Marketing towards Gratitude

A Rant on Direct Marketing Vs Brand Marketing

An episode of Marketing towards Gratitude

By Rajavanya Subramaniyan
I love businesses that not just delight customers but turn them into fans!
Cover art photo provided by Sarah Wolfe on Unsplash: unsplash.com/@sarahreneewolfe
Lead magnets are like a great saleswoman
Lead magnets are like a great saleswoman. A small comparison of good and bad saleswomen with lead magnet and supermarkets and pestering saleswomen.
05:28
February 6, 2019
A Rant on Direct Marketing Vs Brand Marketing
Rant about a chapter in Seth Godins latest book - "This Is Marketing". My personal bias and story about attracting shallow direct marketing folks.
07:18
February 4, 2019
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