Everyday Business Solutions

Social media is here to stay and even B2B businesses find that they need a presence on at least one or two of them to continue to grow. Here’s what we’ve learned about navigating this online terrain.

Sam Riegsecker steps out from his behind-the-scenes role as Marketing Manager for Double A Solutions to join us behind the mic. Sam has been doing marketing since long before he received his degree for it, both for Double A and his company.

This month on Everyday Business Solutions we talked about navigating social media marketing as a B2B business. Some may disagree, but it seems that social media is here to stay and it’s almost a requirement to be on at least one or two.

Read the blog post/Access the transcript: https://bit.ly/3qcVgta

Learn more about the podcast: https://bit.ly/3tVP8Fl

Questions and guest inquiries can be sent to Podcast@DoubleASolutions.net. 

More and more employers are considering remote and hybrid environments, so I sat down with Hanna Capell from Amazon Web Services to talk about what it’s like working remotely and how she manages her work-life balance.

Hanna Capell graduated from college in December of 2020 and jumped straight into a position as an Associate Account Executive at Amazon Web Services (AWS) based out Seattle Washington. The catch? She would have to work remotely from the start and the temporary arrangement is quickly dragging into a full year of her employment.

However, working remotely hasn’t been a negative experience for her. In fact, she’s enjoyed the experience a lot, preferring it to being in-office, and she’s not the only one. Many employees across the globe have found remote work to be a more desirable alternative to returning to their offices. In my conversation with Hanna we broke down her experiences so far and some things employers should consider moving forward.

Read More: https://bit.ly/3njVPRq

Podcast website: https://bit.ly/3tVP8Fl

Questions or interested in joining the show? Email us at Podcast@DoubleASolutions.net.

Giving back as a business doesn’t have to be complicated or difficult. There are some smaller, but great ways to engage employees and help your community.

Michelle Kravetsky is the Development Director at the Northwest Ohio Ronald McDonald House. She has over 30 years of experience in market research, fundraising, education, and administration.

Her connection to the community and belief in the mission of the Ronald McDonald Hosue Charities has given her great passion for her job, and it shows! Michelle lights up the room and is able to easily connect to its occupants within moments. One cannot help but be riled to action when in her presence.

Read more about this Episode: https://bit.ly/3AWdYIT

Podcast website: https://bit.ly/3tVP8Fl

Interested in being a guest or have questions? Email us Podcast@DoubleASolutions.net. 

Unhappy customers can be a difficult hurdle for any business, but we’ve put together a few tips to help you handle them.

AJ Underwood is the sales manager for Double A Solutions. He joined our team two years ago from the airline industry and despite the big leap, has done an amazing job of adapting. In fact, we have grown tremendously over the last two years as we learn better ways to connect to our customers.

Read More about this Episode: https://bit.ly/3ktvaQO

Podcast website: https://bit.ly/3tVP8Fl

Questions or think you would make a good guest? Email us at Podcast@DoubleASolutions.net.

Finding good applicants is hard and there is no easy answer, but we sat down and talked to Jeff Schaaf from the Toledo Chamber of Commerce about how our area is working hard to bring talented individuals into the area. 

As Director of Talent Strategy at the Toledo Regional Chamber of Commerce, Jeff Schaaf’s primary responsibilities involve developing and managing programs and tools, such as Summer in the City and ToledoRegion.com, that can be leveraged by Chamber members to attract diverse, talented people to the Toledo Region.

The Toledo Regional Chamber of Commerce, serving a membership of over 2,300 businesses, fosters economic growth and prosperity in the Toledo Region by advocating for a thriving business environment, leading the charge to attract and retain talent in the region, and connecting business with resources and opportunities for growth. Our member businesses range in size from small, one-person, operations to large corporations employing thousands.

Read More: https://bit.ly/2XqlfCq 

Podcast Landing Page: https://bit.ly/3tVP8Fl

Questions or think you would be a good guest for the episode? Email our team at Podcast@DoubleASolutions.net.

This is a real breakdown of tech trends, brought to you with the help of Cara Turano, and without the push to be the biggest tech-savvy small business out there. Sometimes it pays to be on-trend and sometimes it doesn’t. Here’s what you should consider before making the leap.

Cara Turano, the Chief Operating Officer of the Technology Association of Oregon, has been in private sector technology for 15 years. She’s worked with a variety of businesses to build custom solutions and has been working in technology associations specifically for almost 6 years.

Cara joins us to break down some of the biggest tech trends she’s seeing in small businesses right now. She goes through the pros and cons of each trend with a realistic view of budgets, time, and ease of adoption.

Read More: https://bit.ly/3wRR3wb 

Podcast Website: https://bit.ly/3tVP8Fl 

Questions or think you could be a good guest for the show? Email us at Podcast@DoubleASolutions.net.

As the Toledo Community gets back out and socializes after an especially long year, there is much to look forward to. There’s a classic summer staple like the Marathon LPGA Classic, but there’s also the Solheim Cup. It’s bound to be a summer to remember.

Judd Silverman is the Executive Director of the Marathon LPGA Classic, a summer golf staple to the Toledo Ohio Area community. He has a strong history of working in the golf industry and in leading the Marathon Classic in particular.

Judd has worked with an abundance of people to make the tournament possible each year. 2021 marks a remarkable accomplishment for Toledo in particular as we will be hosting the Solheim Cup, a large tournament held every other year between American and European teams. Much like the Olympics, cities must bid years in advance for the chance to host, and this year Toledo holds the honor.

Blog Post and Transcription: https://bit.ly/35kPxr2

Podcast website: https://bit.ly/3tVP8Fl

Do you have questions or are you interested in joining as a guest? Email us at Podcast@DoubleASolutions.net.

Welcome to our new monthly schedule of the Everyday Solutions Podcast!

*This episode was recorded prior to the CDC's May 2021 recommendations concerning vaccinated persons. Advice and information provided is centered around the SARS-CoV-2 testing of LabDX and of the personal recommendations of its CEO based on business trends occurring in relation to health and safety measures relating to the virus.*

With the rush back to in-person work and events, safety is still a large concern regarding the virus that has plagued us for over a year. Business owners and leaders have a responsibility to provide a safe and clean environment, no matter what kind of business they run. We sat down with the CEO of LabDX to talk about they can do just that.

Humberto Buniotto is the CEO of LabDX, a technology-driven laboratory currently specializing in SARS-CoV-2 (COVID-19) testing. Humberto got started in software development originally before eventually working his way over to the position he’s in now.

We brought Humberto on to clarify questions regarding the reliability of COVID testing, the difference between methods and types, as well as when testing is appropriate. Currently, the company specializes in testing and providing safe solutions for companies.

Episode Blog Post: https://bit.ly/3hDs0sG

Podcast website: https://bit.ly/3tVP8Fl

Questions or interested in joining us as a guest? Email us at Podcast@DoubleASolutions.net!

Everyday Business Solutions is a collection of great professionals that you may not have had the privilege of listening to yet and a set of topics picked to help you build and excel in your career. Since there’s no right answer to success, we’re building a tool kit filled with knowledge and expertise.

Our podcast will be taking a different approach starting the month of May 2021. We will be adjusting the frequency of episode releases from once a week to once a month in order to strengthen our relationship with both our guests and our listeners. Episodes will go live early on the third Tuesday of every month.

With this change comes the chance for you to ask questions of our guests and provide more input in the types of episodes we put out. We’ll also be releasing preview clips in advance and offering more resources around each month’s topic. Our episodes will go from being around 30 minutes long to be around an hour.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

If you have any questions or think you would be a great guest for our show, email us at Podcast@DoubleASolutions.net.

Finances can be a touchy subject and easy to hide from, but if you do the work to tackle them upfront you can strip away the intimidation factor and set your business up for success.

Jill Badger is the Interim Director of the Toledo Area Small Business Development Center. The Small Business Association is a national organization, free for any small business to utilize as a resource without having to become a member.

The Toledo Area section has been a part of the Toledo Chamber of Commerce since its founding, contributing to an expansion of resources and knowledge available without small businesses being required to join the Chamber itself.

Jill has been working with the Chamber and Center for almost 7 years and stepped into the Director position back in September, though she has long had an active hand in managing the center. Jill herself specializes in financial advising and utilizes a diverse team and network to bring her clients the best advice possible.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions about the content or interested in joining us as a guest on the show? Email us at Podcast@DoubleASolutions.net. 

How are you doing business? Online? From your home? At a brick-and-mortar location? Do you know the costs of doing each and what will make the most sense for your business? We talked with the Small Business Development Center about some of the factors that you should be considering

Jill Badger is the Interim Director of the Toledo Area Small Business Development Center. The Small Business Association is a national organization, free for any small business to utilize as a resource without having to become a member.

The Toledo Area section has been a part of the Toledo Chamber of Commerce since its founding, contributing to an expansion of resources and knowledge available without small businesses being required to join the Chamber itself.

Jill has been working with the Chamber and Center for almost 7 years and stepped into the Director position back in September, though she has long had an active hand in managing the center. Jill herself specializes in financial advising and utilizes a diverse team and network to bring her clients the best advice possible.

Podcast Website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions or interest in joining us as a guest? Email us at Podcast@DoubleASolutions.net

Running a small business can be hard, but it’s impossible if you’re not actually making money. We lifted the curtain a little on how to understand your breakeven and what you can do to make sure you surpass it.

Jill Badger is the Interim Director of the Toledo Area Small Business Development Center. The Small Business Association is a national organization, free for any small business to utilize as a resource without having to become a member.

The Toledo Area section has been a part of the Toledo Chamber of Commerce since its founding, contributing to an expansion of resources and knowledge available without small businesses being required to join the Chamber itself.

Jill has been working with the Chamber and Center for almost 7 years and stepped into the Director position back in September, though she has long had an active hand in managing the center. Jill herself specializes in financial advising and utilizes a diverse team and network to bring her clients the best advice possible.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions or interested in joining the show? Email us at Podcast@DoubleASolutions.net.

Starting and running a small business can be difficult, but there are an abundance of resources available to help you become successful and you can connect to most of them through a Small Business Development Center.

Jill Badger is the Interim Director of the Toledo Area Small Business Development Center. The Small Business Association is a national organization, free for any small business to utilize as a resource without having to become a member.

The Toledo Area section has been a part of the Toledo Chamber of Commerce since its founding, contributing to an expansion of resources and knowledge available without small businesses being required to join the Chamber itself.

Jill has been working with the Chamber and Center for almost 7 years and stepped into the Director position back in September, though she has long had an active hand in managing the center. Jill herself specializes in financial advising and utilizes a diverse team and network to bring her clients the best advice possible.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions about the show or interested in being a guest? Email us at Podcast@DoubleASolutions.net.

Do you want to stand out in your field and potentially lead a team that does? We found a woman who does just that in the realtor space to walk us through how she built a career to be envious of.

Victoria Valle is part of Luxion Home Group and The Danberry Co. in the Toledo, Ohio Area. Luxion Home Group specializes in luxury homes, focusing on helping people build their desire lifestyle. Victoria is one of the top sales reps, having years of experience beneath her belt and a continuous drive to differentiate and better herself and her team.

Their team realized early that by specializing they give themselves an advantage. Instead of trying to do everything, they picked one segment and became the local experts. Victoria herself is part of the top 3 percent of all realtors in the US and is a Certified Residential Specialist (CRS). Her team is part of the 1 percent of all agents in Northwest Ohio.

Podcast Website (blog post and transcription located here): https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions or interested in being a part of the show? Email us at Podcast@DoubleASolutions.net.

Use volunteering as a tool to raise morale, create a stronger dynamic, and add a much-needed boost to your marketing without breaking the bank.

Jill Kellermeyer-Kegler is the Director of Business Development for Double A Solutions. She joined the company early in 2019 and has become an important part of helping our company grow.

Jill is not only great at her job, but she’s ingrained herself in the Toledo-Area community and a familiar face. She’s done this by volunteering her time and energy outside of her professional career to help people and get involved locally. The effect is not just becoming more well-known but a boost to Jill’s mental health and readiness to work.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions about the show or interested in joining us as a guest? Email us at Marketing@DoubleASolutions.net.

Meeting new people is difficult and developing genuine connections is hard, sometimes even more so as we progress further into our careers and get caught up in the flow of everyday life.

Jessica Guzik, a returning guest on the Everyday Business Solutions podcast, is the host of The Art of Speaking Up. In our last season, we dove into the topic of networking, especially given the more virtual state of the world at the time.

This season we are bringing up the topic of networking again to discuss how to remain genuine when building new connections. We also discuss our own experiences and the world as it currently stands and how you can overcome your fears.

Podcast Website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have any questions or interested in being a part of the show? Email us at Marketing@DoubleASolutions.net. 

As the world apparently becomes more and more accessible because of technology and more people are branching out and starting their own small businesses with the increased opportunity to, strategy matters now more than ever.

Eric Kurjan is the president of Six Disciplines Consulting Services, based out of Toledo, Ohio. Six Disciplines is a consulting firm that specializes in the long-term development of their strategic vision.

In our conversation, we took a high-level look at what Eric does and how a business should approach its strategic vision and decision-making. This is especially important now, as businesses shift and change due to the impacts of the pandemic, and companies are facing new areas of growth and potential.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

In networking, team building, marketing, sales, and just about everything else you do, relationship-building is vital, but it can also be tricky. To be good at building the different complex relationships that make up your professional career takes work and understanding. This week we broke down what the key elements to do that are.

Marlon Lyons leads his own Insurance Agency, I.C.Y. Legacy, and does business development and sales for Absolute Asset Protection in Detroit, Michigan. Marlon decided to go independent to give himself the flexibility to coach his employees and connect to his customers in a different way.

Currently, Marlon is building and developing his team. Instead of just teaching his team to sell insurance, he’s focusing instead on their individual strengths and areas of development. He’s then working with them to develop their soft skills, one of the biggest things being their ability to connect to other people.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions about the show or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

If you’re part of the professional world and do any sort of networking, then you likely already have a LinkedIn or are considering starting one, which you should. LinkedIn is a great way to connect with other professionals in your field or one in which you are passionate.

Adam Latham is the VP of Growth Strategy at Double A Solutions and not only is he one of the piloting forces of growth for our company, but he’s been working since the beginning to build and connect with his network through LinkedIn.

LinkedIn was always as robust and interactive as it is today. It’s always developing and evolving to meet its community’s needs and wants, much like all of the successful platforms today. Adam was on board, even in the early days, and the result is a network of over 11,000 valuable connections from all over.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions for us or interested in being a part of the show? Email us at Marketing@DoubleASolutions.net.

The blue-collar job market is in need of hard workers with high demand for the services, but the world is pushing young job seekers down the college route. We talked with Ken Rusk about his experience hiring blue-collar employees and how he views the job market.

Ken Rusk is the owner of Rusk Industries in Toledo, Ohio. Rusk Industries was established in 1986 and owns multiple construction companies, one of which includes EverDry Waterproofing. He is also the author of Blue Collar Cash, a book to help people pursue a great job in a blue-collar profession.

Ken began working in construction when he was still in his teens and never went to college. Still, he defined success in his own way and today runs some of the most successful local brands in Toledo. He realized that with hard work, there was money to be made in trade-based jobs like construction, plumbing, and electrical. Now he shares his success with his employees.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/?

Questions or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

With the ever-changing tides of business, public perception is now more important than ever and the leadership of companies seems to always have a spotlight on it. We sat down with a guest from close to home to talk about what makes good leadership and how the public view of business has shifted over recent history.

Todd Hendricks Jr. is the current president of Pioneer Industrial Systems, a robotics and automation company based out of the Toledo, Ohio Area. The company specializes in custom design and engineering and is currently in the process of getting the patent for a revolutionary way to handle road maintenance, particularly on freeways.

The company is not just a great source for innovation and state of the art machine, though. They are also forerunners in best business practices and great leadership. That’s exactly what we brought Todd on to discuss; business leadership in today’s world.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

If you have any questions or would like to ask about being a guest, email us at Marketing@DoubleASolutions.net!

Whether you’re in the market for a first time position, a new job, seeking another opportunity at your current company, or just want to be the first someone thinks of an opportunity arises, making yourself a desirable employee is a must. So how do you do it?

Jovan is doing outside sales for 3M and Alex is now a sales development rep at Seamless.AI. Both graduated in May of 2019 from the University of Toledo and immediately stepped into great first time roles that they had secured months before. They have acted as mentors and Alex is still involved at the national level of PSE to help bring the younger professionals into the workplace.

Podcast website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions about the show or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

Teams are a staple in the workplace. A team can make or break a business, so we sat down to talk about what makes a great team and how any business can build them.

Warren Barry is the founder and president of Instinctive Solutions, where he studies the instinctual or connotative aspect of the mind. Instinctive Solutions uses Kolbe Wisdom to provide business and personal coaching.

We sat down with Warren to talk about the truth about teamwork and leadership. Warren specializes in helping people learn how to utilize unique talents and skillsets in a diverse team setting to enhance the entire unit.

Podcast landing page: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

If you have any questions or would like to be a guest, email us at Marketing@DoubleASolutions.net.

A large problem that busy small business owners face is frequently that there never seems to be enough hours in the day to get everything done. We sat down with the owner of a company called 2xYou to talk about the world of virtual assistants and how you can find one that helps you take your business to new heights.

Le-an Lai Lacaba is the CEO of 2xYou, a company from the Philippines that specializes in outsourcing virtual assistance. Le-an has worked virtually since she was 15, so with the current climate, the only difference was that she went from not just working from home but never being able to leave it.

Since she knows remote work so well and she’s very experienced at getting to know people, she focuses on matching up leaders to the best assistant she can, but she doesn’t stop there. Le-an also stays involved to make sure the relationship develops and cultural barriers can be understood and overcome.

Visit our website here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Have questions or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

When it comes to growing a business, attracting new customers through partnership and existing customer referrals is a popular option. Why not let your business relationships speak for you?

Janis Isaman is the energetic and relatable owner of My Body Couture in Calgary, Alberta, Canada. My Body Couture is customized individualized movement and nutrition coaching that can be done digitally or in person one-on-one.

Though My Body Couture, Janis really focuses on a personal connection and establishing a relationship with both her clients and with her partners. Her approach to her business leads to life-long satisfied customers, great partnerships that are meaningful and provide results, as well as hot referrals that keep the growth momentum.

Learn more about the podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

If you have any questions, a request for content, or would like to be part of our show, email us at Marketing@DoubleASolutions.net.

This is Everyday Business Solutions, a podcast with seasoned guests from all over. Our goal is to pull together an abundance of advice that helps other professionals diversify themselves and feel confident in their jobs.

We've started by lining up fun and engaging content that will make you want to keep listening. Our second season is a look at how to utilize the connections in our day-to-day lives to elevate our careers and ourselves. We'll be discussing topics like networking team building leadership conferences, and how to communicate effectively.

Our landing page: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Questions or interested in being a guest? Email us at Marketing@DoubleASolutions.net.

In this episode of Everyday Business Solutions and our December mini-season we’ve been talking to TruePoint about 3D laser scanning and after such an in-depth look we’re wrapping up the year with a look at 2020 through this Toledo-based business.

TruePoint Laser Scanning utilizes the latest technology to collect a full set of data in order to ensure they create any type of deliverables that a client may need now or in the future. Data collection involves contact-less, COVID-19-restriction-friendly methods, and are very-non invasive to day-to-day operations.

As we wrap up our first mini-season and get ready to launch into season 2 for 2021, don't forget to subscribe on our website, follow us on your favorite listening platform, and leave us a review with what you want to hear about next!

Website: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

You can email us at Marketing@DoubleASolutions.net if you have any questions at all and we will see you next year!

In this episode of Everyday Business Solutions and our December mini-season we’re going to be talking about who benefits the most from 3D laser scanning and when to bring it into your project.

Ryan Hacker is the President of TruePoint Laser Scanning, a 3D laser scanning company based out of Toledo, Ohio who works to bring accurate measurements and data for buildings, sites, plants, machinery, and industrial space straight to those who need it. They service clients in many industries across the United States.

Learn more about the podcast and this episode here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow and leave a review! Have questions? Email us at Marketing@DoubleASolutions.net.

Last episode of Everyday Business Solutions, we dove further into who TruePoint Laser Scanning is, but in this episode, we’re taking an even deeper look at what data is being collected and discussing the enigma that is the Point Cloud.

Ryan Hacker is the President of TruePoint Laser Scanning, a 3D laser scanning company based out of Toledo, Ohio who works to bring accurate measurements and data for buildings, sites, plants, machinery, and industrial space straight to those who need it. They service clients in many industries across the United States.

TruePoint Laser Scanning utilizes the latest technology to collect a full set of data in order to ensure they create any type of deliverables that a client may need now or in the future. Data collection involves contact-less, COVID-19-restriction-friendly methods, and are very-non invasive to day-to-day operations.

Learn more about the podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review! Want to reach out? Email us at Marketing@DoubleASolutions.net.

The Business Spotlight is an initiative by Double A Solutions to help connect businesses to other businesses. The goal is to help others expand their networks and gain an understanding of how others are utilizing their tech strategy to find success in their markets.

Watch or listen to this week’s Everyday Business Solutions audio feature of the Business Spotlight to hear our conversation with Jon Hawker from twineIT. Keep scrolling to read our synopsis of the conversation.

Learn more information about our podcast and this bonus episode: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow and leave us a review. We'll take direct questions at Marketing@DoubleASolutions.net.

Last episode of Everyday Business Solutions, we dove into who TruePoint Laser Scanning, but what exactly is 3D laser scanning and why is it so relevant to anybody working out of some kind of brick and mortar office space?

Ryan Hacker is the President of TruePoint Laser Scanning, a 3D laser scanning company based out of Toledo, Ohio who works to bring accurate measurements and data for buildings, sites, plants, machinery, and industrial space straight to those who need it. They service clients in many industries across the United States.

Learn more about this episode and our podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow and leave us a review! You can also share your questions and ideas with us at Marketing@doubleasolutions.net.

The December mini-season will be a break in the usual podcasting content to discuss a Toledo-based company that we find fascinating! We’ll be back to the usual content and episode lengths in January for Season 2, which will be built around improving interpersonal connections inside and outside the business.

Ryan Hacker is the President of TruePoint Laser Scanning, a 3D laser scanning company based out of Toledo, Ohio who works to bring accurate measurements and data regarding buildings and campuses straight to those who need it. They service customers across many industries across the entire United States.

TruePoint Laser Scanning is 19 years old and utilizes the latest technology to collect a full set of data in order to ensure they create any type of deliverables that a client may need now or in the future. Data collection involves contact-less, COVID-19-restriction-friendly methods, and are very-non invasive to day-to-day operations.

Learn more about this episode and our podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review! Have any questions? Email us at Marketing@DoubleASolutions.net.

26 percent of adults in the US have some type of disability, that's around 61 million people. Around 5.9 percent (around 13.8 million people) have a hearing-based disability and around 4.6 percent (around 10.7 million people) have blindness or difficulty seeing. 

Is your company missing a large chunk of its target market because of its website and/or apps?

Is your company missing a large chunk of its target market because of its website and/or app?

This week we sat down with Dave Bahr, owner of In-Sightful Living. Dave’s goal with In-Sightful Living is to demystify disability and aid in the growth of more accessible websites, apps, and other digital platforms,

Dave has been blind since birth and his wife, Priscilla, had brittle bones affecting her stature and leaving her wheelchair-bound. He has worked to be a coach and advocate in the disability and accessibility space, as well as working as end-user tester to help businesses reach a demographic they might have otherwise been missing.

Learn more about the podcast and this episode at https://www.doubleasolutions.net/everyday-business-solutions-podcast/.

Don't forget to follow and leave us a review! If you need to contact us directly, you can reach us at Marketing@DoubleASolutions.net.

The Business Spotlight is an initiative by Double A Solutions to help connect businesses to other businesses. The goal is to help others expand their networks and gain an understanding of how others are utilizing their tech strategy to find success in their markets.

Watch or listen to this week’s Everyday Business Solutions audio feature of the Business Spotlight to hear our conversation with Karrie Brock from FastSigns. Keep scrolling to read our synopsis of the conversation.

Visit the podcast page here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Direction questions can be sent to Marketing@DoubleASolutions.net.

Unlike painting a picture, there are right ways and wrong ways to institute changes in your organization and we sat down with an expert to determine what those are.

Jenna Smith is a business strategy consultant and owner at ThinkFree Consulting. She works with business entrepreneurs and CEOs to take ideas and vision and make them a reality through sound change and growth strategy.

We sat down with Jenna to discuss the top 5 faux pas that people make when implementing change. This year we have seen a lot of change that has happened to us this year, but the most robust businesses are still instituting internal changes that can further their success. Jenna highlights some of the biggest factors to keep in mind when pushing your organization to the next level.

Don’t be part of the 80 percent that fail. Be the example that others follow.

Learn more about the podcast and this episode here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review. Direct questions about content and being a guest email us a Marketing@DoubleASolutions.net.

With so much unknown in our future at the moment, many of us are left wondering how we can possibly prepare for uncertainty. We found someone who can help shine some light on the issue.

Deirdre Jones is the Director of Edward H. Schmidt School of Professional Sales at The University of Toledo. She is a well-known and well-loved figure at the University, especially within the College of Business and Innovation. She’s been with the University for the last 16 years and in her current role for the last 6 of those years.

Deirdre leads sales competitions, works with recruiters and business professionals who seek talent in the college, and arranges and oversees networking events. We sat down with Deirdre to discuss how to prepare to navigate uncertainty, as many professionals and students alike sometimes freeze in the face with an unknown future.

Click here to learn about this episode and the podcast: https://www.janitorialmanager.com/the-business-of-cleaning-podcast/

Don't forget to follow and subscribe. If you have any questions about the content or being a guest then send us an email at Marketing@DoubleASolutions.net.

The Business Spotlight is an initiative by Everyday Business Solutions to help connect businesses to other businesses. The goal is to help others expand their networks and gain an understanding of how others are utilizing their tech strategy to find success in their markets.

Listen to this week’s Everyday Business Solutions audio feature of the Business Spotlight to hear our conversation with Mark Miller from Payroll Select Services. 

Visit the blog at DoubleASolutions.net to read a brief synopsis of the Spotlight feature. We'll be releasing these every other Thursday as an additional resource to our listeners. 

Any questions? Email Marketing@DoubleASolutions.net.

Account-based marketing is a big concept when first considering and it takes patience to implement, but it’s worth the marathon. Account-based marketing is targeted marketing meant to engage specific and targeted accounts with each campaign.

Our guests are George Mergen and Allyson Jansen from Concentrek, a strategic marketing agency based out of Toledo, Ohio. George is the Senior Account Executive and Allyson is the Director of Content Marketing. They help a wide variety of clients in different industries with long-term goals and strategic planning.

We sat down with them to discuss both account-based and content marketing. Businesses use content marketing more and more as consumers grow tired of sales pitch after sales pitch. More are seeking information and knowledge from businesses instead of catchy or appealing ads. But that is only the tip of the iceberg. A marketing strategy is not complete without embracing account-based marketing.

Learn more about our podcast and this episode here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to give us a follow and leave a review. If you have any direct questions about content or being a guest, you are welcome to send us an email at Marketing@DoubleASolutions.net.

From being able to manage leads at a faster rate and with less hassle to being able to cut back on forgetfulness and human error in the workplace, CRMs are here to stay, and here’s why!

Erika Navarette and Gavin Koontz were Neil Thobani’s first thought when I mentioned doing a podcast episode with Smart Financial. He saw a great opportunity to share the expertise of his team with our audience and we couldn’t agree more! Erika is an Account Executive Team Lead with Smart Financial and Gavin is a Senior Account Executive.

We wanted to work with Smart Financial for this episode because when the world went remote, it was usually a company’s technology that helped determine if they would be able to transition an office that had once been in-person. CRMs are browser-based customer management tools that, for many, have already been the edge up in their field. Erika and Gavin help break down why that is and what things to look for if you’re in the market for your own CRM.

Want to learn more about this episode and our Podcast? Click here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review so we can continue to push out great content! You can send direct inquiries to Marketing@DoubleASolutions.net.

From paying off debt to building up savings for a trip or house, to retiring comfortably just as you hope to, financial planning shouldn’t be a big secret or as scary as you first thought. Our latest episode of Everyday Business Solutions seeks to destigmatize and uncomplicate the start of your financial planning journey.

Greg Durivage is a financial planner with Thrivent Financial, having worked with the company for the past years and runs his own practice out of Maumee, Ohio. Despite being a Toledo Area local, Greg has a few customers across the US and his clientele is only growing as more and more people seek financial stability both for now and for a happy retirement.

We sought Greg out as a guest because the importance of planning has been great, but we’ve seen in the past year exactly how great that need is. In this episode, Greg hopes to take away some of the mystery and stigma surrounding financial planning.

Learn more about this episode and our podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review with what kind of episodes you'd like to see. We're closing in on the end of season I and next season we'll be talking all about building relationships in and around the workplace, so get ready!

If you have any questions in regards to content or being a guest you can email us at Marketing@DoubleASolutions.net.

What are the most important factors to consider when hiring from a remote setting? How strict should you be with interviewees regarding those tiny interruptions and their sometimes less-than-professional backdrops? We sat down with a SHRM-CP professional to find out.

Jamie Rofkar is the HR Generalist for Double A Solutions and SHRM certified. She leads the way in helping establish HR practices, such as recruitment and hiring. Jamie is a go-getter with the ability to connect easily to the people she meets and has greatly enjoyed the usual face-to-face aspect of the hiring process.

With current shifts due to COVID-19, Jamie has had to take those processes home with her and adopt a remote interviewing process. She has taken the approach of being compassionate and understanding, realizing that not everyone has the same accommodations, especially now, and focuses instead on the factors that could make that interviewee a good addition to the team.

Learn more about this episode and the Everyday Business Solutions podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/ 

Don't forget to follow and leave us a review so we can focus on more topics that you love! 

We'll also take any direct inquiries about content or being a guest at Marketing@DoubleASolutions.net

It’s starting with the processes that bug you the most in both your work life and home life and finding the most straightforward way to free up your time for something better. We sat down with a Lean Six Sigma Black Belt to talk about everything from keeping track of your keys to adopting software for your team.

Katie Labedz is the president at Learning to Lean, a training and coaching business that helps others enhance their company culture and focus on continuous improvement.

Learn more about this episode and our podcast by clicking here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to follow us and leave a review so we can keep improving. We'll also take direct questions about content and being a guest at Marketing@DoubleASolutions.net

Whether you’re new to your field or you're a seasoned veteran in the business, you know that networking can be instrumental in your career path, but what is networking and how do you juggle it during the pandemic?

Jessica Guzik is a corporate strategist, working with a few well-known brands over the years. Like some though, Jessica considers herself introverted and the idea of networking would scare her. However, with experience, she’s realized that the art of networking lies in the strength of the connections and not necessarily the numbers.

Jessica is also a podcast host herself for the show The Art of Speaking Up. She is well versed in speaking about professional development and how to adopt who you are to your career.

Check out more about this episode and the podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/ 

Lastly, don't forget to subscribe and leave us a review. We'll also take direct questions about content and being a guest at Marketing@doubleasolutions.net.

Whether it’s how you allocate tasks or simply the software you employ to manage your workload, it is vital to optimizing your internal processes for healthy and efficient work life.

Rebekah Saltzman is a personal organization expert and owner of the company, Balagan Be Gone. She started off only managing personal organization but got into organization and optimization for business startups when she saw an opportunity to share her skill set with a larger market.

With Rebekah, we talk about the importance of delegating tasks inside an organization, outsourcing when necessary, and supporting a business through the right technology. 

Balagan Be Gone Website: https://balaganbegone.com/about/ 

Want to learn more about the episode or the podcast? Click here for all that and a transcription of what you just heard: https://www.doubleasolutions.net/everyday-business-solutions-podcast/ 

Lastly, don't forget to subscribe and leave us a review! We'll also be able to make any inquiries about being on the show or the content at Marketing@DoubleASolutions.net

If you've had to market anything in your life or your job is to market or work with a marketing team, then you know by now that it's not a straight forward as one would first think. In the past, an advertisement was enough and you could plan significantly far ahead for your campaigns if the business had been steady. A billboard or add might run for a week, a month, or even a year before you changed it. 

Now your marketing has to change and you may only have hours before it should go out. We spoke with CEO, Janet Mesh, who runs a marketing company called Aimtal. They practice agile and empathetic marketing in order to keep the audience at the center of the content they help create. 

Special offer from Janet: http://aimtal.com/marketing-assessment

Looking for more information on this interview: https://www.doubleasolutions.net/blog/how-is-b2b-marketing-changing-to-be-more-agile/ 

Learn more about this episode and our podcast at https://www.doubleasolutions.net/everyday-business-solutions-podcast/ 

Don't forget to subscribe and leave a review! We love hearing from you. We'll also take direct inquiries about this week's content at Marketing@DoubleASolutions.net!

Bobbi Brinkman is a wedding photographer based out of Georgia but used to travel frequently for work. COVID-19 has shifted the entirety of her world and taught her the deeper meaning of industry pivot. Now she works not only to keep her own passion alive but that of others in the wedding industry until a normal can be established.

This is only one branch of the creative industry world, but perhaps with this one glance you can see how greatly we’ve all been impacted and it might just help you make your pivotal business decision.

Read more about this interview: https://www.doubleasolutions.net/blog/how-did-the-service-and-creative-industry-pivot-during-a-pandemic/

Bobbi's website: https://bobbibrinkmanphotography.com/

Find more about this episode and our podcast here: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to subscribe and leave a review. We'll also take in regards to content at marketing@doubleasolutions.net!

Tips from a workout and life coach on how to manage and make better your work life balance now that it has shifted due to COVID.

Tina Hicks is the CEO at Jolt of Energy and also owns her own dance studio. She’s familiar with managing online businesses and juggling multiple things at once. In Tina, we found an engaged and passionate person who was ready to share what has helped with that ever-fundamental work life balance.

Read more about this interview: https://www.doubleasolutions.net/blog/changing-your-work-life-balance/ 

Find out more about the podcast and this episode on our landing page at https://www.doubleasolutions.net/everyday-business-solutions-podcast/.

Don't forget to subscribe and leave a review. We'll take questions about content at marketing@doubleasolutions.net!

We talk with our star sales manager, AJ Underwood, how to really be ready for unpredictable change. He's managed to take an in-house inside sales team remote in mere hours and his team has continuously pushed the boundary of what they can accomplish each month without missing a step!

AJ has a long background in sales and managing a team. He worked originally in the airline industry by contracting out a ground crew and now he's aligning businesses with software that will take them to the next level.

Read more: https://www.doubleasolutions.net/blog/how-to-be-ready-for-unpredictable-change/

Find out more about our podcast and this episode on our landing page: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to subscribe and leave us a review! We will take questions about content directly through email at marketing@doubleasolutions.net!

A look at quickly taking a company fully remote and how it’s affected current and future work climates. This is our CEO, Archie Heinl's perspective on facing COVID-induced changes and how his company remained strong.

We knew when we decided to launch Everyday Business Solutions that we would have to address COVID first. No matter what a business is doing now, COVID has in some way become a regular topic of discussion and often a point to pivot around. It seemed only natural to dive straight into the issue at hand with Archie, the CEO of Double A Solutions.

Read more about this interview: https://www.doubleasolutions.net/blog/changing-to-a-remote-work-environment/

Find out more about the podcast and find a transcription of this episode at https://www.doubleasolutions.net/everyday-business-solutions-podcast/

Don't forget to subscribe and leave a review. We'll also take questions related to content directly at marketing@doubleasolutions.net.

Double A Solutions is launching its first podcast series to help fight off the unknown in business, caused by unasked and unanswered questions.

Everyday Business Solutions is a podcast dedicated to driving success in your business. We do this by talking to experts from all over and with a diversity of expertise every single week. Episodes will be available to you every Tuesday and we also have a video recording for each episode up on YouTube.

Blog and transcription: https://www.doubleasolutions.net/blog/everyday-business-solutions-a-new-podcast-experience/ 

It's easy to learn more about our podcast too. Want to know who the featured guests for the week are? Or want to see who've had on the show previously? You can all the information you need for the podcast on landing page: https://www.doubleasolutions.net/everyday-business-solutions-podcast/

What did think so far? Let us know by leaving a review and if you have questions reach us at marketing@doubleasolutions.net