The Change Order

Building your business from the ground up is a lot harder without a solid marketing foundation to get you the customers you need to grow. This week, we’re speaking with Ben Wallace from Contractor Growth System on how contractors can up their marketing game to beat out their competition.

This week we chatted with Tony Cimino from Rok Financial. We discussed why businesses need financing, how to access it, and how the industry has changed to benefit contractors.

To learn more about Rok Financial, visit rok.biz.

This week we chatted with Alan McKenna. Alan has worked with home improvement businesses for decades on implementing rehash into their sales process. We discuss the benefits of implementing rehash, how to get started, and finding success.

To learn more about Alan, visit his website ultimaterainmaker.com.

This week we chatted with Michelle Jeppesen on the power of speed to lead, unlocking your business potential with delegation, and making customers feel like a priority.

This week we chatted with Matt Wilson of MPW Marketing. We discussed the right way to spend on marketing, staying busy year-round, optimizing for conversions, and more.

This week we chatted with Joe Person of Go Time Success Group—a business consulting and technical training company. We discussed what’s keeping businesses from realizing their sales potential, how to sell to specific customer types, and optimizing your sales funnel.

This week, we are joined by National Roof Certification and Inspection Association president Paul Watrous to discuss how education can seal the deal, the value or certifications, and how associations elevate their members.

On this episode, We’re joined by Matt DiBara of DiBara Masonry and The Undercover Contractor. We discuss how contractors can build better connections and trust with customers.

On this episode, we speak Ray Clark, co-founder and VP of Sales at Schedule Engine. His company helps contractors of all sizes convert leads into appointments. They also provide 24/7 call center and chat services for contractors to secure appointments that turn into projects that turn into profits.

In this episode, we discuss automation, removing barriers for your customers, how to achieve the growth you know is possible, how your customer experience creates referral business, and more.

We are joined by Marc Levesque, CEO and co-founder of Webrunner, which helps contractors improve their lead flow to enhance their sales and win more. As a full-service agency, they know what gets leads through the door and converted into customers. We discuss why you need to invest in marketing your business, focusing on customer experience, how to quickly analyze marketing performance, and more.

Shawn Van Dyke is an author and business consultant that helps transform businesses looking to make big changes. Shawn helps businesses discover and create the systems they need to be successful. His program, Built to Build Academy, is tailored for businesses ready to grow the right way.

In this episode with Shawn, we discuss how he got his start in home improvement, how specializing in something can help you make more money, how you can save money in the office, how to price your jobs, how to overcome money objections, and the tools you need to succeed.

The Contractors’ Fight is led by Tom Reber. Tom has been in home improvement since 2002, and now is a motivator and business coach that helps contractors get out of bad habits and into good money. Tom connects home improvement contractors with the business resources they need to streamline their operations, generate more leads, and price their jobs right.

On this episode of The Change Order, we sat down with Chris Bache, co-founder and CEO of Hatch to discuss how communication can make or break a business. We talked about how automation can help contractors close more deals. We also chatted about customers’ communication expectations and how to meet them.

In our first episode, we spent time with Steve Weyl a renowned sales trainer that helps transform home improvement sales teams across the country. Before he was a sales trainer, Steve owned ABLE Roofing, which he took from zero to $105M in annual revenue. In our interview, we spoke about how Steve got his start in the home improvement industry, common mistakes new businesses make, how to close with brutal honesty, and how Hearth can help your sales process.