Ralf Seybold - Founder of Seybold SEO
In this episode, Kevin talks with Ralf Seybold, Founder of Seybold SEO, a Top 100 SEO agency in Germany about strategic SEO, link risk management, and cybercrime consulting.
July 21, 2021
Viola Eva - The Changing Landscape of SEO
In this episode, Kevin talks with Viola Eva, Founder of FLOW SEO about the changing landscape in the SEO arena and how to adjust strategy and adapt to a world that has been forced to operate virtually.
July 05, 2021
Rand Fishkin - How Google Hurts the SEO industry
Kevin has a lively conversation with Rand Fishkin, co-founder of SparkToro, and previous co-founder of Moz. They talked about how Google's reps bullied Moz into pulling features from the Mozbar, uninviting speakers from Mozcon, pulling features from SEMRush, Raven Tools, Conductor, and more. Rand is also the Author of Lost and Founder: A Painfully Honest Field Guide to the Startup World. Listen in as they discuss why SEOs should stop listening to Google and tolerating their bullying.
November 23, 2020
Christoph Cemper - Founder & CEO of LinkResearchTools.com
In this episode, Kevin has an engaging conversation with Christoph Cemper, Founder of LinkResearchTools.com about how Google treats link building and how it impacts SEO
November 13, 2020
Rich Missey - Global Technical SEO Manager at Groupon
In this episode, Kevin talks with Rich Missey, Global Technical SEO Manager at Groupon about the use of sub-folders, sub-domains and CCTLDs (country code top-level domains) in international SEO.
October 08, 2020
How a Worldwide Pandemic is Affecting Online Search
In today's episode, we talk with Grant Simmons, the Vice President of performance marketing for homes.com about how the current worldwide pandemic is affecting the real estate market, as well as how it's affecting online search in general. We take a deep dive into what's going on right now, and how businesses can benefit from it.
September 21, 2020
Craig Harkins - Global SEO at IHG
Kevin talks with Craig Harkins, Manager of Global SEO at InterContinental Hotels Group (IHG), a global hotel group with over 5,656 hotels across nearly 100 countries (source: Wikipedia). This episode covers: -The changes in hotel search trends from COVID-19, -The transition of hotels to a YMYL (Your Money Your Life) category in a global pandemic, -Enterprise SEO, -Travel content strategy, -And more.
July 06, 2020
Intro to Major Problems Facing the SEO Industry
Kevin Rowe points out the major issues slowing the SEO industry growth and why SEO is so difficult to drive real business growth.
July 05, 2020