Imagen this - the podcast for all things Gen Z

In our latest episode, Imagen This host, Sinead Lambe speaks with our Gen Z guest, Soji Sonibare, about all things building communities.

As well as being a Gen Z, Soji is the co-founder of NOURISHMENT, a community that celebrates Black-British Art and Culture.

Soji leads in operational strategy and community experience and sees community as a key part of his own journey in self-expression, learning and finding joy.

In another very special episode, Imagen This host, Sinead Lambe speaks with our brilliant guest, Carrie Berk, coined the 'Carrie Bradshaw of the TikTok generation'.

Carrie is a 20-year-old TikTok star and bestselling author and has recently released a new book all about dating/anxiety/self-love and Gen Z.

Recorded on World Mental Health Day, they discuss how Gen Z are dating, documenting their experiences, looking after their mental well-being and just how brands can tap into engaging this coveted audience.

In this very special episode, Imagen This host, Sinead Lambe speaks with our incredible guest, Julio Avalos, about his Co-Founded news app, Shades.

We discuss how Shades is a platform using technology to depolarise the news agenda, helping Gen Z to craft their informed opinions based on a variety of news headlines. A truly special episode and one not to be missed!

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within minutes via our Index and within 72 via our briefs platform.

In this episode we speak with our Gen Z guest, Amandine, about their brutally honest views regarding how equipped young people are for the future.

We discuss the importance of building networks, financial future-proofing and where to look for advice.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within minutes via our Index and within 72 via our briefs platform.

In this episode we speak with our Gen Z guest, Khaos, about their brutally honest views regarding the music industry, its inclusivity and its influences.

We discuss what Khaos refers to as a welcoming culture within the rock and metal scene, the rise of AI generated tracks and their impact, and how the music sector has evolved in past years.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within minutes via our Index and within 72 via our briefs platform.

In this episode we speak with our Gen Z guest, Radhika Quessou, about her brutally honest views regarding the current status of body positivity in today's society.

We discuss what Radhika describes as a body neutrality, and the impact social media can have on all of our self esteem. We also explore what brands and marketers alike can do to help support Gen Z with their body confidence journey.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within minutes via our Index and within 72 via our briefs platform.

In this episode we speak with our Gen Z guest, Fatima Diallo, about her brutally honest views regarding Gen Z and their finances.

We discuss what Fatima describes as a distrust in traditional banks, what saving methods Gen Z are using and how brands should approach talking to this demographic about their expenditures. We explore why Fatima feels Klarna and ClearPay methods are so popular with younger generations, and how there seems to be a lack of financial education in schools.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We speak with our Gen Z guest, Adesola Akerele, about her brutally honest views regarding 'creator economy' and the monetisation of social media, the good, the bad and the ugly.

We celebrate the wins and impact social media is having on small businesses and discuss the rise in your average person becoming a content creator.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We speak with our Gen Z guest, Mercy Abel, about her brutally honest views regarding 'new' language and phrases deemed 'Gen Z', when they often have very different origins. 

We celebrate language evolved from Black communities and culture, and get stuck into what happens when trending semantics become commercialised.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We speak with our Gen Z guest Anurag about his brutally honest views across work, rest and play. From what Gen Z require from the workplace, to how much he personally engages with the metaverse, we delve into some of the key findings from this year's report.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guests Saumya M. Swamy and Harirata Diallo about their brutally honest views on Gen Z's perceptions of mental wellbeing. A candid discussion had about how open conversation is the way to elicit real change regarding mental health and some tips and tricks shared for looking after our wellbeing.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

To celebrate three years of working together, we talk with our Imagen Insights Co Founders Cat Agostinho and Jay Richards about their Imagen Insights journey to date, with snippets of what's to come over the next few years.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guests Amelie McDonnell and Matt Cooke about their brutally honest views on brand experience and just how much Gen Z value and engage with brands that go the extra mile when thinking about experiential activity and ambassadors.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guests Harirata Diallo and Hiral Ladwa about their brutally honest views on the quiet quitting trend, and whether Gen Z are slowly downing tools in the workplace or whether this trend is a fad.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guest Helena French about her brutally honest views on activism, and whether Gen Z are really leading the charge when it comes to speaking up on social causes.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guest Jules Moussa about his brutally honest views on 71% of our Gen Z community saying they would not encourage hustle culture. We also explore whether there is a generational divide and if hustle culture is sustainable. 

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guest Suriyah Pillaiy about his brutally honest views on cryptocurrency as we were surprised to find out that only 30% of our Gen Z community are optimistic about their crypto investment.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guest Helena French about her brutally honest views on brand hype culture, is it good or detrimental for a brand?

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our Gen Z guest Shrina Parekh about her brutally honest views on Tumblr, where it went wrong, it’s Gen Z led resurgence and the current state of social media!

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

We talk with our guest Liy Grant about her brutally honest views about 85% of Gen Z saying they don't agree with cancel culture!

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z! Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we're joined by one of our Gen Z community members. We discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

In this, our 11th episode we talk with our guest about their brutally honest views about it being reported that 24% of Gen Z would rather travel with their grandparents instead of their friends and the narrative of the Gen Z vs Millennial beef.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we're joined by one of our Gen Z community members. We discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

In this, our 10th episode we talk with our guest about their brutally honest views about Bytedance / TikTok owned Douyin being told by the Chinese government to limit Gen Z usage of their app to 40 minutes a day and the male makeup industry growing to a staggering $80bn worldwide by 2024.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we're joined by one of our Gen Z community members. We discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

I talk with our internal Imagen Insights team about their brutally honest views about YouGov reporting that 1 in 8 Gen Z aren’t interested in having children and BT Sport launching Hype Mode for their live Premier League broadcasts to try and attract Gen Z viewers

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we're joined by one of our Gen Z community members. We discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with one of our Gen Z community members, Max Denis on his brutally honest views about Discord co-creating a short film with their community and Pinterest losing 24 million users in Q2!

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with one of our Gen Z community members, Oakley Corless on her brutally honest views about Gen Z marketplace Depop selling to Etsy for £1bn and the increased popularity of live streaming!

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our global Gen Z community within 72 hours via our platform.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with one of our Gen Z community members, Maitham Mohamed on his brutally honest views about a digital Gucci bag reselling for more than the real life bag and the type of language and terminology Gen Z are using right now!

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z community within 72 hours.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with Liv Davies, one of our Gen Z community members about his honest views on two topics, Clubhouse, Substack, Spotify and Twitter leading the way with tipping creators and how TikTok is revolutionising the music industry.

About Imagen Insights:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z community within 72 hours.

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with Paul Musa, one of our Gen Z community members about his honest views on two topics, every single social media platform launching a competitor to Clubhouse and the effect Apple and Google removing tracking from their adverts will have on the $400bn digital ad industry.

About Imagen:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z community to build your branding, marketing and products with Gen Z in the room!

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with one of our Gen Z community members, Saveena Surana on her brutally honest views about Ethnic minority groups not taking the COVID vaccine and the rise of NFT’s with Gen Z.

About Imagen:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z consultant community to build your branding, marketing and products with Gen Z in the room!

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z?

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

We talk with Liy Grant, one of our Gen Z community members about her honest views on two topics, the rise of Clubhouse and brands reactions to the black lives matter movement almost a year on from the protests.

About Imagen:

Our mission is to help Gen Z to shape their future.

We know this is best done with brands, as brands shape countries and culture like many only wished they could.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z consultant community to build your branding, marketing and products with Gen Z in the room!

Our podcast:

Welcome to ‘Imagen this…’ the podcast for all things Gen Z!
Want to know more about Gen Z? 

Then join us for our 20-minute monthly podcast where in each episode we'll be joined by one of our Gen Z community members. We’ll discuss what matters to Gen Z, how they think, and the incredible impact they’re having on society.

This Episode:

In our first episode we talk with Kyling Saw about her honest views on two important topics, President Donald Trump’s exit from office and Burger King’s rebrand.

About Imagen:

Our mission is to help Gen Z to shape their future.

We enable agencies and brands to crowdsource feedback, ideas and insights from our Gen Z consultant community to build your branding, marketing and products with Gen Z in the room!