The Event Transformation Podcast
By Blerter
Hosted by Blerter's Head of Event Success Chris Randle, who is obsessed with events and the opportunities they provide as a story-telling platform. New episodes released fortnightly.
The Event Transformation PodcastMay 03, 2022
Sustainability programmes, if it doesn't exist create your own - Adam Leslie, 212F
Adam Leslie (212F General Manager - Events) shares details of the industry leading 212F Koru Green sustainability programme
We discuss how the programme was conceived and developed, the 212F commitment to Net Zero by 2030 (at no cost to their clients), how it's been received by the industry and what advice Adam has for anyone else on a Sustainability journey
Like this episode? We've got a great lineup of guests coming up. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
Launching and developing a new event company - Jen Walsh, Motive Events
We're back! To kick off a new season we're joined by Jen Walsh - Founder and Director of Motive Events. We discuss what the hell she was thinking when starting a new event company in 2020. The process of launching, and development over the last couple of years. How people and relationships have been crucial and what success looks like for them in the future.
Like this episode? We've got a great lineup of guests coming up. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
Delivering a safer, smarter Age Group National Championships — Cody Crowther & Mark Turner
We're joined by industry veterans Cody Crowther (USA Triathlon Events & Programs Manager) and Mark Turner (USA Triathlon Commissioner of Officials) to discuss the challenges, risks and operational planning involved with this year's Age Group National Championships.
In this session, we talk about:
- The biggest challenges delivering an event the size and scale of AGNC in 2021 during the pandemic
- The key risks USA Triathlon is starting to prepare for in 2022, and what these mean triathlon generally
- Operational plans evolving to meet emerging demands/risks and 'future proofing' your events
Like this episode? We've got a great lineup of guests for 2022. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
Catalysts for change, and event experience design — Andrew O’Loughlin, Experience Design Co
We're joined by event experience design guru Andrew O’Loughlin for a 1:1 conversation on bringing events to life and capturing people's imaginations. We talk about his process for meaningful event design, the relevance of focusing on event experience in 2022 and the importance of people in the process.
Like this episode? We've got a great lineup of guests for 2022. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
The return of events, local impact and innovation — Kirsten-Ellen Fleming, Run Calgary
We're joined by Run Calgary's Kirsten-Ellen Fleming, Executive Director of Calgary Marathon - Canada's longest running marathon. We discuss how they innovate to keep people coming back every year, the role of community engagement for unique event experiences and share stories of unconventional routes into the event industry.
Like this episode? We've got a great lineup of guests for 2022. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
Dynamic sponsorship strategies for 2022 — Kim Skildum-Reid, Power Sponsorship
We're joined by Power Sponsorship's Kim Skildum-Reid, for a one-to-one conversation on dynamic sponsorship strategies for 2022. We discuss recommended 'Post-COVID’ sponsorship strategies for rightsholders, where rightsholders should be focusing their effort and energy right now, and bad habits in sponsorship and how people can modify their approach.
Like this episode? We've got a great lineup of guests for 2022. Click "Subscribe" in your favourite podcast app or visit us online at blerter.com
Delivering an iconic marathon event amid the pandemic — Mike Nishi, Chicago Event Management
We're joined by Mike Nishi, COO and Partner at Chicago Event Management, to talk about delivering an iconic marathon amid the pandemic. We discuss the unexpected challenges along the way and establishing a plan of attack without depending on muscle memory.
Planning and delivering events within an uncertain environment — Peter Ashwin, Event Risk Management Solutions (ERMS)
We're joined by Peter Ashwin, Principal of Event Risk Management Solutions (ERMS) — talking about planning and delivering events within an uncertain environment. We discuss critical decision-making processes, new approaches to risk management and how the market will adapt.
The only constant is uncertainty — Shanelle Barrett, SB Events
We're joined by Shanelle Barrett, Event Director at SB Events — talking about uncertain times ahead for events, as New Zealand faced it's first Level 4 lockdown in over a year. [This episode was recorded on August 27, 2021]
Will COVID create lasting change for events? — Steve Adelman, Event Safety Alliance
We're joined by Steve Adelman, Attorney at Adelman Law Group and Vice President of the Event Safety Alliance — talking about event risks (are we treating risks differently now?), legal perspectives on COVID-related "controversies" currently faced by event operators, and why Steve thinks Cardi B is an idiot.
Evolving your approach to workforce engagement — Bennett Merriman, Rosterfy
We're joined by Bennett Merriman, CEO and co-founder of Rosterfy — talking about workforce engagement, the true value of volunteers (how is the financial, social, mental and community benefits being quantified?), and the evolving approach to volunteer programmes.
Defining your strong 'why' — Aaron Carter, Total Sport
We're joined by Aaron Carter, Founder and Director of Total Sport — talking about defining a strong mission (the 'why'), and embedding it into the culture of your team, how to keep mentally and physically ready for the oftentimes relentless event game, and why having a strong mission can help you evolve with the rapidly changing industry.