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The Emerald Forge

The Emerald Forge

By Emerald Forge
Expert advice, crucial discussions, and industry resources for developing cannabis businesses!
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Building a Lasting Cannabis Brand
Building a Lasting Cannabis Brand With the industries heavy marketing restrictions and rapidly growing competition how do brands set themselves apart and begin building customer loyalty? In this episode, Jorge Inda Meza, a senior marketing executive with +15 years of international experience with brands like Anheuser-Busch and Proctor & Gamble, and managing partner at Growth Legion (@Growth Legion), an entrepreneurial hub for THC and Hemp-based companies, sits down with us this week to break down how some cannabis brands are cementing themselves in this industry through powerful branding. This is the secret, don’t miss out! Hosted by Rico Montanez and James Jordan Featuring Jorge Inda Meza Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
01:13:16
October 13, 2020
Investing in Cannabis
How to Invest in Cannabis: Investor's Perspective Michael Waldman, founder of Goldstalk (@Goldstalkventures), a California cannabis investment and advisory firm, sits down with us this week to give us the inside track, from the investor's perspective, on investing in cannabis. We'll explore some of the innovative and unique investment tactics and strategies his professional investors are using today while breaking down exactly what they look for in an ideal investment. We'll also touch on where the future of cannabis investing might be going as we look towards the fourth quarter of 2020 and into 2021. If you are investing in or raising money for cannabis, you can't miss out on this incredible this episode! Hosted by Rico Montanez and James Jordan Featuring Michael Waldman, founder of Goldstalk Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
59:36
August 17, 2020
Women in CBD & Hemp
Women in CBD & Hemp We are joined by Hélène Blanchette and Deborah Castillero from the innovative CDB/Hemp brand that is shaking up the industry, MyJane @myjanesocial. They chat with us about the rapidly growing influx of successful women moving into the CDB/Hemp industry and why they are becoming so successful so fast! We also discuss how the brand MyJane is leveraging this booming industry to empower women and teach them how to build their own small business within CBD. Interested in learning how? Don't miss this episode! Hosted by Rico Montanez and James Jordan Featuring Hélène Blanchette and Deborah Castillero from MyJane Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
01:03:15
July 27, 2020
Cannabis Brands Supporting Community
This week we're talking about some of the innovative ways cannabis brands are giving back to their local communities with Melanie King and Brad Davis from the renowned Lighthouse dispensary @TheLighthouseDispensary. We also discuss their licensing journey and plans to become the first dispensary in Sonoma! Hosted by Rico Montanez and James Jordan Featuring Melanie King and Brad Davis from Lighthouse Dispensary Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
55:12
June 22, 2020
Women In Cannabis
WOMEN IN CANNABIS! We video-chat with Kim Barker, Chief Growth Officer from innovative new wellness brand CK Soul, @CKSoul, and discuss women-powered brands in cannabis! She will be shinning a light on some of the biggest challenges and obstacles facing women-led brands in cannabis today. We also will be talking with her about her incredible journey from CannaKids to her amazing new California-based wellness brand, CK Soul, which focuses on supplying premium, safe, and expertly prepared whole-plant cannabis oil tinctures and related products, blended with additional all-natural terpenes to people of all ages. Hosted by Rico Montanez and James Jordan Featuring Kim Barker from CK Soul Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
44:53
May 26, 2020
Crowdfunding Cannabis
CROWDFUNDING CANNABIS! We sit down with fundraising expert Paul Shockley, and his co-founder David Schacter, from the innovative new cannabis tech startup Cannabiscope to talk about raising capital for start-up cannabis business. We chat about the struggles of fundraising in the cannabis industry, their brand's incredible journey through the crowdfunding process, and how it is poised to revolutionize fundraising in cannabis. Join us as we tackle some of the challenges facing both dispensaries and brands today and discuss real solutions! Hosted by Rico Montanez and James Jordan Featuring Paul Shockley and David Schacter from Cannabisscope Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge LISTEN NOW! https://lnkd.in/gBvNkbG
01:14:15
April 13, 2020
Getting into Dispensaries
GETTING INTO DISPENSARIES! We sit down with our industry expert Mason Miller from the renowned dispensary "Higher Path" in Los Angeles along with Evan Kennedy & Ryan Lee, founders of the incredible new brand "Alive and Kicking" to discuss how cannabis brands get into dispensaries. Join us as we tackle some of the challenges facing both dispensaries and brands today and discuss real solutions. Hosted by Rico Montanez and James Jordan Featuring Mason Miller from "Higher Path" and Evan Kennedy & Ryan Lee, founders of "Alive and Kicking" Produced and Directed by Chandler Perry The Emerald Forge is Presented by The Emerald Market https://emeraldmarket.co https://anchor.fm/emerald-forge
01:20:00
March 23, 2020