The Insider Perks Marketing & Tech Experience

Discussion on NBC's new hyper-specific subscription option called Snow Pass and how it will be the only way traditional advertising via television can survive long-term.

Uber is rumored to be launching a new food delivery service by 2021 that will allow Uber Eats to get to your door via drone. Hoping this helps my own food arrive on time and actually warm.

Plus, random Mars news because I just wanted to throw it in.

Discussion on the article we pushed to today's show regarding Google's new conversational advertising platform. Called AdLingo, in its current form, it allows for bot conversations inside ads. There is a bright future for this kind of tech to live outside Facebook Messenger.

Discussion on a new project underway by Nat Geo to provide free miniature submarines to those who can document and explore the underwater areas of our planet. Plus, a group of scientists overseas has created a pair of gloves that lets you feel what you see in virtual reality.

Discussion on a survey that showed social commerce is still not being widely adopted, a new subscription service from Lyft, and Google Chrome finally adds picture in picture service to the desktop.

Discussion on how augmented reality is going to change much more than just the living room for gaming. Uber is starting an on-demand workforce (and we explore this for marketers), plus Samsung has invented a new type of chip that puts it way ahead of competitors.

Discussion on a new gadget that Panasonic is considering that will allow you to focus better at work, Hyperloop has the first feasibility study conducted in the USA, and GM is tracking the listening habits of drivers in their cars. It gets really specific in some cases, what they know.

Discussion on the rumor about Facebook working on a connected television with a built-in camera, cargo ships that are self-driving and powered by AI, and advertising that has conversations.

Discussion on the new/old mic we are using and future upgrades. Most Americans are confused by social media bots, and college students regularly get their news from a surprising social media network.

Discussion on analytics and using predictive behavior to identify your future customers. Magic Leap holds the first LeapCON and we discuss the possibility of AR allowing personalities like Gary Vee in your home.

Discussion on a new company that claims to give you the ability to target location via IP address. Yahoo Small Business might be back and I rant a little on ceilings for do-it-yourself websites. Plus, ghosts are literally coming out of the screen at movie theaters near you.

Discussion on audio quality for the podcast and how we are going to improve, YouTube is cracking down on duplicate content, Alexa comes free with your Xbox purchase, and Instagram tests new features.

Discussion on the new screens that tech companies want to put into our homes and every room of them. Are they worthwhile? Should you buy one and what are the differences? Thoughts, opinion, commentary.

Discussion on Google! Alright, more specifically a discussion on their recent event unveiling new Pixel phones as well as the Google Home Hub. Does the AI make the purchase worthwhile? How about the camera?

Discussion on content creation and a new format of five-minute mobile-friendly shows. Will they work and will they be watched? Also, Instagram adds two-factor options but I have a big gripe.

Discussion on content creation and how important it is for your small business, personal brand, or agency. Netflix expands even more into content creation, and Google is shutting down Google+ for consumers.

Discussion on my Cleveland Browns winning their second game, Ford has a new way to control driverless cars, optimizing images for your website, and NBC is rewarding people for watching specific shows.

Discussion on transportation and the technology coming there. A company building Hyperloop pods says they will be ready soon, Honda is building smart intersections to avoid accidents, and Windows 10 is deleted your files in the latest update.

Discussion on really creepy phone attachments that look like human fingers. Seriously, watch the video later when we link to it on social. Also talking about video personalization and the demand for more content.

Discussion on the returning popularity of Reddit for advertisers as well as content creators. Amazon has released early collaboration skills allowing different apps to talk to each other. Instagram might or might not be testing location history for its users.

Discussion on hiring employees and some of the struggles we have faced at Insider Perks recently. Future of WiFi as a new standard is released and commentary on how long it will actually be around.

Discussion on preparing for trade shows, Microsoft announces app mirroring for Windows 10, and Google opens up ad targeting on YouTube.

Discussion on Delta Airlines using facial recognition technology to check-in passengers and allow them through security. Cameras can use AI to spot guns with 99% accuracy, and the privacy concerns of all this.

Discussion on a recent client meeting we had with a local gym, speculation on the future of that industry. Next-gen heating technology that is being pushed out by a Google subsidiary, and the power of the mobile internet in 10 years when everything is the same network.

Discussion on the latest Google Wear OS, how companies are teaming up to begin creating the connected car of the future, and how 3D Printing is going to revolutionize who can be an inventor.

Discussion on the recent announcement by Facebook that millions of accounts were hacked. Oculus tells us about their newest VR headset, and Alexa figures out a business model for making revenue.

Discussion on Google's 20th birthday announcement, ways they see search evolving and changes they are making now. Organizing your business day and finding ways to make it less chaotic.

Discussion on technology playing a role in life insurance, and how much data we are willing to share. Amazon is opening a store that will only carry products rated 4 stars or higher, what else could reviews impact?

Discussion on hiring interns for your company, marketing to influencers on various platforms with a small budget, and Amazon has partnered with Snapchat to allow people to snap a picture and buy something.

Discussion on researching keywords for your Google Ads. This podcast, as well as Searl Media, are available on Amazon Alexa now. Fascinating article about how robots and artificial intelligence are hiring now.

Networking in your local city to meet other people like you and learn from their struggles or accomplishments. Valuing your team members and holding on to the people who do great work. Being more efficient.

The launch of Searl Media is upon us. Cleveland businesses have a new place to turn for great advice and the help they need. Amazon is invading homes with new appliances and how to build social media.

New features are always on the horizon for the tools you use every day and Instagram is no different. Take advantage before others. TripAdvisor has problems with responding to reviews and we discuss metrics.

You need an HR solution for your company. Quarterly assessments and other benefits of what we use at Insider Perks. New Google Insights daily videos, the joy of working with other people who care.

The importance of making sure your website is secure and running into people who don't think it is vital. Being a kick-ass boss with Kim Scott and the future of convenience stores with Amazon Go.

Amazon has launched a new section of their website intended to help small businesses succeed online, TripAdvisor is also redefining themselves to stay relevant, discussion of today's goals.

Are you paying attention to your Instagram reviews? Thoughts on why you should be. Citations and why they are critical to outranking your local competitors. Plus the daily Insider Perks advance schedule.

Team Meeting Day at Insider Perks. Covering exams and some training we had our team working on. A discussion of online learning platforms and how to train your own employees. Battery powered trains, more.

We messed around with SSO/SAML to improve our security as well as ease of use for our clients. FEMA tests a Presidential Alert, and video tips from one of my favorite people: Seth Godin.

Working on Identity Management in the office today, hoping to make an easier login experience for clients. Blog ideas are discussed and how to generate them, and Europe passes a new copyright law.

Do you use video to personalize your customer experience? It has become more affordable and scalable now. Researching new software for the company and reading about how social media distracts at work.

Conventions and preparation for them are on the agenda today. Apple Maps has a rebuild coming, tips on getting started with Google Ads if you have never done it before, and popups in the new Windows 10 update.

Tesla might be vulnerable to keyless entry attacks. Discussions about a new social media management platform for Insider Perks. Finishing our taxes and advice on setting your business up for success early on.

We discuss social media for Insider Perks and how as a business the content you need for your channels is right in front of you. Also what is on our agenda for today, website security, and copyright issues.

Representing Cleveland, we briefly discuss how soggy I am after going to the Cleveland Browns game in the remnants of a Tropical Storm. Also, touch on Anchor.FM and how to leave comments/messages, as well as how well they distribute for those who want to start. More.

Second episode of the Insider Perks Marketing show. We discuss what we are doing in the company today, a cool website plugin that allows you to turn blogs into audio files, and smart televisions spying on you.

The very first episode of the Insider Perks Marketing podcast. Discussing goals and what you can expect from these short episodes. Documenting what our agency is working on today, the latest marketing news, thoughts. Always answering your questions.