Elder Law Growth Podcast

With Dementia and Alzheimer's on the rise, there's a demand for a legal document that covers all of the "gray areas" that come with dementia. 

Enter: The Dementia Directive. 

In this podcast episode, Randi Siegel, the President of DocuBank, brings awareness of this new directive and why your clients will need this document to protect them. 

To learn more:

Struggling to meet your goals? Are tasks piling up on your desk and you can't find the time for all of it?

Motivation won't help you in the long run, but self-discipline can.

"Self-discipline is the bridge between your goals and your results," says Monica Levi, J.D., our guest for this special podcast episode.

Meet Monica, The Self-Discipline Coach. She's a lawyer who helps lawyers get on track with the power of self-discipline. And she's here to share how you can harness this power for yourself and reach your goals.

You'll learn:

✅ The core of self-discipline (and how to use it)

✅ How to push through the goal-killer aka "the plateau"

✅ Why motivation does NOT work

"Why aren't people signing up after my presentation?"

If you give free educational presentations, chances are, you've faced this struggle: You pay the money to get "butts in the seats". Then, you spend your valuable time educating them.

But nobody signs up after. Why?

Your presentation is missing the one magic ingredient that can transform bored attendees into passionate clients.

In this podcast episode, Elder Law Attorney Jack Weyers (a presentation PRO) shares all of his winning strategies for effective presentations.

You'll learn:

✅ Real examples of what to say in your presentation

✅ How to close your presentation

✅ How to avoid distractions that can side-rail your talk

✅ The ONE strategy that always works in engagement

Jack is giving away all of his best tips, so you don't want to miss this one!

Connect with Jack on LinkedIn:

Crank up your elder law and estate planning practice with the incredible power of ChatGPT!

In this episode we explore the game-changing potential of ChatGPT, your AI-powered personal assistant.

Discover how it can supercharge your law firm's content creation, streamline video scripting, and elevate your Google review responses.

Dive into real-life examples and essential precautions, and learn how to harness ChatGPT's capabilities for a more efficient, successful practice.

Jim's new book "UNSTOPPABLE GROWTH: Marketing Mastery for Estate Planning & Elder Law":

Ineffective processes at your law firm are wasting your time and money.

But if you're doing it yourself, what can you do? Meet Randa, the Attorney Whisperer. She's helped law firms for over 15 years on how to "trim the fat" and save you the most money in your case processes.

You'll learn:

✅ The #1 mistake that is hurting your workflow

✅ How to simplify your intake process

✅ The BIG money-sucker in your case process (and how to fix it)

Get more tips from Randa by signing up for her free newsletter here:

In this episode, we have two special guests.

First, we explore the world of workshops, offering valuable insights to help you make the most of these events. Whether you’re a seasoned pro or just getting started, we’ve got practical tips to boost your workshop success.

But are you ready for that rapid growth through your workshops?

Our second guest, experienced in business development, shares valuable insights on achieving growth and how to keep the momentum going.

**Bambiz FREE RESOURCES**

Are you doing your own marketing for your law firm? This will help you.

Nicole and Lexi join us to share their insights and what the future holds for online marketing.

In this podcast episode, you'll learn:

✅ The ONE thing your social media needs in 2024

✅ 10 trends to utilize at your firm to succeed in 2024

**Bambiz FREE RESOURCES**

You could easily have a 1 million dollar practice simply by who you hire (and why). There’s a strategy to it. 

Fresh law firms think that to get the money ball rolling the fastest, they need to hire an associate.

But that’s a mistake. 

In this episode, you’ll learn:

• The power of pause (and how it’ll transform your law firm)
• How to get your cash flow UP and your cancellation rate DOWN
• Who will make you the most money at your law firm
• What your office needs for the quickest ROI
• The #1 skill to look for in a new hire (hint: it’s not knowing Microsoft)

Before you hire your next associate, listen to this first.

Learn more about Molly:

If you want to tap into a goldmine of future revenue, look no further than your email list.

Chances are, you have a newsletter, with a list of email contacts to send to. But how do you turn those email contacts into paying clients?

John Bellingham, founder of Proven Flows and long-time expert in email marketing, is here to walk us through the entire process, from beginning to finish.

If your struggling to convert your email list, this interview is for you.

Top Takeaways:

• The fastest way to grow your email list is with a well-built lead magnet
• The worst thing you could include in your lead magnet is too much information about yourself. John goes into detail about what makes a successful lead magnet.
• After someone gives you their email address, keep the good stuff coming with 7 strategic emails. John shares the top things those emails need to include.
• How to create passive income by promoting it in your email list.

Connect with John on LinkedIn:

Are you a lawyer with a dream of running a side business? 

Do you feel it’s impossible to pursue a side passion while trying to balance the lawyer's life? 

In this podcast episode, estate planning attorney Lauren Klein shares her secrets about running her own law firm AND running a successful Airbnb. 

Prepare to be motivated and empowered to give your dream another shot. Let's dive in and ignite your inner flame of belief!

To contact Lauren:

Do you want to start practicing Elder Law?

In this podcast episode, we have elder law attorneys Jackie Collins and Wren Cruz from Elder Law Connection sharing their stories of what to do (and what not to do) if you are just starting out.

Stick around to the end, where they'll share their top 3 tips on how to start elder law off the most successful way possible.

Go to elderlawconnection.com to learn more!

To contact Jackie: jackie@elderlawconnection.com

**Bambiz FREE RESOURCES**

🔥 [FREE Download] Write Emails That Actually Get Opened:

Do you wonder if you're saying the right (or wrong) thing in your paid ad?

In this podcast episode, we are going to tell you what we tell our clients to say in their videos. This script is so simple, yet it's highly effective.

BONUS: What's the best ad we have ever ran for a client? Listen to the end to find out!

Jim's new book "UNSTOPPABLE GROWTH: Marketing Mastery for Estate Planning & Elder Law":

You have two audiences. 

Most law firms only speak to one of them. But it’s the OTHER audience that’s more essential if you want to get more clients.

Who’s the other audience? It’s Google. 

The more you speak to Google, the more likely people will find you.

How do you speak to Google? SEO. 

In this podcast episode, SEO expert Elliot Sapp shares what law firms can do right now to dramatically improve their SEO on their own. 

Do you want to increase your revenue at your practice? Then you don't want to skip this episode.

Antonio Garrido, award-winning author, and leadership coach, is going to let us in on the secret of top-tier earners. All it takes is ONE change to your workday.

In this podcast episode, Antonio will share what the ideal workday looks like for lawyers who want to grow and expand their practice.

Join us for our next free training on how to grow your practice online:

Is your website attracting your dream client? 

Are your website visitors clicking the “contact us” button as often as you hoped?

If you want to increase both, this podcast episode is for you. 

Andrea Blake, Bambiz’s Head of Operations and website expert, will walk us through (with REAL examples of attorney websites):

• The ONE thing your dream client wants to see on your website

• How to pass the 5-second viewer test

• The “secret sauce” behind any successful website

BONUS: 

Andrea is giving away a free blueprint for designing your website to attract your dream client! 

Is it your dream to have multiple locations of your elder law practice? To be able to help people on a much larger scale? 

Elder Law Attorney, Greg McIntyre, had that dream and made it come true. 

The secret to his success? Seminars. 

But there is a strategy he uses that he learned to not only fill the room but to convert the majority of that room into clients.

In this podcast episode, Greg will share his secrets on how he grew from zero to multiple locations with seminars. 

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Laura started her estate planning practice in 2016.

Now her practice is thriving by working only two hours a day.

(Not to mention, Laura is much happier and has more fun now).

How?!

Through experience, Laura found the best method to be able to:

✅ Help people with their estate plan

✅ Get back to living (and not working until 10pm every night)

✅ Grow her practice while doing other things

In this podcast episode, estate planning attorney Laura Cowan joins us to share her success tips. And be sure you stick around to the end, because that’s when she’ll share the ACE system with you, this is the system that helps her succeed, and she’ll break down each step in how you can use this at your law firm too.

464.7 million people listen to podcasts. 

And get this: 

There are only 23 podcasts about estate planning, according to Google/Apple.

If you haven’t launched a podcast for your law firm, 2023 is the year to do so! 

Podcasting:

✅  Connects you with your future clients

✅  Promotes your services in a cost-effective way

✅  Builds trust with your listeners

And the best news? You have very little competition right now.

In this podcast episode, Tiffany Mason, founder of the podcast company Virtually You, is going to share with us the story of how powerful podcasting can be for solo and small law firms and make sure you’re taking notes because Tiffany is going to share her expertise on what your podcast could be called, topics you should be talking about. 

After this episode, you’ll be armed and ready to start your podcast in 2023.

Does your website scare people off?

As an attorney, your website is one of the best ways to put your “best foot forward,” so you want to ensure the first thing a visitor sees is something they WANT to see.

In this episode, Bambiz CEO Jim Blake shares the secrets of how we create highly-converting website homepages for our clients, elder law and estate planning attorneys.

Jim shows the exact blueprint of what we use for our clients.

(Honestly, can it get any easier than that?)

"It's gotten to the point where I walk into my seminars and everyone already knows me, trusts me, likes me...and I didn't do a thing."

Dan Hill, Estate Planning Attorney at The Hill Group, said that in a recent interview we had with him.

He has tackled one of the BIGGEST challenges all law firms struggle with: turning leads into clients.

Dan is saving time.

Dan is making more money.

Dan is much happier now that he has this system in place.

In this episode, you'll learn 3 takeaways from his lead-into-client system and how you can implement them for success in your own practice, no professional required. 

Dan uses Bambiz marketing to fill his workshops ➡️ https://bambiz.net/services/workshops-webinars.

Once the person is registered, the automation takes over. You can find out more about that system  ➡️ https://www.legalmag.net or email kalon@acceleratebusinessservices.com.

**Bambiz FREE RESOURCES**

🔥 [FREE Download] Lawyer's Guide to Marketing in 2022: https://bit.ly/lawyers-guide

🔥 [FREE Download] Write Emails That Actually Get Opened: https://go.bambiz.net/write-emails

**Say Hi 👋 on Social**

Facebook: https://www.facebook.com/bambizmarketing

Instagram: https://www.instagram.com/bambizmarketing/

YouTube: https://www.youtube.com/channel/UC-OdPFCpXFIWAw_Ws6FbXmw

At Bambiz, our marketing helps Elder Law & Estate Planning attorneys get in front of quality clients. 

Anybody can run their own ads on FB.

But getting people to click? That’s the tricky part.

For our clients, there is one ad that has been raking in the MOST BOOKED consultations with a low ⬇️ price tag for ads.

Are you wishing for more consultations? Look no further than this ad.

In this podcast episode, Bambiz CEO Jim Blake is here to spill the beans on the best ad he has ever ran for a client.

👉  To listen to the full FREE training Jim does in this episode:

Blog posts build trust.

Blog posts written with SEO get you seen and hired.

When you write a blog for your website and optimize it with SEO writing, Google will rank it higher and dramatically increase traffic, ultimately bringing in new clients.

The good news:

You don't need to watch 20 YouTube videos to learn how to do it.

Because we asked Tyler Reed, founder of BizWrite and expert SEO Writer, to tell us how it's done and how attorneys can do this for themselves.

No pro required.

TAKEAWAYS FROM THE EPISODE:

✅   Make your blog skim-friendly with headlines and bullet points

✅   Write at an 8th-grade (or lower) reading level

✅   Aim for 1500 words per blog article (anything less and Google won’t rank it)

Join Attorneys like you in our Level Up Elite Coaching Group: https://bambiz.net/services/level-up/

**Bambiz FREE RESOURCES**

Thousands of people visit your website. So why aren’t you getting thousands of consultation calls?

Your website should be converting visitors ➡️ clients. If it’s not, this episode is for you.

In this podcast episode, Amie spills the beans on the two key elements every law firm website needs to succeed (but almost no law firm is doing!).

TAKEAWAYS FROM THE EPISODE:

✅  The words on your website need to read like an Ernest Hemingway novel 

✅  Your website visitor needs to WIN within 10 SECONDS 

✅  Use these two “hacks” not only to transform your website but your presentations, consultations, documents, lead magnets, you name it!

Pssst....🤫

P.S. One of these “hacks” is used by one of the world’s most famous speakers in history. Because he wanted to get everyone’s attention and gain trust quickly, he applied THIS hack. And guess what? It worked.

People won’t hire you because it “costs too much”. Not anymore! After 30 years of practicing, estate planning attorney Paul Rabalais has created a product that will not only increase your revenue but make estate planning more affordable to those with a tight budget. Learn more about it here: https://www.myadvocate.com/partnerships/new-partner.

Want more clients? Look no further than the phone. Estate Planning Attorney Ashley Sandford joins us on the show to discuss the Dos and Don’ts of effective phone etiquette for your law firm.

How do you grow your YouTube channel to 192,000 subscribers?! Paul Rabalais is the most popular estate planning attorney on YouTube. His videos have over 15 MILLION total views. However, he will be the first to tell you that he never intended to be an internet sensation, and success doesn't happen overnight. 

If you are struggling to grow your YouTube channel, want more subscribers, or aren't sure if YouTube is even right for you, then check out this episode. Paul shares the real reason why he started his YouTube channel and the 3 secrets behind his success. 

(Part 3 of 3 in our email marketing series)

If you've been following our series, you know how many emails you should send and when. You also know all about the sales email sequence (if not, listen to part 2!). 

But what if you've sent all of your sales emails and they still haven't made an appointment? That's when you need a nurture sequence. Part 3 is all about how to build trust with potential clients via email using a nurture sequence.

(Part 2 of 3 in our email marketing series)

In this episode, we are going beyond just getting your emails opened. How many emails should you send? When should you send them? What should be in those emails? We cover it all. That way, when your potential client is ready to hire an attorney, they know who to choose.

(Part 1 of 3 in our email marketing series)

In this episode, we talk about what to do after you get someone's email address. We give you a two-step sequence that the top companies are using and is proven for success.

Begin your video by saying the WRONG thing and you'll lose your viewer. 

So, then how do you begin?

In this episode, you’re going to learn the secret hook of how to start every single one of your videos to get your viewers hooked. Plus, we provide some real examples you can use for your law firm's videos.

This episode covers the 6 hottest places you need to be showing your face in 2022, as an elder law or estate planning attorney: 3 online and 3 in person.

And BONUS: Amie shares the “ace-up-the-sleeve” in how to make people lean in to you, and not tune you out. This secret will not only make your networking successful but less awkward. Win win.

Andrea Blake is the Director of Operations at Bambiz and is also a website specialist. Today we are going to talk about your website!

Remember - your website is not your business card!

In this episode, we'll cover:

• Getting people to understand what you do
• Why people need your service more than they think
• How to actually communicate with you via your website
• The most useful website "CTA" or call-to-action
• Most common problems seen on Elder Law & Estate Planning websites and how to fix them
• Moving people into the next step with you in a sequential order

Our guest today is none other than the founder of Bambiz himself, Jim Blake.

This episode has some INCREDIBLE VALUE for you guys, such as:

• How to leverage online analytics to grow
• The advantages of online marketing methods as opposed to offline marketing methods
• Upcoming trends & expectations for the next 6 months inside of the Elder Law & Estate Planning industry
• The difference between "doing it yourself" and outsourcing in regards to marketing
• And more...

How is your response time to the various channels of inbound requests to your business? Do you follow up quickly or not quickly enough? What are some of the best practices in this area?

Overall, the more consistent you are with follow up, the better.

Productivity Tip: If you are the sole practitioner, it’s important to set up notifications or a daily checklist. If you’re working with a team, delegate this task to someone else.

Once you have your system in place, consistently sticking to the system will yield results over the long-term. Below are some great tools you can utilize to aid you in your follow-up process:

Welcome to the Elder Law Growth Podcast! As an Elder Law & Estate Planning attorney, your goal is to help and impact as many people in your local area as possible, because no one should age & die without dignity or leave behind a mess for their loved ones.

Our goal with this podcast is provide powerful & actionable tips, strategies and plans for you to implement inside your firm to take advantage of the digital realm to increase your impact.