Exponea

Exponea

By Exponea
Exponea unites customer data management and analytics, cracking the unified Single Customer View. We enable marketers to understand their customers and turn insights into actionable campaigns, all within a single integrated solution.

Marketers can deliver personalization to their customers at scale through embedded AI-powered capabilities and leverage intent to purchase.

Web: exponea.com/
Blog: exponea.com/blog/
Available on 8 platforms
Conversion Funnel: Analysis and Optimization for E-Commerce
Episode's Topic: Web (E-Commerce) Optimization Episode's Description: Conversion funnels are a MUST for e-commerce sites - but if you're not analyzing/optimizing your funnels, you're missing half the point. Learn what to do. Further Knowledge on E-Commerce Optimization: Learn the metrics that matter, and how to apply them to your company to increase conversions and revenue. (The Formula for E-Commerce Success Revealed | E-Book: https://exponea.com/ecommerce-success/ ) Table of Contents: - E-Commerce Conversion Funnel FAQ - What is a Conversion Funnel? - Why Are Conversion Funnels Important? - How to Analyze Your Conversion Funnel with a Funnel Analysis - How to Optimize Your Conversion Funnel for 2019 - Key Takeaways Original Article: http://exponea.com/blog/conversion-funnels-analysis-and-optimization-for-e-commerce/ 
11:51
December 21, 2018
How to Use Artificial Intelligence (AI) in Online Fashion Retail
Episode's Topic: AI Marketing Episode's Description: How do fashion retailers use AI in 2019? How will they use it further into the future? Learn the latest techniques from industry insiders! Further Knowledge on AI Marketing: Find out how artificial intelligence revolutionizes online fashion retail and makes or breaks marketing superstars. (Deep Dive into AI | E-Book: https://exponea.com/ai-ebook/ ) Topic's Introduction: If you aren’t using Artificial Intelligence (AI) to communicate with your customers, your company is already falling behind. This podcast looks at the state of AI in online fashion retail, comparing companies that use it and companies that don’t. This episode will also discuss how AI is currently used by fashion retailers, and how we believe it will be used in 2019 and beyond. Table of Contents: - The State of Artificial Intelligence (AI) in 2019 - How Can AI Be Used in 2019 for Online Fashion Retail? - What Are the Realistic Expectations for the Future? - Why Are SaaS Companies Like Exponea Leading The Charge Original Article: https://exponea.com/blog/impact-artificial-intelligence-online-fashion-retail/
14:01
December 19, 2018
The Importance of Customer Lifetime Value (CLV) in Marketing
Episode's Topic: Customer Lifetime Value Episode's Description: Customer Lifetime Value is the most important metric companies ignore. Find out what makes it so important, and how to use it effectively. Topic's Introduction: The importance of Customer Lifetime Value (also called CLV, CLTV, LCV, or LTV marketing) has been understated for a long time. CLV is the most important metric that companies ignore. Marketers have been writing about how important knowing CLV is for years, and it’s still being ignored or underutilized. Table of Contents: - What is Customer Lifetime Value? - Why is Customer Lifetime Value Important? - Why Don’t More Companies Use Customer Lifetime Value Effectively? - How to Use Customer Lifetime Value? Original Article: https://exponea.com/blog/the-importance-of-customer-lifetime-value-clv-in-marketing-in-2018/
10:37
December 19, 2018
Top 5 E-Commerce Inventory Management Techniques (+2 Better Ones)
Episode's Topic: Inventory Management Stop losing money from poor inventory management. Use these 7 inventory management techniques to keep your inventory investments from depreciating in the warehouse, and improve your margins right now! Article: https://exponea.com/blog/top-5-e-commerce-inventory-management-techniques-2-better-ones/
13:29
December 11, 2018
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