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Ettore Products Company Podcast

Ettore Products Company Podcast

By Christopher Santos

Ettore is the leading brand of quality cleaning tools, window cleaning tools and accessories. Ettore has been the standard for performance and tradition in cleaning since 1936.

On this podcast, join us as we deep dive into all things Ettore! From direct interviews with the Stecone/Smahlik family to exclusive interviews with customers and long time Ettore users, this podcast helps the fans understand more about our tools, our history, our culture and why we have been #1 for over 85 years.
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Ettore Products Company Q&A with Sheila Smeltzer (A+ Pro Window Cleaning)

Ettore Products Company PodcastJun 28, 2021

00:00
42:03
Ettore Products Company Q&A with Sheila Smeltzer (A+ Pro Window Cleaning)

Ettore Products Company Q&A with Sheila Smeltzer (A+ Pro Window Cleaning)

In this episode we are joined by Sheila Smeltzer the owner of A+ Pro Cleaning Services based out of North Carolina. The episode goes into how she got into the Window Cleaning Industry, her experiences as a woman owned business, how she grew her business over 23 years, details about her day to day operations, marketing strategies + more. 


A+ Pro Cleaning Services: 

https://www.aplusproservices.com


Jun 28, 202142:03
Ettore Products Company Q&A with Diane Smahlik (Owner/Customer Service)

Ettore Products Company Q&A with Diane Smahlik (Owner/Customer Service)

For this episode of our Q&A/Podcast Series we had the pleasure of sitting down with the Owner, Customer Service Representative, Daughter of Ettore Steccone, Chairman of the Board Diane Smahlik (Steccone).  Tune in to listen as Wayne Schultz (Ettore) and Diane talk about some of the untold stories of Ettore's history from the eyes of the Family who lived through the beginnings of the company through now passing on to her son.

Apr 05, 202126:34
Ettore Products Company Live: Q&A with Jorge Aguilar (Empire High-rise)

Ettore Products Company Live: Q&A with Jorge Aguilar (Empire High-rise)

Ettore Products Company and Empire High-rise team up for this latest Live Q&A session. Tune in to listen as Wayne Schultz (Ettore) and Jorge Aguilar (Empire High-rise) talk about the state of the industry from a service provider stand point in 2020/21, Jorge new training facility and the importance of Window Cleaning Safety, business tips & tricks + more.  

Mar 10, 202142:25
Ettore Products Live Q&A with Window Cleaning Resource

Ettore Products Live Q&A with Window Cleaning Resource

Wayne Schultz of Ettore Products Company talks window cleaning with Jersey from Window Cleaning Resource.. Together, they talk tips, tools, and techniques...and answer fan-submitted questions. Enjoy!

Learn more at https://www.ettore.com/

Social Media Links: 

Facebook: https://www.facebook.com/EttoreProducts/ 

Instagram: https://www.instagram.com/ettoreproductscompany/

Twitter: https://twitter.com/EttoreProducts 

Pinterest: https://www.pinterest.com/ettoreproducts/


#ettore #windowcleaning

Jan 11, 202101:04:38
Ettore Products Company Live: Q&A with Detroit Sponge & Chamois

Ettore Products Company Live: Q&A with Detroit Sponge & Chamois

Ettore Products Company and Detroit Sponge & Chamois team up for this latest Live Q&A session. Tune in to listen as Wayne Schultz (Ettore) and Mike Waroway (Detroit Sponge) talk about the history of window cleaning and what it is like to work for multi-generation companies that trace their roots back to the hard-working immigrants who founded them.


In this segment, Wayne and Mike talk about the industry and the resilience of the professionals who keep it going—even during an international pandemic! Also, Mike shares the fascinating history of natural cleaning sponges and their role in window cleaning history.


Additionally, Chris Ray of Vineyard View Window Cleaning joins the segment from the field (in beautiful Napa, California) to share his story and experience using the Ettore EZ1Pro+ Pure Water System. 


Watch the segment to learn tidbits such as:

- “Where does Ettore see itself in 5 years regarding product innovation?”

- “How do you pronounce the name ‘Ettore’?”

- “What is the future of the window cleaning business?”

- “How has the EZ1Pro+ Pure Water System improved your window cleaning business?”


https://ettore.com/blogs/news/unboxing-ez1pro



Learn more at https://www.ettore.com/


Social Media Links: 

Facebook: https://www.facebook.com/EttoreProducts/ 

Instagram: https://www.instagram.com/ettoreproductscompany/

Twitter: https://twitter.com/EttoreProducts 

Pinterest: https://www.pinterest.com/ettoreproducts/

Jan 11, 202151:55
Live Q&A with Ettore Products Company & ABC Window Cleaning

Live Q&A with Ettore Products Company & ABC Window Cleaning

In this segment of Ettore’s Live Q&A series, Executive Vice President Wayne Schultz speaks with Jacob Wallace of ABC Window Cleaning Supply. Jacob’s parents started ABC Window Cleaning Supply nearly 30 years ago. Today, Jacob is Vice President of his family’s business which has established itself as a leading supplier of window cleaning tools and accessories.  In this segment, Wayne and Jacob talk about what it is like to be part of a multi-generational company in the tight-knit window cleaning industry. The discussion then turns to the iconic Ettore Backflip, the popular multi-purpose window cleaning tool which Ettore recently updated and improved (with Wayne providing insight into how Ettore manufactures and tests its tools to make sure they meet the requirements of professional window cleaners).   Wayne also explains the process of producing “special edition” products (in different colors and/or slightly modified styles, for example) for different occasions and different markets.   


Watch the segment for answers to popular questions, like: 

 Q: “Has Ettore thought about making ‘high end’ tools?” 

A: “Yes, our high-reach poles and pure water system for example. But we have many window cleaning pros who prefer a simple Ettore brass squeegee over anything else!”  


Q: “Is Ettore going to come out with any colored rubbers?” 

A: “Rubber doesn’t actually color. The different colored squeegee rubbers that you see on the market aren’t actually rubber, they are silicone.”  


Q: “My squeegee is streaking. How often should I change my rubber?” 

A: “As we say at ABC Window Cleaning Supply, ‘if your squeegee is streaking…it’s time to change your rubber!’ ”  


Learn more at https://www.ettore.com/ 

Social Media Links:  

Facebook: https://www.facebook.com/EttoreProducts/  

Instagram: https://www.instagram.com/ettoreproductscompany/

Twitter: https://twitter.com/EttoreProducts  

Pinterest: https://www.pinterest.com/ettoreproducts/

Jan 11, 202101:07:51
Live Q&A Session Ettore Products Company with Wayne Schultz (VP of Sales & Marketing)

Live Q&A Session Ettore Products Company with Wayne Schultz (VP of Sales & Marketing)

This is the first of a series of Live Q&A sessions created by Ettore Products Company. While in-person trade shows and events are temporarily postponed due to the pandemic, these sessions provide a valuable way to stay in touch with the window cleaning community and to answer questions that window cleaning professionals have about Ettore tools and how to use them to grow their businesses.  

Listen as Executive Vice President Wayne Schultz answers questions such as:  

Q: “Can squeegee rubber be reused or reprocessed back to a reusable edge?” 

A: “Technically, yes. Unfortunately, the process is simply not cost-effective which is why squeegee rubber is considered disposable.”  


Q: “How do you clean a MicroSwipe duster?” 

A: “The easiest way is to rinse the duster with water and hang to dry (do not place in a clothes dryer).”  


Q: “What are the best storage conditions for Ettore squeegee rubber?” 

A: “Store Ettore rubber away from sunlight, ideally in a cool dry place such as a drawer.”  


Also joining the call is Gabriel Gutierez of Gabe’s Spotless Window Cleaner in Tuscon, Arizona. He and Wayne discuss the popular Ettore Backflip combination tool, which is a favorite of professional window cleaners and home cleaners alike.  


Learn more at 

https://www.ettore.com/ 

Social Media Links:  

Facebook: https://www.facebook.com/EttoreProducts/  

Instagram: https://www.instagram.com/ettoreproductscompany/

Twitter: https://twitter.com/EttoreProducts  

Pinterest: https://www.pinterest.com/ettoreproducts/

Jan 11, 202116:52
Live Q&A with Ettore Products Company & J Racenstien

Live Q&A with Ettore Products Company & J Racenstien

Ettore Products Company teamed up with Doug Apt of J.Racenstein Company for this Live Q&A session to answer caller questions about all things window cleaning related (including the perennial question, “How do you pronounce “Ettore?”).   Also joining the call is guest Scott Ehrenzkranz from Texas Window Cleaning Company.

 Tune in to learn tidbits such as: 

 Q: “How does Ettore shine its brass and stainless squeegees?”  

A: “During the manufacturing process we place them in large vats of stainless-steel marbles where the vibration polishes the metal.”  


Q: “Does someone really hand inspect every blade of Ettore rubber?” 

A: “Yes. And we do six million feet of rubber a year!”  


Q: “What do the wings in the Ettore logo represent?” 

A: “The Ettore wings represent a squeegee flying across glass, making the window cleaning professional’s job easier and faster!”  


Listen to the full Q&A episode to learn more about Ettore and J. Racenstein’s commitment to providing the professional window cleaning and cleaning industry with the best tools available.   

https://ettore.com/blogs/news/the-new-deal  


Learn more at 

https://www.ettore.com/ 

Social Media Links:  

Facebook: https://www.facebook.com/EttoreProducts/  

Instagram: https://www.instagram.com/ettoreproductscompany/

Twitter: https://twitter.com/EttoreProducts  

Pinterest: https://www.pinterest.com/ettoreproducts/

Jan 11, 202150:11