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Insta Universe by Gillian Bakker

Insta Universe by Gillian Bakker

By Gillian
Welcome to the Insta Universe - the podcast for everything social media marketing and solopreneur mindset. We dive into social media sales strategies and what it takes to be a successful solopreneur with a small nod to personal development.
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17: What to do if you've been fired or are experiencing a career gap. Steps to getting out of the void.
Whether you've been fired, are getting back to work after burnout, have recently graduated or are experiencing some type of gap in your career --> one thing's for sure, it feels like you've fallen into a massive black hole. It can be a period of frustration & hopelessness. I've experienced such a void 3 times in my life. In this episode, I'll discuss what helped me pick up the pieces and start fresh! And create more success!  Lost on what career fits you best? Attend the PURPOSE WORKSHOP:  See you Nov 21 ❤️
November 15, 2020
16: Tips & tricks for starting a new job or business. Facing fears that come up during a job search.
This week we're discussing 3 fears that come up when job hunting, starting a new business or job. And of course, how to deal with these little voices in our heads. In this episode we'll talk about the key to turning any fear into fuel. Fear is actually your best friend! So get acquainted with it HERE Thursday at 7pm and Saturday 10am CEST  Instagram YouTube
October 18, 2020
15: How to make the "right" decision. Making decisions from a place of empowerment rather than fear
You’re at a crossroads. You either turn left. Or you turn right. But how do you know which direction to choose? Making the “right” decision is always a gamble. But there are a few ways to ensure you’re making a decision that is empowering you and that’ll lead you into your desired outcome. In this episode, I’ll give you some pointers on how to make the "right" decision. Whatever that means… Instagram
September 26, 2020
14: Action steps to overcoming your biggest fears
Success is on the other side of fear. But what fears do you have anyway? Can you pinpoint the moment a fear became your truth? The word fear is often misinterpreted. When I talk about fear, I’m not talking about “being afraid of something”. Fear, in the way that I mean it, is an emotional reaction to something your ego finds dangerous. Overcoming fear to succeed means acknowledging risk, but stepping out of your comfort zone anyway in order to grow. In this episode we'll go through 6 action steps you can take to overcome your biggest fears. Instagram 
August 3, 2020
Stress is a total buzzkill we all have to deal with. Whether in life or at work. In this episode I'm going to give you my personal favorite tips & tricks on how to deal and AVOID stress. And no, I am avoiding the standard "breath in, breathe out"  techniques. I'm talking how to manage expectations with your colleagues so that you buy yourself extra time & energy to finish your work in peace! Instagram
June 29, 2020
We all know what overwhelm feels like. It's stressful. If you're in a period of overwhelm and you're feeling stuck, I have THE mindset shift for you. It's all a matter of what questions you ask yourself and getting yourself in a state of excitement.  Beat the overwhelm on social media as an entrepreneur -- Go to Instagram Ask your questions & contact me
June 6, 2020
11: WHAT TO DO WHEN YOU HATE SOCIAL MEDIA. WHAT TO DO WHEN YOU FEEL DISCOURAGED ON INSTAGRAM. >> Don't be discouraged! Change your mindset around social media. Here are my tips to get back on the horse
November 19, 2019
9: HOW TO STAND OUT IN A SATURATED MARKET. BEST BRANDING TIPS. BRANDING WITH JASEYV. 15% discount on semi custom branding! Use code "instauniverse" (until september 23 2019)
September 13, 2019
August 19, 2019
6: The 6 steps to make your follower a client. A step-by-step process explained!
If you have a social media profile, you must know how difficult it is to convert that follower to a client. It takes werk.  Let me tell you what the biggest problem is: it's having call to actions that are way too broad. Asking your reader to click a link in bio or stop by your store is too much. The step is too big. In order to bring someone close to your brand, you need to take baby steps. Ask them to comment and then approach those people personally in the DM. That's how you sell! I am showing you the 6 steps you need to take to convert your follower to a client. Posting on social media is just part of the process. Plus, it's going to take a bit of your time and energy.  Listen to the podcast to fully understand how to take baby steps in converting followers. 
July 6, 2019
5: Tips on how to define your ideal client
Do you have any idea who your services or products are meant for? I'm sure you've thought of a target audience (female, 25-40, high income), but have you thought of any specific problems your audience might have? The secret to online marketing success is speaking to one specific person. Your reader needs to feel understood in order to see you as an authority figure on your expertise. Figuring out what that specific issue is and how you can tap into that in your Instagram marketing is a difficult subject. That's why I recorded this podcast!
June 11, 2019
4: Lessons learned in entrepreneurship & my journey so far
Have you always wanted to be an entrepreneur? I know I have. Ever since I was little, I had this feeling I wanted my own business. Little did I know it was going to be such a long journey to becoming an entrepreneur. In this episode, I share a bit about my professional life and career so far. And of course all the lessons I learned along the way! I hope these 6 lessons help you get ahead and that you get inspired by my journey. 
April 24, 2019
3: How to write converting captions on Instagram. The secret formula to captions that trigger engagement.
Do you use Instagram for business? Great, then this podcast is for you. In this episode, I'm covering how to write converting captions. Captions that trigger engagement from your audience. When people use Instagram, they want to be entertained, informed or inspired. Kind of like reading a magazine or a newspaper, right? So try to write your captions in that form. Small hint: start with an attention grabbing headline. Want to know the formula and writing techniques I use to write my captions? Dive into the episode!
March 16, 2019
2: How to use DMs to hack the Instagram algorithm. DM-ing your followers on Instagram & relationship selling
In 2019, it's all happening in the Instagram DMs. I'm talking sales. By investing in your followers on Instagram and by having a relationship with them, it will be easier to pitch your products and sell them. How to build that relationship? By sending your followers direct messages. In this episode, I give you 5 incentives to contact your followers. Tell you what to write to them exactly. And more importantly, I am telling you why this hacks the algorithm. 
March 5, 2019
1: How to use content marketing effectively & 3 types of readers you have to create content for
Does sharing your secret sauce online sound scary to you? Then listen to this podcast. We're going to cover WHY content marketing is a very effective strategy & WHY you shouldn't be hesitant of sharing your knowledge online. We are also going to dive into 3 types of readers: Suzan, Betty and Lucy. They are all three different readers, but will all be beneficial to your business! Two of them are even clients 😉. For show notes, please go to
February 21, 2019