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Best Hour of Their Day

Best Hour of Their Day

By Jason Ackerman
Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a show dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best coaches in the world, fitness entrepreneurs, industry leaders, and more.

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55. Chuck Bennington | Coach like you mean it

Best Hour of Their Day

55. Chuck Bennington | Coach like you mean it

Best Hour of Their Day

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BHOTD - Audio Book - Chapter 16 | Tough love is still love
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
45:30
October 23, 2020
325. Jared Stein | Willy B CrossFit
Jared Stein is owner of five Willy B CrossFit affiliates.  In today's episodes we discuss the pros and cons of owning multiple affiliates, the struggles of being in New York City during the pandemic, and his online competition with Ten Thousand.
50:36
October 22, 2020
324. Alec Zirkenbach | Adaptive Training Academy
Alec Zirkenbach is the Adaptive Training Academy Director and CEO.  He is an adaptive athlete himself as well as a L1 Seminar Staff team member.  Fern and Alec discuss his upcoming trip to the games a s judge and then they deep dive into the value of the Adaptive Trainer course, how they took the course online and how it is beneficial to all coaches even if they never coach and adaptive athlete.  Fern just finished taking the course they have just made some really great upgrades to the course as well.  Discount code for all Best Hour listeners is BESTHOUR for 10% off.
47:25
October 21, 2020
323. How fit do you really need to be?
How Fit and Wealthy Do You Really Need to Be?  Recently, Ackerman was on the Seven Figure Box podcast with Andrew Frezza. ⠀ On this show we discuss the merit of the hook grip, what we feel are the greatest areas of improvement for most coaches, and much more.
48:43
October 20, 2020
322. Changing your gym's schedule
Hey guys, love the podcast! I am not sure if this was covered in a previous episode or not, but Could you guys share some of your experiences and/or best practices when changing up your gym’s class schedule? I’m debating to change my evening classes from 4:30pm, 5:45pm & 6:45pm to 4pm, 5pm & 6pm. Some days my 4:30pm & 5:45pm classes are maxed out (14 members in each) but the next day, we might only have 8 members in each class. My 6:45pm class is on the smaller side at 2-3 athletes. So I am not consistently full every single day, but I guess I am trying to plan for growth & having space for all member while also spreading out the members to that later class time to have better energy and maybe more attendance as well. I have lots of members that work rotating swing shifts and some weeks it feels that we don’t have enough space in classes and then the next week you wonder why you were so stressed out about it the week before! Just trying to paint a picture of what I am looking at. I have surveyed the members and I’d say 80% would be good with the change. I worry about losing a few members and I think that is my hold up. Anyways, thanks for considering and for any insights!
30:12
October 19, 2020
BHOTD - Audio Book - Chapter 15 | Be patiently impatient
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
53:15
October 16, 2020
321. Member Retention and Fran times
Fern starts off this episode by asking about Ackerman's "Fran" time but really it was just a ploy to take a deeper look into how affiliate owners and coaches can be doing a better job retaining their current members.
41:53
October 15, 2020
320. Scale Appropriately
Ackerman follows up on our recent Instagram post about scaling appropriately as well as touching on why doubling single unders is not a proper scaling option for double unders.
09:53
October 14, 2020
319. Points of Performance
Ackerman drops some knowledge on how you can become a better coach while you're not coaching.
08:08
October 13, 2020
318. Coaching longevity and end game
My name is xxx I’m 24 years old, head coach at CrossFit xxx in xxx! I coach 15-20 classes a week and have 25 personal training sessions a week. I make just under 3k a month which isn’t bad but obviously it’s not good. My question is what does the end game of a full time CrossFit coach look like? How is there any retirement or even supporting a family by coaching CrossFit. As a head coach who enjoys coaching and helping others, how can I make this a career? If CrossFit as an organization could somehow take care of their full time coaches and gym owners with insurance and retirement plan it would be so much easier to keep coaches bought in for the long haul, and focus on being a professional coach instead of coaching as a hobby. I don’t know if you are familiar with the 4/9th model. But basically any PT or specialty course I do I only take in 44.4% of it. And the gym takes 55.6% of it. This never seems fair to me I would like to get your thoughts on it as well. And if it’s not fair how should I go about making it fair?
14:14
October 12, 2020
BHOTD - Audio Book - Chapter 14 | Do less Better
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
50:18
October 9, 2020
317. Dave Colina | Giving as a Leader
Dave Colina of O2 is back for round 3.  Dave and Fern discuss the power of giving as a leader and entrepreneur and some simple ways to do that.  They also discuss the mindset that can help get through uncertain times in the box and what box owners can do to create a better culture.  The 50/50 coalition for CrossFit Affiliates is going on right now, get involved, give back to your members and get help in return.
40:07
October 8, 2020
316. Passion
Ackerman dives into what it really means to have a passion for coaching.
09:01
October 7, 2020
315. Coaches not doing the same programming
Ackerman answers a listener's question about his fellow coaches not following the affiliate's programming.
08:59
October 6, 2020
314. Promised Ownership of my Box
Ackerman answers a question from one of our listeners that was promised ownership of their box but has not received it.
10:36
October 5, 2020
BHOTD - Audio Book - Chapter 13 | Know your Value
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
56:54
October 2, 2020
313. Are you living it?
A quick sprint with Jason Ackerman.
09:33
October 1, 2020
312. Greg Mack | Exercise Professional Education
As Founder and CEO of Exercise Professional Education, Greg’s vision for Physicians Fitness was shaped over 29 years ago, while he was working as a lay assistant to physicians in a sports medicine clinic. It was during this tenure that he became award of an  unfortunate reality: Most of the patients of the clinic were there as a result of poor physical conditioning. He observed that the patient base consisted of individuals who would return to the clinic for treatment of re-injury to a problem area, or the development of new symptoms, possibly due to compensation patterns created by the original pathophysiology. The medical and chiropractic staff encouraged these patients to participate in exercise and fitness programs, but had neither the time nor the resources to effectively assess, develop, and implement a safe, global health-fitness plan. Greg’s involvement in the fitness industry includes authoring articles for fitness and medical publications, presenting relevant topics to fitness professionals at continuing education conferences, and achieving the “Master Level” designation as a personal fitness professional from IDEA. Greg received the IDEA International Personal Trainer of the Year Award for the year 2003 and was the Chairman of the IDEA Personal Trainer Committee, an influential body steering important issues related to fitness professionals.
35:02
September 29, 2020
BHOTD - Audio Book - Chapter 12 | The Freeze Game
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
45:11
September 25, 2020
311. Judging the 2020 CrossFit Games
Fern and Ackerman just got home from judging this weekend's CrossFit Games and they looked a lot different than years past.  In this episode you'll hear all about their experiences.
38:47
September 23, 2020
310. Todd's journey to becoming a L4 Coach
The L4 CrossFit coaching credential is only held by a handful of the best coaches in the world.  In today's episode Ackerman interviews Todd about how he achieved this very prestigious honor.
32:48
September 22, 2020
309. Hiring New Coaches
Brining on new coaches can be one of the most stressful things for box owners, the staff, and members.  In today's episode, Fern and Ackerman breakdown some best practices to ensure a smooth transition for all.
31:42
September 21, 2020
BHOTD - Audio Book - Chapter 11 | What we choose to focus on, we become
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
50:00
September 18, 2020
BHOTD - Audio Book - Chapter 10 | Have Empathy
***Check out the Own Your Eating Challenges*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
51:51
September 11, 2020
308. Vaughn Vernon Affiliate Guard
Fern sits down with Vaughn Vernon of Affiliate Guard to discuss all things new and old on Insurance Policies for affiliates.  Affiliate guard represents about 2500 CrossFit Affiliates and Fern has been with them for several years.  They have a new process for tracking and managing the affiliates risk.  This involves things like annual background checks for coaches and staff and state mandates and requirements for opening and operating in an environment with Covid-19.  This episode is jammed with some gems about affiliates and what they should consider with regard to their insurance policies.
38:08
September 10, 2020
307. More talk on "competitors" at your box
***Own Your Eating Challenges*** Ackerman and Fern dive deeper into the conversation of allowing people to do their own programming at your affiliate.
32:33
September 9, 2020
306. Early is on time
Ackerman talks about one simple thing you can do to be a better coach and provide a better experience for your members.
07:40
September 8, 2020
305. "Competitors" are Dumb.
Here's a little Ackerman rant on why you shouldn't allow "competitors" do do their own thing at your affiliate.
17:06
September 7, 2020
BHOTD - Audio Book - Chapter 9 | Keep the Customer Happy
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
36:33
September 4, 2020
304. Adam Feit | Nutrition after Covid
Adam Feit is a regular guest of the show and in today's episode we dive into improving nutrition after the pandemic.
1:02:52
September 2, 2020
303. Tony Ronchi | Life > Dogs > Business: that order
Tony Ronchi has been involved in the CrossFit world for a very long time, originally opening Paradigm CrossFit and becoming one of the original members of the CrossFit Gymnastics Course.  
1:01:11
September 1, 2020
302. Evaluating and being evaluated
Fern and Todd take a deep dive around some of the pain points of both giving feedback to coaches and getting feedback from coaches and clients.   This is a learned skill going both directions.  What does the anatomy of a good feedback session look like?  How do you get better at receiving feedback?  Feedback is key to development but it isn't easy.
32:33
August 31, 2020
BONUS - Whiteboard Weekly Episode 1 - "Hamburger"
In this first episode of Whiteboard Weekly hosted by Karl Eagleman and Jason Ackerman we take a deep dive into the cue  “Hamburger” as it refers to the setup of the Deadlift.  This cue was originally heard by Karl at his L2 CrossFit Certificate Course by Seminar Staff member Nuno Costa. This cue is taken from Karl’s post that you can find here. Other coaching concepts and coaches we discuss: Conscious Competence presented by Jon Gilson Filler Words Stealing Cues Empty Reps Posterior Chain Engagement Show muscles vs go muscles Additional posts referenced in today’s episode: DL post Rising tide post Don't be a good guy: Squeeze oranges/Make juice Purchase a Violent Hip Extension shirt We’d love your feedback.  Have a specific post from Whiteboard Daily that you want us to discuss?  Shoot us an email whiteboardweeklypodcast@gmail.com.
51:40
August 29, 2020
BHOTD - Audio Book - Chapter 8 | New Jeans
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
49:36
August 28, 2020
301. Bryan Boorstein | Evolved Training Systems
Bryan Boorstein has created an online training experience like none other. Complete with video analysis of movement, feedback in a private group, and a fully individualized experience, your training goals are within reach. Bryan has trained at the top level, the CrossFit Games, while also working with some of the world’s premier athletes, including NFL players, and WWE superstar John Cena. Bryan has extensive experience and knowledge in all realms of health and fitness. He has coached physique and bodybuilding, as well as those just hoping to increase vitality and look good at the beach. His programming philosophy has adapted to accommodate the constantly-changing needs for each trainee. Check out Bryan on Instagram
59:02
August 27, 2020
300. Fern and Ackerman reflect on 300 episodes
Hard to believe just over a year ago when Fern and Ackerman decided to launch the "Best Hour of Their Day" podcast that they would get to 300 episodes.  In today's special episode, we reflect on what we've learned over the last year, mistakes we've made, and as always, goof on each other.
47:57
August 26, 2020
299. Ryan McKenzie | Still hates selling
Ryan McKenzie is back on the podcast after tremendous feedback and a demand from our listeners.  Turns out what he said resonated with the CrossFit world...we hate selling!  In this episode we will dive further into the psychology of why we hate selling and by the end of the show announce a really special program that Ryan and Ackerman are putting together.  For more information, email us besthouroftheirday@gmail.com. If you haven't already, download Ryan's book for FREE here.
58:53
August 25, 2020
298. Trident Mindset with Chriss Smith
Chriss Smith is a Box Owner of CrossFit Trident for more than a decade, a former Navy SEAL, an expeditionary racing enthusiast, a serial entrepreneur as well as a coach and mentor to many.  Fern and Chriss talk about the Eco challenge 11 day, 600 mile race in Fiji what that was like and how mentally tough it was.  They talk about how gym owners can improve their mindset to set them up for success.  Trident Mindset is his newest venture and is a 12 month program to help people develop themselves mentally as well as physically.
58:45
August 24, 2020
BHOTD - Audio Book - Chapter 7 | Be Grateful
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
45:44
August 21, 2020
297. Drew Zaro | Finances and Fitness
Drew Zaro is an avid CrossFitter as well as a coach.  Andrew began his career in the finance industry in 2018 after a very successful career in the Marine Corps intelligence sector. He spent more than 12 years in the Marine Corps working all over the world as an intelligence advisor to senior military personnel, as well as a military diplomat serving under multiple US Ambassadors. He has a Bachelor of Arts in International Relations, as well as his Series 7 and Series 66.
55:11
August 20, 2020
296. Karl Eagleman | Celebrating Two Years of Whiteboard Daily
Sometimes things are just serendipitous!  Karl and Jason were chatting and realized it was actually two years to the day when he put his very first post up on Whiteboard Daily. This episode ranges from discussing how Karl comes up with his daily posts to his advice for anyone starting a business with lots of additional nuggets sprinkled in. 
1:08:37
August 19, 2020
295. MDV | Eating while coaching
MDV is the Chief Fitness Officer for NC Fit and has some great insights as to what makes a solid CrossFit coach.  In a recent IG post, his hot take was that if your coach is eating while coaching, it might be time to get rid of that coach.   Check out his IG Post here.
1:29:29
August 18, 2020
294. Andy Bradbury | Active Start Up
Websites are important.  social media and your website (where your brand lives digitally) are how you communicate and get people to consider opting in to your service.  Andy Bradbury runs Startup Active and created the Active Blueprint that is specifically designed for microgyms.  If you want to check out their product go check out crossfitrife.com and you can assess it for yourself.  Fern and Andy talk about blogs, website mistakes, SEO photos and videos and everything else you need to consider to create an optimal user experience on your website that looks and feel professional.  And it's more cost friendly than virtually anything else out there.
1:18:01
August 17, 2020
BHOTD - Audio Book - Chapter 6 | Fill Your Cup First
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
41:24
August 14, 2020
293. Bring a Friend Week
In today's episode, Todd, Fern, and Ackerman, have a heated debate over the merits of Bring a Friend Week at your affiliate.
52:27
August 13, 2020
292. Wheel Pay
Every great invention is born out of a personal need that isn’t being met.  Today we get to hear from John Prescott and Nathan Head, 2 of the 3 owners of WheelPay, about how the platform began and the impact it is going to make in Crossfit and the Micro-gym space at large.  If you are interested in hearing more about WheelPay and how it can change the financial life and future of your gym, please reach out to them through their website, www.WheelPay.com, follow them on Instagram @GetWheelPay or email John@wheelpay.com or Nathan@wheelpay.com
45:14
August 12, 2020
291. Corey Coleman | The Gym Solution
If you have ever been frustrated with gym software this is a fantastic conversation.  Corey Coleman is one of the founders of The Gym Solution and The Gym Solution Suite.  He is also a long time affiliate owner, CrossFit LIttle Creek (about two miles from Fern's Gym CrossFit Rife).   Fern and Corey discuss gym owner frustrations, things to consider and how The Gym Solution could help you reduce all the other software programs you use for scheduling, texting, social media management, email campaigns and project management.   This conversation goes deep into the weeds and gets a little nerdy but its totally worth it if this has been a frustration for you at any point as a gym owner.
1:00:53
August 11, 2020
290. CrossFit's Mount Rushmore
Todd, Ackerman, Fern, and guest Cassidy take a stab at creating CrossFit's version of Mount Rushmore.
41:48
August 10, 2020
BHOTD - Audio Book - Chapter 5 | Simple - Complex - Simple
***Check out the Own Your Eating Certificate Course*** We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
59:15
August 7, 2020
289. Adam Tar | Carnivore Diet
Adam Tar is the owner of CrossFit Northport and has been a strict follower of the Carnivore diet for over six months.  In this episode Ackerman chat with him and asks questions that will help those interested in learning more or potentially starting this meat only lifestyle themselves.
1:05:24
August 6, 2020
288. Chuck Bennington is Back!
Chuck Bennington is one of Best Hour's most requested guests to have back on the show.  It's most likely his contagious positive energy along with a truly open mind when it comes to all things health and fitness.  Enjoy the conversation.
1:03:37
August 5, 2020
287. Determining Time Domains for Workouts
Check out all of the Own Your Eating Nutrition Challenges! In today's episode, Todd, Ackerman, and Fern take a look at three recent CrossFit.com workout and determine the appropriate time domains and scaling options.
58:46
August 4, 2020
286. Clay Godfrey | One Fellowship Fitness
Check out the Own Your Eating Nutrition Challenges! In today's episode, Ackerman chats with Clay Godfrey.  Clay recently purchases his box, One Fellowship Fitness from the former owner and we discuss what it's like taking over a box, the advantages and disadvantages of starting from scratch, and how he has built a community in a very short period of time.
44:53
August 3, 2020
BONUS - Naked Sunday Episode 1
Ackerman has a new podcast out with long-time friend Caleb Nelson.  Hosts Caleb Nelson and Jason Ackerman have dedicated their lives to inspiring others to live to their fullest potential. Naked Sunday is the pursuit of all aspects of personal growth. Exploring all topics, ranging from health, love, spirituality, wealth, discovering your purpose, and beyond. All in the name of deepening our connection to our sense of self and empowering meaningful relationships, in hopes of inspiring action for a brighter collective future. It's your opportunity to challenge your status quo, get your weekly dose of self-reflection, and go after the life you've always wanted.
59:48
August 1, 2020
BHOTD - Audio Book - Chapter 4 | The Rule is the Rule
Check out the Own Your Eating Challenges!!! We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
50:24
July 31, 2020
285. Jess Fuller | New York Fitness shut down indefinitely
***Check out Own Your Eating's awesome challenges*** Overnight Jess went from a booming entrepreneur in the fitness world to completely shut down.  Her five yoga studios and CrossFit affiliate were shut down in early March and despite restaurants and most other retail being allowed to open, New York State continues to keep fitness closed.  Whether you live in New York State or not, listen to this episode and give us your opinions. You can also check out The Hot Yoga Spot on demand to help support Jess.
1:05:01
July 30, 2020
284. Ryan McKenzie | I hate selling!
Check out the Own Your Eating Challenges!!! Ryan McKenzie is a Fitness Business Consultant from Orlando, Florida where he has worked with some of the best trainers, gyms and corporations in the world. Ryan is an author, speaker and industry leader. His book "I Hate Selling for the Fitness Professional: 6 Steps to Making Serious Money in the Fitness Industry" has reached #1 on Amazon in the US, Canada, The UK, Australia, and Japan. Ryan helps large corporations and smaller fitness businesses apply the I Hate Selling sales system to every part of their operations, drastically increasing their member retention, lead acquisition, and new member/client sales. Get his book for FREE!!!
43:04
July 29, 2020
283. Pat Cummings | Questions for CrossFit's new CEO
Check out the Own Your Eating Challenges!!! In today's episode we chat with Pat Cummings, an OG CrossFitter and co-host of "Chasing Excellence" with Ben Bergeron as well as the Open Gym Podcast, and the Consistency Project with EC Synkowski. You can see hit questions to CrossFit CEO Eric Roza here.
58:29
July 28, 2020
282. Is CrossFit still a disruptor brand?
In tomorrow's episode, you'll hear Fern and Ackerman talk with Pat Cummings.  On his instagram @pscummings he recently posted 20 Questions for CrossFit's new CEO, Eric Roza.  In today's episode we discuss question 15.  Is CrossFit still a disruptor brand?
37:59
July 27, 2020
BHOTD - Audio Book - Chapter 3 | Life is a series of Dips
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
46:57
July 24, 2020
281. Coty Bradburn
Coty Bradburn is a former Regional athlete and is a three year affiliate owner.  He and Fern discuss some of the struggles and challenges involved with cultivating, developing and keeping coaches and staff in an affiliate/microgym.  Fern and Coty go back and forth with questions and answers as well as discussing some lessons learned from mistakes made in the past
55:09
July 23, 2020
280. Yuri Feito | Minimizing Injury
How many days a week would decrease your athletes chance for injury???  Dr, Yuri Feito is an associate professor of Exercise Science in the Department of Exercise Science and Sports Management at Kennesaw State university.   In this Episode Fern and Yuri Feito (second time guest) discuss his recently published paper.  They discuss the limits of the study and what things it brings to light for affiliate owners and potentially some things that should be taken into account when creating membership options and intake programs for new athletes based on what the study conducted found.
58:28
July 22, 2020
279. Athena Perez | Lifting the Wait
Athena Perez is the best selling other of "Lifting the Wait" her story of how she lost over 225lbs. and changed her life. Check out her book here.
1:01:46
July 21, 2020
278. Todd has Covid-19
True story, Todd had Covid-19 and he's fully recovered.  In today's episode, we discuss.
45:09
July 20, 2020
BHOTD - Audio Book - Chapter 2 | We fail at the margins of our experiences
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
40:46
July 17, 2020
277. Ari Bargil | Defending free speech and coaching nutrition
Ari Bargil is leading the crusade for free speech, specifically in helping others with their nutrition.  In Florida and many other states it is actually illegal to provide nutrition advice.  Many CrossFit affiliates and trainers have received cease and desist letter from the government and hefty fines.  In this episode we discuss how Ari is helping clients fight this law. You can learn more about Ari at The Institute for Justice.
46:24
July 16, 2020
276. Lindsay Andrew | CrossFit L1 Scholarship Seminar
Lindsay Andrew is one of the most tenured and decorated member of the CrossFit seminar staff as well as former competitive athlete and owner of CrossFit Max Effort.  In today's episode we talk about her recent experience coaching along side Dave Castro at the first ever CrossFit L1 Scholarship seminar.
35:23
July 15, 2020
275. Jamison Price | How to measure culture at your box
Jamison Price is the owner of Mossy Creek CrossFit and has put together a comprehensive Affiliate Operating System.  This 45 page book provides best practices for things as simple as how to stock the Fit Aid to how we measure your greetings when members walk in the door. If you want to see a copy of it, shoot us an email, besthouroftheirday@gmail.com
51:21
July 14, 2020
274. Quality Assurance
What would Quality Assurance look like in the CrossFit Space?  Who would determine the standard?  What aspects of the Affiliate would be scrutinized?  Would your gym make the cut?  What would the benefit be?   Todd and Fern dive deep into this discussion and shed light on what that would look like and what that outcome would be.
41:16
July 13, 2020
BHOTD - Audio Book - Chapter 1 | Go All In
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
45:34
July 10, 2020
273. Should I Buy A Gym with Nick Spagnol
Should you buy a gym during Covid?   Should you open your own?  Should you wait?  Fern and Nick talk through his though process for considering opening up a gym during these times.  There are multiple lenses to view this through and Nick and Fern go back and forth asking and answer questions,  This will be valuable for anyone considering opening a gym right now
49:59
July 9, 2020
272. Help, my box is deaffiliating, what do I do?
In today's episode we answer a listener question from two coaches whose box is deaffiliating.  We navigate how they can potentially handle this massive change.
29:40
July 7, 2020
271. Top 10 Mistakes as a gym owner
In this episode Fern dives deep in a solo podcast and talks about 10 of the biggest mistakes he's made over the last decade as a box owner.  Most gym owners will make all of these mistakes.  Get you note pad.
56:07
July 6, 2020
BHOTD - Audio Book - Introduction | Before CrossFit
We are bringing you special episodes of Best Hour of Their Day every Friday. Jason Ackerman wrote, "Best Hour of Their Day" and for the audio book he took a deeper dive into each chapter.  Interviewed by James McDermott, in each chapter you'll get loads more information, stories, lessons, and more, not available in the original book. You can buy the paperback and ebook versions of "Best Hour of Their Day" on amazon, here is the link. You can buy the audio book on audible, here is the link. If you love the book or this podcast, please leave us a review.
36:47
July 3, 2020
270. Coaching busy classes II
Fern and Todd do a follow up on our previous episode about coaching large classes as well as some things to consider as reopening happen and covid cases see an increase.  You need to keep your coaches sharp but have to ensure people are safe and you don’t cripple the entire staff with covid cases.  We also discuss the return of a Nicole Carroll to CFHQ and some new CrossFit Games News.
31:53
July 2, 2020
269. Dr. Sean Pastuch | Active Life Pro Path
If you want to learn more about the Active Life Pro Path, shoot us an email besthouroftheirday@gmail.com
33:55
July 1, 2020
268. Best Hour Book Club
Much to Jason's surprise, a few "Best Hour of Their Day" book clubs have sprung up around the country.  So, when one based out of San Fransisco asked Ackerman to come on, he was thrilled.  In this episode we discuss the final few chapters of the book as well as diving into the current state of CrossFit.
1:22:23
June 30, 2020
267. Luis Lopez | Judging the 2020 Rogue Invitational
Luis Lopez owns CrossFit MDI in Orlando, Florida and regularly travels the country judging at CrossFit events.  Recently he had his first experience judging the online only Rogue Invitational.  In this fun and entertaining episode we hear all about what it was like for both the judges and athletes at this very unique event.
47:56
June 29, 2020
266. CrossFit's new CEO
Fern, Ackerman, and Todd discuss the news of Eric Roza taking over as Owner and CEO of CrossFit.
41:24
June 26, 2020
265. Ken Andrukow
"My goal is to make my wife’s dreams come true."  That is really all you need to know about Ken Andrukow.  Anyone that lives with that mantra in mind deserves to be listened to for a few minutes. In addition to owning one of the most successful CrossFit affiliates Ken is the founder of Level 5 mentors.  
50:14
June 25, 2020
264. Coaching busy classes
What do you do when you have a 20 person class or even a 30 person class?  Fern, Ackerman, and Todd discuss best practices, including using  your assistant coach and planning ahead.
41:36
June 24, 2020
263. Michael Michalowicz
Fern sits down with Best Selling author Michael Michalowicz of Profit First, Surge, Pumpkin Plan, Clockwork and Toilet Paper Entrepreneur to discuss his new book Fix This Next.  This book couldn't have been published at a more opportune time as many businesses are trying to figure out what the weak links in their businesses are and how to become more resilient for the future.
29:04
June 23, 2020
262. Onboarding new members
Fern, Todd, and Ackerman talk about different protocols they have used over the years to assimilate new members into classes.  From the show up and go model to a 12 session boot camp they have tried it all.  In this episode they will talk about things that went well and things they would have done differently as well as the number one thing you should be doing for these CrossFit newcomers.
47:22
June 22, 2020
261. Eric Malzone | Savvy through Failure
Eric’s professional experience stems from a decade in the corporate sector. Starting from the bottom to eventually leading nationwide sales teams. Being an entrepreneur at heart, Eric pulled the corporate ejector seat and opened his first business in 2009, Gravitas Fitness. After 9+ years of owning successful multiple brick and mortar businesses and a deep analysis of his own “ideal day,” Eric decided to sell his businesses with the purpose of creating a bigger impact in the fitness & health industry while living the lifestyle that him and his wife have always dreamed of. Since that point, he is now the host of two top rated podcasts – The Future of Fitness and Fitness Blitz Radio – Eric has interviewed 500+ professionals in the areas of fitness, health, and wellness. He is the co-founder of Certified Course Creation and the Fitness Accelerator networking community. Eric lives a nomadic lifestyle balanced with hard driving business development and new adventures in nature, culture, and travel. His vast network and business experience has led him to co-found Level 5 Mentors – a business and life coaching program unlike any other. Eric is now completely committed to helping entrepreneurs think bigger and pursue their unique version of their own ideal day.
50:05
June 19, 2020
260. 2020 Rogue Invitational
The 2020 Rogue Invitational was this past weekend and we break it down from a logistics perspective.
31:10
June 18, 2020
259. Affiliate Identity Crisis
Affiliates are in a strange spot, some are staying with the CrossFit brand, others are jumping ship.  We have Caleb Nelson, owner of Purebred Athletics on today's episode along with Ackerman, Fern, and Todd, talking about the idea of deaffiliation and what that truly means to you, your gym, and your brand.
1:18:38
June 17, 2020
258. Alyssa Royse | Rocket Community Fitness
Alyssa Royse was at the center of a lot of controversy with her letter to Greg Glassman and his response.  In today's episode Ackerman  (@thejasonackerman) sits down with Alyssa for a very candid conversation on this topic, as well as rebranding, the state of CrossFit HQ, and how affiliates can be more inclusive. If you haven't already, you can read the emails as well as Alyssa's blog posts here. Many people are calling for Alyssa's head and many feel the same about Coach Glassman.  As always on Best Hour of Their Day we try to listen first and be open-minded.  
1:10:35
June 16, 2020
257. Brady Lynch asks Ackerman how to run a successful box
The roles are reversed on today's episode as guest Brady Lynch asks Ackerman how to run a successful box and how to get on the CrossFit seminar staff.
43:42
June 15, 2020
256. Should you deaffiliate?
Tough times call for tough conversations.  Fern, Ackerman, and Todd shed a little light on this topic.
34:03
June 12, 2020
255. Geoff Westmoreland | Signing your lease
Fern and Geoff are back for round two about the tenant/landlord relationship.  In this episode they discuss pretty much anything you would need to think about when signing a lease.  Much of what is discussed is from experience from Fern as an early affiliate owner in addition to some ongoing lessons learned.  Geoff is the founder of the CrossFit Legal Action Group and discusses what are the details that affiliate owners should be thinking about when signing a lease, renewing a lease or negotiating a lease.  Lots of details and good info here for even the most seasoned business owner.
1:14:42
June 11, 2020
254. Functional Movements
What makes a movement functional?  In today's episode Todd, Fern, and Ackerman breakdown (or argue) about why certain movements are considered functional and others aren't.
41:14
June 10, 2020
253. The State of CrossFit
Ackerman, Fern, and Todd struggle to put into words their feelings over the recent events.
14:00
June 9, 2020
252. Black Lives Matter
Ackerman and Fern are taking this topic on with full force.  We recorded today's episode before the events from Saturday and Sunday, but this is still very relevant.  We invited two black affiliate owners, Cameron Brown owner of CrossFit HCS and Brian Lowe owner of CrossFit Invulnerable, as well as Holly Small a CrossFit L1 Trainer to talk about the state of the country as well as CrossFit HQ. This is perhaps the most important show we've recorded. We just want to open this conversation, so please, email us, text us, dm us, but help us help be a part of the solution.
1:46:09
June 8, 2020
251. Syn Martinez and Merle Mckenzie
Ackerman, Syn, and Merle have an uncomfortable and real conversation.
45:25
June 6, 2020
250. Nathan Holiday
Nathan and Fern talk about different ways affiliate owners can use virtual assistants, how to identify important roles in the business and discuss how The Level Method can help affiliate owners and coaches create road maps for their clients as well as provide coaches with tools to systemize and organize scaling in a better more efficient way that helps to continue to progress their clients.  This one is packed with nuggets.
1:06:37
June 5, 2020
249. Intensity
Fern and Ackerman breakdown the concept of intensity.
38:36
June 4, 2020
248. Layli Lederman | Weight cut specialist
Layli Lederman is a weight cut specialist that has helped hundreds of athletes make weight for competition including current UFC interim champion Justin Gaethje.  In this episode we discuss the differences between weight loss and weight cutting, proper refueling, getting athletes to stick to their diet and much more.  You can find out more about Layli on her social media channels @real_food_denver
47:00
June 3, 2020
247. Mental Health
In today's episode we breakdown the use of social media and it's impact on box owners, coaches, and every day people.  Between the three of us we have owned over ten businesses and understand that social media can be a powerful tool but also detrimental to one's overall well-being.
38:11
June 2, 2020
246. Good Coaching vs Good Member Experience
Todd and Fern discuss the nuances of evaluating a good coach and evaluating the member experience.  Every gym touts their "Coaching and Community".  it doesn't mean anything unless we measure and define it.  In this episode they discuss some measurable aspects of "presence and attitude" of the 6 criteria covered in the CFL2 course.  This one is important to thinking about, identify, quantify and measure.
37:55
June 1, 2020
245. Continuing Education
Recently Ackerman made the bold statement that if you're not pursuing higher credentials and furthering your education, you shouldn't be allowed to coach.  In this episode, we dive into that and talk about why continuing education is important, how to prepare for your L2 and L3, and other courses we recommend.
41:22
May 29, 2020
244. Keith Wittenstein | Ketosis, Quarantine, and Pregnancy, oh my!
Coach Panda is back and as he approaches his 50th birthday and the birth of his third child we dive into what fitness will look like as we come out of this pandemic, ketosis in quarantine, and so much more.
38:38
May 28, 2020
243. Preparing for your L1
In today's episode we remove any stigmas and explain that anyone can take their CrossFit L1 Seminar.
41:24
May 27, 2020
242. Marc Reklau | Gratitude during the Quarantine
Ackerman chats with Marc Reklau for a second time.  Jason first heard of Marc through his awesome book, "The Life-Changing Power of Gratitude" and was an instant fan.  They have stayed in touch over the last year and Jason often refers to Marc has someone that gets him excited about life and had a profound impact on his own gratitude practice as well as creating new habits.  You'll understand why Jason finds Marc so inspiring as you listen to this candid conversation.
47:23
May 26, 2020
241. James Hobart + Austin Malleolo
HAMPLAN Team James Hobart and Austin Malleolo come on to the show and chat with Fern about planning to reopen their gyms.  HAMPLAN has created a 40 page document that will help affiliate owners craft a plan, have contingencies and help them be prepared to adjust as the circumstances change in the coming months.  The big push here is to have multiple plans and to be able and ready to pivot quickly in order to serve your communities.
47:36
May 25, 2020
BONUS ACKERMAN RANT - Ackerman warns not to f*ck yourself up with Murph
Listen up and don't be stupid this weekend.
05:31
May 23, 2020
240. Melissa Reed | CrossFit Seminar Staff
Melissa Reed is a mom of three, a physical therapist, CrossFit affiliate owner, wife, and part of the CrossFit Seminar Team.  In this episode we talk about her journey onto seminar staff, being a female coach, and finding balance in life.  
45:48
May 22, 2020
239. Brady Lynch | How to be a "Jam Up" Human Being
Ackerman sits down with Brady Lynch an L1 Trainer at ATG CrossFit and have a fun discussion on what makes a good member, balancing fitness and competition, and continuing education.
41:20
May 21, 2020
238. Dr. Sean Pastuch + Fern
Dr. Sean and Fern talk about a bevy of topics in this show, they talk about money, the future of coaching, what coaches can do do provide better value and more.  This one got really good towards the end so we will definitely have him back on and keep this conversation going.
1:07:02
May 20, 2020
237. Memorial Day Murph 2020
Memorial Day Murph will most likely look a little different this year.  In today's episode Todd, Fern, and Ackerman discuss how to run it during the pandemic.
43:47
May 19, 2020
236. Joe Bauer | The Get Better Project
Joe Bauer and his fiancee Emily have been living the van life for nearly two years.  Like most of us they are feeling the impacts of this pandemic but are optimistic they can get back to traveling very soon.  In this episode we discuss the pros and cons of living in a sprinter van, how they manage to stay fit and healthy, and the best ways to get free Wifi.
53:14
May 18, 2020