IAMN: I Am Northbound

Enjoy!

I'll be back in the studio soon. 

Jayson

Have you ever tried to release new content (music, video, content etc) and no one really cares? Well, in today's episode of IAMN: I am Northbound, I am going to tell you why that is, and how you can make that a thing of the past -- by utilising what I like to refer to as the 'staircase' of your listeners.

(Psst... My best content is at iamnorthbound.com)

Join me in the car again for a rapid-fire discussion on what is working for music artists trying to grow their audiences in 2022. I go through all of the platforms that are worth (and not worth) posting on, and how you should, as well as touch on a few strategies you can use to get the best results out of your marketing efforts. 

(Psst... My best content is at iamnorthbound.com)

I work with a lot of music artists, and when they run into issues, it can usually be solved by returning back to their marketing foundation and correcting issues there. It's never in Spotify play listing, sync licensing etc -- they are great ways to compliment an already established marketing foundation. In today's episode, I'll show you the four step method I use to market anything with any music artist ever. Enjoy!

(Psst... My best content is at iamnorthbound.com)

In episode #54 of IAMN: I am Northbound, Jayson wants to tell you how you can use his new strategies to make sure that you find your true Motivation -- the message behind your creative vision. If you can do this, your marketing will be easier, your direction will become clearer and the results you find will be greater.

How can you find your Motivation?

Find out on today's episode of IAMN: I am Northbound!  

Get access to this episode's IAMN: Extra here (It's free!):   https://iamnorthbound.com

In episode #53 of IAMN: I am Northbound, Jayson is back and ready to tell every music artist why they should avoid focusing their marketing and promotion efforts on Spotify playlist strategies. He also tells you what he believes every music artist should be focusing on, if they want to grow the audience their music deserves. 

Why should you avoid buying Spotify playlist courses? 

Find out on today's episode of IAMN: I am Northbound!

Get access to this episode's IAMN: Extra here (It's free!): 

https://iamnorthbound.com

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IG: @jaysonjohnevans

Twitter: @helloiamjayson

URL: iamnorthbound.com

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© 2021 Northbound HQ

All Rights Reserved

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In this episode of the IAMN: I am Northbound Showcase, Jayson sits down with Liz Manchenn to talk about how music artists can expand the creative vision outside of their music. How can you find new ways to expand your vision? Find out on today's episode of IAMN: I am Northbound!

Jayson John Evans:

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

{Guest name}:

Instagram: @lizandthelions

Brought to you by ListenPages (https://listenpages.com)

Intro audio by Jorge Padilla

Intro video by Jayson Evans

Intro song by OneHunidBeats

Outro song: 'Lose Control' by Retro Beatz  

In this episode of the IAMN: I am Northbound Showcase, Jayson sits down with Sarah Tilghman to discuss how to create experiences around music, to allow songs to stand out from the online noise and gain attention. Sarah recently launched a track with a ton of creative thought behind it -- something that has proven to be a great way to stand out -- and is here to discuss her entire process. How can you make sure that your next single gains the listeners it deserves? Find out on today's episode of IAMN: I am Northbound!

Jayson John Evans:

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

{Guest name}:

Instagram: @sarahtilghmanmusic

Brought to you by ListenPages (https://listenpages.com)

Intro audio by Jorge Padilla

Intro video by Jayson Evans

Intro song by OneHunidBeats

Outro song: 'Lose Control' by Retro Beatz  

In episode #52 of IAMN: I am Northbound, Jayson talks a little about the overwhelming response he received to his offer to work with music artists. He also answers a ton of questions that were asked about Facebook Ads for music artists. How can you make sure that you don't lose money on Facebook Ads? Find out on today's episode of IAMN: I am Northbound!

Jayson John Evans:

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

Brought to you by ListenPages (https://listenpages.com)

Intro audio by Jorge Padilla

Intro video by Jayson Evans

Intro song by OneHunidBeats

Outro song by Enyer Gonzalez  

In episode #51 of IAMN: I am Northbound, Jayson talks about the current changes coming to ListenPages and also loses his mind a little. Also, he dives deep into the reason why you won't reach your music goals -- and how to use a simple 3 step process to avoid it. How can you make sure that you reach your music goals? Find out on today's episode of IAMN: I am Northbound!

Jayson John Evans:

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

Brought to you by ListenPages (https://listenpages.com)

Intro audio by Jorge Padilla

Intro video by Jayson Evans

Intro song by OneHunidBeats

Outro song by Enyer Gonzalez  

In the first ever episode of the IAMN: I am Northbound Showcase, Jayson sits down with Trenton Woodley to discuss how he and his band have adapted to an ever-changing music industry. ⁣⁣

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Trenton has been the frontman of Hands Like Houses for over 10 years, and has needed to navigate everything the new industry has thrown at music artists. ⁣⁣

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What should music artists be focusing on in the current climate? ⁣⁣

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Find out on today's episode of IAMN: I am Northbound!⁣⁣⁣

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Jayson John Evans:⁣⁣⁣

Instagram: @jaysonjohnevans⁣⁣⁣

Facebook: @jaysonjohnevans⁣⁣⁣

Twitter: @helloiamjayson⁣⁣⁣

⁣⁣⁣

Trenton Woodley:⁣⁣⁣

Instagram: @trentontws⁣⁣⁣

Twitter: @trentontws⁣⁣⁣

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Brought to you by ListenPages (https://listenpages.com)⁣⁣⁣

⁣⁣⁣

Intro audio by Jorge Padilla⁣⁣⁣

Intro video by Jayson Evans⁣⁣⁣

Intro song by OneHunidBeats⁣⁣⁣

Outro song: 'Lose Control' by Retro Beatz  ⁣⁣⁣

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In episode #50 of IAMN: I am Northbound, Jayson talks not only about the big 5-0 milestone... but also the other massive milestone we hit this week. 

Also, he dives deep into a Tik Tok he saw this week that contained a genius way to find ridiculously cheap CPMs for your promotion. 

What are CPMs and how can a low one be used to your advantage? Find out more on today's episode of IAMN: I am Northbound!

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

Brought to you by ListenPages (https://listenpages.com)

Intro audio by Jorge Padilla

Intro video by Jayson Evans

Intro song by OneHunidBeats

Outro song by Enyer Gonzalez  

In episode #49 of IAMN: I am Northbound, Jayson talks a little about the brand new free workshop (mini-course, crash course, whatever) he made for you to help you level-up your livestreams and earn money in this crazy time we're living in. Also, he discusses a thought he's had through the week -- about embracing who you really are at your core and running with it with everything you have. Find out more on today's episode of IAMN: I am Northbound!

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #48 of IAMN: I am Northbound, Jayson talks about a common mistake he sees (on a daily basis) from music artists asking for advice: Thinking that throwing money at Facebook Ads is going to bring quick results. It won't. And Facebook Ads should be something you steer clear of (for the moment), no matter what anyone else is trying to sell you. Find out how to use them correctly on today's episode of IAMN: I am Northbound!

In episode #47 of IAMN: I am Northbound, Jayson provides you with the last thing you need -- another quarantine special. Look, everyone's doing it. And it's not about jumping on a trend. Several music artists have asked what they should be focusing on in this time of (potential for some, apparent for others) lockdown, so it resulted in this episode. Find out how to make best use of this uncertain time on today's episode of IAMN: I am Northbound!

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #46 of IAMN: I am Northbound, Jayson dives into the 'Key to Everything' -- your Motivation -- and why that is so important to you as a music artist. In fact, if you can refine your motivation, you'll have every part of your musical direction figured out (even down to the font you use on your tour posters). It will even help you understand the Tik Tok algorithm better! Find out how on today's episode of IAMN: I am Northbound!

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #46 of IAMN: I am Northbound, Jayson dives deep into one of his harebrained schemes for getting music heard at large music festivals, without actually performing there. If you are a regular listener of the show, you'd know that Jayson usually recommends that music artists stay away from Facebook Ads -- but this episode is all about how to use a specific targeting feature to get your music heard.  

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #44 of IAMN: I am Northbound, Jayson dives deep into online haters and how you can go about managing any negative comments you receive. Should you always delete them as soon as you see them? Well... no, you shouldn't. You should leverage them to establish your culture as an artist, and win some of these people over. Not all of them are as nasty as they first seem! Find out on today's episode.

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #43 of IAMN: I am Northbound, Jayson invites you to come and watch the first episode of 'Bandaid' -- a new show in which he helps you refine your music marketing! The first episode (and every other episode from the Friday live streams of the future) can be found exclusively in the ListenPages Facebook group. 

Join here: https://facebook.com/groups/listenpages. 

It's free and a ton of fun -- and you'll get a ton of value out of this weeks episode, in which Jayson takes a terrible cold email he received and shows how to rewrite it to make it actually stand a chance of landing you more replies from record labels, managers, booking agents etc.

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #42 of IAMN: I am Northbound, Jayson breaks down the incredibly outside-of-the-box thinking of Sarah Tilghman, a fellow member of the IAMN community, for her brand new single release. She managed to turn her single launch into an inspiring influencer campaign / incredible user experience -- and was cleverly able to help her listeners associate her new song as the 'solution' to a certain emotion. If you can do this, you can successfully steal listeners away from the world's biggest music artists. Find out how on today's episode!

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #41 of IAMN: I am Northbound, Jayson shows you how you can create an endless supply of connection-building content to grow your audience and market your music in the right way and how you can effectively make use of your temporary content (like stories) to take full advantage of growing your audience.

Instagram: @jaysonjohnevans
Facebook: @jaysonjohnevans
Twitter: @helloiamjayson

In episode #39 of IAMN: I am Northbound, Jayson talks about three scientifically proven methods that you can use to get your message heard, separate yourself from all of the other music artists and get your music heard. 

He talks about; how you can get more people listening to your music by slightly inconveniencing them, why you shouldn't push too much music at once and how one simple word can dramatically increase the amount of 'yes' responses you get when you ask people to do things.

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #38 of IAMN: I am Northbound, Jayson dives into one single sentence that contains the five things you need to build a truly committed following. The world's biggest leaders are using these five things, be it a successful businessman like Gary Vaynerchuck or Russell Bruson, or the President of the United States, Donald Trump. Find out how you can use it to grow your audience into a movement of raving true fans.

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #37 of IAMN: I am Northbound, Jayson lists the five books he read in 2019 that he thinks you'd benefit a ton from reading in 2020. In this episode, he gives a brief overview of what each book was about, some key takeaways and what you should expect from reading it.

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com.

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #36 of IAMN: I am Northbound, Jayson dives into the five principles he sees recur throughout all of the books he reads. If you are able to stick to them, these five universal rules for life will help you on your music journey. Merry Christmas, by the way!

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com.

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #34 of IAMN: I am Northbound, Jayson talks wants to ask you the question: "Where are you directing your audience?" As a music artist, you should always be moving your audience toward one common destination, so you are able to measure it. Oh yeah, and he also talks about all the new ListenPages updates for the 2020 relaunch.

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com.

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

In episode #35 of IAMN: I am Northbound, Jayson talks about why you should pay attention to the individual lives of your listeners -- and how Taylor Swift is using this same strategy to dominate the music industry.

In episode #34 of IAMN: I am Northbound, Jayson talks about why you should pay attention to the individual lives of your listeners -- and how Taylor Swift is using this same strategy to dominate the music industry.

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com. 

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #31 of IAMN: I am Northbound, Jayson talks about why you should always continue creating and releasing content, even if it may seem like no one is paying attention to it yet. No comments, no likes and no shares does not mean that no one is listening or caring about what you are creating.

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com. 

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #31 of IAMN: I am Northbound, Jayson welcomes a very special guest, Monica Strut, on the show.

They talk about rebranding yourself as a music artist, the challenges of social media algorithms and when an artist should consider starting over.

Monica can be found at monicastrut.com or on her socials @monicastrut. 

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com. 

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson

In episode #30 of IAMN: I am Northbound, Jayson talks about;

Some changes to the podcast format, the things all music artists should be doing daily & a few updates on ListenPages.

THE 4D SONGWRITER IS HERE.

Get your copy at the4dsongwriter.com. 

Instagram: @jaysonjohnevans

Facebook: @jaysonjohnevans

Twitter: @helloiamjayson