Your Marketing Minute

Your Marketing Minute

By Forward Push
At Forward Push we believe in marketing differently.

From strategizing the foundation of a campaign to putting the final flourishes on a client’s new SEO strategy, we believe that great marketing comes from a team ready to challenge the status quo while staying rooted in the research.

We’re a team filled with creative thinkers and analytic problems solvers that are some of the best in the business. Each of us are dedicated to finding the latest updates in our field, and our specialties come together to create award-winning results.
More places to listen

More places to listen

Did Amazon Change Their Algorithm?
The Wall Street Journal says yes so Amazon could sell more products with higher margins. Amazon says no way and the report is all wrong. Who do you believe?
September 18, 2019
Why Your Should Advertise on Yelp
Love them or hate them, advertising your business on Yelp has some good points. 
September 16, 2019
How to Determine Your Marketing Budget
Before you write a check or put in effort, consider these four things. 
September 14, 2019
4 Ways to Promote Your Business Online
There are plenty of ways to promote your business online, here are 4 ways that you can do starting right now.
September 12, 2019
4 Ways to Grown Your Business Using Social Media
If you like it or dislike it, social media is here to stay and you need to use it to grow your business. Here are 4 ways to do just that.
September 10, 2019
Where Should You Put Your Instagram Hashtags?
Do you put your Instagram hashtags in the caption or as the first comment? Which is right? Does it even matter?
September 6, 2019
Facebook is Testing No More Likes
A few months ago I talked about how Instagram was testing not showing Likes on posts. Well now it's Facebook's turn.
September 4, 2019
Is Instagram Post Reach Slowing Down?
Have you seen a decrease in your Instagram posts reaching your audience? If not, it's coming soon.
September 2, 2019
New Facebook Group Badges
What's with all the different designations next to people's names in Facebook Groups all of a sudden?
August 30, 2019
How Important Are Reviews for Local Businesses?
You've heard online reviews for your business can make a difference, but really how much does it matter?
August 28, 2019
Top 5 Celebrities with Fake Instagram Followers
Which celebrity has the most fake Instagram followers? Hint, Miley is #5. 
August 26, 2019
Instagram Photo Rule Changes are Untrue
From the 'don't believe everything you hear on the internet' file comes the rumor that Instagram is going to expose all of your private messages and start using your photos without telling you. This is false!
August 23, 2019
4 Ways to Use SEO for Digital Growth
Use these 4 ways to help your business see digital growth.
August 17, 2019
How Much Would You Pay?
A new study asked users what they would pay for YouTube, Facebook. LinkedIn and more. Would you pay this much?
August 12, 2019
Facebook's New Stories Slideshow
Did you notice the new Facebook Stories feature called Slideshows?
August 11, 2019
Who Uses Pinterest?
Let's take a look at Pinterest's revenue in Q1 and Q2 of 2019. Are you missing out on reaching your customers and clients?
August 8, 2019
11 Places to Share and Promote Your Blog
You wrote it, now what? Here are 11 places to share and promote your blog.
August 6, 2019
5 Industries See Changes on Google My Business
Google has updated the way five industries profile shows on Google My Business. Are you one of them and are you seeing it?
August 4, 2019
Snapchat is Using Instagram
If you had to advertise Snapchat, where would you do it? How about with influencers on Instagram?
August 2, 2019
Eco-friendly and YouTube
What's good for the environment might as well be good for YouTube, right? 
August 1, 2019
What Does it Cost to Get a Celebrity Instagram Post?
Say you want a top celebrity to feature your brand in an Instagram post... what's that going to cost you?
July 30, 2019
Changes Coming to Facebook Ads
If you're running Facebook ads, you need to know about these changes coming to mobile ads.
July 23, 2019
Why Email Marketing is Worth it
A new infographic reveals why email marketing is alive and well in 2019. 
July 13, 2019
Bye Bye Fake Health Claims on Facebook
Facebook has updated their algorithm (again) and this time it's a good one.
July 11, 2019
Twitter Will Help You With Content Ideas
Let Twitter help you come up with what to post, thanks to their free content calendar.
July 9, 2019
2019 Mid-Year Marketing Goals
We asked 100 small business owners about their 2019 goals and how they are doing?
July 6, 2019
What is Content Creation?
In this episode we review 5 things that fall under content creation. Are you doing these?
July 5, 2019
3 YouTube Marketing Tips
Follow these 3 steps to start your YouTube marketing plan  in the right direction.
July 2, 2019
New Facebook Blueprint Courses
22 new free online courses are now available to small business owners from Facebook.
June 24, 2019
Facebook Business Profile Changes
If you have a Facebook business profile page, there are some changes coming on August 1 you need to know about.
June 22, 2019
Attention Lawyers (and non-lawyers), What's Your Marketing Stratgey?
In episode # 70, we discuss what every legal website needs and how anyone else can follow the same advice.
June 18, 2019
What's the Local Scroll Pack?
New categories are being added to Google's Local Scroll Pack. Is your business one of the lucky ones?
June 15, 2019
Google Answers Based on Your Reviews
Google is now pulling answers to questions from your Google My Business reviews. 
June 12, 2019
3 Biggest Challenges SMB Owners Face
What are the 3 biggest challenges small and medium size business owners face? What can you do to overcome them?
June 4, 2019
How Healthy is Social Media?
A new survey shows what's taking place on Facebook, Instagram, and Snapchat.
May 31, 2019
What Types of Content Do B2B Professionals Want?
A new study shows that B2B professionals want webinars, videos, and industry related blogs.
May 29, 2019
Political Ads, Not Just for Facebook!
After what Facebook went through with political ads during the last election, can you blame LinkedIn and Pinterest? 
May 25, 2019
3 Google My Business Pro Tips
Three things you can do to your Google My Business Posts to make them rock!
May 23, 2019
Customers Say They Want to Book Online
A new survey has revealed that customers that can't book an appointment online will simply go to someone else. 
May 21, 2019
Users Can Now Book Appointments with Your Business on Facebook and Instagram
Users can now book an appointment with you on Facebook and Instagram. Will you let this happen?
May 14, 2019
4 Ways to Promote Your Small Business Online
Here are 4 simple and effective ways you can promote your business online.
May 7, 2019
Google Images are Showing Up More in Search Results
If you don't have an image optimization plan in place, you might be missing out on the next big SEO play.
April 30, 2019
Let's Take an Instagram Sticker Quiz
It's official, Instagram rolls out quiz stickers to all users. Why you should be using them.
April 28, 2019
How to Promoted Your Google My Business Profile with a Short Link
Google is rolling our a new way for business owners to start promoting their Google My Business page. Will you be using this new short link?
April 27, 2019
Let's Get Personal on Facebook with New Fonts
Have you ever wanted to make your posts truly *your* post? Well it looks like it's now possible. 
April 25, 2019
Are We About to Say Goodbye to Instagram Likes?
Is Instagram about to get rid of everyone's favorite vanity metric? What's Twitter Jack Dorsey have to say about that?
April 23, 2019
Is There a New Facebook Feed Coming?
Some users are reporting that a new Facebook feed is showing. Will we be saying goodbye to the bottom to top feed flow?
April 20, 2019
LinkedIn - Now More Like Facebook!
It's open season again for the social networks to blatantly steal features from one another.
April 13, 2019
Why You See What You See in Your Facebook Feed
Why do you see some post but not others in your Facebook feed? Facebook wants you now to know with a handy tool that is making it's debut.
April 12, 2019
Doing 1% More for Your Business
Live from Raleigh WordCamp. I wanted to share an idea I heard yesterday to make your business better than it is today but doing just 1% more.
April 7, 2019
Using Google Podcast to Find Podcasts
If you use Google Podcast to listen to podcasts, they've now made it easier to find episodes and new podcasts.
April 4, 2019
Top 3 Social Media Questions from Small Business Owners, Answered
You know you need to be on social media, but choosing the platforms, the content, the frequency, and troubleshooting can quickly grow into a complex combination of variables.
April 2, 2019
No Pictures in My Store, but Why?
I wanted to buy something and needed a second opinion. The shop owner wouldn't let me take a picture, so no sale for him.
March 28, 2019
The Instagram Shopping Experience
Its game changer time for retailers! Now you can shop and buy on Instagram without leaving the app. 
March 24, 2019
Social Media Outage Plan and Strategy
When Facebook and Instagram went down, how did you communicate with your audience? Did you do what this business did? Could you?
March 22, 2019
Why Do I Make Social Media Videos?
Video is the key to reaching people on social media, but how much does it really help?
March 18, 2019
Google Live Marketing Event Details
All the details about Google's Live Marketing Event including how to register. 
March 16, 2019
Who's Left on Facebook?
A new research study shows people are leaving Facebook and I like what they are doing to keep us around.
March 13, 2019
Google My Business Offers Get an Upgrade
If you want your Google My Business posts to take center stage then you need to be posting 'Offers.'
March 11, 2019
Facebook is Going After Sellers of Fake Accounts
For the first time, Facebook is taking legal action after those that sell fake accounts, Likes, and Followers.
March 11, 2019
We Won an Award!
A little self promotion to end the week... We're celebrating the Summit International Award we won for our social media campaign for The Baconer.
March 9, 2019
Facebook Celebrates Woman's History Month
Following in the footsteps of Instagram and Snapchat, Facebook has released Women' s History Month with stickers, but there's a catch.
March 7, 2019
What Marketers Think Consumers Want
A new study shows that marketers might not be giving consumers the authentic social media posts they want.
February 26, 2019
New Updates to Your Twitter Profile
Twitter is now making it easier to follow what matters most to you.
February 24, 2019
My Favorite Marketing Podcasts
Today at lunch someone asked me what podcasts I like to listen to and can't live without. Here are my top 4 plus a new one to check out.
February 22, 2019
Are You Posting to Facebook on the Weekend?
You need a break and the weekends are your relief from work, but is it the best time to not be posting on your Facebook business page?
February 19, 2019
What Gets Engagement on Facebook?
A new study shows that most businesses are not doing the right thing to get engagement from their followers. Are you?
February 18, 2019
Can You Delete a Facebook Message?
I made a mistake and luckily I don't have to worry about anyone else knowing.
February 15, 2019
The One Thing Facebook Users Wants from Businesses
I have to admit this isn't what I thought would be #1.
February 13, 2019
What is LinkedIn Live?
Following in the footsteps of Facebook and YouTube, LinkedIn is getting into live streaming.
February 13, 2019
Should You be on LinkedIn?
It's the one social media channel that business owners have the most questions about including 'should they be on it?' Here's why the answer is yes.
February 11, 2019
Instagram Inbox Coming to Facebook Pages App?
The New York Times posted an article about what Zuckerberg has planned for What's App, Facebook, and Instagram. It included some of the features being merged together to make it easier to communicate.  Zuck said it won't be until 2020 when we start to see these things, although we are hearing differently. 
February 6, 2019
Best Super Bowl Commercials?
I had three that I really liked. How about you? Here's mine.
February 4, 2019
What to Expect from Facebook & Instagram in 2019
A review of the 4 things you can expect from Facebook & Instagram in 2019.
February 1, 2019
What You Can Post on Social Media
You are not alone! Everyone gets stuck when thinking about what to post on social media. Here's some suggestions you can do today.
January 19, 2019
Why LinkedIn is Now Like Facebook
This new feature from LinkedIn brings it closer to Facebook for marketers.
January 18, 2019
How Does Google My Business Work?
What are the ranking factors when it comes to Google My Business.
January 15, 2019
How Does Google Do SEO?
Even Google has to play by the same SEO rules you do. What are they doing right?
January 14, 2019
Why Should You Care About SEO?
If you have a website, there's a good chance someone has told you about SEO... but why should you care?
January 8, 2019
Happy Trivia Day! Use The Facebook Facts
These are the Facebook facts you need to know so you can celebrate National Trivia Day.
January 4, 2019
4 Steps to Reaching Your Marketing Goals
What are the 4 things you can do to help you reach your marketing goals?
January 3, 2019
What Happens in an Internet Minute
The internet is fast, but really what happens in a minute on the internet?
December 30, 2018
The A, B, Cs of SEO
SEO can be confusing. Let's break down the A, B, Cs of it.
December 29, 2018
Why Yelp isn't Displaying All of Your Reviews
You are not alone, Yelp made a change and now a lot of reviews aren't showing for small business owners.
December 26, 2018
Updating Your Holiday Hours Online
Why you want to make sure your holiday business hours are correct online?
December 21, 2018
Is Your Business Listed in the Right Directories?
What are online directories and why are they important to your small business?
December 20, 2018
What is Google's Mobile First Indexing?
How does Google's Mobile First Indexing effect your website and how it ranks on a mobile device?
December 19, 2018
How to Increase Your Organic Reach on Facebook
A companion piece to the article that ran on the Local Marketing Institute blog on how you can increase your reach on Facebook.
December 18, 2018
More Results from Our Marketing Survey
We share more results of you can expect to find in our annual small business owner survey.
December 14, 2018
Google's Top 'How To' Searches in 2018
What 'how to' searches were the top in 2018 on Google?
December 13, 2018
Google's Top Search Terms in 2018
What was searched most in 2018 on Google?
December 13, 2018
Survey Results: Small Business Owners
We just interviewed 100 small business owners about their  marketing in 2018 and what they have planned for 2019.
December 13, 2018
What is Visitor ID?
How can you tell who has been on your website? Are you using Visitor ID?
December 12, 2018
B2B Search Stats
 Did you know that 50% of B2B search queries on Google are made on a smart phone? And that number is expected to increase to 70% by year 2020. So why does this matter? 
December 6, 2018
Burger King's Geofencing Promotion
Why am I outside of a Burger King when I wanted a Big Mac?
December 5, 2018
11 Places to Extend the Life of a Blog
Here are 11 places you can use to extend the life of one of your blog articles.
December 4, 2018
Google My Business App Updates
Here are the updates that Google just made to the Google My Business update and why they are important to your business.
December 1, 2018
LinkedIn's New Features
What new features to be sure to update on your LinkedIn profile.
November 28, 2018
Instagram Profile Changes
What are the new changes coming to your Instagram profile?
November 26, 2018
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