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KEEP IT SIMPLE CAREER MARKETING TIPS

KEEP IT SIMPLE CAREER MARKETING TIPS

By Michael Mac
If you expect to have or keep your career in the future then you should be aware! The AI and Automation economy is here and it will forever change how we work, find work, and network.

This is a podcast with simple strategies of things you can do to improve your career standing, stand out in a crowded field, and achieve the recognition you deserve.
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Tip 24: Marketing During a Crisis
In the midst of an international crisis, like COVID19, how do you know what you should be marketing or if you should be marketing at all?  I have a handful of easy to follow and easy to implement tips on how you can manage your brand and potentially grow your audience without jeopardizing your brand. Listen to learn! 
23:06
April 28, 2020
Tip 23: Personal Broadcasting 101
Have you considered making a podcast or a video blog to further your small business or career? You should! A personal broadcast channel can be a great way to get your name and reputation out there in the world. In this weeks podcast I go over the reasons why you might want to start a broadcast, a format for broadcast writing, and platforms you can use to get your podcasts and videos out quickly and easily.
28:34
April 16, 2020
Tip 22: Leveraging Your LinkedIn
Most professionals have a LinkedIn account and most of them do not make the most of it! LinkedIn is a super-powerful and essential professional networking tool. Let me give you a few tips to spruce up your account and improve you ability to find work and get hired.
23:47
April 9, 2020
Tip 21: Content Marketing is Everything
Far and away, content marketing as the hottest trend in digital marketing today. Company is large and small are using content marketing to engage current potential customers and interesting and entertaining ways. You can use the same principles to market yourself and further your career. I will tell you how!
57:03
November 19, 2018
Tip 20: Land Line Social Media
In this episode I talk about how I see people not dropping out of social media as much as dropping into closed pockets of social media exchange. This is the end of the social media “party line”
13:35
November 16, 2018
Tip 19: When Opportunity Pings
Recognizing where the next joe or career lead is coming from will change moving forward. Have your channels open to the right signals of hiring in the automation and AI economy.
18:48
November 8, 2018
Tip 18: What Are You Reading?
What you read says a lot about you as a professional and as a potential candidate. If you are not reading about your industry then you are missing out on future opportunities.
24:05
November 4, 2018
Tip 17: The Future of Digital Marketing
Predictions as to what you will need to do to be successful with social media marketing and how we got here. (2018)
33:49
October 27, 2018
Tip 16: Overcoming Self Doubt
We typically think of SUCCESS as being tangible and permanent. In reality, even the most successful among us can struggle with self-doubt. Let’s talk about it.
28:02
October 23, 2018
Tip 15: ABC - Always Be Communicating
Never miss an opportunity to further your brand by networking, sharing, and being prepared to share your #careerbrand story.
19:04
October 20, 2018
Tip 14: About Getting Followers and Likes
Having trouble growing your social media following or getting likes and shares? Start here. Practical tips and some background on the changing social media environment.
29:06
October 16, 2018
Tip 13: Launch of CAREERbrand in the AI Economy
TOP 5 JOBS that will be replaced in the future by automation and artificial intelligence and how you can insulate your career from the changes.
43:45
October 13, 2018
Tip 12: Your Career Brand Value(s)
What drives your career? What motivates you to do the work that you do? AI is coming and it can potentially supplant you at work. Better start thinking about your CORE CAREER BRAND VALUE
21:30
October 11, 2018
Tip 11: Video Marketing for Beginners
Video marketing is the future of digital marketing, for sure. Video can be very expense and time consuming to produce so I want to turn you on to three different video marketing apps that I recommend you try. Check it out!
20:55
October 6, 2018
Tip 10: Personal Branding Part 2 - Soft Skills
The softer side of personal brand development. Image, demonstration, and tone. Listen to learn. Follow me on Twitter @getmemichaelmac
35:17
October 4, 2018
Tip 9: Personal Branding Part 1
Applying and seeking work is becoming much harder and more finite. Set yourself apart in the job market with some practical #branding advice. These are thing that you can do today to #increase your chances of getting #hired.
35:58
October 2, 2018
Tip 8: Getting Started with Email Marketing
Are you ready to take advantage of email marketing but don’t know where to start? Start here. I will cover the right frequency of emailing your current and potential customers as well as rating the top three email marketing platforms: MailChimp, Constant Contact, and Campaign Monitor. Check it out!
25:12
September 29, 2018
Tip 7: Frequency of Posting
How often should you post to Facebook, Twitter, Instagram and Pinterest? Can you post too often or not often enough? We answer all of these questions and more! Check it out.
29:29
September 27, 2018
Tip 6: Commenting: The Public Relations of Social Media
Start considering how commenting can add dialogue and value to your social media marketing. Super easy and super simple! Super effective.
22:54
September 21, 2018
Tip 5: Your Career Twitter
Twitter is a powerful tool for advancing your personal brand in your career path. Lean how and why you need to have a #professional #resume Twitter feed. You can follow my professional Twitter @getmemichaelmac
55:11
September 14, 2018