrator and business consultant for visionary creatives, shares valuable insights on how to make new course students feel welcomed and cared for through effective onboarding. Christi outlines five crucial steps for a successful course onboarding process: expressing gratitude and excitement, informing students on how to access the course, providing a community for students to connect, explaining how students can contact you with questions, and repeating the next step for clarity. She emphasizes the importance of delivering all this information concisely and engagingly in a single welcome email and on the course platform to avoid confusion and ensure a smooth start for the students. The episode also covers additional tips for maintaining consistency across all communication channels and using data to keep students engaged throughout the course. Christi concludes by inviting listeners to follow her on Instagram for live discussions and to visit her website for assistance in setting up their course onboarding processes.
00:43 The Importance of Effective Course Onboarding
01:28 Five Essential Elements of Course Onboarding
05:59 Expanding Onboarding Beyond Email
08:10 Maintaining Engagement and Consistency Post-Onboarding
09:56 Organizing and Tracking Onboarding Processes
126 | Choosing an Education Platform
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Full Show Notes with Transcript available at christijohnsoncreative.com/126
In this episode of the Dream Biz podcast, host Christi Johnson, a small business consultant and integrator, guides listeners on how to select an appropriate education platform for digital product offerings. She discusses the importance of aligning platform choice with business goals, anticipated sales, and marketing strategies. Christi provides insights into free and low-cost options like Thinkific and Teachable, and outlines more robust solutions such as Kajabi and Kartra for those needing advanced features like email marketing and drip content. She also talks about Circle for those focusing on community building and Thrivecart for a cost-effective checkout solution. The episode aims to help service-based business owners and visionary creatives venture successfully into the digital products space.
00:00 Welcome to the Dream Biz Podcast!
00:38 Choosing the Right Education Platform for Your Business
01:19 Key Considerations Before Selecting an Education Platform
03:47 Exploring Popular Education Platforms: Thinkific and Teachable
06:06 Advanced Options: Circle, Kartra, and Kajabi
08:45 Thrivecart: A Cost-Effective Solution for Digital Products
11:08 Final Recommendations and Closing Thoughts
125 | Building a Launch Roadmap with Nichole Lauren
In this episode of the Dream Biz Podcast, host Christi Johnson, an online business manager and consultant, dives into the essential strategies for launching successful business ventures. Christi is joined by Nichole Lauren, a multifaceted attorney for small business owners, a wedding photographer, and consultant, who has recently launched a mastermind program aimed at small business success. They discuss the importance of building a launch roadmap, leveraging priming content for engagement, and the power of persevering through the initial launch phases. Through Nichole's experience with her mastermind program launch and the actionable strategies derived from influential books, the episode emphasizes the significance of strategy, consistency, and adaptation in making launches successful. Nichole also shares insights from her Self-Starter Podcast, offering listeners an opportunity to explore business tips and tactics. The episode is filled with valuable advice for both newbie and seasoned entrepreneurs looking to refine their launch processes and achieve business growth.
Key Moments:
00:00 Welcome to the Dream Biz Podcast!
00:43 Introducing Nichole Lauren: Attorney, Photographer, and Consultant
05:01 Nichole's Journey and Mastermind Launch Insights
15:21 The Power of Priming and Persistence in Launching
23:01 Nichole's Launch Roadmap: A Must-Have Resource
25:11 Closing Thoughts and Next Steps
Resources Mentioned
Marketing Made Simple by Donald Miller
Important Links
Nichole's Launch Planning Spreadsheet
Get the full show notes at christijohnsoncreative.com/125
124 | The Two Email Funnels Every Digital Product Business Should Have
In this episode of the Dream Biz Podcast, host Christi Johnson, CEO of Christi Johnson Creative, dives into the critical importance of email funnels for digital product businesses. Christi outlines the two primary funnels every digital product business should implement: the welcome sequence and the sales funnel. She emphasizes the role of these funnels in automating business processes, enhancing customer engagement, and driving sales. Additionally, Christi shares three bonus funnels, which include lead generating event funnels, related product funnels, and nurture funnels, offering listeners comprehensive insights into maximizing their email marketing strategies. True to her commitment to actionable advice, Christi provides listeners with guidance on setting up these funnels, enhancing their digital marketing efforts, and ultimately, achieving business growth.
Important Links:
Book a Free Consultation with Christi
Get 50% off Your First Year of FloDesk
Episode 76: Sales Funnels Made Simple
Episode 2: Welcome Sequence Basics
00:00 Welcome to the Dream Biz Podcast!
01:00 The Essential Email Funnels for Digital Product Businesses
02:05 Deep Dive into Welcome and Sales Funnels
07:50 Exploring Bonus Funnels: Lead Generation, Related Products, and Nurture Strategies
10:56 Practical Example: Implementing Funnels in Real Business Scenarios
15:07 Backend Strategies for Managing Your Email Funnels
17:18 Closing Thoughts and How to Connect for More Help
123 | Planning Your Course Launch in Airtable
Your course launch is coming up, and you want to make sure nothing falls through the cracks? Here's how to plan your next course launch in Airtable!
Want help with your launch? Book Your Free Consultation!
Master Your Course Launch with Airtable: A Step-by-Step Guide
In this episode of the Dream Biz Podcast, host Christi Johnson, an online business manager and launch architect, shares comprehensive insights on planning a course launch using Airtable. Christi outlines how to utilize Airtable's advanced spreadsheet capabilities for organizing various aspects of a course launch, including a launch and tracker planner, market research, email sequences for lead generation, sales, and course onboarding, as well as social media posts, sales page copy, and more. She emphasizes the importance of starting the launch process at least three months in advance, allocating time for planning, building, and selling phases. The podcast also discusses the significance of market research in tailoring course content to meet student needs effectively. Furthermore, Christi offers her services for listeners interested in delegating the technical setup of their course launch, inviting them to book a consultation through Christi Johnson Creative.
00:00 Welcome to the Dream Biz Podcast!
00:37 Recap: Utilizing Airtable for Business Management
00:59 Deep Dive: Planning Your Course Launch with Airtable
01:06 Exploring Airtable's Versatile Features
02:03 Step-by-Step Guide to Setting Up Your Course Launch Base
03:43 Maximizing Airtable for Course Launch Success
10:19 Crafting Effective Copy for Your Launch
17:45 Final Thoughts and Consultation Offer
122 | The 3 Bases I Personally Use in Airtable
Ready to get set up in Airtable, but not sure where to start? Steal my own base ideas!
Timestamps:
[00:00:00] Welcome to the Dream Biz Podcast!
[00:00:34] My Airtable Journey & Why I Hated it at First
[00:01:40] My Top Bases: Content Calendar, Launch Planning, and Project Management
[00:03:08] Deep Dive into Airtable's Features and Benefits
[00:04:36] Tips and Tricks for Utilizing Airtable
[00:08:56] Concluding Thoughts and Affiliate Link Offer
121 | How to Choose a Project Management System
These days, there’s an overwhelming amount of project management systems you could use to organize and run your business. How do you choose the right one for you, especially when everyone you meet is telling you that they found the best one?
Today on the podcast, I’m giving you my tips for seeing past the hype and choosing a project management system that works for you and your business. I’m also breaking down my top favorite systems, including both basic and complex options.
The Dream Biz podcast is a business podcast that helps you automate, streamline, and grow your business so you can work less, make more money, and serve your clients fully by doing your most important work.
Get the full show notes and a Transcript at christijohnsoncreative.com/121
Important sections of the conversation
(0:51) The best project management system is the one you consistently use
(2:53) Four things to consider to choose the best system for you
(4:56) My top recommendations
(16:00) Book a consultation call with me
Resources mentioned
120 | 3 Ways to Prepare Your Flodesk Account for Your Upcoming Launch
Is your email marketing strategy ready for your next launch? Today we’re talking about how to prepare your Flodesk account for your upcoming launch so that you can stay organized, minimize overwhelm, and have a successful launch.
If you want to try Flodesk, you can get 50% off your first year by signing up with this link.
Get the full show notes and a Transcript at christijohnsoncreative.com/120
Resources mentioned
Sponsor: Mindful Drawing Studio
119 | The Secret to Consistent Goal Crushing
Do you set goals at the beginning of the year and find yourself slipping around February or March? So many of us are amazing at setting goals, but we fail at sticking to them. The key is to have a system that helps you stay on track with your goals.
In this episode, I’m giving you my three best tips for staying consistent with your goals even when things get tough.
This episode is a replay of episode 39 about setting and crushing your goals.
The Dream Biz podcast is a business podcast that helps you automate, streamline, and grow your business so you can work less, make more money, and serve your clients fully by doing your most important work.
Get the full show notes and a Transcript at christijohnsoncreative.com/119
Important sections of the conversation
(1:45) Why you aren’t staying consistent with your goals
(4:39) Create a plan to crush your goals
(6:12) Conduct regular goal audits
(10:50) Crush your goals in a community
(16:18) Where to find like-minded business communities
Resources mentioned
The Importance of Business Strategy Episode
Chelsey Foster's Empowered Boss Lab
118 | The Community of Small Business ft. Maker's Chat Podcast with Danielle Kaminski
How do you build community as a business owner, and is it even all that important? On this episode, I sit down with Danielle Kaminski from the Maker’s Chat podcast to talk all about community building as a creative entrepreneur.
We talk about building community with people both inside and outside of your industry, and how to meet other business owners through the Rising Tide Society.
This episode originally aired on Makers Chat Podcast with Danielle Kaminski in March 2022.
Get the full show notes and a Transcript at christijohnsoncreative.com/118
Important sections of the conversation
(1:29) From photographer to online educator and back
(7:12) Breaking down the barrier of entry for creative entrepreneurs
(13:00) Building community through the Rising Tide Society
(21:00) Rapid fire questions
Resources mentioned
Rising Tide Society
117 | My Favorite Flodesk Features
Are you ready to uplevel your email marketing, but don’t know where to start? In this info-packed episode, I’m telling you about my top five favorite Flodesk features to make your emails do more for your business.
The Dream Biz podcast is a business podcast that helps you automate, streamline, and grow your business so you can work less, make more money, and serve your clients fully by doing your most important work.
Get the full show notes and a Transcript at christijohnsoncreative.com/117
Important sections of the conversation
(1:20) Feature one: layouts
(2:20) Feature two: simplified segmentation
(4:00) Feature three: link in bio
(5:26) Feature four: folders
(6:56) Feature five: up and down arrows
(7:41) Bonus features
Resources Mentioned
Episode 102: My Favorite Email Marketing Platforms
Get 50% Off Your First Year on Flodesk
If you decide to use any of the affiliate links above and buy through them, I’ll receive a small commission back.
116 | Optimizing Your Website for Conversions
Do you have a beautiful website that you’ve poured hours (and/or a lot of money) into creating, but it isn’t converting visitors into paying customers? In this episode, we’re talking all about how to optimize your website for conversions.
We’re getting into the nitty-gritty of exactly what you need to have on your homepage to convert customers. I’m also giving you some easy SEO tips to help your website rank better in search engines.
This episode is a repurposed Facebook Live training I recently did, and it includes a live website audit. If you hear me reference comments or engaging with others, they were live on the training.
Get the full show notes and a Transcript at christijohnsoncreative.com/116
Important sections of the conversation
(1:26) What is a conversion?
(2:31) Optimizing the hero section of your website
(8:23) Secure conversions with a brand promise
(10:54) Live website audit
(16:16) Optimizing the middle part of your homepage
(18:18) Optimizing the bottom part of your homepage
(21:32) Optimize your website for SEO
Resources mentioned:
Free Single Page Website Wireframe Template
115 | Social Media Simplified
Does your relationship with social media feel complicated and overwhelming? In this episode, we’re simplifying social media so that you never have to guess over what to post again. You’ll learn how to define your mission, market, and message, as well as how to take advantage of AI tools to make content creation simple.
This episode is a repurposed Facebook Live training I recently did. If you hear me reference comments or engaging with others, they were live on the training.
Get the full show notes and a Transcript at christijohnsoncreative.com/115
Important sections of the conversation
(0:54) A new framework for Instagram and Facebook
(2:57) Defining your mission, vision, and values
(6:46) Identifying your market
(11:00) Using AI to perfect your message
(19:55) Creating a content plan in ChatGPT
Resources mentioned
114 | Boost Your Business with a Strong Visual Brand with Stylist Sandra Chau
Do you feel overwhelmed by creating visuals for your business? You want to craft beautiful, recognizable branding that communicates your mission, but where do you start?
In today’s episode, visual designer Sandra Chau joins us to lay out a step-by-step process for crafting your brand’s visuals. Listen as Sandra shares easy ways to create more consistency in both your branding and your online presence.
Get the full show notes and a Transcript at christijohnsoncreative.com/114
Connect With Sandra
instagram.com/sandrachaudesign
113 | How "Small" Business Owners Can Start Thinking BIG with Business Coach Andrea Liebross
If you've been stuck in the same stage of your business for a while, you might be facing the hurdle of overcoming your own mindset. In today's episode, Andrea Liebross joins us to discuss how small business owners can start thinking big and getting to the next level in their business! Listen in as she shares a few mindset shifts you can make, some massive action steps you can take, and how to build trust in your business.
Get the full show notes and a Transcript at christijohnsoncreative.com/113
Key Moments from the Conversation:
(:59) Helping Entrepreneurs Level Up in Business
(5:20) Accessing Your Future Self
(8:15) Turning Your Vision into Action
(16:18) Passive vs. Massive Action
(24:05) Working with a Coach
Connect with Andrea
instagram.com/andrea.liebross.coaching
112 | How I Went from Wanting to Quit My Business to Tripling My Income in A Few Months
Sign up at sarahziesler.com/bootcamp
Get the full show notes and a Transcript at christijohnsoncreative.com/112
111 | How to Build a Long Form Sales Page
I've got all the steps you need to build a long form sales page right here!
110 | Integrate Your CRM with Other Tools for Efficiency
If you're a business owner looking to work smarter, not harder, this episode is a must-watch. Learn how to harness the full potential of your CRM, email marketing software, project management tools, and more to make your dream business a reality. Don't miss out on this valuable information—hit that play button now and take your business to the next level!
Schedule your free consultation at christijohnsoncreative.com/consultation
Get the show notes and transcript at christijohnsoncreative.com/110
109 | Project Plans and Teams
In this episode, we delve into a topic close to my heart - Project Plans and Teams. As an online business manager, I've seen projects succeed and falter, all hinging on the project plan and team management.
Most plans fall short due to information overload, vagueness, or lack of actionable steps. I'll guide you through creating an effective project plan: Define the goal, break down milestones, prioritize, assign roles, and delegate tasks.
Team management is key. Establish a task management SOP, maintain regular status reviews, offer gentle nudges, and celebrate accomplishments. Your team is the backbone of success.
Join us to learn the art of turning ideas into action. Project plans and teams are your path to making your dream business a reality. Listen now to empower your business journey! 🚀📈
Don't forget to subscribe and leave a comment below to share your insights and connect with our vibrant community of creative entrepreneurs. Stay tuned for more valuable episodes!"
Book your free consultation at christijohnsoncreative.com/consultation
108 | Why Airtable is My New Favorite Business App
In this episode, I'm diving into why I've fallen in love with Airtable. Discover how this dynamic software tool has transformed my content planning, task management, and launch management. Get the show notes at christijohnsoncreative.com/108
107 | Creating a Launch Plan
Discover the key to a successful launch. I’ll walk you through tips for creating your launch timeline, creating all of the pieces of your launch, and how to avoid common launch mistakes. We’re talking email list building strategies and marketing to make your next launch stress-free. Listen now to transform your launch game! 🚀
Get the show notes at christijohnsoncreative.com/107
Book your free consultation at christijohnsoncreative.com/consultation
106 | Leveraging Zapier in Your Business
Today's episode is all about leveraging Zapier in your business. Get the full show notes and transcript at christijohnsoncreative.com/106
--
What is Zapier?
What is a Zap?
Why would you use Zapier?
Cross-Platform Integration:
Connect various tools and apps to ensure seamless data flow across the organization.
Build multi-step workflows that perform complex actions based on specific triggers.
Custom Workflows:
Create custom workflows tailored to the unique needs of the business, automating any repetitive tasks.
Here are 10 ways you can use Zapier in Your Business:
Lead Generation and Management:
Automatically add new leads from website forms, emails, or social media to a CRM system.
Notify sales representatives via Slack or email when a high-potential lead is identified.
Email Marketing:
Sync contact data between email marketing platforms and CRM systems.
Example: Move a lead from CRM (17Hats) into Email Platform (FloDesk)
Example: Add someone who purchases a product (Thrivecart) to your Email Platform (FloDesk) to send workflows
Send follow-up emails based on user interactions with previous emails.
Example: Add and remove from segments
Social Media / Content Management:
Monitor brand mentions on social media and receive notifications when mentioned.
Schedule and publish blog posts or social media updates at specific times.
Automatically share new content with subscribers via email.
Customer Support:
Create support tickets in helpdesk software from customer emails.
Send automated follow-up emails to customers after resolving their support requests.
E-commerce:
Notify the team when a new order is placed in an online store.
Update inventory levels in real-time across multiple platforms.
Data Backup and Management:
Automatically save email attachments to cloud storage.
Back up important business data to a secure location.
Employee or Client Onboarding
Send welcome emails with onboarding information to new hires or clients
Project Management:
Create tasks in project management tools based on new email requests.
Send project status updates to relevant team members.
Event Management:
Automatically register attendees for events and send confirmation emails.
Create calendar events and reminders for upcoming webinars or meetings.
Survey and Feedback:
Automatically send surveys to customers after a purchase or support interaction.
Record survey responses in a database for analysis.
105 | Creating SOPs for Your Business
Get the Full Show Notes and transcript at christijohnsoncreative.com/105
Book a free consultation at christijohnsoncreative.com/consultation
What is an SOP?
Standard Operating Procedure
Document that orients team members to a task or project
Includes all the steps needed to accomplish a task or complete a project
Why do you need SOPs?
To get all team members on the same page
To save time when hiring
To streamline your process
To give clear instructions on a task if you aren’t able to complete it yourself
What do you need in an SOP?
Goal: What is the purpose of this task or project in your business?
Related Documents: Are there any folders or other documents need to link to?
Clear instructions: What is the exact process you use to complete this task or project?
Include all information: Are there any insider definitions or processes you need to include?
How do you write an SOP?
Complete the task yourself and write down every single step you do, even the small ones
Consider recording your self go through the process and then write down everything you do
Go back through the SOP and organize the steps
Re-write the steps as if you were telling someone who has no experience with a business at all
Have someone proofread the SOP and tell you if they understand the process
SOP Dos and Don’ts
DON’T overthink it
DO write down every step
DON’T use insider or industry-specific jargon
DO write clearly and succinctly
DON’T use weird naming conventions
DO use consistent naming for your documents
104 | Why I Like 17Hats Better than HoneyBook
Read the show notes and download a transcript at christijohnsoncreative.com/104
Today's episode is all about why 17Hats is my favorite CRM for creative entrepreneurs. I like it even better than HoneyBook. There are so many crucial features that 17Hats has that I absolutely LOVE! And I'm sharing them all in today's episode. Listen in! Want help setting up your 17Hats account?
Get 50% off your First Year of 17Hats HERE.
Schedule a free consultation at https://christijohnsoncreative.com/consultation
103 | How to Get Started with a CRM
Discover the essential steps and strategies to kickstart your CRM journey and unlock the power of automation. We'll dive into it step-by-step. I'll teach you what need to have ready before you start your CRM journey and what the process will look like. Want help setting it up? Book your free consultation at christijohnsoncreative.com/consultation.
17Hats Discount Code (50% off your first year)
Show Notes: christijohnsoncreative.com/103
Follow me on Instagram: @christijohnsoncreative
102 | My Favorite Email Marketing Platforms
Ever wondered which email marketing platform can take your outreach to the next level? Look no further! I've done the legwork and uncovered the three contenders that have truly impressed me: FloDesk, ConvertKit, and MailerLite! FloDesk is a game-changer with its unlimited subscribers plan and gorgeously designed templates that'll make your emails stand out in a crowded inbox. ConvertKit brings analytics to the forefront, allowing you to fine-tune your strategy based on detailed insights. And MailerLite strikes the perfect balance between simplicity and automation, making email marketing a breeze. Ready to revolutionize your email game? Tune in to the episode below and get ready to supercharge your marketing efforts!
Sign up for my FloDesk Workshop: christijohnsoncreative.com/workshop
Get 50% off your first year of FloDesk: flodesk.com/c/dreambiz
101 | How to Consistently Improve Your Business
Wondering how to take your business to the next level? Today I'm sharing my best tips for consistently improving your business! We'll chat about taking care of yourself, implementing no-meeting days, staying on top of your CEO tasks, and bringing in coaches, VAs, and consultants to help you create the business of your dreams!
Book a consultation with me FREE at christijohnsoncreative.com/consultation
Join my Dream Biz Community at christijohnsoncreative.com/join
100 | Unlocking Your Zone of Genius
WELCOME TO EPISODE 100! We've got a new name for the podcast! Introducing, the Dream Biz Podcast! Today's episode is all about Unlocking Your Zone of Genius in your business. We'll chat about why it's important to work in your Genius Zone, how to discover your Genius Zone, and how to make sure you're doing work that only you do best! Follow me on Instagram @christijohnsoncreative
99 | How to Know It's Time to Grow Your Team
Do you constantly have things left on your to do list? Or are you only doing client work and don't have time to level up your business? Then it may be time to grow your team! In today's episode, I'm sharing about some key ways you may know it's time to grow your team. Listen in for more!
Get Show Notes and more at christijohnsoncreative.com/podcast
98 | Reducing Areas of Friction in Your Business
As an Online Business Manager, I'm ALL about streamlining and optimization. This all comes down to reducing friction in your business. How do you do that? That's what this episode is all about! Here are some key takeaways:
- Streamline your communication
- Automate your manual busywork
- Delegate as much as possible
- Improve your workflows
- Pivot based on your FAQs!
Want more? Then listen in for the full scoop!
If you are ready to streamline, automate, delegate, set up workflows, or need to pivot, then I'm ready to help!! An OBM can be your right-hand team member dedicated to your success. Book a FREE discovery call with me HERE!
97 | How to Know What to Prioritize in Your Business
Let's face it. As a business owner you're faced with a million decisions everyday. Starting your day can be overwhelming! When everything on your to do list feels important, how do you know what to prioritize? I'm here to help with today's episode! Here are some key questions I ask myself when prioritizing:
- Is there a deadline?
- Are there any dependent steps?
- Is anyone waiting on me for anything?
- What are my longterm goals?
- What will make me more money?
- What will save me time?
- What will bring me closer to my values?
- What do I want to do?
I pick my top 3 after answering those questions and try to hit at least 3 tasks per day. You got this, friend!
Ready to add a team member to help you prioritize your tasks? Book a FREE Discovery Call for Online Business Management or Consulting HERE.
96 | Overcoming Procrastination: Tips & Tricks for Getting Stuff Done
Let's face it, we all struggle with procrastination! As an entrepreneur, we start our businesses hoping to find freedom but sometimes that freedom can be daunting and we don't know where to start. Today's episode is all about helping you overcome your roadblocks to procrastination! We'll talk about why you might be procrastinating in the first place and how to get stuff done.
Join me every Monday for a Mindset Boost at noon eastern for free at christijohnsoncreative.com/monday
For transcripts and show notes, visit christijohnsoncreative.com/podcast
95 | How to Build a Sales Funnel
Does the thought of a sales funnel make you want to run away? It used to do that to me too! But once I realized that a sales funnel is just the series of steps that it takes for someone to purchase from you, I wasn’t so afraid of them anymore. Today, I want to demhstiy sales funnels. We’re going to break it down so that it’s easy! Let’s dive in.
94 | Mindset Shifts to Fuel Momentum: How to Keep Going When the Going Gets Gouth
Today’s episode is all about mindset shifts to fuel momentum. We’ll talk about the power of mindset, how to overcome limiting beliefs as a business owner like “I’m not good enough” or “I’m a failure” and how to surround yourself with a supportive community and set SMART Goals. Listen in!
Join me for the Mid Year Goal Planning Party at christijohnsoncreative.com/party
Follow me on Instagram: @christijohnsoncreative
93 | How to DIY a High-Converting Website with Alyssa Brooke Studios
In 2023, there is NO EXCUSE for not having an absolutely stellar website. Alyssa Brooke joins me today to talk about how to DIY a high-converting website. She's sharing the 3 things you absolutely must have on your website for it to be successful. Want help with your website? I offer template customization - just reach out! Ready for a complete brand strategy and professional web design? Reach out to Alyssa!
Follow me on Instagram: @christijohnsoncreative
Follow Alyssa: @alyssabrookestudios
92 | Managing Your Calendar: Strategies for Time Management & Productivity
Does your calendar look like a hot mess? As business owners, there is SO MUCH to keep track of and schedule to run our businesses. It can be OVERWHELMING. I want a life that I love, that is flexible, and that works for me. How about you? Isn't that why you got into business in the first place? It seems like often times the exact OPPOSITE happens. Well, my hope with this episode is to help you find more flexibility and freedom in your schedule. I'm sharing my top tips to manage your calendar, your time, and increase your productivity. Listen in!
There's still time to get all the recordings of the Kickstart Your Business Challenge. Sign up at christijohnsoncreative.com/kickstart
91 | How to Start Your Creative Business
In today's eisode, I'm sharing everything to help you get started in your creative business. We'll talk about vision casting, market research, creating your offer, setting up your business legally, developing great workflows, creating a website, marketing, and keeping records so you are ready for tax season. It's a jam packed episode that you don't want to miss! If you want more help with these step-by-step, sign up for my FREE 5-Day Challenge to Kickstart Your Business at christijohnsoncreative.com/kickstart.
90 | 5 Tips for New Business Owners
Are you a new business owner overwhelmed with all the steps it takes to start a business? Here are 5 tips to get you started and help you set your business up for success! Sign up for my FREE 5-day Kickstart Your Business Challenge.
89 | Top 5 Business Mistakes People Make when Starting Their Business
Are you a new business owner or struggling to grow your business? Today I'm talking about the top 5 mistakes I see people make when starting their business. We'll cover vision casting, marketing, messaging, getting set up legally, and productivity.
Want help with these areas? Join my free 5-day Kickstart Your Business Challenge by going to christijohnsoncreative.com/kickstart
88 | Increasing Your Productivity with Sarah Ziesler
Today's episode is all about how to increase your productivity with special guest Business Strategist Sarah Ziesler! Sarah talks to us about how to increase your productivity, move into feminine flow, and manage your time intuitively. Listen in for more! Sarah Ziesler specializes in Empowering Women in Business by designing a Strategy that fits Your nature of business in order to reach your Goals Successfully.
Follow Sarah on Instagram to get her Productivity Chalenge
87 | Top 5 Apps I Use Every Day in My Service Based Business
Hi friends! Today I'm sharing the top 5 apps that I use every day in my business! Plus, a few bonus apps.
Bonus:
86 | How a Virtual Assistant Differs from an Online Business Manager
If you're a business owner seeking additional help or are considering transitioning from a VA to an OBM, this episode is for you. We'll start with the basics about what differentiates a Virtual Assistant from an Online Business Manager.
A VA assists with specific tasks in your business. They're great for repeatable tasks and processes that you don't have time for anymore as you grow. A VA is an implementer, meaning they'll take your existing content and instructions and implement them. Some examples of tasks a VA can do include graphics creation, scheduling social media posts, sending invoices, and keeping records.
On the other hand, an OBM is a higher-level strategizer who works closely with you to manage and grow your business. OBMs are not just implementers but also provide strategic thinking, planning, and project management. They can help you streamline your processes, create systems, and improve your team's productivity. If you're a business owner who wants to focus more on your zone of genius and let someone else take care of the day-to-day operations, an OBM may be a great fit for you. They can help you manage your team, delegate tasks, and free up your time to focus on the big picture.
So, which one should you hire for your business, or which one should you become if you're looking to enter this field? If you're just starting out and need help with some basic tasks, a VA may be a good place to start. However, if you're looking for someone to manage your business and help you grow it, an OBM may be the better choice.
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85 | How an Online Business Manager can Help Your Business
In this episode of the Crush Your Goals with Christi Podcast, we dive into the world of online business managers and how they can help you achieve your goals and grow your business. If you're not familiar with an online business manager, get ready to discover a valuable member of your team who can streamline your systems and processes, manage day-to-day operations, and even take care of some tasks. We'll explore the key services they offer, such as inbox and calendar management, as well as their ability to think on a high level and make decisions to help you achieve success. If you're feeling overwhelmed and ready to take your business to the next level, it's time to consider adding an online business manager to your team. Tune in to learn more!
84 | Creating a White Glove Client Experience
If you want to give your clients a white glove experience, it means you're going above and beyond to meet their needs and take care of them. By offering this kind of service, you can charge a higher price for your services. But how do you actuallly accomplish that? Today's episode talks about all of it! Not sure what a White Glove experience is? HubSpot has a great definition for this: "White-glove customer service is the process of surpassing clients' expectations by prioritizing their needs, genuinely caring about their success, personalizing their experience, and solving for issues before they arise." Let's talk about how to create that in your business!
83 | How Canva Can Revolutionize Your Business
Hi friends! Today's episode is all about one of the most powerful tools I use as a business owner. Canva! Seriously, I'm in Canva constantly. From creating douments, to pesentations, to visuals for my business, it's really a one stop shop for visuals for your business. Today I'm sharing 5 ways you can use Canva in your business plus how you can use Canva in tandem with a graphic designer. If you missed it, be sure to check out my other episode on Canva with Canva Expert Brenda Cadman.
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I can help you manage you Canva account! Check out my Online Business Management Services to learn more!
82 | Common Website Mistakes and How to Avoid Them
Did you know that you have less than 10 seconds to capture someone's attention on your website before they will decide to click off or keep reading?
That's why having a clear customer journey for your website should be a TOP priority. People could be clicking off of your website simply because it's too confusing.
Every person who visits your website should be able to answer these 3 questions within 10 seconds of visitng your site:
- What do you do?
- Is it for me?
- How do I buy/book/contact?
Today on the podcast, I'm sharing all about the most common website mistakes that could be losing you money. We'll talk about simple solutions to fix them.
Plus, I'm sharing 5 things every website should have and 5 ways to elevate your website from DIY Disaster to Elevated Masterpiece.
Tune in now!
81 | Getting the most out of your CRM
If you're only using your CRM (HoneyBook, Dubsado, 17Hats, etc) to send invoices, you're doing it wrong. That's right, I'm calling you out! But I'm doing it with empathy, because you're not alone! And I want to help you get the most out of your CRM. Today's episode is all about the best workflows and automations you can set up to streamline things. We're talking about the top CRMs, how to know which CRM is right for you, and some processes you can put in place right now to save you time! Listen in!
Need help setting up your CRM? I offer VIP days to set it up! Contact me to learn more.
80 | Understanding Your Clients
Today's episode is all about understanding your client's needs! Have you ever gotten to a sales page and wondered how they were reading your mind? It's because they did their market research! I'm sharing with you why getting to know their deep pain points is important and how you can do that easily. We'll talk about how to poll your past clients and how to chat with your ideal client. Plus, we'll talk about how to frame your services in a way that speaks to them emotionally and appeals to their deep desires so they aren't just making a decision based on price. It's all in today's episode! Join me!
79 | Level Up Your Client Communication to Land More Sales & Retain More Clients
Looking to take your client experience to the next level? Join me, Christi Johnson, on the latest episode of Crush Your Goals with Christi Podcast! As a business strategist, online business manager, and wedding photographer, I've learned a thing or two about client communication. In this episode, we'll dive into the essential touchpoints every service-based business owner should focus on to ensure their clients have a phenomenal experience. From making a great first impression to retaining clients with extra perks, I'll share my top tips to help you level up your client communication game. Don't miss out on this valuable insight – tune in now!