We recently finished off graduation season, and speakers at these ceremonies often talk about education as the doorway to better opportunities and experiences. Is this also true in beer? Does a higher beer education deliver on the promise of opportunity and experience? My next guests and I discuss this question and how we’re trying to answer it.

If you ask me, the models have been proven and the signs are there that better beer education is the path to better experiences and better revenue. Just like getting an advanced degree from a university, the diploma is not the end but just the beginning of something better.

We find great experiences at the intersection of craft and culture.These are the stories of us, of great food and the beer that brings it all together. For the Craft and Culture of Beer, this is episode 129 of Good Beer Matters with Advanced Cicerone’s and Beer Scholar Team, Chris Cohen and Scott Fielder

Show Links

The Beer Scholar

Cicerone

New Brewer Article - The Value of a Beer Educated Staff

GBM 118 with Advanced Cicerone® Anudeep Mutyala

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GBM 107 - Become Draft Savvy with Tom Geordt, Technical Director of Micromatic

Good Beer Matters PodcastBy Jeremy StortonAug 03, 2022