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Hustle 101

Hustle 101

By Jaeden Schafer
Jaeden Schafer interviews successful entrepreneurs and business owners to explore how they got started. This podcast explores insider tips and tricks for those who want to turn their side hustles into a business.
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#017 Lindsay Hadley - How I Helped Raise $1.3 Billion for Charity
Lindsay Hadley has become one of the most sought-after consultants and producers in the nonprofit sector. She has raised more than $35M+ directly for her clients and has leveraged Billions for causes through her campaigns and events. She was executive producer of The End of Polio Concert in Perth, Australia, and the Global Citizen Festival in Central Park two years in a row (2012-2013) and producer 2014. The Global Citizen Festival has featured the world’s biggest music acts, Hollywood actors, and countless world leaders. The festival secured a live audience of more than 60,000, leveraged $1.3 Billion in new funding commitments, and reached more than 3 billion people worldwide. It is the largest charity event syndication to date.
February 02, 2020
#016 Brandon Mull - How I Wrote 15 New York Times Bestsellers
Jaeden Schafer interviews Brandon Mull on his journey as a writer and entrepreneur and the difficulties he had to overcome.
January 04, 2020
#015 Brent Webb - How I Built and Sold Multiple Million Dollar Businesses With NO College
Jaeden Schafer interviews Brent Webb on how he started and sold multiple businesses without going to college. His businesses include several air filtration companies and an indoor Go Cart Race track complete with a NASCAR. 
May 07, 2019
#014 Erik Orton and Emily Orton - How a Family Quit Everything to Sail The World
Jaeden Schafer interviews Erik Orton and Emily Oron a New York City family who gave up their urban life, packed up their family of seven, and braved the difficult conditions of the Atlantic Ocean as they sailed more than 2,500 from New York to and around the Caribbean.
May 02, 2019
#013 Leslie Householder - I Made $1,000,000 By Giving My Book Away For Free
Jaeden Schafer interviews Leslie Householder the author of many books including the award winning book "The Jackrabbit Factor". She discusses how changing her mindset changed her life and how she was able to triple her income by doing this. 
April 16, 2019
#012 Tyler Johnson - How I Sold 13,134 Waffles With Nothing But Instagram & a Truck
Jaeden Schafer and Tom Biesinger interview Tyler Johnson who started a food truck selling waffles on a stick. Ty shares how he got started and tips for entrepreneurs looking to start their next new business. 
April 16, 2019
#011 Mark & Laura Willes - How I Ran General Mills, Los Angeles Times and The Fed While Being a Father
Jaeden Schafer and Tom Beisinger interview Mark Willes who served a term as president of the United States Federal Reserve Bank of Minneapolis.  He later served as an executive with General Mills where among other positions he served as president, Chief Operating Officer and eventually vice chairman of the Board of Directors. For his cost-cutting and elimination of many jobs, he was widely dubbed "The Cereal Killer".  He was also the CEO of the Los Angeles TImes from 1995 to 2000.
April 14, 2019
#010 Jason Whiting - How I Helped Build 2 of the Largest Digital Advertising Agencies in The World
Jaeden Schafer interviews Jason Whiting who has led digital initiatives and strategies for several leading agencies, where he developed programs for many Fortune 500 companies and worked with the likes of Nike, Morgan Stanley, Coca-Cola, Google, Fiat Chrysler, Diageo and ESPN, to name a few. Once the youngest press secretary on Capitol Hill, Jason received his MBA from George Washington University and BA from Brigham Young University. 
April 13, 2019
#009 Makayla and Bridges Prince - How We Sold Over $100K Online at The Ages of 10 and 13
Jaeden Schafer interviews Makayla Prince and Bridges Prince on how at the ages of 13 and 10 they started a scarf selling store online that sold over $100K in only 9 months. 
April 12, 2019
#008 Celia Barnes - How I Said "No" To Fear and Pursued My Career Goals
Jaeden Schafer interviews Celia Barnes who grew up in Hawaii, Chicago, New York, and California. She earned a bachelor’s degree in English from Brigham Young University and a master’s degree in Communication from Westminster College. She has been on the Board of Directors of the Utah Humanities Council. She has also worked in public affairs and marketing for various companies and has taught college English and Communication at the BYU Salt Lake Center, Southern Virginia University, and Snow College. She is currently the Product Director for Deseret Book Company in Salt Lake City where she is responsible for finding, developing, and managing the production process of authors and books.  
April 11, 2019
#007 Tina Fonoimoana Reid - How I Run 4 Businesses as a Busy Mom of 4 Kids
Jaeden Schafer Interviews Tina Fonoimoana Reid who grew up in Laie, Hawaii and graduated from BYU with a bachelor’s degree in Anthropology. Although Tina enjoyed studying anthropology, she learned she also had a passion for entrepreneurship. In 2011, Tina and her husband co-founded (and are still current owners of) Redwood Therapy and Youth Services, an agency that provides out-patient mental health therapy and rehabilitates foster children in the state of Utah. In 2012 Tina developed a love for baking, specifically island inspired flavors, and started Cheat Day Bakery out of her home. 2 years later, in 2014, Tina and her family relocated to American Samoa and Tina restarted Cheat Day Bakery. Cheat Day was in instant success, specifically with her creation of Koko Samoa Brownies which have travelled all around the world. She has infused many island flavors into her desserts and owns the only dessert bar on the island. Following her love of sharing her culture, she has also created a small clothing line using Samoan designs which she designs, has manufactured and exports to retailers in Hawaii.  
April 10, 2019
#006 Alison J. Prince - How I Went From Food Stamps to Selling Over $55 Million on eCommerce Through Influencers
Jaeden Schafer interviews Alison J. Prince who has built 4 successful multi-million-dollar online businesses. She’s been featured in Forbes, on the cover of Costco Connection, & spoken on the stage of funnel Hacking Live. However, her most successful business choice was teaching her 10 and 13-year-olds how to sell over $100,000 in 9 months. She watched them transform in believing in themselves and living what she terms the BecauseICan Clan life. She is now currently teaching thousands how they can live this life as well.  Find Her at: 
April 09, 2019
#005 Efosa Ojomo - From Engineer to Best Selling Book With Clayton M. Christensen
Today we interviewed Efosa Ojomo on his new book "The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty" which he co-authored with Clayton M. Christensen, and Karen Dillon.
February 22, 2019
#004 Guy Kawasaki - From Jewelry Store Attendant to Apples Chief Evangelist
Guy Kawasaki is a business author, entrepreneur, investor and evangelist. On today’s episode we discuss how to get started with your dream endeavor, how to overcome obstacles and seize opportunity of the moment.
February 20, 2019
#003 Todd Brooks - Why I Left (20 Years at) Intel To Be An Entrepreneur
Today Tom Beisinger & Jaeden Schafer chatted with Todd Brooks about why he left his cushy marketing job at Intel (after 20 years) to run his own company "Seek Spot Publishing".
February 16, 2019
#002 John Johnson - How I Built and Sold a $485 Million Dollar Tech Company (FNC, Inc.)
Today Jaeden Schafer talks to John Johnson on how he and his 3 partners built and sold tech startup FNC, Inc. for $485 Million Dollars! He covers lessons learned and what you can do as an entrepreneur to turn your hustle into a major company. Read more about his company here:
February 16, 2019
#001 Trevor Hansen - "How I got a job at Tesla with no experience"
The very first episode of Hustle 101 !
February 08, 2019