PR Hacker

In this episode, Heather Saffer shares the story of how she rescued two dogs on the side of the road and explains how and why you should always stop when you see lone dogs. 

In this episode Heather Saffer discusses her realization that breaks are important, necessary, and needed right now. 

In this episode Heather Saffer discusses her thoughts and reviews a couple books on shame and vulnerability by popular author, Brene Brown. 

In this episode, Heather Saffer makes a confession about how she's not in alignment. How do you know if you're in alignment?

In Part 3 of the story of how Heather Saffer got conned by a con artist and lost her first business, Heather discusses how she was able to pick herself up and start over from scratch. If you've ever experienced a hardship and lost your business, this episode is a must listen.

In Part 2 of Heather Saffer's story about the con artist who defrauded her first business, Heather shares the gory details of what happened next and how the guy eventually got caught. 

In the wake of the Elizabeth Holmes recent documentaries, Heather Saffer shares the story of her experience with a con artist. This is part one of the story of how Heather got conned by a con artist and lost everything. What happens next? How did he get caught? Listen in to find out.

In this episode Heather Saffer discusses the proliferation of 7 and 8 figure life coaches and who's being authentic versus who's faking it till they make it. Do people really prefer following authentic others? 

In this Episode Heather Saffer discusses how to value your time and why the startup mentality of "my time is free" is problematic. 

In this episode, Heather Saffer discusses her uncertainty over her new path and how she has learned to finally get comfortable with her expertise. 

In this episode Heather Saffer entertains in her "Seinfeld" style of talking about nothing.

In this episode Heather explores why being called "darling" and "babe" by other women is not cute.

Trying to build your business? In this episode Heather Saffer explores why it's best to ignore social media. 

In this episode Heather Saffer shares her story of taking investors in her business and why it was the worst decision she ever made. If you think you need investors, listen to Heather's true story first!

In this episode Heather Saffer shares why being authentic is the #1 way to grow your business. This is a must listen for any entrepreneur. 

In this episode Heather Saffer shares a couple tips and tricks to crafting the perfect email pitch.

In this episode, Heather Saffer shares the story as to why she closed her successful bakery at its height after winning Food Network's Cupcake Wars. When is it time to pivot on your journey? 

In this episode, Heather Saffer shares her experience of being a guest on the Steve Harvey Show. What's it like to be a guest? What was Steve Harvey like? Tune in to find out! 

A shoutout and thank you to Heather Saffer's new fans of her brand new Facebook page! In this episode Heather uncovers what happens next and a behind the scenes sneak peak of her thought process. 

Here's the story of what it's like to be on TWO TV shows in one day! Yesterday Heather Saffer was on National TV twice... once on a game show and the other on Shark Tank. In this episode Heather shares the secrets of what it's like and how you can do it too. 

Very excited to announce that Heather Saffer's brand new FreePRHacker.com E-Book with bonus material and companion online course is so close to being ready to launch! Heather has put together her 10 years of knowledge on scoring free publicity into one easy to access website and is psyched to begin helping Entrepreneurs achieve their dreams. 

Heather Saffer has been working hard on this new project and explores how you know when you should start a business. 

What happens after you air on Shark Tank? How do you leverage such a big hit of publicity to get to the next? What does this mean for your business? Heather Saffer shares bits of a conversation she had with an entrepreneur who had these exact questions for her. 

When Heather Saffer realized the perky family-friendly brand she created did not align with her sarcastic "rough around the edges" personality, she struggled with remaining authentic. Listen in to what happened next. 

When Heather Saffer started her first business she had NO CLUE what she was doing. She had no idea how to get customers. No idea where to find sales. Find out what she did next after scoring her first big hit of publicity in Episode 6. 

Heather Saffer is about to launch her brand new course on "How To Score FREE Publicity Without Hiring An Expensive Publicist" but first she's revealing the REAL reason why she is creating this course and how it's different than any other. This will change your life. 

Heather Saffer had never baked before. She didn't have a passion for baking or know the first thing about owning a business. Yet in 2009 Heather Saffer taught herself how to bake and opened her first bakery, later going on to WIN Food Network's Cupcake Wars. Why would she take such a crazy leap? Listen to find out why. 

When Heather Saffer first started her business, she had no idea how to get customers. Luckily Valentine's Day was around the corner and she had a brilliant idea...

One day Heather Saffer received a call from a news reporter saying she wanted to come to Heather's bakery to do a story on her new cupcake business. But there was a big problem: Heather didn't have a bakery. What happened next? Did she find a way to accept the free publicity and launch a bakery? Or was she shut down before she even started?

How Heather Saffer went from a clinically depressed teen and being hospitalized for an eating disorder in her early twenties to a successful entrepreneur and Free PR Expert. 

An emotionally raw story that chronicles Heather Saffer's internal struggles and how she overcame them to achieve her dreams of building businesses, winning TV shows, and snagging book deals.